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Big Data The Eurostat Perspective Big Data for the Analysis for the Digital Economy and Society Seville, 22 Sep 2015, JRC-IPT

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Page 1: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Big Data

The Eurostat Perspective

Big Data for the Analysis for the Digital Economy and Society

Seville, 22 Sep 2015, JRC-IPT

Page 2: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Big Data and Official Statistics

What will be the impact of ubiquitous data collection and networking

• Mobile Communication

• Internet of [every]Things,

• Cloud services,

• Wearables,

• Autonomous traffic,

• Smart systems,

• …

on official statistics?

Page 3: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

ESS Scheveningen Memorandum on Big Data – September 2013

• Examine the potential of Big Data sources for official statistics

• Official Statistics Big Data strategy as part of wider government strategy

• Address privacy and data protection

• Collaboration at European and global level

• Address need for skills

• Partnerships between different stakeholders (government, academics, private sector)

• Developments in Methodology, quality assessment and IT

• Adopt action plan and roadmap for the European Statistical System

Page 4: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

• National Initiatives

• CBS Netherlands

• ISTAT Italy

• ONS UK

• CSO Ireland

• Statistics Finland

• SURS Slovenia

Big Data and Statistics

Page 5: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Activities at Eurostat

• Within European Commission • Strategy on Big Data for evidence based policy

• Interservice coordination group

• Collaboration with DGs on specific aspects of Big Data

• Within ESS • Analysis of legal situation

• Ethical guidelines

• Communication guidelines

• Training

• Execution of pilots as ESSnets exploring potential of big data sources for European Statistics

• Big Data contributing to goals of ESS Vision 2020

• With UN • HLG on modernizing statistics and Big Data project of UNECE

• Contribution to Global WG Big Data

Page 6: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Big Data Projects at Eurostat

• Internet as a data source: Information Society Statistics

• Mobile phone data for tourism and population statistics

• Flight reservation data for transport and tourism statistics

• Google searches to improve (un)employment statistics

• Wikipedia page hits for cultural statistics

Page 7: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Mobile phone data for tourism statistics Feasibility study 2012-2014

Five main project tasks

All reports are on the Eurostat website

Stock-taking (31 cases relevant for official statistics)

Feasibility of access

Feasibility of use - methodological issues

Feasibility of use - coherence

Opportunities and benefits

An extension project is in the pipeline

http://ec.europa.eu/eurostat/web/tourism/methodology/projects-and-studies

Page 8: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Mobile phone data Promising, but some quality issues, e.g. coverage (representativeness?)

Source: DGE, SDP3E, bureau des études sur le tourisme et les catégories d’entreprise (France, Sept 2015)

Page 9: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Feasibility of use - coherence

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Inbound overnight trips (vs. accommodation statistics) Inbound, outbound overnight trips (vs. ferry passengers data)

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Outbound overnight trips (vs. household survey data)

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MOB_EE(RU) BORDCONT_EE(RU)

Inbound overnight trips (vs. border control data)

Better coverage

Less recall bias

Page 10: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

The Internet as Source (IaD) for Information Society Statistics

• Surveys of Households/Individuals and Enterprises

• Analysis of website functions of enterprises

• Statistics on use of Internet by observing use of computers

• Final Report on CROS-Portal

Page 11: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Nowcasting Unemployment

• Source

• Google Trends (others to be explored)

• High timeliness, geo info available, low transparency

• Processing

• Low computing power required

• Time-series modelling (machine learning to be explored)

• Tools: R

• Output

• Nowcasting of unemployment from 1 month lag to current time

Page 12: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Insights for world heritage sites from Wikipedia use

• Source

• Hourly page views for each Wikipedia article

• Content of Wikipedia articles

• High timeliness, temporal detail and transparency, no geographical information

• Processing

• Big Data Sandbox: computer cluster with 4 nodes

• Tools: Pig, Map-Reduce, Python, R

• Association of Wikipedia articles to specific WHS

• Output

• Exposure of world heritage via Wikipedia

Page 13: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Insights for world heritage sites from Wikipedia use

