billy rodgers and jeff coghlan - "making work fun: using gamification internally to inspire...

8

Upload: gabe-zichermann

Post on 20-Aug-2015

3.727 views

Category:

Business


0 download

TRANSCRIPT

Page 1: Billy Rodgers and Jeff Coghlan - "Making Work Fun: Using Gamification Internally to Inspire Your Team, Enhance Culture and Build Better Products"
Page 2: Billy Rodgers and Jeff Coghlan - "Making Work Fun: Using Gamification Internally to Inspire Your Team, Enhance Culture and Build Better Products"

It’s Game-On For It’s Game-On For Business!Business!•If Gamification works with our customers,

than why not with our employees?

•Deeply incorporate game mechanics to increase employee retention, engagement and productivity

•Deploy in seconds, no integration required

•Actually make work fun!

Page 3: Billy Rodgers and Jeff Coghlan - "Making Work Fun: Using Gamification Internally to Inspire Your Team, Enhance Culture and Build Better Products"

RedCritter TrackerRedCritter Tracker

• Customers love it - rave reviews.

• LapTop Magazine’s Top 10 Gamified Business Apps

www.redcrittertracker.com

The only gamified project and team management solution

Page 4: Billy Rodgers and Jeff Coghlan - "Making Work Fun: Using Gamification Internally to Inspire Your Team, Enhance Culture and Build Better Products"

We’re not in unchartered watersWe’re not in unchartered waters• Status and incentives have shown to be very

successful motivators in the workplace but have typically been used for sales and execs.

Titles

Corner Offices

Bonuses

• RedCritter Tracker brings gamification to the designers, software developers and IT professionals, which are typically the gamers within any organization.

Page 5: Billy Rodgers and Jeff Coghlan - "Making Work Fun: Using Gamification Internally to Inspire Your Team, Enhance Culture and Build Better Products"

BadgesBadges

• There are 50 hidden badges that can be unlocked while working on company projects

•Some fun, some serious

•Some are multi-earn or expire

• The badges create competition, fun and engagement

Page 6: Billy Rodgers and Jeff Coghlan - "Making Work Fun: Using Gamification Internally to Inspire Your Team, Enhance Culture and Build Better Products"

RewardsRewardsUsers can redeem their points in a rewards store under the company’s control

Incent your team based on your company’s culture

No one knows how to incent your team like you do!

Page 7: Billy Rodgers and Jeff Coghlan - "Making Work Fun: Using Gamification Internally to Inspire Your Team, Enhance Culture and Build Better Products"

Customer Success StoryCustomer Success StoryMatmi: An award winning digital and brand engagement company out of the UK who has successfully gamified the advertising industry for clients such as Red Bull, Nokia and Lilly Allen.

“It was as if the winds of fate blew our way, we stumbled across RedCritter Tracker. The digital Gods had answered the Matmian whimpers.”

- Jeff Coughlan, CEO

“With Base Camp I ruled with the stick, now with RedCritter, I rule with the carrot.”

- Jeff Coughlan, CEO

Page 8: Billy Rodgers and Jeff Coghlan - "Making Work Fun: Using Gamification Internally to Inspire Your Team, Enhance Culture and Build Better Products"

The Business BenefitsThe Business Benefits

•Increased employee productivity

•Increased quality of work

•Improved employee morale

•Increased employee retention

•Easy implementation (sign up and go!)

“RedCritter has revolutionized the way we work and has actually helped us become more profitable.”

- Jeff Coughlan, CEO