auditoire shanghai expo2010
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YOU & \AUDITOIRE a winning partnership at the Shanghai 2010 World Expo !!TRANSCRIPT
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\AUDITOIREEvents you’ll never forget
December 2008
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\AUDITOIRE is a Worldwide Network
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\AUDITOIRE is a part of TBWA\ group (OMNICOM), the World’s eight largest communication group. TBWA\ has 2291 offices in 777 countries.
EVENT NETWORK
EUROPE: France UK Netherlands Germany
USA (New-york)
SOUTH AFRICA: TBWA\HUNT & LASCARIS
MIDDLE EAST: Qatar
ASIA: China (Shanghai, Beijing)
2007 Key figures: 225 events - 62 trips - 80 films
143 staffs 80 M billings
85 clients 35% International
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Large-scale shows
Internal communication :
• Motivation (seminars)
• Internal conventions
B to B, PR events
Large audience
Creative Media
1997
2000
A Global Event Communication Agency
Travel offer
Film offer /Television productions
S I
N C E
1 9 8 9
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2002 Healthcare departement
2004 Qatar departement
2006 Sports departement
2006 China departement
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PHILIPS \B to B Launch of Aurea at Showcase \2007 RENAULT\ office launch of the Twingo II in Stade de France \2007
Rugby World Cup (IRB) \2007
EURO - Switzerland/Austria \2008
17th Gulf Cup - Qatar \2004
Doha Asian Games Qatar \2004
GE pavilion for Beijing Olympic Games \2008
Celebrating of the 70th Anniversay of SNCF (French Railway) \2008
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ORANGE \ OPEN Rebranding 70 events \2006
PRESS REVEAL 17th Gulf Cup - Qatar
\2004
70th ANNIVERSARY OF THE SNCF (FRENCH NATIONAL RAILWAY CIE)\2007
COMMERCIAL TRAINING PRESS TESTING - SPAIN NISSAN QASHQAI PRESS LAUNCH \2007
25 YEARS OF THE TGV (HIGH SPEED TRAIN) \2006
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SNCF RUGBY ACTIVATION \2007
ALSTOM TRANSPORTATION \2007
ADIDAS URBAN TENNIS \2007
WORLD RAIL SPEED RECORD \2007
SOCIETE GENERALE \2006 & 2007 SUEZ INEO \2007
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HOW CAN WE BE YOUR PARTNER?
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INAUGURATIONS & OPENINGS
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COLLEGE OF THE NORTH ATLANTIC - QATAR INAUGURATION Doha, QATAR - December 2005
A 3 days forum on education and technologies
An inauguration evening with Her Highness Sheikha Mozah :
an inauguration show evocation of the disciplines taught at CNA-Q a gala evening in the campus gardens with entertainment
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1st day: A cocktail party of 1,000 guests 2nd day: A dinner inside the museum with 1,000 VIPs 3rd day: A dinner at the Forbidden City with 300 VIPs
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ALARGAN HOTEL MOVENPICK AL BIDA INAUGURATION Al Bida, KUWAIT - 2004
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A crystal tent on the beach facing the sea for 200 VIPs
An inauguration show
A gala dinner
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LARGE SCALE CEREMONIES
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UEFA - EURO 2008 OPENING & CLOSING CEREMONIES OF THE UEFA EURO 2008 Basel, SWITZERLAND & Vienna, AUSTRIA - June 2008
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A worldwide broadcasting Ceremonies
80 000 viewers
500 artists, dancers, musicians
20 legends representing the 20 nations who took part at the competition
IRB (INTERNATIONAL RUGBY BOARD) RUGBY WORLD CUP OPENING AND CLOSING CEREMONIES Saint-Denis, FRANCE - October 2007
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DOHA ASIAN GAMES ORGANIZING COMMITTEE MASCOT LAUNCH Doha, QATAR - December 2004
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Unveiling a 13-metre-tall statue of “Orry”, the mascot
Street show for 15,000 visitors
A private show for 400 VIPs in a 1500 sqm venue
Gigantic images projected on the Olympic Committee building walls
45 countries and 40 sportive disciplines represented
10 millions TV viewers
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QATAR NATIONAL OLYMPIC COMMITTEE OPENING CEREMONY OF THE 17TH GULF CUP Doha, QATAR - December 2004
70 million viewers
15 000 people in the new Al Saad Stadium
10 000 sqm of gigantic images on the grounds and in the stands
360°, 300 sqm visuals projected onto a central monolith
18 cameras and 2 control-room coaches for the backstage production
Computer-generated images projected across four playing fields
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COCA COLA 2002 WORLD CUP « FAN DAY » Paris, FRANCE - 2002
2,002 children gathered in the middle of the ground
80 000 televiewers attend this spectacular choregraphy
An event created to encourage « Les Bleus » (the nickname of the French National Soccer team) before the world cup 2002.
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MICHELIN « MICHELIN GREEN METER » LAUNCH Shanghai (CHINA), Paris (FRANCE), Berlin (GERMANY) and New York (USA) - October 2007
Display the results of 15 years of research for saving the planets on giant screens simultaneously at Shanghai, Paris, Berlin and New York.
A technological prowess with the synchronization of the meters by taking into account the jetlag.
A challenge on the capacity to deliver on time the pictures and video props on each site in the world via a satellite beam open for 24h.
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ALSTOM & SNCF 2007 WORLD RAIL SPEED RECORD BROADCASTING ON A WORLDWIDE SCALE Paris, FRANCE - April 2007
574,8 KM/H : THE WORLD FASTEST EVENT
Live TV, radio and Web broadcast of a world land speed record : 800 million viewers & 610 National and International TV broadcasting the event.
