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Be Globally Azure’d An introduction to Azure’s credentials in Market Research

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Page 1: Be Globally Azured - Global MR Experience

Be Globally Azure’dAn introduction to Azure’s credentials in Market Research

Page 2: Be Globally Azured - Global MR Experience

Dushyant Joshi – Founder and Managing Director

Dushyant is a first-generation, serial entrepreneur who has built multiple knowledge based businesses in Market Research, BPO and IT

Jay Ruparel –Co Founder and Executive Director

Jay has 17+ years experience in IT and KPO. Before Azure, Jay has worked with Infosys and Bell Labs (Boston). He has an MBA from IIM Bangalore.

The people who started it

Page 3: Be Globally Azured - Global MR Experience

Brief HistoryFrom 20 to 1,800 employees in 13 Years Company

founded in 2003

Largest data collection center in India by 2007

Online division and China office launched in 2008

Six additional countries launched in 2010

Set up Kenya operation in 2012

Set up US Operation in 2012

2016: 1800 employees, seven delivery centers across the globe

Page 4: Be Globally Azured - Global MR Experience

What we do

Data Collection

• Quantitative

• Phone

• Web

• In-person

• CLTs/Gang-surveys

Data processing and Management

• Data processing and Tabulations

• Data entry and cleaning

• Coding

Reporting and Analysis

• Report writing

• Charting

• Customized Dashboard

Quantitative• Focus Groups• IDIs/ TDIs• Online

Bulletin Boards

Page 5: Be Globally Azured - Global MR Experience

Sectors we work in

•Types of projects

•Key opinion leader surveys

•Patient focus groups

•Physician panels, chart audits

Healthcare

•Types of projects

•CIO surveys

•IT spend surveys

•Channel partner studies

•Strategic Research and Advisory Services

IT and Telecom

•Types of projects

•Company and industry profiles

•Consumer surveys

•Wealth manager surveys

BFSI

•Types of projects

•Shopper insight

•Mystery shopping, retail audits

•Consumer satisfaction studies

Consumer and retail

•Types of projects

•Car clinics

•Mystery shopping

•Support chain analysis

Auto and manufacturing

•Types of projects

•Political polls

•Key issues surveys

•Attitude surveys

Public sector

•Types of projects

•Sector research

•Brand perception, benchmarking

•Product and ad testing

Others

Page 6: Be Globally Azured - Global MR Experience

Sample Projects

Proprietary Databases

•Database of detailed profiles of pharma drugs in various therapeutic areas

•Database of power plants in China (thermal and renewables)

•Census of retail points-of-sale

•Retail price tracker across various product categories

•Detailed database of residential properties across several cities

•Doctor census by speciality, experience and institution types across multiple cities

Custom Research

•IT budgets and usage trends by product (storage, cloud, etc.)

•Wealth management trends tracking surveys

•Pricing research through in-store audits and mystery shopping

•Medical device preferences and purchase trends across hospitals

•Cement distributor satisfaction index for a cement company

•Profiling payment gateways of several large e-commerce companies

Other Research

•Customer insight tracking surveys and databases

•Content-testing surveys with audio and visual integration

•Product usage tests with housewives for multiple household packaged consumer products

•Testing infant product with nursing mothers via webcam interviews

•Drug treatment response studies with patient diaries completed by physicians and patient response forms

Page 7: Be Globally Azured - Global MR Experience

Sample Databases

Regional, country-level and city databases including macro statistics, profiles, forecasts etc

Macroeconomic

Industry, sector and sub-sector level data and analysis including supply and demandforecasts and other key metrics

Industries

Company-level data and profiles including quantitative and qualitative analysis; databases ofcompany lists with key attributes

Companies

Product and project-level databases and analysis including pricing, packaging, stage ofdevelopment and many others

Products

Trackers and databases of people with specific attributes (e.g. key decision makers, affluentconsumers); sentiment tracking and analysis (e.g. brands)

