auto kast
TRANSCRIPT
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An Organization Study at
Autokast LTD
Submitted in partial fulfillment for the requirement for the award of the
degree
MASTER OF BUSINESS ADMINISTRATION
M G UNIVERSITY
KOTTAYAM
Submitted by
Register No:
Under the guidance of
Mr.:
Faculty Member
MBA Department, BSS IT MISSION THYACDU
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DECLARATION
I declare that the project report entitled An organization study on AutokastLTD Submitted by me for the award of Master of Business Administration of M.GUniversity is my own work. The report has not been submitted for the award of anyother degree of this university or any university.
Place: Aluva
Date:
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ACKNOWLEDGEMENT
First of all I wish to express my deep gratitude and thanks to God who helpedus in completing the organization study successfully.
I shall remain grateful to. Mr.:BSS IT MISSIONTHYACDU for his amble guidance and encouragement for completing theorganization study. I am also extremely grateful to faculty member for their valuablesuggestions and advice regarding this work. I also express my profound gratitude to
project guide .,Sr. Manager, HRM for his valuable guidance andtimely advice and well-wishers for Encouragement given to us during the course ofthe project. It is my pleasure to express a deep sense of grateful to
.,
Sr. Manager, Safety & Environment Department & MIS without hisuntiring efforts and tremendous background information this work would not havematerialized. I express my sincere
Thanks to all the staff of Autokast LTD for their co-operation during mystudy in the company. Last but not least we thank my parents and for all their moralsupport and help, they Had given to me.
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CONTENTS
Introduction Industry Profile Company Profile Product Profile Customer Profile Departmentalization
Human Resource department Finance department
Production department
Planning department
Commercial department
Purchase department
Marketing department
Quality Control department
Research and Development department
Store department Safety department
SWOT Analysis Findings Suggestions & Recommendations Conclusion Bibliography
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INTRODUCTION
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Orga n iz a tion s tudy de a l s w i th c r i t i c a l e va lua t ion a nd a na lys i s
of a l l the aspec ts of
p a r t i c u l a r f i r m . I t g i v e s a c l e a r i d e a a b o u t t h e f u n c t i o n s a n d
p r a c t i c e o f v a r i o u s department heads and operational efficiency of the
department as a whole. This particular study gives a clear idea about the
functions, practices and the delegation of authority of Autokast Industries
Ltd, Aluva. With this, study gives an overview about the practical situations,
which a company is functioning According to Allen Kelly an organization is the
process of identifying and grouping
of work to b e pe r formed def in ing and de lega t ion of au thor i t i e s and
r es po ns ib il it y a nd e s t a b l i s h i n g t h e r e l a t i o n s h i p o f p e o p l e e f f i c
i e n t l y t o w a r d s t h e a c h i e v e m e n t o f o r g a n i z a t i o n a l goals. So it is
very much important to study the organization structure. The organization
study will help us to reveal the how things are coordinated in real time
situations. The personnel function is really all about motivation. It is
agreed that unless
indiv idua ls a re mot iva ted to pe r form e f fec t ive ly , they may
not achieve the level of performance that is desired to them. Managerial
people are always fac ing the problems motivat ing
their subordinates to release their potential more effectively
and thereby permit the desired goals of the organization and the needs of
employees to be achieved. The purpose of motivation is to create conditions which
people are willing to work with zeal, initiative, interest and enthusiasm so that the
goals of an organization are achieved effectively. Leadership is means of
d i r e c t ing . I t i s t he a b i l i t y to in f lue nc e a g roup towa rds the
achievement of goals. It is the human factor that helps a group identify where it is
going and then motivate it towards its goals. Without leadership, an organization
would be only a confusion of the people and machines. Training makes a very
important contribution to the development of the organizations Human
Resources and hence to the achievement of its aims and objectives. To achieve its
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purpose, training needs to be ef fec tive ly managed so that the right people ,
in the format right time and at the right costs.
OBJECTIVES OF THE STUDY
To get an organizational exposure.
To understand the organizational structure.
To understand the functioning of each and every department
To understand the actual functioning of the organization
To understand the basic of depart mentation
To study about the employeeemployer relationship
To make an evaluation of the performance or the organization
To make a SWOT analysis
METHODOLOGY
The study was conducted using the method of interview and observation and
also made use of the primary and secondary data
Primary dataPrimary data is collected through observation or through direct communication
with reoidentsin one form or another or through personal interviews.
The formal and informal interviews with Managers and Department heads,
employee
Direct observation
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Secondary data
Secondary data are those which have been collected by someone else and
which have already been passed through statistical process. The secondary data were
collected from.
Company records
Journals
Annual report.
Website
SCOPE OF THE STUDY
The study restricted to the functioning of, Autokast LTD. The study gives a
detailed knowledge about the different functional areas like finance, marketing,
operations and their functions
The study covers the various aspects of Autokast LTD the different
functioning of Autokast LTD .The main topic include the following
Profile of the Autokast LTD industry
Company profile
Product profile Functioning of various departments
Findings, suggestions
SWOT analysis
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INDUSTRY PROFILE
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Indias casting industry 19.2 billion by 2016
The industry is making a contribution of Rs 7,000 per ton produced to the national
exchequer by way of excise and other levies. The sector exports touched $215 million
in 2010/11The year 2011 augured well for the Indian foundry industry as it has been
acknowledged as the worlds second largest producer of castings (7.4 million tons per
annum - mtpa) based on tonnage in the year 2009.
