cambridge data insights mobile business intelligence
DESCRIPTION
Cambridge data insights mobile business intelligence. Presented in Jan 2012TRANSCRIPT
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CAMBRIDGE DATA INSIGHTS
•Mobile Business Intelligence
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@JENSTIRRUP•www.jenstirrup.com
@THINKCOPPERBLUEWWW.COPPERBLUECONSULTING.COM
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AGENDA
•Demo •Overview• iPad•Mobile Business Intelligence
•PowerPivot•Scalability
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DEMO CONTEXT
•Census Data 2001 showed that the fourth largest reported religion in the UK was…
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SELF-SERVICE MOBILE BI
•The key advantage is that business users have the power of analysing their own data •And then visualising their data, in accordance with data visualisation best practices•Mobile BI is a strategy, not just a technology
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SELF-SERVICE MOBILE WORKFORCE
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IPAD
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WHY MOBILE BUSINESS INTELLIGENCE?
• Vendors have shifted in favor of Apple’s iPad tablet computer making it the single top priority for Mobile BI application development. (Dresner, 2011, Mobile Business Intelligence Market Study)
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ARCHITECTURE
Source
• Ordnance Survey
• Census data
Mash Up
• PowerPivot
Mobile
• Tableau
iPad
• 3G• Wi-Fi
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WHAT IS POWERPIVOT?
• Subversive • Two types:
•Free Excel add-in•Sharepoint presentation layer
• Strength: Vertipaq column-oriented data store• Scaleability
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POWERPIVOT MASH UP DATA SOURCES
Text
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WHAT IS TABLEAU?
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HOW NOT TO DO MOBILE BI
04/08/2023
1%
22%
7%
26%1%
31%
1%
10%
Profit % by Category
AUDIOCAMERAS & CAMCORDERSCELL PHONESCOMPUTERSGAMES & TOYSHOME APPLIANCESMUSIC, MOVIES & AUDIO BOOKSTV & VIDEO
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TIPS FOR MOBILE BI VISUALISATION
• Set User Expectations• Balance in combining graphs• Filters• Drill downs• Tooltips
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TIPS FOR MOBILE BI VISUALISATION
• Maps can take time to load• Zooming can be problematic e.g. Blackberry Bold • Moire Illusion
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ILLUSORY EFFECTS
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THANK YOU!