Individuals and Sentiments

Page 8: Be Globally Azured - Global MR Experience

GlobalFootprint

Almost everywhere except North Korea, Somalia, Syria, Iraq, Sudan, and few more in that region

Page 9: Be Globally Azured - Global MR Experience

GlobalLanguages Coverage

Page 10: Be Globally Azured - Global MR Experience

Team in North America

Azure HQ

• Azure Knowledge Corporation53, Knightsbridge Road Suite # 201Piscataway, NJ 08854

• Phone: +1 732 543 7848

Azure Team• Jay Ruparel- Co –

Founder & Exec. Director

• Glen Collins – SVP, Business Development

• Neil Blefeld – SVP ,Business Development

• Manan Joshi – EVP, Operations

• Ricardo Senra -VP, Research Services

• Marcus Turner – VP, Business Development

Page 11: Be Globally Azured - Global MR Experience

Team in South America

Azure Brazil

• Azure Knowledge Corporation10th Floor, Top Center Building,Paulista Avenue,854 Bela Vista,Sao Paulo 01310-100, Brazil

• Phone: +55 11 2186 0299

Azure Team

• Danielle Ribeiro de Souza -Country/ Group Manager, Research Services

Page 12: Be Globally Azured - Global MR Experience

Team in Europe

Azure UK

• Azure Knowledge Corporation3 London Bridge Street,London, SE1 9SG

• Phone: +44 203 409 9200

Azure Team

• Rafal Gajdamowicz –Managing Director, UK & EU

• Illitch Real - VP , Research Services

Page 13: Be Globally Azured - Global MR Experience

Team in Africa

Azure Team

• Bakare Joseph-Country Representative, Research Services

Azure Nigeria

• Azure Knowledge CorporationAbuja, Nigeria

• Phone: +234 8037782950, +234 8020799995

Page 14: Be Globally Azured - Global MR Experience

Team in Asia

Azure Asia

• Azure Knowledge CorporationGreen Boulevard, Level 5, Tower C3C Green Boulevard, Sector 62Noida 201307, India

• Phone: +91 120 660 8013

• Azure Knowledge CorporationAKC2, IFFCO BuildingNear Shivranjani Crossroads, SatelliteAhmedabad 380015, India

• Phone: +91 79 3040 1900

• Azure Knowledge Corporation15/F One Corporate Avenue222 Hubin Road,Luwan District,Shanghai 200021, China

• Phone: +86 (0) 21 6122 8989

• Azure Knowledge CorporationMoscow Downtown VoentorgVozdvishenka 10,Moscow – 125009, Russia

