bella magazine media kit

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Bella Magazine Bella Magazine MEDIA KIT

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Bella Magazine is a magazine for women in Collierville, Germantown, Olive Branch, Memphis, and the Mid-South.

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Page 1: Bella Magazine Media Kit

Bella MagazineBella Magazine

MEDIA KIT

Page 2: Bella Magazine Media Kit

BELLA Magazine

P.O. Box 233 Collierville, TN 38027-0233 phone 901-857-0651 [email protected]

BELLA Magazine

Bella Magazine is the premiere Women's Magazine of Collierville, Germantown, Memphis, Olive Branch and the Mid-South. The mission of BM is to celebrate, encourage, enlighten, and inspire women and girls of all ages and the men who love them. Our collective stories, history, and rich legacy as women provides a diverse cultural foundation. Bella Magazine explores contemporary women of who are the leaders and trendsetters of our community. We explore who she is today and how she is impacting her community and the world right now. Our subject matter is just as diverse as we are. Bella features and articles information on health and wellness, shopping, style, green living, real estate, fitness, parenting, careers, education, sports, the arts, entertaining, gardening, faith, and more.

about

Page 3: Bella Magazine Media Kit

BELLA Magazine

BELLA Magazine

• A woman of elegance and style.

• Savvy and self-assured. • Affluent with an average, combined household income greater

than $125,000.• 25 to 55 years old.

• Well-educated, often pursuing advanced degrees.• Goal and achievement oriented.

• Involved in her community. • A woman who loves to be pampered and pamper others.

targeted affluent readership

She is

P.O. Box 233 Collierville, TN 38027-0233 phone 901-857-0651 [email protected]

She Creates She Inspires She Cares She Knows

Bella MagazineBella Magazine

Page 4: Bella Magazine Media Kit

BELLA Magazine

BELLA Magazine

why bella?we cover you!Each month the cover of Bella Magazine features a woman who works, lives, eats, and plays in this area! We celebrate women by placing YOU on the cover of our magazine which is our highest compliment from us to you! This extra special attention, which you deserve, translates into more space to talk about you and the work you do. It means more positive exposure on you, your business, and your organization!

all about YOU!Our entire magazine is filled with stories and contributions of women of all ages and backgrounds right here in Collierville, Memphis, Germantown, Olive Branch and the Mid-South who are fun, interesting, intelligent, and ready to help their communities. BM is ALL about YOU!

commitment to women-owned businesses and organizations!We believe in YOU! This is why each month we feature articles, Q & A’s, and other content to help you SHINE! We promote YOU because we understand that women are the fortresses of our community.

building our community!BM supports non-profit organizations who are working to build up our community with our time, effort, and our money! We volunteer with local organizations, spread the word about local events to our readers, give money and other items such as food and clothing, and Donate Ad Space as much as possible in our magazine and on our website.

we LOVE YOU!We LOVE Collierville, Germantown, Memphis, Olive Branch and the Mid-South! Since we’re Community Focused and Locally Grown, you’ll know that YOU the readers and our advertisers are a cherished part of our family just by holding our magazine in your hands and visiting our website on a regular basis.

P.O. Box 233 Collierville, TN 38027-0233 phone 901-857-0651 [email protected]

Page 5: Bella Magazine Media Kit

BELLA Magazine

BELLA Magazine

• 70% of new businesses are started by women

• Influences 90% of all consumer electronic purchases • Women are spending $20 trillion on consumer products each

year.• American women spend about $5 trillion annually

• More than 70 percent of women have retirement savings, and they make up the second-biggest group of home buyers, right after married couples.

• With female consumers controlling 85 percent of all purchase decisions, responsible for $7 trillion in consumer and business spending, and 78 percent of women considering purchases more carefully, a woman’s wallet is more influential than ever before.

• Women control more than $13 trillion in personal wealth and 60 percent of all the wealth in the U.S.

• Of the 120 million American women who are 16 and older, 71 million or 59.3 percent are members of the U.S. labor force with significant purchasing power. They make or influence 85 percent of all purchasing decisions.

• Women are starting their own businesses at twice the rate of men with one out of every 11 American women owning a business

• U.S. Women make up the number three market in the world, with their collective buying power exceeding the economy of Japan.

• 80 percent of checks written in the U.S. are signed by woman.

facts

P.O. Box 233 Collierville, TN 38027-0233 phone 901-857-0651 [email protected]

Page 6: Bella Magazine Media Kit

BELLA Magazine

BELLA Magazine

editorial format

Fashion & Style Fresh from the runways, our editorial presentations showcase designer clothing, bags and shoes chosen especially to suit the Fort Lauderdale lifestyle.

Social Events Get a look at who's being seen on the scene, from charity galas to boutique openings to the hottest spots around town — you're invited.

Travel We'll take you to hip hotels, sumptuous spas, exotic locales, and fabulous urban and suburban centers, in your own backyard and around the world.

Luxury From dangling diamonds to luxurious watches to high-end cars, our wealth of items and ideas will enhance even the richest of lifestyles.

Dining & Entertainment Explore the city's ever-expanding wealth of topnotch culinary establishments and meet the masterminds who create the menu and the ambience behind each of them.

Home Design Our interior design and architectural features will feature the preeminent photographers in the business.

Living Wherever Bella goes and whatever Bella does, excitement is sure to follow. We capture women in the heart of the moment when they are at their best...living each day to the fullest.