They were placed second only to China (35 mtpa). The tempo was maintained
in the year 2010 as well. The large gap between India and China, along with the fact
that the foundry industry is not able to keep up with local demand both in terms of
quantity and quality have compelled them to go in for a detailed analysis of the sector.
The compounding factor is the visible impasse in the investments in the
foundry sector, especially in comparison to the planned investment in the userindustry, that is, auto and auto parts.
This aspect warrants detailed examination and study. Towards that direction,
the following content describes the present status of the sector and the issues that are
facing this industry. sector producing 80.3 million tons. The global production had a
roller coaster ride during the period 2008 to 2010 93.5, 80.34, 83.55 mmt in 2008,
2009 and 2010 respectively. It is expected to bounce back to 93.5 mmt by 2015/6.
Global scenario
It is estimated that in 2009 there were 46,906 foundries globally in the organised
Important findings of diagnostics study
The pos i t ion of foundr ies i s of conflicting importance among the manufacturingindustries. The castings alone account only for 0.31 per cent of the world GNP and 5
per cent of the world metal production. Thus foundries do not rule the world economy.But as main inputs into nearly all industrial products and daily life, this castingindustry is indispensable.
A major happening in the global scenario is the shift and moving of manufacturingbases from developed countries (Europe and US) to third world countries especially inAsia. Also China, the number one producer in the world, is now focusing on domesticdemand created by its recent 1.5 trillion U.S. dollar investment in the infrastructuredevelopment. This temporary diversion of Chinese output has created a vacuum in theinternational market to be taken up by upcoming foundry producers like Mexico,Turkey, Poland, Czech Republic, and Russia, apart from India,
Indian scenario
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India has 4,600 foundry units, 80 per cent of them in the SME sector. Annualproduction is 7.4 million tons, approximately valued at $8 billion. The sector employs0.5 million people directly and an additional 1.5 million people indirectly.
The industry is making a contribution of Rs 7,000 per ton produced to the national
exchequer by way of excise and other levies. The sector exports touched $215 millionin 2010/11. The manufacturing units are located in 12 identified and recognisedclusters and in 20 other clusters.
Projected market size
While there is a growth expected in the auto-sector and the casting sector alike, thedomestic market is set to surge at least three times by 2016. The auto sector aloneshould go up to $10 billion by 2016 and the casting industry is projected to be a $19.2
billion industry by 2016.
The global growth rate for castings follows approximately twice the global growthrate in GDP in absolute terms. So apart from the domestic demand, Indias exports areto go up to $3 billion with a 20 per cent growth in direct exports.
Projected demand-supply gap
While there is a clear picture of demand side, the supply side is not prepared to makepro rata investments to take up the opportunity arising out of growth.
Even assuming that the past growth rate would continue, there will be a large demand-supply gap in excess of 11 million TPA by year 2016.
Diagnostic study of foundry sectorThe data collected (from the 325 units and 100 personal interviews) are analysed witha diagnostic tree and the key findings based on them are summarised in the table
below.
Determination of level of foundry
The industry has five distinct levels of units based on the size and sophistication eachhaving its own dynamics of growth and plans. The market has also has four tiers andeach level of unit has found its own market segment.
The foundries and markets are nicely dovetailed to each other in terms of price. Butthere is a disparity in terms of quality and quantity between the market expectationand the supplies.
Project Supply / Demand Gap for Auto Casting
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responsibilities to the concerned managers for achieving the objectives as targeted inthe MPRM.
PRODUCT PROFILE
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Main Gear Case
Used for hand tiller
Material FG 260IS:210
Weight : 18 Kg
Valve Cover
Used for fluid controls
Material FG 260IS:210
Weight : 9Kg.
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N8 Discharge Head
Used for submersible pumps
Material ASTMA48 CLASS 30 Weight : 150 Kg
Body
Used for submersible pumps
Material ASTMA48 CLASS 30
Weight: 150 Kg
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Valve Body
Used for fluid controls
Material FG 220IS:210
Weight : 40 Kg
Cylinder Frame
Used for hand tiller
Material FG 260IS:210 Weight : 40 K
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Ash Vessel
Used for pneumatic transport
Material SG IRON 400 / 12
Weight : 680 Kg.
Suction Case
Used for submersible pumps
Material Cast iron class 30
Weight : 65 Kg
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Clavicle Brace
Fractures of clavicle bone that do not preset server neurovascular disturbance of
require surgery to achieve stabilization Use to immobilize, stabilize and align clavicle fractures in the correct position For postural correction due to habitual wrong standing / sitting condition
Helps in curing the problem of stooping shoulder and hump back Use asa post-operative brace Constructed from Hypo-allergic soft cotton stockinette covered PU foam ensure nounder arm rash Thick pad at back helps preventing irritation Applied as figure 8 shaped bandages with straps and buckles
ELBOW Crutches (Alum.)
