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  • 8/7/2019 Bella Memphis Media Kit

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    MEDIA KIT

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    BELLA MEMPHIS

    P.O. Box 233 Collierville, TN 38027-0233

    phone 901-857-0651bellamemphis.com

    [email protected]

    BELLA MEMPHIS

    Bella Memphis is the premiere Women's Magazine of Memphis and the Mid-South. The mission of BM is to celebrate, encourage, enlighten, and inspirewomen and girls of all ages and the men who love them. Our collective

    stories, history, and rich legacy as women in Memphis and the Mid-Southprovides a diverse cultural foundation. Bella Memphis explores contemporarywomen of Memphis and the Mid-South who are the leaders and trendsettersof our community. We explore who she is today and how she is impacting her

    community and the world right now. Our subject matter is just as diverse aswe are. BM features and articles information on health and wellness,shopping, style, green living, real estate, fitness, parenting, careers,

    education, sports, the arts, entertaining, gardening, faith, and more.

    about

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    BELLA MEMPHIS

    BELLA MEMPHIS

    A woman of elegance and style.

    Savvy and self-assured.

    Affluent with an average, combined household income greater

    than $125,000.

    25 to 55 years old.

    Well-educated, often pursuing advanced degrees.

    Goal and achievement oriented.

    Involved in her community.

    A woman who loves to be pampered and pamper others.

    targeted affluent readership

    She is

    P.O. Box 233 Collierville, TN 38027-0233

    phone 901-857-0651bellamemphis.com

    [email protected]

    She Creates She Inspires She Cares She Knows

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    BELLA MEMPHIS

    BELLA MEMPHIS

    why bella?we cover you!

    Each month the cover of Bella Memphis features a woman who works,lives, eats, and plays in this area! We celebrate women by placing YOUon the cover of our magazine which is our highest compliment from us toyou! This extra special attention, which you deserve, translates into morespace to talk about you and the work you do. It means more positiveexposure on you, your business, and your organization!

    all about YOU!

    Our entire magazine is filled with stories and contributions of women of allages and backgrounds right here in Memphis and the Mid-South who arefun, interesting, intelligent, and ready to help their communities. BM isALL about YOU!

    commitment to women-owned businesses and organizations!

    We believe in YOU! This is why each month we feature articles, Q & As,and other content to help you SHINE! We promote YOU because weunderstand that women are the fortresses of our community.

    building our community!BM supports non-profit organizations who are working to build up ourcommunity with our time, effort, and our money! We volunteer with localorganizations, spread the word about local events to our readers, givemoney and other items such as food and clothing, and Donate Ad Spaceas much as possible in our magazine and on our website.

    we LOVE YOU!

    We LOVE Memphis and the Mid-South! Since were Community Focusedand Locally Grown, youll know that YOU the readers and our advertisers

    are a cherished part of our family just by holding our magazine in yourhands and visiting our website on a regular basis.

    P.O. Box 233 Collierville, TN 38027-0233phone 901-857-0651

    [email protected]

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    BELLA MEMPHIS

    BELLA MEMPHIS

    70% of new businesses are started by women

    Influences 90% of all consumer electronic purchases

    Women are spending $20 trillion on consumer products each

    year.

    American women spend about $5 trillion annually

    More than 70 percent of women have retirement savings, and

    they make up the second-biggest group of home buyers, right

    after married couples.

    With female consumers controlling 85 percent of all purchase

    decisions, responsible for $7 trillion in consumer and business

    spending, and 78 percent of women considering purchases

    more carefully, a womans wallet is more influential than ever

    before.

    Women control more than $13 trillion in personal wealth and

    60 percent of all the wealth in the U.S.

    Of the 120 million American women who are 16 and older, 71

    million or 59.3 percent are members of the U.S. labor force

    with significant purchasing power. They make or influence 85percent of all purchasing decisions.

    Women are starting their own businesses at twice the rate of

    men with one out of every 11 American women owning a

    business

    U.S. Women make up the number three market in the world,

    with their collective buying power exceeding the economy of

    Japan.

    80 percent of checks written in the U.S. are signed by woman.

    facts

    P.O. Box 233 Collierville, TN 38027-0233

    phone [email protected]

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    BELLA MEMPHIS

    BELLA MEMPHIS

    editorial format

    Fashion & StyleFresh from the runways, our editorial presentations showcase designerclothing, bags and shoes chosen especially to suit the Fort Lauderdalelifestyle.

    Social EventsGet a look at who's being seen on the scene, from charity galas to boutique

    openings to the hottest spots around town you're invited.

    TravelWe'll take you to hip hotels, sumptuous spas, exotic locales, and fabulousurban and suburban centers, in your own backyard and around the world.

    LuxuryFrom dangling diamonds to luxurious watches to high-end cars, our wealthof items and ideas will enhance even the richest of lifestyles.

