A S AM 2 0 1 4 M E D I A K I T 1

Launched 2013Launched 2013Launched 2013Launched 2013

� Quarterly

� 10,500 views

� Readership

spikes with new

issue release

Improved 2014Improved 2014Improved 2014Improved 2014

� Bi-monthly

� Monthly

promotion to

15,0000

� Engaging, valued

content

A S AM 2 0 1 4 M E D I A K I T 2

ASAM’S ONLINE MAGAZINE

2014 PUBLICATION SCHEDULE

A S AM W E E K L Y E N EW S L E T T E R 2 0 1 4 M E D I A K I T 3

February April June

August October December

MONTHLY ISSUE PROMOTIONS TO 15,104

READERS

A S AM W E E K L Y E N EW S L E T T E R 2 0 1 4 M E D I A K I T 4

Primary Addiction Medicine Specialists Primary Addiction Medicine Specialists Primary Addiction Medicine Specialists Primary Addiction Medicine Specialists ---- 6,7076,7076,7076,707

ASAM Members, ASAM Certificants, ABAM Diplomates, Approved

Buprenorphine Physicians, Certified Addiction Psychiatrists

Professionals with Secondary Focus in Addiction Medicine Professionals with Secondary Focus in Addiction Medicine Professionals with Secondary Focus in Addiction Medicine Professionals with Secondary Focus in Addiction Medicine –––– 6,1106,1106,1106,110

Physicians , Physician’s Assistants, Advanced Practice Nurses,

Clinical Pharmacists, Behavioral Health Professionals who have self-

identified with secondary focus in addiction medicine, participated in

recent ASAM CME activities or purchased ASAM Criteria

Subscription Requesters Subscription Requesters Subscription Requesters Subscription Requesters ---- 2,2872,2872,2872,287

Subscription requesters not counted in above groups

IMPROVED INTERACTIVITY & ENGAGEMENT

A S AM W E E K L Y E N EW S L E T T E R 2 0 1 4 M E D I A K I T 5

Comments that constructively

add to the conversation

are encouraged

Video interviews with

authors and experts are

regularly featured

A RELIABLE RESOURCE - VALUED CONTENT

A S AM W E E K L Y E N EW S L E T T E R 2 0 1 4 M E D I A K I T 6

BREAKING NEWS BREAKING NEWS BREAKING NEWS BREAKING NEWS

EDUCATION AND TRAINING EDUCATION AND TRAINING EDUCATION AND TRAINING EDUCATION AND TRAINING

GOVERNMENT AFFAIRS GOVERNMENT AFFAIRS GOVERNMENT AFFAIRS GOVERNMENT AFFAIRS

YYYYYOUR ASAM YOUR ASAM YOUR ASAM YOUR ASAM

OPOPOPOP----EDEDEDED

A S AM 2 0 1 4 M E D I A K I T 7

ATTENTION ADVERTISERS!

A S AM M A G A Z I N E 2 0 1 4 M E D I A K I T 8

All Ads appear on appear on appear on appear on every page every page every page every page of the online

issue.

All advertisers listed in e blasts with link to

ads.

All Ads run for two run for two run for two run for two

monthsmonthsmonthsmonths, until the next pub posts.