Patient with bi-lateral limb orthosis
Cerebral palsy patient Better support and stability for elderly patients Amputees using artificial limbs Made of Aluminum (anodized) tube with telescopic height adjustment Total forearm support with PU lined etha-foam Designed as per bio-mechanical principle for proper weight distribution Plastic sleeves to reduce the friction between upper and lower tube Suction rubber tip for better grip on any surface
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Aux. Crutches Iron
Made of Iron (epoxyder power coated) tube with height adjustment Moulded axilla pad for better comfort and cushioning effect Adjustable hand grip
Suction rubber tip for better grip on any surface Temporary ambulation with plaster casts Patient with bi-lateral limb orthosis, patient with shortening of leg Uni-lateral amputees
Back Rest Adjustable
Used to keep patient sitting upright on the bed or on floor level Easy to adjust to various angles
Made of steel framed and sheet inside the frame duly power coated finish Adjustable on many desirable positions Can be used under the mattress of any size bed Framed made of round pipe and comfort cushion mat, sturdy enough tested up to
weight of 150 kgs patient Can be folded portable for carrying
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Walker Folding Adjustable (Iron)
Patient with bi-lateral limb orthosis Better support and stability for elderly patients Amputees using artificial limbs Temporary ambulation with plaster casts
Patients with shortening of leg Uni-lateral amputees Made of Iron (epoxyder power coated) tube with telescopic height adjustment Height adjusts to 1 increments from 30-35 to accommodate users 52-62 Weight capacity up to 110 kgs distribution Available in either plain or with front castor
Tennis Elbow Support (with Strap)
Commonly used for tennis/golf elbow problem Elbow wrap provides warmth and support to your elbow during sprains and strains Provides support to the injured elbow area The pressure applied by the elbow wrap reduces the pain and heals faster Minimizes the risk of future injuries Made from 100Percent knitted cotton material
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ORGANIZTIONAL
CHART
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DEPARTMENTS
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Human Resource department
Finance department
Production department
Planning department
Commercial department
Purchase department
Marketing department
Quality Control department
Research and Development department
Store department
Safety department
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HUMAN RESOURCE DEPARTMENT
Human Resource Department is concerned with the peoples dimension in theorganization. Here in Autokast , Personnel officer is the head of Human ResourceDepartment Under him there is the Personnel Office, Time Office, and anEstablishment Section.
Personnel Office
The Personnel Office deals with recruitment. Wage administration, promotionand industrial relations, disciplinary actions etc. The employees are appointed throughPecan employment exchanges. The additional employees required are taken asapprentice or on contract basis. Selected persons could get 6 months trainingefficiency in concerned on the supreme quality while selecting managerial staffs.Presently there are145 permanent employees including the managers and engineers.Out of which 131employees are presently working and the rest 14 are on deputationand on long leave. The temporary posts consist of more than 100 apprentices andcontract based workers. Contract based workers consist of former employees who
took VRS from the company and external persons who are expert in this field. The
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peoples recruited could get training and also various seminars and classes areconducted.
Functions
To recruit right kind of persons for the right job at the right time.
To arrange for training programmers.
To evaluate performance of the employees.
To the handle the grievances of the employees.
To provide welfare facilities to the employees.
Provide and maintain safety measures.
Formulating policies
Statutory Labor Welfare Facilities provided (Personnel Office) in AUTOKAST
Canteen Facility
The Company provided a canteen for its members. Here foods are provided at arate of Rs 8 per day for permanent employees. Working time of canteen is 8 hours.
Rest Rooms & Lunch Rooms
Adequate suitable rest rooms and lunch rooms (with provisions for drinkingwater) where workers can eat their meals brought by them are provided
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Facilities for Sitting
Company offers very good sitting facilities for employees in their working spot
Medical Facility
The company arranges medical checkups for all employees once in a year.Health data cards are then issued to all the employees. The medical facilities are
provided to employees as well as his/her family members.
Risk Allowance
When an employee meets with an accident, during employment for thedisablement compensation is paid as per the rules of the Workmen Compensation Act.In addition to the AUTOKAST allows an excreta payment of loss of wages i.e., 50%of the (basis DA) due to such accident.
Drinking Water Facility
An effective arrangement of drinking water for the workers in each section ordepartment is available. Also arrangements are made for cold drinking water.
Recreational Facility
Recreational club is organized in the company premises and Rs 10/- per monthare revised from each employees.
A well functioned time keeping system is used by AUTOKAST Ltd forproper time keeping. For this purpose an electronic punching system is maintained bythe Time Office.
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Statutory Labor Welfare Facilities Provided (Establishment Section)
in UEI
Wages and Salaries
To provide wages and salaries to the employees
Gratuity
The payment of gratuity act 1972 has been amended by the payment of gratuity
(amendment) act 1987. This came into force from 01-10-1987. Maximum salary takenwill be Rs 3500 for gratuity calculation. In the amendment act of 1987, the maximumamount of gratuity payable to the employees will be Rs 3.5 lakhs. It is given for goodfaithful service and efficiently rendered to whole time employees of the company.
