auto, home, health, and life insights with location intelligence
TRANSCRIPT
Auto, Home, Health, and Life Insights with Location IntelligenceJon Spinney | Director of Location Intelligence Products | @spinneyo
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Understanding These Consumer Data and Extracting Meaningful & Actionable Business Insights From Them is The Common Market Problem
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HYPOTHESIS
By Analyzing Large Volumes of Historical Travel Data coupled with Historical Accident & Crime Observations, and Present Observations, We Can Assign Estimated Risk & Associated Premiums to Auto & Home Plans
White, 32 Yr Old, Middle Class Single Male. Medium-Low Risk Level Based on Historical Travel Behavior, Historical Incidents, and Present Conditions.