aboutyourmortgage.com (aym) provides mortgage …...retention” and the second member of the...
TRANSCRIPT
preferred access to your
mortgage servicer
AYM is based on the vision that all
homeowners that are considering
refinancing ought to be provided an
opportunity to discuss their refinancing
options and alternatives with their
current mortgage servicer. The
homeowner can then determine if
refinancing is truly in their best interest.
Copyright © 02/2015 AboutYourMortgage.com LLC
preferred access to your mortgage servicerSM
AboutYourMortgage.com (AYM)Provides mortgage customers the opportunity to discuss their options with their servicer.
US Patent # 8,660,939 “Method for Mortgage Customer Retention”
preferred access to your
mortgage servicer
What’s the Problem?
Homeowners often make costly mistakes
when refinancing because they do not
know the “facts” about the mortgage they
already have.
Mortgage servicers have the “facts” but do
not have the opportunity to compete with
mortgage originators.
“A pessimist sees the difficulty in every opportunity; an optimist sees the
opportunity in every difficulty.”
― Winston S. Churchill
preferred access to your
mortgage servicer
If Your Answers is “NO” to All the
Questions Below You don’t Need AYM
1. Do you agree that Homeowners often make costly mistakes when refinancing because
they do not know the “facts” about the mortgage they already have? Yes or No
2. Do you have any forewarning before a customer switches to another servicing
competitor through a refinance? Yes or No
3. Would you like to have the opportunity to discuss with your customer those facts that
could literally save them thousands of dollars before they refinance with a
competitor? Yes or No
4. Would you agree that many of the servicing complaints that the CFPB received
would not have been filed if the borrower had one conversation with their mortgage
servicer before filing the complaint? (1) Yes or No
5. Would you be open to learning about a patented process that can funnel your existing
customers, who may be thinking about refinancing, to your company first where you
will have the opportunity to discuss their refinancing options? Yes or No
(1) According to the CFPB annual report for 2013, in 66% of all mortgage cases filed, consumers did not dispute the
company’s response. Just 7% closed with non-monetary relief and only 2% closed with actual monetary relief.
preferred access to your
mortgage servicer
The Solution
Started With a Patent
US Patent # 8,660,939
AYM’s Method for Mortgage Customer Retention
Summary of the Invention …
It is an object of this invention to provide a customer retention
solution which links mortgage customers who are contemplating
refinancing their mortgage with another lender back to their
existing mortgage servicer, thus providing the servicer the
opportunity to offer their customer valuable information about
the customer’s existing mortgage, a home equity loan,
refinancing options, bi-weekly mortgage payments, mortgage
modification and/or other products that the servicer offers.
preferred access to your
mortgage servicer
Customers’ View of
“Method for Mortgage Customer Retention”
1) Customer goes online to find best lender to refinance mortgage.
refinance
LendingTree– Compare Loan Offers in Minutes!
Quicken - Refinancing doesn’t have to be so hard. …. further down page one
AboutYourMortgage – Talk to your
mortgage servicer before you refinance.
This small step could save you
thousands of dollars!
2) Customer clicks onto AboutYourMortgage
website for more information.
Find out what your mortgage servicer will do to keep your business.
Use our exclusive link below to identify your mortgage servicer and speak with a dedicated customer care specialist:
Link to YOUR Mortgage Servicer
Customer Care Agent
Note: Companies listed are strictly for illustrative purposes only and no affiliation is implied nor should be inferred. Company names and products listed are trademarks of their respective owners.
Preferred Servicers pay AYM for each existing customer
lead that is referred to them.
preferred access to your
mortgage servicer
Customers’ View of
“Method for Mortgage Customer Retention”
3) Customer (or AYM) identifies current Servicer and customer selects product.
Choose your current mortgage
servicer from list provided below:
5) Servicer, or servicer’s selected customer care specialist assists customer to determine if refinancing is the best option.
Hello David, thank you for being a valued Wells Fargo Home Mortgage Customer for the past five years!
I understand you want information on refinancing your mortgage. Is this correct?
Choose product you are most interested in.
Wells Fargo Home Mortgage
Refinance
4) a) Customer request verification via MERS/CR
b) Borrower/Servicer ID generated.
c) Lead sent to Servicer’s directed Portal.
Note: Companies listed are strictly for illustrative purposes only and no affiliation is implied nor should be inferred. Company names and products listed are trademarks of their respective owners.
AYM
Step 4
AYM’s Process to Increase Customer Retention
Servicers Pay AYM a Fee for Referral =
Customer answers a few
simple questions and
provides most recent
contact information.
AYM’s conduit processes the
Customer’s answers to
determine the Servicer and
then routes the information to
the portal pre-determined by
Servicer or AYM.
Customergiven
Priority Response*Servicer’s
departments may be
internal or external
as directed by
servicer
Customer searches online for
mortgage refinance or loan
information.