E.S.IThe employee of the AUTOKAST covered by the ESI Act and contribution
is deducted from the employees salary since 01-11-1992. Employees whose salarydoes not exceedRs10000/- per month are covered under this act. When employees areregistered with ESI, they are entitled to get the following benefits from ESI:-
Sickness Benefit
7 days full pay or 14 days half pay sick leave can be availed by the employeesat any time. If more than 30 days leave is required, medical certificate from anauthorized medical attendant should be produced.
Disablement Benefit
An injured person is given free medical treatment and all the expenses incurredby him. The total expense in connection with the treatment will be reimbursed.
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Dependent Benefit
Legal heirs of the employee get the dependent benefit after his death. Maindependent are job and compensation.
Maternity Benefit
Women employees shall be allowed maternity leave with full pay for 90 daysafter the date of confinement. In addition, one month leave with wages is also allowedto the employee who suffers diseases arising out of delivery.
Funeral Benefit
For the funeral of employees, the funeral benefit provided is Rs 1000/-
Provident Fund
According to employees Provident Fund Act 1952, the employees of thecompany are entitled to contribute a certain percentage of salary or wages to this fund.
The rules followed in AUTOKAST are known as Employees Provident- FundRules. The fund shall deem to have been established on and from 16
th
February 1956. A worker is eligible to get Piffle he had completed continuoussix months of regular service or 120 days during the period of 12 months. Under thisscheme, repayable loans are available to employees in liberal terms. As the scheme isrecognized, employees get benefit in income tax also.
Bonus
Bonus is paid in accordance with the guidelines issued by the government fromtime to time. An employee whose salary is less than Rs 2500/- per month is eligible toget bonus. 8.33% of the total salary is the minimum bonus to be paid.
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House Rent Allowance
House rent allowances are allowed at the following rates.
A)Salary less than Rs 2500/- is eligible to get HRA = RS 145/-
B)Salary less than Rs 3000/- is eligible to get HRA = RS 165/-
C) Salary above Rs 3000/- is eligible to get HRA = RS 185/-Uniform
Allowance
Uniform allowance
Provided to workers is Rs 525/-, once in 2 years.
Footwear Allowance
Footwear allowance is provided to the workers in the spot welding shop, paintshop, mechanical maintenance shop etc. is Rs 425/- in every 2 years
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FINANCE DEPARTMENT
Finance refers to money or funds available to a firm. A business needs at everystep to start a business, to operate it and to expand or modernize its operations.Finance is required to bring a business into existence, to keep it alive and to see itgrowing. The management of finance is essential for the success of the business.Finance manager is the head of the finance department. He looks after the budget,finance posting and audits of accounts. The senior officer accounts takes charge tolook into the day today affairs of the financial of the company. The senior officerestablishment deals with calculating employees wages provide provident fund, ESI
etc. The cost section prepares cost sheet and evaluate job card. There is an internalaudit section that deals with verification of accounts.
The AUTOKAST L td ha s a n in i t i a l c a p i t a l a m oun t to 4c rore s . I t s products are sold to its main customer KSEB. It also has other domesticcustomers.
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TAX:
AUTOKAST Ltd has to pay the following taxes:-
Income tax.
Sales tax.
Excise duty.
Educational cess.
The sales tax charged per meter in Kerala is at the rate of 12.5%, whereas, if
sold to other states outside Kerala, the rate is only 4% per meter (i.e., Central Salestax). Educational cess is 2% on the excise duty. Presently, the excise duty is 16% onone meter and the educational cess 2% of the 16%.
Job Card:
It is used to calculate the quality of products individual production time. Theimportant registers maintained by the finance are given below:
Purpose Journal.
Sales Journal.
Payroll.
Sections of Finance Departments:
The various sections under finance department are:
Book and Budget.
Sales
Priced Stores Ledger.
Costing.
Establishment.
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Other Important Functions
Payment to establishment
Wages
Salary
Payment to suppliers
Indigenous Purchase
Important Purchase (Purchase, Bills)
Terms of payment for purchase are
Letter of credit (L/C)
Advance (DD)
Cash and delivery (COD)
Site Draft (SD) (If suppliers are not familiar)
Service Bills
This section maintain bills for payment of
Factory service
Maintance (Civil and mechanical)
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Internal Audit
The main function of internal audit are
Fault recognition
Suggestion for improvement
Assisting working level people
Internal audit conducts site audit, once in a year.
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PRODUCTION DEPARTMENT
Structure of Production Department
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Fully equipped laboratories to conduct chemical, mechanical and metallurgicaltests anda fully Computerised vacuum emission spectrometer with 60 channelsand a print out system. BAIRD, USA make Spectrometer, having different AlloySets calibrated to take care of inhouse requirements and also extending service toother industrial units.
The alloy sets include SG Iron, Grey Iron, Low Alloy Steel, Stainless Steel, NIHARD,Tool Steel, etc.
Sand Testing Equipment from BCIRA/George Fisher & Co., USAMetallographic laboratory with Projection Reading Microscope.Physical testing laboratory with 60 Ton Universal Testing Machine,
The Quality Assurance is inbuilt in the system and routine stage inspection has beenincorporated to ensure raw material control, process control and control of finished
products.
