CAR WARS CASE STUDY

of all inbound sales calls failed to ever reach a qualified employee.

Caller asking for unavailable employee and not being reconnected to someone else who could help.

Biggest culprit of stranded calls was:

inbound calls outbound calls

THE CASE STUDY LOOKED AT:

DEALERS USING TRADITIONAL CALL TRACKING

connection rate on outbound calls.

Sales people failed to ask for the appointment 4 out of every 5 calls.

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of outbound calls don’t result in a live conversation.

Customers only decline an appointment of the time.

DEALERS USING EHHANCED CALL TRACKING

that’s more than the rate of not using Car Wars.

Teams ask for the appointment on of sales calls.

MORE APPOINTMENTSUSING CAR WARS.

BOOK