Blackboard

Maricopa Briefing

Peter Segall, Senior Vice President Strategy

Gordon Freedman, Vice President Education Strategy

April 26, 2006

Agenda

• Merger Update

• Product Direction

• What Issues Are We Facing?

• Where Are We Going?

Integration PrinciplesCLIENT EXPERIENCE

Enhanced client experience

Increased educational innovations

Expanded and active community

Evolved profile of e-Learning

Increased resources

COMPANY ACTION

Retain 100% of clients

Deliver product excellence

Build a single, integrated entity

Elevate discussion

Pursue best practices everywhere

Relentless Communication

Phased Approach to IntegrationPhase I Phase II Phase III

Client Continuity

Business Continuity

Organizational Introduction

Best Practice Identification

Solutions Roadmap

Operational Execution

Single Brand / Entity

We are here

Products

PHASE I

Bb Learning System

WebCT Learning System

(CE6 & Vista)

PHASE II

+ common API

+ common API

PHASE III

+ Content System

+ Portal System

PHASE IV

+ Evaluation

System

PHASE V

New Generation Learning System

Bb Learning System

WebCT Learning System

The Tipping Point

e-Learning 1.0 VS e-Learning 2.0

Platform Adoption

Courses

Education Segments

Inputs

Extending the Platform

Social Networks

Lifelong Learning

Outcomes

e-Learning 2.0

• Four Web Services (initially)

• Connecting institutions, faculty, and

students across campuses and disciplines

• Shaped and run by the community

• Developed by Blackboard

• Multi-year effort

e-Learning 2.0

1. Extending the Platform

2. Social Networking

3. Lifelong Learning

4. Outcomes

Learning Objects Catalogue

1. Extending the Platform

2. Social Networking

scholar.com

3. Lifelong Learning

E-Portfolios for Life

4. Outcomes

Collaborative Benchmarking and Analysis

What Issues Are We Facing

An Evolution in Process

• All of Higher Education in Flux

– Containing Costs – Providing Better Service– Increasing Graduation Rates– Remaining Relevant – Assessment on the Horizon – Compliance Issues are Real

Community Colleges in the Middle

• Center stage in Knowledge Economy

– More public attention than 4 year colleges – Situated for multiple demands, market changes

– Assessment, like NCLB, will come to CC’s first – Legislative pressure for higher success – CC’s asked to be all things to all students – Have ability to be virtual, hybrid, or physical – Asked to work seamlessly with K12/4 year

Action at the Academic Boundaries

• Transitions into & out of Community College

– High School Students • Dual Enrollment, in Community College • Early Counseling, Remediation

– Community College Students • Dual Enrollment in 4 year • Remediation • Work

– Managing Learning & Working Career – PK-20

Responding to the Challenges

• Better Communication, Better Learning– eLearing is one of the answers – Strong communities and student continuity – Assessment, feedback and improvement – Creating managed learning environments – Meeting mission and operational needs

Where Are We Going

• An Educational Experience for Students That is… – Substantially more flexible than today – Organized around assessing what students know when

they enter – Assembling a personalized program for each student

based on desired learning outcomes – Building culture and infrastructure of continuous

assessment and reporting against outcomes – Moving from course centric to learner centric in all domains