Page views of English Wikipedia articles related to World Heritage Sites

Page 14: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Big Data Roadmap and Action Plan 1.0

• Principles • Stepwise development with regular review • Focus on strengths of ESS

Partnerships, Legislation, Ethics, Harmonisation in EU context

• Use national and international experiences

• Definition of Goals • Short term 2016 Analysis, Strategy, Communication • medium term 2020 Pilots, Partnerships, Architecture • long term >2020 Integration into official statistics

• Pilots • Data driven approach • Hands-on experience

• Long term Goal:

• Full integration of big data sources into statistical information infrastructure

Page 15: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Roadmap

"As is" versus "To be"

Long term Vision

Medium term aims

Short term objectives

> 2020

By 2020

By 2016

Topics developed for integration of Big Data into official statistics

Government Strategy

Pilots finalised

IT infrastructure, Methods, Quality Framework

Skills

Partnerships

Ethics

Commission big data strategy

Identification and analysis of output portfolio

Pilot projects launched

Skills and training requirements identified

Horizon 2020 Research Framework Programme

Communication strategy

Exchange with stakeholders

Big data sources integrated in ESS

official statistics production

Page 16: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Mobile

Phone

Data

Tourism

Statistics

Population

Statistics

Migration

Statistics

Traffic

Statistics

Commuting

Statistics

Blending of Sources and multipurpose Statistics

Population

Statistics

Mobile

phone data

Smart

Meters

VGI

websites

Satellite

Images

Page 17: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Communication

Mobile phone data

Social Media

WWW

Web Searches

Businesses' Websites

E-commerce websites

Job advertisements

Real estate websites

Sensors

Traffic loops

Smart meters

Vessel Identification

Satellite Images

Process

generated data

Flight Booking transactions

Supermarket Cashier Data

Financial transactions

Crowd sourcing

VGI websites

(OpenStreetMap)

Community pictures

collection

Sources of Big Data for Pilots

Page 18: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Social Media

Mobile Phones

Prices

Smart Meters

Job Vacancies Ads

Web Scraping

Traffic Loops

Each experiment team produced a detailed report on its activity, available in draft format on the UNECE wiki

UNECE Big Data Project Experiments

Page 19: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

The statistical office of the future

• Data flows instead of surveys and censuses • Product designers instead of data collection designers

• Statistical modelling will be a main activity • From descriptive indicators to nowcasting and forecasting

• New answers related to • Quality and transparency • Privacy and confidentiality • Access to third party data sources / data sharing • Scientific standards and methodology • Professional ethics • Skills

• Trust and Quality is key! • New role in teaching digital numeracy • Accreditation and certification instead of production • Embedded in data flow – statistics 'everywhere'

Page 20: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Thank you for your Attention!

Page 21: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official
Page 22: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

Policy Quality Skills

Experience sharing

Legislation IT

Infrastructures

Methods Ethics /

Communication Pilots

T O P I C S

Page 23: Big Data - pdfs.semanticscholar.org...ESS Scheveningen Memorandum on Big Data – September 2013 • Examine the potential of Big Data sources for official statistics • Official

ESS Vision 2020: Strategic Aims

USERS

• agile and

responsive

attitude to users’

needs

• response to user

groups

• partner and a

leader for

innovation

• strategic alliances

public and private

QU

ALIT

Y

• CoP and ESS

Quality Assurance

Framework

• quality assurance

tools fit for

purpose

• usability and

quality of source

data

• sound

methodology and

effective quality

assurance

mechanism

NEW

DATA S

OU

RCES

•exploiting the

potential on

new data

sources

• establishing

alliances and

partnership with

data owners

• new IT tools and

methodological

development

• organisational

changes

• improving existing

data collection

methods

STATIS

TIC

AL P

RO

CESSES

• partnership of the

ESS

• enterprise

architecture

• standards

• common methods

and tools

• sharing IT

services and

infrastructures

• (micro) data

exchange and

statistical

confidentiality

• experts working

together

DIS

SEM

INATIO

N

• dissemination and

communication

strategy

• pool of European

statistics

• portfolio of

dissemination

products and

services

• European

statistics brand