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    PRODUCTIVITY ANDQUALITY

    MANAGEMENTBACKGROUND OF QUALITY AND

    HOLISTIC QUALITY MANAGEMENT

    [Type the abstract of the document here. The abstract is typically a short

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    2012

    SUBMITTED TO:

    PROF. P M RAO

    2/3/2012

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    BACKGROUND OF QUALITY

    INTRODUCTION:

    World wars have been one of the motivators for

    major improvements in manufacturing technologies. The

    need is felt to make parts of high accuracies, with close

    tolerances. This was not enough for quality improvement.

    High level of competition demanded the industries to

    analyse as to what is required by customer? this gave

    rise to the new outlook for concept of quality. The

    product of good quality will only stay in market. In the

    monopolistic condition even the product of inferior quality

    are sold. That is called as sellers market. In this buyers

    have no say over needs and they accept whatever

    manufacturer gives.

    For examples, the premier fiat car, which

    was selling like hot cake in the early 70s, is not produced

    today and the factory itself is closed. Today people will

    wonder to know that person in India was to wait for as

    many as five years to get delivery of car after booking the

    same.

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    DEFINITION:

    Quality is a much more complicated term than it

    appears. Dictionary definitions are usually inadequate in

    helping a quality professional understand the concept. It

    seems that every quality expert defines quality is a

    somewhat different way.

    There are a variety of perspectives that can be

    taken in defining quality (e.g. customer's perspective,

    specification-based perspective). Are there

    commonalities among these definitions? Is anyone

    definition "more correct" than the others? Is one quality

    expert "right" and the others "wrong"? Quality

    professionals constantly debate this question. The editors

    of Quality Digest say that defining the word "quality" is

    "no simple endeavour."

    Quality may refer to:

    Quality (business), the non-inferiority or superiority of

    something

    Quality (philosophy), an attribute or a property

    Quality (physics), in response theory

    However, US Government has defined quality

    as,conformance to requirements.

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    PRODUCT QUALITY:

    If a product fulfils the customer expectation, the

    customer will be pleased and consider that the product is

    of acceptable or even high quality. If his or her

    expectations are not fulfilled, the customer will consider

    that the product is of low quality. This means that the

    quality of a product may be defined as, its ability to fulfil

    the customers needs and expectations.

    Quality needs to be defined firstly in terms of

    parameters or characteristics, which vary from product to

    product.

    For example:

    y For a mechanical or electronic product there are

    specifications for performance, reliability, safety andappearance.

    y For pharmaceutical product parameters such as

    physical and chemical characteristics, medical

    effect, toxicity, taste and self life may be important.

    y For a food product they will include taste, nutritional

    properties, texture, and self life and so on.

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    CORRECTION OF QUALITY DEFICIENCIES:

    In spite of all the efforts made, the required will

    sometimes not be attended and one may be faced with the

    pile of scrap and rework. These means that something has

    gone wrong during the quality planning and may be also

    during the manufacturing process. The reason for the

    trouble must be located and permanently corrected so

    that it cannot happen again.

    The following are obvious possibilities;

    y The shop floor operators had no clear idea what

    standard of quality was required.

    y The machine and equipments were in capable of

    achieving the tolerance required.

    y The incoming materials and components were

    unsatisfactory.

    Following quality deficiencies can be solved only

    by intervention by the management and workers have

    no control over them. One could argue that the

    remaining quality problems in manufacturing are

    caused in equal proportion by managers and workers

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    Thus 85 percent of problems come under

    management control, whereas 15 per cent are under

    worker control. Here too the worker can only be held

    responsible for the defects if:

    y He or she knows what he or she supposed to do;

    y He or she has the means to influence the result

    Experience shows that considerably better result can be

    achieved if instead it is ensured that the proper condition

    exist for doing good work or getting thing right the firsttime,

    For example:

    y The product specification must be clear and

    unambiguous.

    y Everyone must know the consequences of poor work

    for the organisation.

