axiom el636 | multimedia final year project prototype demonstration cliff aw | matt banyard | amish...
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AXiOMEL636 | Multimedia Final Year Project
Prototype Demonstration
Cliff Aw | Matt Banyard | Amish Ladhu
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Project Recap
2EL631 | Final Year Project | Cliff Aw | Matt Banyard | Amish Ladhu
The Project
• A basic advertising campaign to promote the AXiOM X.• The tools used to promote the product is the focus, not the product itself.• The project is split into 2 main components.
Website
• Design and Development of a responsive website• Interactivity modules including touch capabilities• Web Marketing
Video
• Ident and teaser videos• ‘Coming together’ advert• Components (Headphones, Phone Interior, Accessories)• OS Demonstration Video
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Cliff
• Website design and development, web marketing, 3D modelling.
Matt
• 3D modelling, visual effects, compositing.
Amish
• Web design and development, 3D modelling.
Delegation of Tasks
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Website
Design and Development• Complete master page/homepage• Responsive capability implemented
Interactivity Modules• Slider (Desktop and mobile versions)• Customised HTML5 video player• Magnification on image
Marketing• Social media sites online• Updating of social sites
Progress to Date
4EL631 | Final Year Project | Cliff Aw | Matt Banyard | Amish Ladhu
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Video
Modelling• Final phone design complete• Accessories complete• Animatic components in progress
Ident• Complete but subject to change
Teaser/Component Videos• Headphones teaser
‘Coming together’ advert• Animatic complete
OS Demonstration• Researching of similar adverts• Discovering solutions
Progress to Date
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Planning – Gantt Chart
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Website
Design and Development- About, Phone Design, Tour the OS, Specs,
Contact- Responsive capability implemented
Interactivity Modules- Multi-axis rotation module (Phone)- Rotation module (Headphones)- Rollover tooltips (Specifications)- Small animations (Tour the OS)
Testing- Testing (Cross browser/OS and
tablet/mobile)- Touchscreen capabilities
Marketing- Update sites with progress and new
additions
Video/3D
Teaser Videos- Phone case- Phone unboxing- Charging accessories- Exploded view of Phone
‘Coming together’ advert- Modelling of different components- Low poly model walkthrough- Filming of settings
OS Demonstration- Outlining and creating a story board- Using online resources to create the
UI and adjust to AXiOM brand guidelines
Next Stages
18EL631 | Final Year Project | Cliff Aw | Matt Banyard | Amish Ladhu
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Website
- Learning and implementing responsive design
- Finding interactive modules for the site, which aren’t plugin heavy.
- Finding a solution for a interactive multi axis image explorer
Video/3D Modelling
- Capabilities of hardware becoming limited due to high poly models.
- Inexperience of creating photorealistic models from rendering techniques.
- Planning and timetabling the digital assets we want to complete.
Problems Encountered
19EL631 | Final Year Project | Cliff Aw | Matt Banyard | Amish Ladhu
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Website
- Writing responsive HTML- HTML5- JavaScript Experience- Overall proficiency writing HTML
and CSS- Web optimisation- Designing for the web- Web Marketing
Video
Improved proficiency within;- 3DS Max (HDRI Maps and
Environment based lighting)- General modelling and shader
texturing process- After Effects (including Element 3D
plugin)
Industry
- Keeping to a predefined timetable, ensuring work is completed on time- Accounting for and adjusting plans - Relying on our own time management- Using online tools to aid in workflows- Problem solving, knowing where to find online help/advice/tutorials
Development of Technical & Creative Skills
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Questions?
https://vimeo.com/groups/axiom
https://www.facebook.com/AXiOMplc
http://al281.student.eda.kent.ac.uk/html/
End
21EL631 | Final Year Project | Cliff Aw | Matt Banyard | Amish Ladhu