biotechnology in animal nutritioncepiug.org/10yac/session1b/klein.pdf · biotechnology in the...
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Biotechnology in Animal Nutrition:
Strategic insights in the IP landscape by
PatentSight advanced analytics
Anna Maria Villa - PatentSight
Frédérique Klein & Richard Aarnoudse -DSM
CEPIUG 10th YAC, 9-11 September 2018
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Content
‐ Patent Sight – Methodology
‐ Case study
‐ Insights
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The PatentSight Methodology
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Case Study by DSM
Goal:
Quick insight in the competitive IP landscape of
biotechnology in the animal nutrition field.
Scope:
Very simple and quick search in PatentSight using IPC,
CPC classes for biotech (C12N,C12P,C12Q & C12Y) and
animal nutrition (A23K).
Selection on active patent families only.
Analysis:
5084 active patent families of 2084 owners
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Biotechnology in Animal Nutrition has beencontinuously growing in the last years
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Patent Asset Index
Portfolio size
2000 2017Reporting Date
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Overview of Top Players for Biotech Animal Nutrition ranked by PAI
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All known players in the biotech animal nutrition area show up.
DSM has an excellent position
CEPIUG 10th YAC, 9-11 September 2018
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Main actors: Quality vs. Quantity –Live demo
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P&G
DowDupont
Com
peti
tive im
pact
Portfolio size
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Patent Asset Index Trend
Dow DuPont growth
driver since 2007
Novozymes and
Bayer followed in
2011
This triggers further
analysis
+80%
CEPIUG 10th YAC, 9-11 September 2018
PAI
Reporting Date2000 Aug 2018
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New players emerged after acquisitions in thebiotech animal nutrition field
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Example: Bayer acquisition of Monsanto (2016)
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Portfolio interrelations Cited
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Ow
ner
of
cit
ed a
cti
ve p
ate
nts
Dow
Du
Pont
Bayer
Novozy
mes
BASF
DSM
Nest
le
Chem
c
hin
a
P&
G
owner
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International Protection
BayerDowDuPont
Novozymes DSM
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Enzymes overview: company vs cpc (C12Y)
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Glucosidase is the most
used enzyme in this field
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Microorganisms overview: company vs cpc (C12R)
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‐ 5 top players are active in the most used
microorganisms in this field.
‐ DSM active with fungi/algae
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INSIGHTS• Patentsight useful tool for retrieving quick and valuable insights in a
technology field.– Features : Active families /Ownership /Patent Asset Index
– Visualizations appreciated, and initiate deeper discussions.
• Continuous growth in this IP field.
• Known competitors show up in this overview.
• new big players emerged after acquisitions.
• Small players with large impact can be identified.
• Citations useful for identifying players in different areas.
• Microorganisms and Enzymes are good example of different activities of
these companies
• Fruitful hints for further analysis
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Quick insight in the competitive landscape of
biotechnology in the animal nutrition field.
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Thank you for your attention !
Questions?
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