Objectives
To achieve monthly production target as per customer requirement
To improve quality by reducing process rejection below 3%
Increase productivity by effective utilization of resources
Maintain production and discipline in the section
Coordination of workers and shop floor activities
Share information
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The objective of this department is to achieve monthly target as per productionprogram issued from marketing department. SMW has the overall responsibility ofthis department. He is responsible to the following:
Ensuring targeted production.
Authorization of annual/monthly production plan based on budget. The
responsibilities of SEW are:
Preparation of annual/monthly production plan.
Planning, scheduling and dispatching of job cards.
Identifying the gap in the implementation process.
Responsibilities of other functionaries involved are given against individualactivities.
The scope of this department is:
Planning in respect of components relating to the production of products.
Testing the products
Finishing and packing theproducts
Scheduling of operations in respect of manufacture of components.
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Overall responsibility for marketing policy rests with GM. Coordination commercialfunction including marketing. Commercial Department include sales department also.
Procedures
The company markets its products in 3 ways. Firstly, responding to tenders andquotations as per customer requirement and specification. SMM shall consolidate therequirements of the product, taking into consideration the customer requirements,stated or unstated, statutory and regulatory requirements or any other additionalrequirements determined by the company, if any, including requirement. He shall
prepare note incorporation the above requirements and submit the same to the ApexManagement for review and approval. Secondly, through approved dealers ordistributors. Order for AUTOKAST standard products are normally handled throughdealers. Changes occur in the case of specifications additional features or standard
products.
Thirdly, its through counter sales. When a customer approaches directly topurchase the product of the company, he has to fill up the order format and if hisrequirement is in line with the company specification, company registers the order andsales is affected.
The function of this department also includes handling, storage, packaging,preservation and delivery of finished products.
L & T Mumbai
Crompton Greaves Mumbai
Jyothi Electricals Calcutta
Adwani Orlicon Mumbai
Materials and Planning control (MPC)
This department plays a strategic role in materials management. MPCis the prime agency responsible for the availability of any material,required for production and hence constantly keep track of material status. It is thedepartment which receives the material is made available to the manufacturingsection. As this department has the major responsibility of the stock in store andfor allocation and coordination with the purchase department procuring right material.
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PURCHASE DEPARTMENT
Structure of Purchase Department
This department deals with the purchase of raw materials from various sources.In Elite, raw materials are purchased through inviting tenders from suppliers 100% ofraw materials are purchased from outside suppliers. Production department givesorder to the purchase department to purchase raw materials. The main raw materials
are aluminum sheets, aluminum road, steel sheet, steel parts, copper sheets and copperparts.
Purchase Policy:
AUTOKAST Ltd has a purchase policy to purchase raw materials in rightquantity and quality aright time, at right place from a right source. The source ofmaterials is selected by checking the samples collected from different suppliers.Acceptance of sample can be done as per the recommendations from the qualityassurance department. If the samples are qualified, the criteria the suppliers can beincluded in the list of qualified suppliers. Tenders should be sent to qualified suppliersonly. They only have the ability to provide bulk of raw materials of the company. Rawmaterials required for the company as follows,
Raw materials.
Components.
Consumables.
Tools.
Stationeries.
Capital goods.
Sub assemblies.
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Services.
Spare parts.
The responsibility of purchasing material rests on the SO purchase. He isresponsible for procurement, components and raw materials.
Purchase procedures:
All the purchase shall be made by purchase department.
Bill of materials shall be given by the production department.
Material intends in forward to purchase department against each projects.
Other items except capital goods required by various departments are intimatedto store who prepares purchase intend and forward the same to giving full
specification, samples of necessary requirement of capital goods is identified invarious departments and set to purchase department often getting approval from thecompetent authority. Some of the major suppliers are:
Indian Technological Products Private Limited.
Delhi Electronic Products Limited, Chennai.
Sermet electronics, Pune.
NSP, Bangalore.
Konark Industries, Bangalore.
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MARKETING DEPARTMENT
Structure of Marketing Department
The scope of this department is to cover all the products of the company solddirectly to customers against order or through approved dealers/distributors appointed
by the company. Overall responsibility for marketing policies rests with GM,coordination of commercial function including marketing. This function rests withSMM.
Duties of SO-marketing:Now the AUTOKAST produce motor starter and meters. The responsibility
of marketing of motor starters and other products rest with SO-marketing. Theresponsibility of the SO-marketing is to maintain and promote dealers, preparation and
providing production programmer to workers, arranging dispatches as per schedule,payment follow up, customer coordination scrap sales and other assignments given bySOM.
Duties of SO-sales
The responsibility of marketing of meters and contractors rests with the sectionofficer-sales. The responsibility of the section officer-sales is to assist SMM inachievement of departmental objectives and record keeping, tendering and otherassignments given by him.
The other duties of section officer-sales are as follows:
Preparation and providing production program to works.
Arranging dispatches a per schedule.
Payments follow up.
Customer coordination.
Compliance of excise formalities.
Stock maintenance.
Arrange packing.
Invoicing.
Payment collection and filing excise return in respect of meters and contractors.
