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BLACKBURN ROVERS LADIES SPONSORSHIP OPPORTUNITIES 2019-20 SEASON THE FA WOMEN’S CHAMPIONSHIP

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Page 1: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

BLACKBURNROVERS LADIESSPONSORSHIP OPPORTUNITIES

2019-20 SEASON THE FA WOMEN’S CHAMPIONSHIP

Page 2: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

OUR LADIES FINISHED THE 2018-19 SEASON IN STYLE WINNING THE LEAGUE,LEAGUE CUP, COUNTY CUP AND CHAMPIONSHIP PLAY OFF

Blackburn Rovers Ladies now have sponsorship opportunities available for the 2019-2020 season following promotion to The FA Women’s Championship.

Our sponsorship opportunities focus on delivering long-term objectives, growing awareness and building relationships.

We have packages available to suit any budget to ensure you maximise the benefits of being associated with the most decorated women’s team in Lancashire and the only North West team in the Championship.

Choose from a selection of traditional and innovative advertising and sponsorship options at the Sir Tom Finney Stadium, Bamber Bridge, home to Blackburn Rovers Ladies. These cater for both local and national brands.

INTRODUCTION

FAWNL Northern Premier Division Winners

FAWNL CupWinners (retained trophy)

Championship Play OffWinners

One fixture per season played at

Ewood Park

Lancashire Challenge Cup

winners (13 times)

Page 3: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

FORMED IN 1991, BLACKBURN ROVERS LADIES HAVE A RICH ANDPROUD HISTORY IN THEWOMEN’S GAME

Gemma Donnelly assembled a new-look women’s squad for the 2014-15 campaign as Rovers finished third in the FA Women’s Premier League and secured silverware by lifting the Lancashire Challenge Cup.

Rovers retained the County crown in 2015-16, lifting the cup for the 10th time in the club’s history.

Her side took the FA Women’s Premier League Northern Premier Division by storm in 2016-17. The team enjoyed an unbeaten campaign - winning 17 and drawing three of their 20 league games - securing the title with four games to spare, as well as claiming the county crown for the third season in succession.

It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining the Northern Division title and Lancashire Cup, as well as lifting the Premier League Cup for the first time in the club’s history.

In the 2018/19 season Rovers were crowned League Champions for the third straight season, Lancashire FA Challenge Cup winners for the fifth season running and also retained the FAWNL Cup. The Blues also won the Championship play off to complete a historic quadruple.

The Club’s application for promotion to the FA Women’s Championship was subsequently accepted. Rovers will be playing in the second tier of women’s football for the 2019/20 season.

HISTORY

Page 4: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

OUR SHIRT SPONSORSHIPPACKAGE PROVIDE A PLATFORM TO PROMOTE YOURBUSINESS TO A CAPTIVE AUDIENCE

This is your opportunity to promote your business and have your logo proudly displayed on the famous blue and white halves.

• Branding on player technical kit - both home and away• Replica shirts - option to be printed with your company logo in-store• Perimeter board advertising at the Sir Tom Finney Stadium• Half page advert in our match day programme• Media backdrop presence - pre and post-match interviews• Featured on Rovers.co.uk as an Official Club Partner• Logo on marketing communications to opted-in supporters• Option for hospitality packages • Opportunity for promotional player appearances (evenings only)

BACK OF SHIRT SPONSOR

@1Rovers

276,000+Facebook

likes

9,000,000+Facebook

Impressions

INVESTMENT - £3,000+VAT*

*Development team offering also available for £1,000+VAT

Page 5: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

OUR SHORT SPONSORSHIPPACKAGE ARE EXTREMELYCOST EFFECTIVE

This provides an efficient method of engaging with your target audience and key demographics, especially within Lancashire.

• Branding on player technical kit - both home and away• Replica shorts - option to be printed with your company logo in-store• Perimeter board advertising • Half page advert in our match day programme• Media backdrop presence - pre and post-match interviews• Featured on Rovers.co.uk as an Official Club Partner• Logo on marketing communications to opted-in supporters• Option for hospitality packages • Opportunity for promotional player appearances (evenings only)

BACK OF SHORT SPONSOR

@1Rovers

276,000+Facebook

likes

9,000,000+Facebook

Impressions

INVESTMENT - £2000+VAT*

*Development team offering also available for £750+VAT

Page 6: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

PROMOTE YOUR BUSINESS TO A CAPTIVE AUDIENCE THAT CONTINUES TO GROW

Training wear sponsorship provides the opportunity to promote your business and deliver partner messages across channels.

