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Bike Share in Small & Medium-Sized Cities
John Cock Vice President, Southeast Region
TRB Tools of the Trade 2016
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
North America has Embraced Bike Share
>50 of the world’s 500+systems are in the US & Canada (not including campus systems)
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
Dock-based vs. Smart Lock Systems
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
Potential System Goals and Benefits
Improve public health
Reduce vehicle trips
Serve visitors and tourists
Local revenue generation
Community brand and image
Increase number of bicyclists
Meet regional air-quality/mode-share goals
Fill gaps in the transit network
Benefits of Bike Share for All Community Sizes
Operations
Public Sector Non-Profit For-profit
Ow
ne
rsh
ip
Public Sector X (Topeka Metro Bikes)
X (SLC Greenbike)
X (Bay Area Bike
Share; Seattle
Pronto)
Non-Profit X (Greenville B-Cycle)
X (formerly Seattle
Pronto)
Private X (DecoBike)
Who will Own, Administer, &
Operate the System?
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
How do communities pay for it?
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
How do communities pay for it?
0%
75%
25%
Boston Hubway
60%
40%
Boston Hubway
38%
62%
Seattle Pronto
75%
25%
Seattle Pronto Operations
0%
100%
Boise Greenbike
Capital Costs
Operational Costs
Private Funding
Public Funding
Sponsorship /
Ad Revenue
User Fees
(Projected)
(Projected)
A Champion (Governmental or Non-Profit Lead)
Committed Partners
(With “skin in the game”)
Solid Funding
(Upfront costs & on-going
operations)
Bike Infrastructure
(ongoing implementation and
contiguous)
Promotional Campaign
(Inspirational and
Relatable)
Elements of a successful
bike share system
implementation
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
North America has Embraced Bike Share
>50 of the world’s 500+systems are in the US & Canada (not including campus systems)
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
Status of the 25 largest cities in the US
Population Bike Share Status Stations1 New York NY 8,491,079 Partial city-wide system 375
2 Los Angeles CA 3,928,864 2016 launch w B-cycle 0
3 Chicago IL 2,722,389 City-wide system 300
4 Houston TX 2,236,558 Downtown system 29
5 Philadelphia PA 1,560,297 2014 launch 60
6 Pheonix AZ 1,537,058 2014 launch 25
7 San Antonio TX 1,436,697 Partial city-wide system 55
8 San Diego CA 1,381,069 2015 launch 20
9 Dallas TX 1,281,047 In study phase 0
10 San Jose CA 1,015,785 Downtown system 16
11 Austin TX 912,791 Partial city-wide system 45
12 Jacksonville FL 853,382 In study phase 0
13 San Francisco CA 852,469 Partial city-wide system 35
14 Indianapolis IN 848,788 Downtown system 25
15 Columbus OH 835,957 Partial city-wide system 30
16 Fort Worth TX 812,238 Partial city-wide system 35
17 Charlotte NC 809,958 Downtown system 24
18 Detroit MI 680,250 In study phase 0
19 El Paso TX 679,036 In study phase 0
20 Seattle WA 668,342 Downtown and U District 50
21 Denver CO 663,862 City-wide system 83
22 Washington DC 658,893 City-wide system 190
23 Memphis TN 656,861 In study phase 0
24 Boston MA 655,884 City-wide system 80
25 Nashville TN 644,014 Downtown system 30
City
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
Status of the 25 largest cities in the US
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
Population Bike Share Status Stations1 New York NY 8,491,079 Partial city-wide system 375
2 Los Angeles CA 3,928,864 2016 launch w B-cycle 0
3 Chicago IL 2,722,389 City-wide system 300
4 Houston TX 2,236,558 Downtown system 29
5 Philadelphia PA 1,560,297 2014 launch 60
6 Pheonix AZ 1,537,058 2014 launch 25
7 San Antonio TX 1,436,697 Partial city-wide system 55
8 San Diego CA 1,381,069 2015 launch 20
9 Dallas TX 1,281,047 In study phase 0
10 San Jose CA 1,015,785 Downtown system 16
11 Austin TX 912,791 Partial city-wide system 45
12 Jacksonville FL 853,382 In study phase 0
13 San Francisco CA 852,469 Partial city-wide system 35
14 Indianapolis IN 848,788 Downtown system 25
15 Columbus OH 835,957 Partial city-wide system 30
16 Fort Worth TX 812,238 Partial city-wide system 35
17 Charlotte NC 809,958 Downtown system 24
18 Detroit MI 680,250 In study phase 0
19 El Paso TX 679,036 In study phase 0
20 Seattle WA 668,342 Downtown and U District 50
21 Denver CO 663,862 City-wide system 83
22 Washington DC 658,893 City-wide system 190
23 Memphis TN 656,861 In study phase 0
24 Boston MA 655,884 City-wide system 80
25 Nashville TN 644,014 Downtown system 30
City Population Bike Share Status Stations26 Baltimore MD 622,793 Much-delayed 0
27 Oklahoma City OK 620,602 Downtown system 7
28 Portland OR 619,360 2016 launch w SoBi 0
29 Las Vegas NV 613,599 unknown 0
30 Louisville KY 612,780 (only available to Humana associates) 3
31 Milwaukee WI 599,642 Downtown system 10
32 Albuquerque NM 557,169 Downtown system 13
33 Tucson AZ 527,972 In study phase 0
34 Fresno CA 515,986 In study phase 0
35 Sacramento CA 485,199 In study phase 0
36 Long Beach CA 473,577 2016 launch w SoBi 0
37 Kansas City MO 470,800 Downtown system 12
38 Mesa AZ 464,704 2016 launch w SoBi 0
39 Atlanta GA 456,002 2016 launch w SoBi 0
40 Virginia Beach VA 450,890 unknown 0
41 Omaha NE 446,599 Downtown system 28
42 Colorado Springs 445,830 In study phase 0
43 Raleigh NC 439,896 In study phase 0
44 Miami FL 430,332 City-wide system 66
45 Oakland CA 413,775 Planned expansion of BABS 0
46 Minneapolis MN 407,207 City-side system 170
47 Tulsa OK 399,682 Likely expansion in 2016-17 3
48 Cleveland OH 389,521 Downtown system 11
49 Wichita KS 388,413 Coming soon 0
50 New Orleans LS 384,320 In study phase 0
City
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
What About Small Cities (<200k)?