• Phone: +7 495 797 36 36

AZURE TEAM

• Abhilash Mankad –COO

• Biraj Ganguly – SVP, Client Services & new Initiatives

• Ahmar Kamal – AVP, Online Research Services

• Rashesh Raval – AVP, Research Services

• Ernest Khodzhaev –Country Manager , Russia

• Karen Tsai – Country Manager, Greater China

Page 15: Be Globally Azured - Global MR Experience

Azure’s capabilities and presence

Page 16: Be Globally Azured - Global MR Experience

3926

3926

E N G L I S H N O N -E N G L I S H

B 2 B B 2 C

CATI CAPABILITIES @NJ, USA

Language Resources Skill Wise ResourcesOur Capabilities

and Presence in North America

1535

75

5

5

25

A Z U R E S T A F F S T R A T E G I C P A R T N E R S

O T H E R P A R T N E R S

CATI CAPABILITIES @NJ, USA

USA CANADA

Language Supported

English Canadian French Italian

Spanish Dutch Creole

Portuguese Mandarin Russian

French Ukrainian Cantonese

German Arabic Vietnamese

Page 17: Be Globally Azured - Global MR Experience

Our Capabilities

and Presence in Asia

9 64

99

26 256

11

Delhi/NCR, IN Ahmedabad, IN X'ian, CN

Non-English English

28 24072

7 8039

Delhi/NCR, IN Ahmedabad, IN X'ian, CN

B2B B2C

CATI Capabilities

140540

35 0 0 30 20 20

250300

16070 120 140 120 110

500 800 200 100 150 200 150 150

China India Indonesia Japan South Korea Malaysia Philippines Thailand

Fieldwork Capabilities and Presence

Azure Staff Strategic Partner Other Partners

Page 18: Be Globally Azured - Global MR Experience

Our Capabilities

and Presence in Africa Kenya Nigeria

8030

7080

150 150

Fieldwork Capabilities and Presence

Azure Staff Strategic Partner Other Partners

Kenya Nigeria

12 16

28 24

Lan

gu

age

Res

ou

rces

CATI Capabilities

English Non-English

Ski

ll W

ise

Res

ou

rces

14 45 514

48 39 91 13 14

9 27 53

30 25 34 2 4

DemocraticRepublic of

Congo

Egypt Ethiopia Ghana Kenya Nigeria SouthAfrica

Tanzania Uganda

Projects executed in Africa

Quantitative Qualitative

Page 19: Be Globally Azured - Global MR Experience

Our Capabilities

and Presence in Europe and Middle East 120

8

200

60

50

15

400

150

100

13

29

Russia

UAE

Saudi Arabia

United Kingdom

Other EU Countries

Fieldwork Capabilities and Presence

Russia Strategic Partner Other Partners

Languages Supported

English Greek Swedish

Turkish Danish Italian

French German Arabic

Portuguese Russian Hungarian

Spanish Dutch Czech

Page 20: Be Globally Azured - Global MR Experience

Our Capabilities

and Presence in South America

1540

25 30

180150

120

150

200 200

150 150

Brazil Mexico Chile Argentina

Fieldwork Capabilities and Presence

Azure Staff Strategic Partner Other Partner

Languages Supported

English Spanish Portuguese Dutch French

Page 21: Be Globally Azured - Global MR Experience

Azure’s B2B and Healthcare panels 42800

15000

35100

2200025500

84003700 2900

16600

1500

139009700

4800

28200

52900

6800

1900

8400

60005200

2700

0 0

7100

0

5700

3800

2500

7000

12700

Panel Size

B2B Healthcare

Telephonicallyrecruited panels leadsto:

• Greater profile variables

• High Response Rates

• High Completion Rates

• Better retention of panel members

Page 22: Be Globally Azured - Global MR Experience

Quality control and assurance

Rigorous Staff Recruitment and Training

• Highly developed recruiting

engine and interview process.

• Analyst incentives linked to quality

scores

• Rigorous training modules for (a)

various external and in-house

software platforms; (b) research

techniques and methodologies and

(c) domain specific knowledge

• Mock surveys with

supervisor/trainer and client before

going live on a new study

• Constant monitoring, quality

scoring, feedback and re-training

Best-in-Class Quality Control System and Processes

• Complete client transparency through

real-time online portal for clients to

monitor projects

• Proprietary algorithms to screen out

speedsters, gamers ands spurious

respondents for online studies

• 100% of calls recorded and available to

client for phone studies

• Field tracking tool to monitor staff on

ground in terms of route taken, time spent

at each spot etc.

• Live call monitoring / barging

• Random call backs by quality team with

escalation matrix

• Zero tolerance towards data quality

issues or process non-compliance (at

analyst and managerial level)

• Identical quality standards & processes

applied to strategic partners

Technology to Ensure Data Security and Quality

• In-house tools developed for

control and productivity for

survey programming, panel

management, field force

optimisation and CATI

• Technology infrastructure built

to global standards to ensure

data security and protection

(centralised storage on EMC,

assured connectivity and power

with back-ups)

• Compliant with data security

and privacy policies across

various countries

• Enterprise-grade network

architecture and servers

Page 23: Be Globally Azured - Global MR Experience

Contact Us

Jay RuparelCo-Founder & Executive Director

Azure Knowledge Corporation53, Knightsbridge Road, Piscataway, NJ 08854Office : + 1 (732) 529 6508Cell : +1 (215) 470 1501

[email protected]