    Dining & Entertainment

    Explore the city's ever-expanding wealth of topnotch culinary establishmentsand meet the masterminds who create the menu and the ambience behindeach of them.

    Home DesignOur interior design and architectural features will feature the preeminentphotographers in the business.

    LivingWherever Bella goes and whatever Bella does, excitement is sure to follow.We capture women in the heart of the moment when they are at their

    best...living each day to the fullest.

    P.O. Box 233 Collierville, TN 38027-0233phone 901-857-0651

    [email protected]

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    BELLA MEMPHIS

    BELLA MEMPHIS

    circulation & distribution

    Bella Memphis is a complimentary magazine available at variouslocations in the mid-south.

    Bella Memphis is published 12 times per year and hits thestands the first week of each month.

    Total Circulation:

    On average 20,000 copies per issue per month

    Total Readership:An estimated 112,000 with a pass-around rate of 3.5 readersper copy

    Reader Circulation:4 out of 5 Bella Memphis readers said they would indeed shareBella Memphis with someone else

    P.O. Box 233 Colliervil le, TN 38027-0233phone 901-857-0651

    [email protected]

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    BELLA MEMPHIS

    BELLA MEMPHIS

    editorial calendar

    our spacesCiao BellaEco BellaEntertaining Guides:Spring, Summer, Fall HolidayShopping GuideBella Wedding Guide

    Bella RomanceBellas HeartBella Honors

    I AM Bella -- FeatureBella Health & FitnessBella StyleBella SpeaksBella Taste: FoodBella MoneyMy Bella - Editors MessageBella Books!Bellas Night Out!Bella Inspires

    {In Every Issue} {Select Issues}

    ssue Feature Space De

    P.O. Box 233 Collierville, TN 38027-0233phone 901-857-0651

    [email protected]

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    BELLA MEMPHIS

    BELLA MEMPHIS

    rates

    Position/Size 12X 8X 4X 1X

    2 -Page Spread $3,136 $3,750 $4,332 $5,041

    Full Page $1,813 $2,151 $2,489 $2,891

    1/2 Page $1,151 $1,350 $1,548 $1,715

    1/3 Page $931 $1,078 $1,225 $1,347

    1/4 Page $656 $762 $867 $955

    1/8 Page $514 $607 $700 $779

    PremiumPositioning

    Back Cover $2,474 $2,935 $3,395 $3,724

    Inside Front Cover $2,303 $2,739 $3,175 $3,503

    Inside Back Cover $2,303 $2,739 $3,175 $3,503

    Page 2 $2,703 $3,139 $3,575 $3,903

    Page 3 -11 $2,131 $2,560 $2,989 $3,283

    Table of Contents $1,969 $2,361 $2,753 $3,087

    Publishers Page $1,969 $2,361 $2,753 $3,087

    Advertorial

    P.O. Box 233 Collierville, TN 38027-0233phone 901-857-0651bellamemphis.com

    [email protected]

    All rates are per issue.

    Ask your sales representative for more information.

    Advertise with

    Bella Memphisto reach

    your target

    audience.

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    BELLA MEMPHIS

    BELLA MEMPHIS

    All files must be Macintosh compatible and saved with the file name BM-yourbusiness name. Film is not accepted.

    To save a file to a PDF format, please include any bleeds, embed all fonts and

    distill as a high resolution print ready PDF. Exporting files to PDF directly fromolder versions of Quark Express (4, 5, 6) or Adobe In Design (CS, CS2, CS3)

    could produce undesirable results.

    Bella Memphis will be happy to produce print ready ads for a small fee foradvertisers without camera-ready material. This ad production design includes

    two rounds of edits only. An extra fee will be charged if edits go beyond twoproofs.

    Any changes or technical problems will incur a $300 production fee. Ifmaterials do not meet requirements, the advertiser is subject to removal of ad

    and full charge of space reservation.

    digital requirements

    size of magazine 8.5" x 11"digital specifications Bella Memphis only accepts files in the following programs for ads Quarkxpress, InDesign, Photoshop or Illustrator. Ads, images and logos must be in one of the following formats: EPS, TIFF, JPEG or PDF. Also, they must be a minimum of 300 DPI and CMYK.Please submit a color proof of the ad for our printer to use as a guideline when printing the magazine.

    P.O. Box 233 Collierville, TN 38027-0233

    phone 901-857-0651bellamemphis.com

    [email protected]

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    BELLA MEMPHIS

    BELLA MEMPHIS

    Take advantage of our special advertising opportunities and add

    new dimensions to your marketing strategy with the following

    special products:

    Bellas Favorite Things Every Issue

    Bella Wedding June Issue

    Bella Resource Guide - August Issue

    Bella Shopping Guide - December Issue

    Entertaining Guides Spring, Summer, Fall & Holiday Issues

    marketing programs

    P.O. Box 233 Collierville, TN 38027-0233

    phone 901-857-0651bellamemphis.com

    [email protected]

    Ask your sales representative for more information.