9.9.2016, Jyväskylä

Forget Networking - Like People and Do Good Technopolis Business Breakfast: Jussi Muurikainen / Nordea Oyj

“Social Selling”

“Networking”

“Social Media”

“Inbound Marketing”

“Content Marketing”

Be a Human

“We own just one single Important Wallet. That is also The Only Wallet We can Take With Us into Eternity. In that Wallet the Coins are all the encounters with another human beings.”

Jussi Muurikainen #bsfestival16 #thenewnordea #jupander

#bythewayyouworkinabank

Money Talks, Bullshit Walks. Give Me a Break!

But Why? 1/3

iPhone (Apple)User Experience (Idean)Social Media (Facebook)Play (Google)

#ihmisenlukutaito (Rajaniemi)

But Why? 2/3

There are no gurus.Your network is Your IQWhat is left to Us after A.I. ?

But Why? 3/3

Some Mega TrendsAugmented Reality (Pokemon) A.I. & Cognitive Computing Fintech (Europe: PSD2) Cloud & SaaS (Nordea)Blockchain (R3) RoboticsIoT

Examples

https://www.youtube.com/watch?v=SNy6fEuPWbc

https://www.youtube.com/watch?v=bMXPyKYY0u8

https://www.youtube.com/watch?v=gJEzuYynaiw

Accepted. But How?

1. Like People2. Be Unique3. Be Open4. Share5. Help

“Tekeminen kannattaa aina” Mikko-Pekka Hanski, Founder, Idean

1. How to Like People?

1.1 Delete Your People Browsing History1.2 Use New Default Settings for Prejudices1.3 A/B Test New Thinking1.4 Build a totally New UX for Your Life1.5 Be a Child= Learn to Like People!

http://w3.fi/elama-on-ohjelmointia/

2. How to Be Unique?

2.1 Be Real, be a Finn2.2 Don´t Steal Ideas2.3 Talk Good Behind 2.4 Talk Good in Front 2.5 Don´t Fake= Learn to Be Unique!

Keep Up The Good Work!

3. How to Be Open?

3.1 Forget Secrets3.2 Forget Fears3.3 Be Brave3.4 Clear Limiting Beliefs3.5 Adjust Your Tone of Voice3.6. Act, Test and Learn= Learn to Be Open!

A Mind Once Opened Never Loses

4. How to Share?

4.1 Use Social Media4.2 Test Video Blogging via different Platforms4.3 Write Blogs4.4 Meet People Without an Agenda4.5 Talk and Listen4.6 Share Your Toys4.7 Use Inbound Marketing Method= Learn to Share!

You Give Before You Get

5. How to Help?

5.1 Exceed Expectations5.2 Promise Less and Deliver More5.3 Do Matchmaking5.4 Setup a Call Center of Your Network5.5 Share Your Contacts5.6 Do Intros Within Your Network= Learn to Be Help!

LinkedIN Contact is Nothing. It´s all About Being Valuable to Your Friends. Be a Friend. Help, Share, Give!

Summary

1. Reset Current Beliefs2. Delete People Browsing History3. Be Brave and Act4. A/B Test New Thinking6. Like People, Act as a Friend7. Be a Finn!= Learn to Be a Good Fellow

Be Good. Do Good. Have Fun!

Thank You!

Jussi Muurikainen Vice President, SaaS Offering for Businesses, Nordea Oyj Call me: +358 50 567 3100WhatsAPP me: see aboveFacebook me: https://www.facebook.com/jussi.muurikainenTwitter me (@jupander) #thenewnordea Attention! Don´t eMail of Fax me :)

Puhutaan hyvää toisistamme takana päin.