Visitors' village for following the record being set live: Simulators in 24 SNCF stations, « High speed travels » in train for 800 international guests (politics, KOL, CEO... of the 3 partners
Floating exhibition of the record-breaking train on the Seine
1760 National and International Press Publiccations
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LUXURY EXPERIENCES
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DOHA ASIAN GAMES FASHION SHOW « FASHIONABLE ASIA » Doha, QATAR - 2006
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LOEWE - THE YEAR OF SPAIN IN CHINA Cocktail and Gala Dinner Beijing, CHINA - 2007
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PHILIPS « AUREA » PRODUCT LAUNCH Paris, FRANCE - 2007
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SHANGHAI MODE LINGERIE - THE ENCHANTED FOREST Fashion Show and Cocktail Shanghai, CHINA - October 2007
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CHRISTIAN DIOR “MIDNIGHT POISON” PRODUCT LAUNCH FOR VIP’S Paris, FRANCE - 2006
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EXHIBITIONS EXPERIENCES
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GE (GENERAL ELECTRIC) THE IMAGINATION CENTER, AN INTERACTIVE PAVILION FOR BEIJING 2008 OLYMPIC GAMES Beijing, CHINA - August 8 to 24, 2008
Design an built the pavilion and create the content and interior animations
An interactive and entertaining showcase to demonstrate GE’s strong commitment to solve environmental issues,according to the 5 Chinese core elements : water, metal, fire, wood and earth
Pavillion area : 2,000 sqm / Over 100,000 visitors / 4,000 international VIPs / 60 corporate events
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SNCF (French Railway) Celebration of the 70th anniversary Paris, FRANCE - From December 2007 to January 2008
“L‘ART ENTRE EN GARE“ at Grand Palais
Site area: 9, 000 sqm
An emotional travel in the core of Arts and Culture bound to large public:
A mythical travel through the most renowned names, the most beautiful memories and the major outstanding showpiece.
A visionary trip present by the most off-the-norm, innovative and out of the ordinary artists’ sight!
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DOHA ASIAN GAMES ORGANIZING COMMITTEE LIFE SITE “CORNICHE EXPERIENCE” Doha, QATAR - December 2006
A Life Experience Site : 25 000 sqm
5 pavilions on the sens for experimenting “Sports sens”
A reception area for the Olympic flame
Guangzhou Pavilion presenting the next Asian Games host city
Sponsors village and a market
A giant screen of 100 sqm for live broadcasting of competitions
A panoramic stage for cultural program
2 400 sqm of images are projected on the towers.
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TOYOTA DESIGN AND STIMULATION OF « RENDEZ-VOUS TOYOTA » Avenue des Champs Élysées, Paris, FRANCE - 2003
The « Rendez-Vous Toyota » : a new place for image and sound experimentation through artistic events programming.
A redesign of the site in white and red jewel box animated by 40 plasma screens which define a decorating in motion and in constant metamorphosis.
An artistic programming with exhibitions, artistic performances artistics, show case, meetings with DJ's and video-makers, … and different thematics depending the brand current events.
The spring 2003 was under the Formula 1 sign, with an unseen video exhibition marked by Serge Leblon.
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OFFICIAL MEETINGS
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PARIS 2012 (Candidate City) VISIT OF THE IOC COMMISSION Paris, FRANCE - March 2005
Conception of a conference room in the Grand Hôtel to welcome the CEO members and experts for Paris 2012 candidature.
Specific installations to present the different Olympic areas : the Geodis building, the Hippodrome d'Auteuil…
Dynamisation of the visited areas : Stade de France, Bercy, Roland Garros, Tour Eiffel...
A great work in logistics taking into account the confidentiality of the operations and the necessary conditions of security.
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10th International Energy Forum -Doha- 2006 QATAR PETROLEUM INTERNATIONAL ENERGY FORUM Doha, QATAR - April 2006
Opening show of the International Energy Forum in presence of ministries of Energy of 60 countries
Visual animation and technical organisation of the 3 days forum
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OLYMPIC COUNCIL OF ASIA GENERAL ASSEMBLY Doha, QATAR - December 2006
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Cyril GIORGINI, CEO
Direct phone: +33 1 56 03 58 16
Cell phone: +33 6 07 65 50 39
Fax: +33 1 56 03 58 09
Email: [email protected]
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Who’s your contact?
Stéphane LEGENDRE, International Executive Director Direct phone: +33 1 56 03 57 83 Cell phone: +33 6 09 38 20 20 Fax: +33 1 56 03 57 00 Qatar Phone: +974 689 91 38 Email: [email protected]
Mazen ABD RABBO, Project Director
Direct phone: +33 1 56 03 50 60
Cell phone: +33 6 15 445 445
Qatar phone: +974 302 60 99
Fax: +33 1 56 03 57 00
Email: [email protected]
Marine AL JABARI, Project Director Direct phone: +33 1 56 03 57 17 Cell phone: ++33 6 23 83 38 39 Fax: +33 1 56 03 57 00 Email: [email protected]
Headquarter Office
\AUDITOIRE 9 rue du Helder
75009 Paris FRANCE
Tel : +33 1 56 03 57 03 Fax : +33 1 56 03 57 00 www.auditoire.fr
Area Office (China)
\AUDITOIRE\CHINA 9/Flr, 71 West Suzhou Road
200041 Shanghai CHINA
TToby LEUNG, Managing Director Cell.: ++86 138 1783 7451
AAntoine GOUIN, Managing Partner Cell.: ++86 137 8898 7783
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THANK YOU!