Payments follow up in respect of starters, scrap and other products.
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QUALITY CONTROL DEPARTMENT
Structure of quality control department
This department is concerned with checking the quality of products made in thecompany. At each and every stage of production, the quality of the product is checked.Before it becomes the final product, it is cross checked.
Quality Policy:
AUTOKAST and its employees are committed to develop, manufacture andmarket house service energy meters and motor control gears, ensuring customersatisfaction of its products and services through continual improvement of theeffectiveness of its OMS achieved by setting and reviewing objectives.
Quality Objectives:
Top management of AUTOKAST establishes implements and communicatesoperational measureable quality objectives at all relevant functional levels. The
achievement of the same is measured monthly through MPRM.
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Quality Management Principles:
AUTOKAST has framed its quality policy and manages its quality policymanage its quality system following the eight management principles of ISO:9000:2000, listed below.
1) Customer Focus:
AUTOKAST meets customer requirements and strives continuously to meetcustomer expectation by determining and reviewing customer requirements andmeasuring customer satisfaction.
2) Leadership:
Top management of AUTOKAST establishes and provides leadership and unity ofpurpose and direction through management review meetings and provision ofresources.
3) Involvement of People:
AUTOKAST believes that involvement of all employees is essential for the betterfunctioning of the organization. This is achieved by planned training as given in theguidelines for training.
4) Process Approach:
The departmental guidelines of major functions follow a process approach and includePDCA cycle, which provides proper direction for achieving results when resources aremanaged as a process. It also helps to provide direction in taking planned correctiveactions.
5) Continual Improvement:
Continual improvement of QMS is achieved through measurement of qualityobjectives achieved, measurement of customer satisfaction.
6) Factual Approach in Decision Making:
AUTOKAST takes effective decisions based on results of analysis of data. This isachieved through the interactions in the management meeting on the performance ofindividual departments.
7) Mutually Beneficial Supplier Relationship:
AUTOKAST tries to maintain beneficial and a mutual relationship with supplier.
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Quality Assurance
The SE Quality Assurance is in charge of quality checking of the raw materialsamples. The quality assurance department also checks quality of incoming raw
materials and theproducts in process. Inspections of finished goods are done by AEinspection. All meter products in the company are handed over to sales department.The sales returned meters are checked and corrected heres a commitment towardTotal Quality Management in line with CII/EFQM guidelines, annual improvementaction plans are being implemented involving techniques like
Benchmarking.
Business Process Re-Engineering.
Six sigma.
Kaizen
These are resulting in cycle time reduction for further improvements in delivery
and technological process up-gradation, leading to improvement in quality profit toproducts and enhanced customer focus on a continuous basis.
To fulfill its role as a corporate citizen towards protection and conservation ofthe environment and ensuring that its products and systems also meet suchrequirements, AUTOKAST has finalized a Corporate Environment managementPolicy for ISO 14002 Certification.
For ISO 9001 certification, the International Audit is done once in six month bythe AUTOKAST personnel independent of their functions and External audit is done
by Bureau Verities Quality International
Management Responsibilities Regarding Quality
Management must define and document its policy objectives andcommitment to quality.
Ensure that it is understood and implement at all levels.
Define responsibilities and authorities.
Identify verification and assign to competent personnel with adequate
resources. Appoint management representatives.
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Quality System Standards
ISO - International Organization for Standardizations
Series of Standards. ISO 9000:
ISO 90001:2000.
ISO 90001:
Covers management responsibility, contact review, control of design, purchase,testing storage, etc.
All units of AUTOKAST are ISO: 9001 certified. Certification AgencyBVQ1 (by Bureau VERITAS Quality International).
International audit once in 6 months
ISO: 9000-2000 VersionBrief Overview:
Revised standard is compatible with principles of ISO 14000 andTQM. It centers on resultsachieved through P-D-C-A (Plan, Do, Check, Act) and processed approach.
Focus on business needs, continue improvement through measurable performance parametersleading to customer satisfaction.
Mandatory documentation requirements simplified required in 6 of the following areas:
1) Documentation control.2) Quality records.3) Internal audit.4) Control of non-conforming products.5) Corrective action.6) Preventive action.
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ISO 14000 (environment management system)1) Converts Statutory, Regulatory Acts (pollution, chemical treatment, discharge etc.)2) Energy consideration, resource utilization.
Quality issues faced by AUTOKAST :
1. Performance/Function.
Input to output performance.2. Dimensional.
Mounting.
Fitting.
Connections.
Layout. Foundation etc.
3. Completeness.
Incomplete suppliers.
Incomplete finish.
Incomplete spares.
Incomplete tools.
Incomplete documents (drawings, test reports/certificate).
Inadequacy (technical information) Not clear/legible
4. Quality documentation.
Inadequacy (technical information)
Not clear/legible.
5. Delivery.
Not in sequence as required by site/customer.
6. Others.
Finish.
Alignment.
Appearances.
Ease of handling/maintains.
Ergonomics7. Response time, behavior and attitude of AUTOKAST personnel towards
customers.
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TQM Model: The Ten Essential Steps:
Management readiness.
CustomerSupplier partnership.
Environment scanning.
Existing system.
