audio description techniques and approaches

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Slideshow from the presentation at ARSAD, Barcelona, 14th March 2013 Floriane Bardini

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Slideshow from the presentation at ARSAD, Barcelona, 14th March 2013

Floriane Bardini

Floriane Bardini – Universitat de Vic

Audio description of cinematographic language

A practical studyComparing describers’ approaches:

Contents

AD as a special form of AVT Jakobson’s intersemiotic translation (1959) Competences of the audiodescriber (Díaz-Cintas, 2007)

Translation Techniques Molina and Hurtado (2002): dynamic and functional view,

applicable to intersemiotic translation First use for AD studies by Rami and Matamala (2006)

Audio Description Techniques (ADT) Adaptation of Molina and Hurtado’s proposal to AD 15 ADT defined and exemplified

AD and TS

Definition of ADT

Audio description techniques (ADT) are options available to the describer to translate the audiovisual message into the verbal system to describe a particular film fragment.

AD techniques are a valuable analysis tool because they reflect the describer's approach towards the elements he chose (not) to describe.

Main characteristics of ADT They are functional, They are combinable, They can affect the AD script at a micro and macro-level.

audio description techniques

• reduction• amplification• particularization• generalization• compensation• substitution• modulation• variation• adaptation (cultural / sensorial)• technical description• integral iconic description• iconic description• cognitive description• creative description

audio description techniques

• reduction• amplification• particularization• generalization• compensation• substitution• modulation• variation• adaptation (cultural / sensorial)• technical description • integral iconic description• iconic description• cognitive description• creative description

audio description techniques

iconic descriptionAD of the moving picture at an iconic or denotative level: AD of what

appears onscreen trying to avoid any kind of interpretation – most AD guidelines’ ideal.

audio description techniques

iconic descriptionAD of the moving picture at an iconic or denotative level: AD of what

appears onscreen trying to avoid any kind of interpretation – most AD guidelines’ ideal.

cognitive descriptionAD is the verbal expression of the result of a cognitive process that

took place while watching the described fragment. It implies a more or less complex and more or less conscious interpretation of the fragment, in conformity with the images and the intentions of the audiovisual text. AD includes both connotative and denotative levels.

audio description techniques

iconic descriptionAD of the moving picture at an iconic or denotative level: AD of what

appears onscreen trying to avoid any kind of interpretation – most AD guidelines’ ideal.

cognitive descriptionAD is the verbal expression of the result of a cognitive process that

took place while watching the described fragment. It implies a more or less complex and more or less conscious interpretation of the fragment, in conformity with the images and the intentions of the audiovisual text. AD includes both connotative and denotative levels.

creative descriptionAD that privileges to deliver the global meaning of the filmic message in

a coherent narration, as a result of an interpretative reading of the described fragment. AD delivers information at a mostly connotative level and tends to neither faithfully include the iconic contents of the picture nor exactly follow the order and duration of the shots.

audio description techniques

Practical study

CorpusCorpus:

Slumdog Millionaire (Danny Boyle, 2008)

Three audio described versions :

• English • German• Spanish

A total of 90 audio described fragments with expressions of cinematographic language

Example one – Category: “thoughts”

Example one – Category: “thoughts”

TCR 01:10:06 – 01:10:16 “Falling down”http://www.vimeo.com/28826176

ENJamal lunges for Salim and they both fall off the building.Jamal blinks awake from his vision and punches Salim instead.

cognitive description

DE

Mit aller Kraft packt Jamal seinen Bruder und stößt ihn mit sich aus dem Hochhaus in die Tiefe.Im oberen Stockwerk. Jamal läuft zu Salim und schlägt ihn zu Boden.With all his strength, Jamal takes his brother and pushes him so they both fall off the building.Upstairs. Jamal runs towards Salim and punches him to the ground.

iconic description

ES

Yamál explota de rabia. Querría lanzarlo al vacío y matarlo, pero no, se acerca y le encaja un buen derechazo en la mandíbula, que hace caer a Salím al suelo.Jamal explodes in rage. He would like to throw him off the building and kill him, but, no, he comes near him and takes a swing at his jaw, which makes Salim fall to the ground.

creative description

Example two – Category: “transitions”

TCR 00:18:21 – 00:18:31 “Lifeless mother”

EN Jamal's mother lies face down in the pool. Present day. Jamal on the game show.

iconic description

DE

Im Kanal treiben Leichen, Hütten stehen in lodernden Flammen.Auf dem Revier.Dead bodies float in the canal. Shanties burn in flames.At the police station.

generalisa-tion + iconic description

ES

Yamál recuerda a su madre muerta bajo las aguas. El recuerdo le lleva hasta el presente. En el interrogatorio.Jamal remembers his dead mother under the water. This memory brings him back to the present. In the interrogation room.

cognitive description

Example two – Category: “transitions”

Example three – Category: “emotions”

Example three – Category: “emotions”

TCR 00:21:50 - 00:22:00 “Back to reality”

EN Present day. Jamal sits on the studio stage opposite the host.

iconic description

DEIm Studio. Abwesend betrachtet Jamal die applaudierenden Zuschauer. Er löst sich aus seinen Gedanken.In the TV studio. Jamal absently looks at the applauding audience. He comes back from his thoughts.

cognitive description

ES

En el presente, en comisaría. Siguen viendo el vídeo del concurso. Jamal parece olvidar sus recuerdos y volver a la realidad.Present day, at the police station. They’re still watching the video of the show. Jamal seems to forget his memories and come back to reality.

cognitive description

Conclusions of the study

Expressions of cinematographic language translated in AD

56%

40%

67%

53%

33%

73%

100%

Conclusions of the study

Translation of cinematographic language by ADToccurrences

1719

10

23

13

Conclusions of the study

ADT are a valid analysis tool which allow qualitative and quantitative study of AD scripts

Cinematographic language needs to be interpreted for the meaning of how things are shown to be translated in AD

Three main ADT were used to describe this type of fragments, which can lead to three description styles:

explicitely descriptive

AD

descriptive –interpretative

AD

narrative AD

Based on the description-narration continuum by Kruger (2010)

Thanks to...

Floriane [email protected]

Audio description of cinematographic language:Comparing describer’s approaches

A practical study