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    INSPECTION AND QUALITY IMPROVEMENT:

    Incoming, In-process final inspection are carries

    out as per the need of the design specifications.Inspection is the need of the product quality.

    Regular effort has to be taken by the production

    and development departments to improvise the quality of

    the components.

    Japanese have made lot of efforts and come out

    with 7QC tools for quality improvement.

    They are as follows:

    1. Check sheets.

    2. Pareto chart.

    3. Histogram.

    4. Ishikawa method .cause and effect diagram.

    5. Flow charts.

    6. Scatter diagrams.

    7. Control charts.

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    SERVICES QUALITY:

    Service quality can be defined as the collective

    effect of services performances which determine the

    degree of satisfaction of a user of the service In other

    words, quality is the customer s perception of a delivered

    service .By service-quality management ,we refer to the

    monitoring and maintenance of end-to end services for

    specific customers or classes of customers.

    As larger varieties of services are offered to

    customers, the impact of network performance on the

    quality of services will be more complex .They also must

    quantify revenue lost due to service degradation.

    SERVQUAL METHODOOGY:

    Measuring customer satisfaction is a critical

    requirement for much organization, but it does not need to

    be a painful one. T.S.P.G. Offer a very useful process formeasuring the overall customer satisfaction of an

    organization through the servqual methodology servqual

    provides a benchmark based on customer opinions of an

    excellent company, on your company, on the importance

    ranking of key attributes and on a comparison to what

    your employees believe customers feel.

    DETAILED INFORMATION ABOUT:

    1.Customer comments and suggestion;

    2.Your performances levels as perceived by customer;

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    INTRODUCTION:

    Quality as a concept has been widely used for

    the improvement in the performance in the organizations.

    In its initial stages it was applied only to the

    manufacturing sector, but subsequently it spread to the

    services and other sectors.

    Holistic Quality:

    This study shall start by taking a look at the

    history of the quality initiatives and milestones over the

    years. There is ample evidence of attention to quality in

    the pre-industrial revolution era, as evinced in the legacy

    of the Egyptian civilization and others civilizations of that

    age. The aspects of service quality are Holistic quality

    management. It can be provided with following matters.

    y Love and care

    y Compassion

    y Empathy

    y Sense of humour,

    y Tacit knowledge

    y Knowledge with acquaintance,

    y Insight, call it love factor, or L-factor.

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    THE JOURNEY OF QUALITY CONCEPT:

    It is the journey of moving from good quality

    management to holistic quality management. This journey

    started in early 1920.

    The stages are as follows;

    Good quality:

    Grand elder-the movement started in 1920. The

    demand was more than supply. The goods were made as

    per manufacturers will and wish. Customers took the

    product as they were available.

    Service quality:

    Adolescent this movement started in 1970. The

    buyers were selective, since they had options. Global

    competition was picking up.

    Computer software quality:

    Today this is in juvenile condition.

    Holistic quality:

    In baby form today- it recognizes that all

    organizations produce both goods and services but in

    varying proportions. The customer is buying utility and

    needs satisfaction, not goods and services. The serviceoperations are heavily depended on IT.

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    WHERE IT IS APPLICABLE?

    Quality management is created for quality effort

    in the factory or purchasing department. Holistic quality

    management is taking it one step further. The acid test is

    when the customers notice the difference, which affects

    the bottom line.

    The consultants and quality gurus should

    continue developing the holistic management system in

    following aspects.

    In the similar style of TQM the systematic efforts

    have to be devised. The guidelines will help any desiring

    organizations to adopt the holistic quality system.

    y Concepts,

    y Models

    y Methods, etc. in service quality.

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    GROUP MEMBERS

    NAME ROLL NO.

    SHOAIB ANSARI 04

    SHASHIKANT CHAUHAN 07

    IRFAN KHAN 18

    NABEED KHAN 19

    NARESH KUNIGIRI 22

    SALMAN SHAIKH 46

    TALIB SHAIKH 48

    SHAHBAAZ SHAIKH 49