P.O. Box 233 Collierville, TN 38027-0233 phone 901-857-0651 [email protected]

Page 7: Bella Magazine Media Kit

BELLA Magazine

BELLA Magazine

circulation & distribution

Bella Magazine is a complimentary high-quality publications available at upscale boutiques, shops, restaurants, and other locations (including Kroger) in the mid-south.

Bella is published 12 times per year and hits the stands the first week of each month.

Total Circulation:On average 20,000 copies per issue per month

Total Readership:An estimated 112,000 with a pass-around rate of 3.5 readers per copy

Reader Circulation: 4 out of 5 Bella Magazine readers said they would indeed share Bella Magazine with someone else

P.O. Box 233 Collierville, TN 38027-0233 phone 901-857-0651 [email protected]

Page 8: Bella Magazine Media Kit

BELLA Magazine

BELLA Magazine

editorial calendar

JANUARY Bella Create -- Designing Bella -- Creating the life you want! November 2

FEBRUARY Bella Romance (Singles & Married) December 2

MARCH Bella Explore - Money, Travel January 2

APRIL Bella Me - Health, Fitness, Pamper, Indulge, Night Out February 2

MAY Bella Power (Bella Boardroom) April 15

JUNE Bella Celebrate (Wedding Issue, Summer Entertaining Issue) April 15

JULY Bella Living (Home & Garden, Restoration, Vacation Homes, Celebrity Homes, Pets) May 2

AUGUST Bella Educate (All about Education, Kids,) June

SEPTEMBER Bella Taste (Food, Fine Dining & Wine) July 1

OCTOBER Artsy Bella August 2

NOVEMBER Bella Heart: Philanthropy, Giving, Non-profit organizations, Holiday Entertaining Guide September 2

DECEMBER Bella Chic: Shopping Guide (December) October 3

our spacesCiao BellaEco BellaEntertaining Guides: Spring, Summer, Fall & HolidayShopping GuideBella Wedding Guide Bella RomanceBella’s HeartBella Honors

I AM Bella -- FeatureBella Health & FitnessBella StyleBella SpeaksBella Taste: FoodBella MoneyMy Bella - Editor’s MessageBella Books!Bella’s Night Out!Bella Inspires

{In Every Issue} {Select Issues}

Issue Feature Space Deadline

P.O. Box 233 Collierville, TN 38027-0233 phone 901-857-0651 [email protected]

Page 9: Bella Magazine Media Kit

BELLA Magazine

BELLA Magazine

rates

Position/Size 12X 8X 4X 1X

2 -Page Spread $3,136 $3,750 $4,332 $5,041

Full Page $1,813 $2,151 $2,489 $2,891

1/2 Page $1,151 $1,350 $1,548 $1,715

1/3 Page $931 $1,078 $1,225 $1,347

1/4 Page $656 $762 $867 $955

1/8 Page $514 $607 $700 $779

Premium Positioning

Back Cover $2,474 $2,935 $3,395 $3,724

Inside Front Cover $2,303 $2,739 $3,175 $3,503

Inside Back Cover $2,303 $2,739 $3,175 $3,503

Page 2 $2,703 $3,139 $3,575 $3,903

Page 3 -11 $2,131 $2,560 $2,989 $3,283

Table of Contents $1,969 $2,361 $2,753 $3,087

Publisher’s Page $1,969 $2,361 $2,753 $3,087

Advertorial

P.O. Box 233 Collierville, TN 38027-0233 phone 901-857-0651 [email protected]

All rates are per issue.

Ask your sales representative for more information.

Advertise withus

to reach women who

read Bella Magazine.

Page 10: Bella Magazine Media Kit

BELLA Magazine

BELLA Magazine

All files must be Macintosh compatible and saved with the file name “BM-your business name”. Film is not accepted.

To save a file to a PDF format, please include any bleeds, embed all fonts and distill as a high resolution print ready PDF. Exporting files to PDF directly from older versions of Quark Express (4, 5, 6) or Adobe In Design (CS, CS2, CS3) could produce undesirable results.

Bella Magazine will be happy to produce print ready ads for a small fee for advertisers without camera-ready material. This ad production design includes two rounds of edits only. An extra fee will be charged if edits go beyond two proofs.

Any changes or technical problems will incur a $300 production fee. If materials do not meet requirements, the advertiser is subject to removal of ad and full charge of space reservation.

digital requirements

size of magazine 8.5" x 11"

digital specifications Bella Magazine only accepts files in the following programs for ads Quarkxpress, InDesign, Photoshop or Illustrator.

Ads, images and logos must be in one of the following formats: EPS, TIFF, JPEG or PDF. Also, they must be a minimum of 300 DPI and CMYK. Please submit a color proof of the ad for our printer to use as a guideline when printing the magazine.

P.O. Box 233 Collierville, TN 38027-0233 phone 901-857-0651 [email protected]

Page 11: Bella Magazine Media Kit

BELLA Magazine

BELLA Magazine

Take advantage of our special advertising opportunities and add new dimensions to your marketing strategy with the following special products:

Bella’s Favorite Things — Every IssueBella Wedding — June IssueBella Resource Guide - August Issue Bella Shopping Guide - December IssueEntertaining Guides — Spring, Summer, Fall & Holiday Issues

marketing programs

P.O. Box 233 Collierville, TN 38027-0233 phone 901-857-0651 [email protected]

Ask your sales representative for more information.