Strategic planning
TQM training.
Disciplined system implementation.
Process enhancement.
Performance evaluation.
Continuous improvement.
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RESEARCH AND DEVELOPMENT
DEPARTMENT
Structure of Research and Development Department
Purpose of R&D Department
The scope of this department is the design and design modification of thefollowing products manufacture in the company:
Responsibilities and authorities of R&D department:
The apex management team holds the responsibility for the final approval of
the technical specification of the product, which is to be taken up for design anddevelopment.
SMW holds responsibility to convene the core committee for reviewing thedesign at various stages. He is also authorized to approve the various design outputssuch as bill of materials, drawings, flow charts of the project, approving brand etc.
SMR & D holds the responsibility of preparing the product flow chart, bill of
materials, design drawings, wiring diagrams, etc.
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SMW is the overall charge of stores. Store assistants have the individualresponsibility relating to all operations of the respective sub-stores and to keep therecords properly. The duty of assistants is to count the quantity of goods. There are
also trainees.
Functions of Store Department
Receiving material/accounting.
Issue of materials.
Items of repair/rectification/calibration/refilling sub assembly/receipt of itemfor outside issue.
Inventory management.
Procedure:
For making the function of store department more effective, the store is dividedinto different sub-stores, namely:
General store.
Raw material store.
Electronic store.
Starter store.
Tool store.
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Safety precautions at AUTOKAST :
For making the functions of the safety department, AUTOKAST takes the followingsteps:
Safety committee.
Safety steward committee.
Safety training for executive supervisor and artisans.
Accidents investigation reporting system.
Issue of safety equipment.
Objectives of the Safety Committee:
Objectives of the safety committee are as follows:
Control of accidental hazards.
Promote safety consciousness among employees.
Communicate to the top management regarding safety aspects. Safety steward
will entrusted with the responsibilities of continuous watchfulness. Persuasion andcorrection of fellow employees to enable safe methods of work being is adopted. Inaddition to the above, award of rolling shield for safety and cleanliness was introducedduring the year 1983 in this unit. The rolling shield will be awarded to sections thatmaintain goods, safety conditions of working and maintain cleanline
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SWOT ANALYSISSWOT Analysis of a company reflects the effectiveness of the functions of the
company in each and every department. Brainstorming technique was adopted to findthe SWOT. It is a group creativity technique designed to generate a large number of
ideas from a group of employees. Suggestions are evaluated and the analysis is made.
STRENGTH:
Quality of Products: The products of AUTOKAST possess high quality. It is anISO 9001:2000 certified company. The company offers 15 years warranty for its
products. Before getting approval. The company products pass through different typesof tests.
Customer Focus: The Apex Management Team of AUTOKAST shall determine,understand and try to satisfy the needs and expectations of customer with the aim ofenhancing customer satisfaction. The Marketing Department has the primaryresponsibility and Quality control has the secondary responsibility and all otherdepartments have the responsibility for commitments for ensuring customersatisfaction.
Involvement of workers is high: AUTOKAST believes that involvement of allemployees is essential for the better functioning of the organization. This is achieved
by planned training as given in the guidelines for training. Top management ofAUTOKAST establishes and provides leadership and unity of purpose and directionthrough Management Review Meetings, Monthly Performance Review Meetings and
provision of resources.
Process Approach:The departmental guidelines of major functions follow a processapproach and include (PDCA- Plan, Do, Check, Act) cycle, which provides proper
direction in taking planned corrective actions.
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Continual Improvement:Continual Improvement of Quality Management Systemsis achieved through measurement of quality objectives achieved, measurement ofcustomer satisfaction, resolution of departmental non-conformances, implementationof corrective and preventive actions and internal audits. These are reviewed in themanagement review meetings.
Mutually beneficial supplier relationship: AUTOKAST tries to maintainbeneficial relationship with suppliers and thereby enhance ability of both to createvalue. The organization continually measures the performance of supplier sand givesthem feedback and possible help to improve performance. It also gives them chance toassess the organization on the above chance.
Skillful workforce: AUTOKAST shall determine the competency of the personnelperforming the work affecting the Quality Management Systems on the basis ofassessment done by immediate superior. The identified needs shall be consolidated for
preparation of the training plan for satisfying the training needs. A yearly Competence
Improvement Plan covering training, exposure visits, self-learning etc. shall beprepared. As a result the workforce has expertise in the respective areas.
Good Industrial Relations:The relation with the top management and workers arecordial. Not a single working day was missed due to labor unrest in the past 30 years.
WEAKNESS:
High employee turnover: With the introduction of VRS, the person shaving
experience left the company. This resulted in the reduction of experience hand in thecompany.
Inadequate Performance Appraisal: The prevailing system of performanceappraisal is inadequate in the present scenario.
Lack of Motivational Techniques: The Company provides mandatory welfaremeasures to its employees. But motivational technique like promotion takes too muchtime.
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Time consuming policy decisions: AUTOKAST is a government company. So thedecisions related to policy takes comparatively longer period.
Poor financial stability:For years, the company depended on only one customer andthe customer gained high bargaining power. The government policies also affected the
performance of the company. This lead to financial instability.