*Unlimited portals available
Customer Retention
Servicer’s directed
Customer Retention Specialist
Refinance
Servicer’s directed
Refinance Portal
Home Equity Line/Loan
Servicer’s directed
Equity Line Loan Portal
Biweekly
Payments
Unlimited Additional
Portals
Various AYM and Servicer’s
directed Portals
BiSaver or Servicer’s directed Portal
AYM income
AYM’s Process to Reduce Reputational Risk
Servicers Pay AYM a Fee for Referral =
Customer Complaints
Servicer’s directed
Complaint Portal
Late Payments
Servicer’s directed Portal
Mortgage Modification
Servicer’s directed Portal
Escrow Questions
Servicer’s directed Portals
Foreclosure or Bankruptcy
Servicer’s Directed
Default/Legal Department
Customer answers a few
simple questions and
provides most recent
contact information.
AYM’s conduit processes the
Customer’s answers to
determine the Servicer and
then routes the information to
the portal pre-determined by
Servicer or AYM.
*Unlimited portals available
Customer searches online for
mortgage refinance or loan
information.
*Servicer’s
departments may be
internal or external
as directed by
servicer
Customergiven
Priority Response
AYM income
preferred access to your
mortgage servicer
AYM will be Successful by Focusing on Building
Relationships with Mortgage Servicers
1) Maintaining a high presence on search engines and the
Internet with a secure and robust website where homeowners
will find the alternative to conventional mortgage lead
generators.
2) Maintaining a strong visible sales force working directly
with mortgage servicers.
3) Providing consistent, high-quality service.
4) Exhibiting a sense of urgency when problems arise.
5) Performing work at reasonable prices.
preferred access to your
mortgage servicer
Who’s Our Competition?
There is no existing competition for AYM.
Mortgage lead generators sell mortgage leads
to mortgage originators; they do not send
homeowners back to their mortgage
servicers.
The reputational risk to mortgage servicers
working with a company that may be
infringing on AYM’s patent protects our
business model.
preferred access to your
mortgage servicer
AboutYourMortgage.com LLC’s
Management Team
Tim Allen CMB, CEO & Co-Founder - Tim conceived the idea for AboutYourMortgage.com in 2000, and has worked
steadily to bring his concept to patent and fruition. Tim is a leader in the mortgage lending industry with over 20
experience building successful sales teams. He has held regional sales managerial positions for Barnett Bank, JPMorgan
Chase, National City and SunTrust. Tim is the 2012 Recipient of MBA of Florida’s Outstanding Mortgage Banker of the
Year - The Brown L. Whatley Award. He also holds the Mortgage Bankers Association’s Certified Mortgage Banker
(CMB) designation which is the standard of professional success in the real estate finance industry. Tim is a past president
of the Mortgage Bankers Association of Florida, a subject matter expert for Florida’s SAFE Mortgage Loan Originator
course and exam, and a former member of the Fannie Mae Advisory Board for South Florida.
Edward E. Wollman, General Counsel & Co- Founder - Ed is the co-inventor of the “Method for Mortgage Customer
Retention” and the second member of the AboutYourMortgage team. He is a Florida board certified attorney with LL.M. in
taxation. Ed was named a Florida Super Lawyer in 2007 - 2014 in the annual Florida Super Lawyers edition of Law &
Politics. An attorney with over 25 years experience maintaining a successful law practice, Wollman, Gehrke & Solomon,
P.A. in Naples Florida, Ed brings AboutYourMortgage.com LLC substantial skills in business oversight.
William R. Daniels, COO & Chief Customer Officer - Bill focuses on the benefit to the customer. Bill’s customer
experience spans the continuum from origination through servicing, quality and compliance. A Northwestern University
and Kellogg graduate, Bill held management positions at Raymond James Bank, PHMC, Radian, Wells Fargo Home
Mortgage and the mortgage technology company EBS. Bill Chaired the MBA’s Quality Assurance Committee, Chaired
the California MBA’s Mortgage Quality and Compliance Committee, served as Founding Member of the Florida Quality
Council, currently serves as President of the Tampa Bay MBA, and Presidents’ Liaison to the Florida MBA. Bill wrote the
Servicing Quality Assurance Plan used by the MBA and correspondent quality program that exceeded the GSEs’
requirements.
Everett Teague, Chief Technology Officer - Everett is in charge of managing website development, marketing,
advertising, Internet communications, and online marketing and branding for AYM. Everett brings over 20 years of senior
level website development management, public relations, Internet branding and marketing, to AboutYourMortgage.com.
Currently Everett is Founder/President - ET Digital Media, a web development, marketing, branding, and digital publishing
company. Everett also served as Web Administrator for First South Bank's e-commerce project;
FloridaMortgageDirect.com and continued in that role with BB&T after their purchase of First South Bank. Everett also
teaches evening classes in the Strategic Communications program at Flagler College-Tallahassee.
preferred access to your
mortgage servicer
AboutYourMortgage.com
Advisory Board
Nitin Dave - has 35 years’ experience in Mortgage Banking, Consumer Banking, Investment Banking, Commercial
Lending, with a Focus on “Mortgage Servicing operations and Secondary Marketing executions via Cash and
Securitization”, 25 years at Fannie Mae, and currently as VP of Servicing & Securitization at Southern Trust. Mr. Dave’s
background includes demonstrated skills in Marketing Account Management, was the relationship manager for Fannie
Mae’s top 25 mortgage servicer accounts and made substantial contribution to Fannie Mae’s Congressional Goals through
Emerging Markets outreach, Loss Mitigation, Servicing, Default Administration, Foreclosure, Bankruptcy and REO
Administration, Operations, Financial Management, Represented Fannie Mae & The Urban Institute to develop
International Housing Finance System in Russia, China, Slovakia, Greece, Poland, Thailand, & South Africa.