A S AM 2 0 1 4 M E D I A K I T 9

Top 10 Articles Impressions

ASAM opposes legalization, supports treatment for marijuana 2,675

Confused by confidentiality a primer on 42 cfr part2 1,665

Standards of care for the addiction specialist physician released 1,568

www.asam.org/magazine 1,553

Addiction character defect or chronic disease 1,030

Is marijuana safer than alcohol 810

NIH issues online course on screening youth for alcohol problems 731

Standards of care document released 725

Jeremiad heroin deaths go unnoticed? 715

ASAM announces associate membership 676

ASAM MAGAZINE GOOGLE ANALYTICS AD IMPRESSIONS

JAN 1 – MAY 12 SKYSCRAPER - TOTAL VIEWS 25,158

ASAM MAGAZINE GOOGLE ANALYTICS AD IMPRESSIONS

JAN 1 – MAY 12 LEADERBOARD - TOTAL VIEWS 32,353

Top 10 Articles Impressions

ASAM opposes legalization supports treatment for marijuana 4,259

www.asam.org/magazine 1,950

Confused by confidentiality a primer on 42 cfr part2 1,949

Standards of care document released 1,568

NIH issues online course on screening youth for alcohol problems 1,187

ASAM announces associate membership 1,135

Is marijuana safer than alcohol 1,033

Addiction character defect or chronic disease 1,029

Standards of care document released 725

Jeremiad heroin deaths go unnoticed? 714

A S AM W E E K L Y E N EW S L E T T E R 2 0 1 4 M E D I A K I T 10

2014 ENHANCED VISIBILITY PROGRAM – FREE FREE FREE FREE

TO ALL MAGAZINE ADVERTISERS !TO ALL MAGAZINE ADVERTISERS !TO ALL MAGAZINE ADVERTISERS !TO ALL MAGAZINE ADVERTISERS !

A S AM W E E K L Y E N EW S L E T T E R 2 0 1 4 M E D I A K I T 11

Advertiser Advertiser Advertiser Advertiser name and name and name and name and link to ad link to ad link to ad link to ad included in included in included in included in pub release e pub release e pub release e pub release e

blast blast blast blast

Advertiser Advertiser Advertiser Advertiser name and link name and link name and link name and link to ad included to ad included to ad included to ad included in followin followin followin follow----up e up e up e up e

blastblastblastblast

2222---- month ad month ad month ad month ad run plus run plus run plus run plus recognition recognition recognition recognition in archivein archivein archivein archive

2014 RATE CARD

A S AM 2 0 1 4 M E D I A K I T 12

Ad Ad Ad Ad

Units Units Units Units

AdAdAdAd

SizesSizesSizesSizes

8 8 8 8 Week Week Week Week

Issue RateIssue RateIssue RateIssue Rate

LeaderboardLeaderboardLeaderboardLeaderboard---- Top BannerTop BannerTop BannerTop Banner 728 x 90 $680

Left SkyscraperLeft SkyscraperLeft SkyscraperLeft Skyscraper 170 x 600 $530

Anchor Horizontal Skyscraper Anchor Horizontal Skyscraper Anchor Horizontal Skyscraper Anchor Horizontal Skyscraper

OROROROR

Standard Anchor BannerStandard Anchor BannerStandard Anchor BannerStandard Anchor Banner

620 x 130

OR488 x 60

$415

OR

$300 Right Right Right Right Small SquareSmall SquareSmall SquareSmall Square 200 x 200 $265

ASAM ADVERTISING GUIDELINES -

ASAM accept ads, subject to review and approval from

o FDA-approved pharmaceutical and medical device products

o Certified laboratories (CLIA, CAP)

o Makers of lab tests for office use

o Medical equipment companies

o Practice management products

o Publishers medical and scientific content

o Graduate Medical Education or Continuing Medical Education

o Treatment programs certified by CARF or JCAHO, or equivalent

http://http://http://http://www.asam.org/advertisingwww.asam.org/advertisingwww.asam.org/advertisingwww.asam.org/advertising----andandandand----exhibitingexhibitingexhibitingexhibiting----opportunities/asamopportunities/asamopportunities/asamopportunities/asam----advertisingadvertisingadvertisingadvertising----guidelinesguidelinesguidelinesguidelines

A S AM W E E K L Y E N EW S L E T T E R 2 0 1 4 M E D I A K I T 13

For questions, comments, or

suggestions related to the

ASAM digital advertising

program, contact

Jennifer Strauser Jennifer Strauser Jennifer Strauser Jennifer Strauser

ASAM ASAM ASAM ASAM Customer Service and Customer Service and Customer Service and Customer Service and

Sales Sales Sales Sales Representative Representative Representative Representative

407407407407----221221221221----4292429242924292

jennifer@highwaterpartners.net

A S AM 2 0 1 4 M E D I A K I T 14

A S AM W E E K L Y E N EW S L E T T E R 2 0 1 4 M E D I A K I T 15

Highwater Partners Inc.

is the exclusive digital publishing

and advertising agent for

ASAM Weekly, ASAM Magazine, and ASAM.ORG.