Inadequate R&D: Due to poor financial stability, company could not set aside muchfund for R&D purposes. This prevented the company from introducing new products.Because of this, the competitors which were established after AUTOKAST overtookthe company in many areas.
OPPORTUNITIES:
An aging population will require more orthopedic implants; by 2015P, the
U.S. population over 65 years old will reach 48 million, an
increase of over 18% from 2010
A rise in osteoporosis-related fractures and musculoskeletal diagnoses are
driving increased orthopedic procedure volume, particularly
for individuals age 65 or older
Medical expenditures related to obesity have doubled over the last decade and
currently represent an annual spend of approximately
$150 billion in the U.S.
Active lifestyle trends have resulted in increased implant volumes for
younger demographics
Technology advances are making devices last longer, fueling younger patient
acceptance of life-long implants
Threats:
Competitions: the company is facing tough competitions from the private and publicsector undertakings
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Emerging of modern technology: Due to globalization modern technology wereavailable in the market. The competitor make s of that.
FINDINGS & SUGGESTION
FINDINGS:
The major findings are:
Good reputation of the company: Quality products and the government brandname is a major advantage for the company. It as a wide acceptance among thecustomers since it possesses a good customer handling and great quality products.
Well-disciplined staff and employee: The work force is the strength of the company.All the workers work whole heartedly for the progress of the company even in badtimes. There was no labor conflict in the past 30 years.
Hard working skilled labor force: The labor force is very skilled. The companyrecruit fresh technicians and give extensive training to them.
Good management employee relationship: The grievance re addressable system isvery effective in the company. The company believes in the policy Prevention is
better than cure, and it results in a good employee employer relationship.
Effective attendance system: The company follows a punch card system. By which,
the company can find out the total hours an employee spend in the working place.
Harmonious Industrial Relations: The HR department makes sure that everyreasonable need of the employee is met. The company considers employees as theirgreatest wealth.
Maximum capacity utilization: The company plan their personnel needs veryeffectively and recruits the correct number of persons. This ensures the maximumutilization of resources.
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Regular feedback system: The feedbacks from the customersare collected in timewith a view to improve the operational efficiency. For this the customers are contacted
personally after a certain period of delivery. The company provides feedback forms to
the customers.
Good HR planning: HR planning is excellent. The company calculates the personnelrequirement well in advance and act accordingly. Most of the time their planning isaccurate. This ensures the effective utilization of resources.
Solvency: Solvency of the company is good. It maintains a favorable solvency ratio.
SUGGESTIONS:
The major suggestions are:
Employee Turnover should be minimized:In the long run, this may seriously affectthe company. So the real reasons behind this should be found out and correctivemeasures should be taken
Performance appraisal system should be improved: At present the companysperformance appraisal system is not up to the mark. The companys techniques arelittle outdated. A 360 degree appraisal system can be introduced.
Improve the motivational techniques:The motivational techniques need a revisionon the grounds of increased employee turnover. The company should make theemployees more loyal to the company. For this timely promotion, incentives and plans
like ESOP (Employee Stock Option Program) may be introduced.
More marketing efforts should be made: The new technologies in the informationtechnology can be utilized for that. The website of the company should be convertedinto an E-commerce portal. All the companysproducts should be listed with picturesand all the specifications and facilities for online trade should be made.
Infrastructure should be developed for improving the output.
Technology transfer should be established with some reputed organization.
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Company should appoint marketing executives.
CONCLUSION
In our project Determination of Service Indicators for Service Departments,
We have finalized the service indicators for all the service departments of Autokast
Industries limited. Today is the buyers market. In the world of globalization, by
ensuring merely the customer satisfaction, the organization can survive but it cannot
flourish and compete with the competitors. For that, it is important to move from
customer satisfaction to customer delight and ultimately to customer obsession, only
then the organization can rule the market. There are both external and internalcustomers whose attitudes, opinions and behavior affect the organizationsday-to-day
success:
External customers- external customers exist outside the organization. This type that
comes to mind are end-use customers, the ones who use or consume the product or
services of the organization for their own purposes or production.
Internal customers- employees of the organization for whom the service departments
provide product, services or servicing.
Stakeholders- are those whose interests are linked with the organisation. It includes
employees, stockholders, community leaders.
If the internal customers are satisfied, then only it is possible to attract and retain
the external customers. Service indicators are basically framed to ensure the
satisfaction of internal customers and developing the culture where the organisation
can ensure the best many features and functions of the organization.
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Quality of services provided by the service departments to the employees.
BIBLIOGRAPHY
Books & Journals
Harte John (1997) Management Crisis & Business Revolution,Transaction
Publishers.
Pandey.I.M (2006) Financial Management, New Delhi, VikasPublishing
House Pvt Ltd.
Kotler Philip, Lane Kevin, Jha Abraham and Mithileswar(2007)Marketing
Management- South Asian Perspective, New Delhi, PearsonPrentice Hall.
Sekaran and Uma(2007)Research Methods for Business- A SkillBuilding
Approach, New Delhi, Wiley India.5.Company Journals.
ISO 9001:2000 Quality System Files
Websites
www.autokast.com
www quote com