Realization: Beauty Fair Eventos e Promoções Ltda.Tel. / Fax: (11) 3373-4633E-mail: beautyfair@beautyfair.com.brVisit our website: www.beautyfair.com.br

September 10-13, 2011 - Expo Center Norte - São Paulo-SP

In business, opportunities and challenges.

Beauty Fair. Beauty in motion.Beauty Fair. Beauty in motion.

Successes that are coming in 2011. Beauty in another motion. 7th edition of Beauty Fair.

Beauty Fair. Amazing and unusual. The largest and most comprehensive trade fair for cosmetics, beauty and well-being of the Americas.

Beauty Fair. Amazing and unusual. The largest and most comprehensive trade fair for cosmetics, beauty and well-being of the Americas.

You need to know another Brazilian beauty, industryYou need to know another Brazilian beauty, industryThe beauty of Brazilian women is known worldwide, is emblazoned on magazine covers and is played by designers at national and international fashion shows. But you need to know is the strength of the Brazilian beauty industry to understand why it is the third largest in the world. And the fastest growing. Brazil is also the country with the strongest growth in beauty treatments, including cosmetic and medical and surgical treatments, which pulls the industry to invest and develop innovative products all the time. Besides the presence of multinationals, the country has significant national beauty brands with large market share. A market, in fact, fiercely and extremely competitive. We must also consider the longevity and highest need for continued youth. The market offers many opportunities and a strong business potential. The Brazil worships beauty. Come do the same. Meet some national and international brands in the country:

This is where entrepreneurs, beauty professionals, traders and national distributors and international exchange experiences, present trends and releases. You may not miss next third largest beauty fair in the world and first in the Americas, Beauty Fair.

National Itallian Hairtech NielyEmbelleze

TaiffRisqué Mundial/Impala

International WellaMoroccanoilAlfaparf

TIGISenscience

Profile of Professional Profile of traders

Hairdressers 64,97%

Beauticians / Physiotherapists 14,1%

Manicures 7,85%

Podiatrists 1,96%

Makeup 1,83%

Massage therapists 1,87%

Epilators 1,44%

Authorities and schools 2,12%

Dermatologists and clinics 0,23%

Spa 0,88%

Distr. Saloon 1,51%

Others 1,23%

Perfumery 45,61%

Distributors 20,15%

Pharmacies 20,62%

Supermarkets / Magazines 5,24%

Importers / Exporters 2,83%

Industry 5,54%

Beauty Fair 2011. Space beauty that leverages the market and business. You can not stay away.

• Are expected over 130,000 visitors from Brazil and abroad• Highly qualified audience, including businessmen, professionals,

distributors and marketers of beauty industry• 76 000 m² of exhibitors• Significant sector brands• International concert with renowned professionals

Successes that are coming in 2011. Beauty in another motion. 7th edition of Beauty Fair.

2010 There were over 128 000 visitors and $ 338 million in turnover, 33 million above the estimate.

Beauty Fair 2011. Space beauty that leverages the market and business. You can not stay away.

The beauty market performance is a business show.

How to improve performance and management of own business. The meeting between entrepreneurs, businessmen, investors and managers of the beauty market motivated participants with practical applications of everyday life, solutions and business opportunities.

The beauty market performance is a business show.1st Seminar on Beauty Business Management

Business Forum

Business Workshops

The beauty market is constantly moving and not stop growing. Beauty Fair business sector brings the beauty industry distributors and dealers to expand this market and generate new business. It is a place for entrepreneurs to exchange experiences and create new solutions and opportunities at events such as:

Perfect channel to bring together industry and customers.Important executives and personalities were present through lectures and discussions, with topics relevant to the sector. Generate business opportunities for retailers, marketers and distributors is the challenge of the forum.

It was time for retailers to know the latest techniques and tools through lectures targeted.

This is the space of Beauty Fair Business dedicated to tenants. The latest tools, services and products for installation and upgrading of facilities.

Business Forum

Business WorkshopsShopkeepers well-informed, successful businesses

Beauty Fair has established itself as the largest and most comprehensive trade fair for cosmetics, beauty and well-being of the Americas. The most prestigious brands that have always supported the event, the Brazilian beauty professionals and abroad and specialized audience make the fair an important source of information for the upgrade and retail growth. Moreover, the international market is looking at Brazil. Want a better opportunity to do great business? Beauty Fair is the place.

Space for big business

Shopkeepers always in front of businessesAlameda Services - Solutions for Retailers

BEAUTY FAIRNEGÓCIOS

Luiz Felipe Scolari

Silas Oliveira

Magic Paula

Dr. Flávio Namur

Ricardo Amorim

Marcelo Costa

Beauty Fair Summer Collection

Professional Workshops

Created to meet the professional hairdressers with technical content in events such as:

Anthony Mascolo

César Augusto

Luciana Rosa

Robertinho Marques(Beauty Fair Team)

Akos Bodi

A show of hair, professionals, trends and news

4 days of intense programming and 21 workshops, experiences to bring to the daily life of the beauty salons.

Beauty Fair Summer Collection

Professional Workshops

International Shows

Anthony Mascolo: an icon, one of the most respected hairstylists in the world

Anthony Mascolo: an icon, one of the most respected hairstylists in the world

Maurício (Twins)

SPA and WellnessSPA and Wellness

1st International Forum on Entrepreneurship in clinics and spas

3rd Latin American Technical Seminar of Massotherapy

3rd Latin American Symposium of Podiatry

5th Latin American Scientific Congress of Aesthetics

Enhancing scientific and technical knowledgeThe Spa area is the space of mind and body, all the well-being, beauty treatments, massages and care from head to toe.This year we had 16 000 m² and 66 exhibitors with new products, equipment, body and facial technology, plus meetings with Brazilian and international professionals.

Renowned speakers, talk shows and conferences have turned the contents of the book distributed at the end.

News in techniques, products, trends and procedures.

SPA-concept, a space with environments and the most significant brands in the segment

Interactive lectures for massage therapists, masseurs, physiotherapists and beauticians.

The beauty entrepreneur market never seen so many news.

Enhancing scientific and technical knowledge

5th Latin American Scientific Congress of Aesthetics

3rd Latin American Symposium of Podiatry

3rd Latin American Technical Seminar of Massotherapy

1st International Forum on Entrepreneurship in clinics and spas

Dr. Robert Rey

Dra. Leila Loutfi

Profa. Nádia Melo

Dr. Evandro Reis

5th Congress of ManicuresNews in colors, textures, and release products for professional makeup and skin.

1st Congress of Makeup

Highlighted manicureA manicure is gaining more space in salons and in Beauty Fair has guaranteed space.

Releases to the spring-summer, with hand and foot care, security concepts and trends.

Highlighted manicure

5th Congress of Manicures

Arlindo Grund

Cesar Filho and Mr. Alcantara

Prof. André Nessi

Vanessa Rozan

Daniel Hernandez

Duda Molinos

A world of colors, textures and professional knowledgeA world of colors, textures and professional knowledge

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