Wade Hamby - has an extensive background in mortgage lending, mortgage insurance, and mortgage outsourcing. Mr.
Hamby is the National Director of Sales and Marketing at The StoneHill Group, Inc. He was with AmeriCU Mortgage as
Vice President of Business Development for the Southeast. He worked with Triad Guaranty as Vice President, Division
Manager and with Hovde Financial in Washington, D.C. as a Vice President providing M&A services to depositories in the
Mid-Atlantic and Southeast region. Hamby’s mortgage banking industry experience also includes risk management, loss
mitigation, fulfillment services, wholesale and correspondent relationships. Mr. Hamby is the 2013 Recipient of MBA of
Florida’s Outstanding Mortgage Banker of the Year - The Brown L. Whatley Award.
Tom Kuehne - is the former CEO and Chairman of the Board at BiSaver and presently serves as SVP and Advisor to the
company. Mr. Kuehne is a veteran of many years in the mortgage banking business in the U.S. Thomas L. Kuehne has been
with the Douglas-Michaels Co. since 1991, serving as President and Chief Operating Officer. Prior to Douglas-Michaels,
he was executive vice-president; chief operating officer and managing director of the Reserve Financial Management
Corporation, which is an Investment Banker to the banking and finance industry. Mr. Kuehne was also executive vice-
president of Metmor Financial in Los Angeles, which was the Mortgage Banking Division of Metropolitan Life Insurance
Co. Before that he was the senior vice-president executive director of sales for Verex Corporation, one of the largest
mortgage insurance companies in the United States.
preferred access to your
mortgage servicer
AboutYourMortgage.com
Advisory Board - Continued
Samuel A. McCullough - serves as President and Chief Executive Officer of the Griffin Holdings Group LLC. Mr.
McCullough has experience in financing commercial and industrial companies and economic development projects, and in
the financial services industry. He is a Consultant at Griffin Financial Group LLC. Mr. McCullough was a Special
Consultant to Corestates Financial Corp. since July 1, 1996. He was President and Chief Operating Officer of Corestates
Financial Corp. from April 9, 1996 to June 30, 1996. Mr. McCullough served as President and Chief Executive Officer of
Meridian BanCorp. from 1978 to 1996. In 1998, following the merger of Meridian into CoreStates Financial Corp., Mr.
McCullough joined the administration of Governor Tom Ridge as Secretary of Pennsylvania's Department of Community
and Economic Development. He is a Director of Fidelity National Financial, Inc. He serves as a Director of Planalytics,
Inc. Mr. McCullough served as a Director of Corestates Financial Corp. since 1996. He is the past chairman of the
International Financial Conference, a past chairman of the Association of Bank Holding Companies, and a former board
member of both the Federal Reserve Bank of Philadelphia and the Federal Advisory Council to the Federal Reserve Board.
Dan McLaughlin has been redesigning business processes and integrating new technologies in the mortgage banking
industry for more than 30 years. Dan is a founder of MERS and was the architect of the MERS® System, the MERS®
Commercial System and the MERS® eRegistry. Mr. McLaughlin designed the business processes and procedures under
which MERS operates. He has extensive knowledge of eMortgage concepts, eNote adoption strategies and developing and
operating mortgage loan registries. He is experienced in cyber security risk assessment and remediation solutions and
recently founded eCommerce Solutions LLC, a consultancy focused on providing clients with real world solutions for
eliminating paper-based processes, particularly in real estate finance.
preferred access to your
mortgage servicer
AboutYourMortgage.com the mortgage lead
generator for mortgage servicers to retain
their customers.
© 2015 AboutYourMortgage.com, LLC
- All Rights Reserved. Companies listed
other than, AboutYourMortgage.com
LLC, are listed strictly for illustrative
purposes only and no affiliation with
AboutYourMortgage.com, LLC is
implied nor should be inferred. Other
company names and products listed are
trademarks of their respective owners.
Patent No. US 8,660,939 “Method for
Mortgage Customer Retention”
Let us show you how AYM will capture your existing customers that are
searching the Internet to refinance and send them back to your company to
determine if refinancing is truly in their best interest.
AboutYourMortgage.com empowers homeowners, protects mortgage
investors interests and protects revenues for mortgage servicers.
For additional information please contact:
Bill Daniels Tim Allen, CMB
COO & Chief Customer Officer Co-Founder and CEO
[email protected] [email protected]
Phone: (813)-220-3134 Phone: (239)-571-5440