Farg
o N
D
Salt
Lak
e C
ity
UT
Gre
en
ville
SC
Top
eka
KS
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
Large/Medium City Criteria for Success: Quantitative
Alta’s St. Louis GIS-based Demand map
Residential Density
Employment Density
Demographic Factors
Regional/national destinations
Presence of College Campuses
Existing/Planned Bike Facilities
Size/Extent/Use of Transit System
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
SMALL City Criteria for Success: Quantitative
Residential Density
Employment Density
Demographic Factors
Regional/national destinations
Presence of College Campuses
Existing/Planned Bike Facilities
Size/Extent/Use of Transit System
X X
X
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
Large/Medium City Criteria for Success: Qualitative
Land use and/or infrastructure barriers
Topography
Expense/availability of parking
Barriers to bicycle ownership/storage
Strength of local car culture
Nearby recreational areas with strong
trail connections
Region’s “Primary market” (media and
potential sponsors)
Alta’s St. Louis barriers analysis map
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
SMALL City Criteria for Success: Qualitative
Land use and/or infrastructure barriers
Topography
Expense/availability of parking
Barriers to bicycle ownership/storage
Strength of local car culture
Nearby recreational areas with strong
trail connections
Region’s “Primary market” (media and
potential sponsors)
X
X
Source:
Greenbikeslc.org
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
SMALL City Criteria to Leverage for Success
PRIMARY
Presence of College Campuses
Existing/Planned Bike Facilities
Recreational Areas
Region’s Primary Market
Topography
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
SMALL City Criteria to Leverage for Success
Fargo ND Great Rides
• 100 bikes/11 stations • 100,000 rides in six months • >90% of 2,800 users were
students (no cost membership)
PRIMARY
Presence of College Campuses
Existing/Planned Bike Facilities
Recreational Areas
Region’s Primary Market
Topography
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
SMALL City Criteria to Leverage for Success
PRIMARY
Presence of College Campuses
Existing/Planned Bike Facilities
Topography
Recreational Areas
Region’s Primary Market
Salt Lake City GREENbike
• 150 bikes/20 stations • 46,000 trips in 2014 • Expansion to 100 stations by
2020 is in the works
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
SMALL City Criteria to Leverage for Success
Greenville SC B-Cycle
• 80 bikes/8 stations • 85% of trips by casual users • Highest use: rec/exercise trips
from the YMCA station and along the Swamp Rabbit Trail
PRIMARY
Presence of College Campuses
Existing/Planned Bike Facilities
Recreational Areas
Region’s Primary Market
Topography
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
SMALL City Criteria to Leverage for Success
Topeka Metro Bikes
• 100 bikes/13 stations • Capital City, primary media
market • Smart Lock System
PRIMARY
Presence of College Campuses
Existing/Planned Bike Facilities
Recreational Areas
Region’s Primary Market
Topography
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
SMALL City Criteria to Leverage for Success
Topeka Metro Bikes
• 100 bikes/13 stations • Capital City, primary media
market • “FLAT AS A PANCAKE”
PRIMARY
Presence of College Campuses
Existing/Planned Bike Facilities
Recreational Areas
Region’s Primary Market
Topography
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
Other Intangibles for Small City Success
Capitalize on lower-cost equipment
Potential of successful non-profit
governance?
Easier permitting and deployment
Simplicity of rebalancing operations
Higher probability of replacing car trips
with bike trips
Plan for a dense network of stations
(over city-wide dispersal)
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
Plan for a Dense Network of Stations
Salt Lake City GREENbike
Ridership has nearly
tripled since 2013
Averages 2.5 daily trips
per bike, (higher than
many larger cities)
After NYC, the densest
network of stations in
North America
C r e a t i n g A c t i v e a n d H e a l t h y C o m m u n i t i e s
SMALL City Criteria to Leverage for Success
PRIMARY
Presence of College Campuses
Existing/Planned Bike Facilities
Recreational Areas
Region’s Primary Market
Topography
Small City Intangibles