b2b writing success member update€¦ · marketing yourself roadmap module 1 is here ... new...
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B2B Writing Success
Member Update
2nd Quarter 2019Copy Critiques – Portfolio Samples
Charlotte S Hicks
Managing Editor
1st Quarter Member Update
Portfolio sample critique
What’s new since our last update
What’s coming
Q & A
Portfolio Sample Critique
Carol Hillegas – lead-gen email
Portfolio Samples
Conversational and clear
Prospect-focused
Use proven structure
Features + benefits
Strong headline/subject line
Portfolio Samples
Copy you’ve written for clients
Program exercises
Practice copy
Keep it relevant (and business-
appropriate)
Job Fair Tips
Research, research, research
How can you help them?
Job Fair goes on all week!
Start the conversation
Follow-up afterwards with a handwritten
note
Do the specs!
Job Fair Tips
Be yourself
Be relaxed
Have fun!
What’s new..
What’s new..
A new Member-only Facebook group!
1. Get the code from your AWAI member page
2. Use the link to get to the group page
3. Enter your code in the pop-up box
4. Chat with your fellow BWS members!
What’s new..
Updated website design
The DASHBOARD is your member home
page
Content sorted by Level
Cleaner, more visual
Still making tweaks!
New Member Content
Marketing Yourself Roadmap
◦ Module 1 is here
Ed Gandia – Getting Reconnected on
Establishing Your Freelance Brand with
Sarah Masci
5-Step Lead Magnet Process
New Member Content
Writing B2B Video Scripts
25 Chrome Extensions for Freelancers
Ed Gandia – What Price Should be on
Your Proposal?
Reality Blogs
Red Flag or Well-Calculated Risk?
Master the Art of Client Phone Calls
How to Handle Big Copywriting Projects
10 Tips for Working While You Travel
Podcasts
Finding Your Path with Judy Olbrych
Focusing Your Writing Business with Michael Katz
“Selling” Copywriting with Casey Demchak
Small Business Website Makeovers with Charlotte Hicks
Getting Better Paying Gigs with Ed Gandia
Coming in June…
Productivity Roadmap to Success
◦ What You Didn’t Know about Productivity
◦ What’s Holding You Back
◦ The Science of Productivity
◦ Putting Productivity to Work for You
Your B2B Community
Like the B2B Writing Success Facebook
page
Join the New Members-Only Facebook
Group
Follow B2B Writing Success on Twitter
And on Pinterest
Be Engaged
Submit your requests for content or live
events (and Steve Slaunwhite’s podcast!)
Come chat in the member Facebook
group
Write for us!