Worn by players and coaching staff, training wear sponsorship provides a platform for print, social media and even TV exposure.

Not just for the training ground, it is worn by the players travelling to and from stadiums across the country, during pre and post-match media interviews, pre-matchwarm ups, as well as all community engagement visits to local schools and businesses.

Benefits include: Partnership status Branding on player and coach training wear Media backdrop presence for pre & post-match interviews Featured on Rovers.co.uk as an Official club Partner Logo on marketing communications to opted-in supporters Half page advert in the Ladies match day programme Option for hospitality packages Opportunity for player appearances (evenings upon request) Player ambassador Social media coverage

INVESTMENT - £8,500+VAT (per season)

TRAINING WEAR SPONSORSHIP

Page 7: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining
Page 8: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

INTERACT WITH OUR FANS AND BE PART OF THE CONVERSATION

Associate your business with one of the most well known brands in Lancashire, through a targeted campaign that will garner brand exposure.

Our engaging social media channels offer an opportunity to create stories, advertorial or plain adverts promoting the partnership, including reciprocal links to your websites and promotional materials.

• Company logo on all social media content• Visible brand presence• Content sporadically shared on main social media channels• Posts ‘in association with’ your business

INVESTMENT - £1,000+VAT (per season)

SOCIAL MEDIA SPONSOR

@RoversLadies

8,700+Twitter

followers

@RoversLadies

2,300+Instagram followers

@RoversLadies

2,700Facebook

likes

@Rovers

225,000 followers

19,500,000 Twitter

Impressions

@1Rovers

276,000+Facebook

likes

9,000,000+Facebook

Impressions

Page 9: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

WEBSITE SPONSOR

ROVERS.CO.UK: OUR OFFICIAL WEBSITE IS AN INVALUABLE TOOL FOR THE CLUB TO COMMUNICATE WITH ITS FANBASE

A dedicated Ladies section of our website is updated throughout the day providing news and updates of all things Rovers Ladies. It is also an ideal advertising platform for businesses looking to raise their profile and promote their services within the community.

The high volume web traffic on both desktop and mobile devices creates opportunity for reciprocal links to the sponsors website and promotional materials, increasing the potential for visits to your website.

Your company logo will also feature on all published Ladies content as an official partner within the header and footer section.

INVESTMENT - £1,000+VAT (Per season)

3.9 million Annual

sessions

129Nationalities

visitedrovers.co.uk

8 million Page views

Page 10: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

PLAYER SPONSORSHIP

Our Ladies first-team player sponsorship packages are designed to give you access to variety of marketing channels at the same time, spreading the reach of your brand.

Benefits of a Ladies player sponsorship package include:

• Branding on the player profile page in the Ladies matchday programme • Branding on the Ladies page of the Men’s matchday programme• Branding on the player sponsor big screen adverts at Men’s home games• Branding and web link on the player profile page of the BRFC website • A complimentary Ladies Family Season Ticket (2x adults, 2x juniors)• One match in the Sponsors Lounge at The Sir Tom Finney Stadium. • Presentation of the Player of the Match at one Ladies match.• Meet and have photos taken with your player.• Receive a signed picture postcard of your sponsored player.

INVESTMENT - £250+VAT per player, per season

PROMOTE YOUR BUSINESS ACROSS MULTIPLE CHANNELS

Page 11: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining
Page 12: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

OUR DEVELOPMENT TEAMFRONT OF SHIRT SPONSORSHIP PACKAGE

This provides an efficient method of getting yourbusiness into the public domain on a smaller budget

Benefits include:• Branding on Development team player kit - both home and away• Half page advert in Ladies match day programme• Media backdrop presence for pre and post-match interviews• Featured on Rovers.co.uk as an Official Club Partner• Logo on marketing communications to opted-in supporters• Option for hospitality packages • Opportunity for promotional player appearances (evenings only)

FRONT OF SHIRT SPONSOR

@1Rovers

276,000+Facebook

likes

9,000,000+Facebook

Impressions

INVESTMENT - £1,500+VAT*

*Development Team Sleeve Sponsorship also available for £500+VAT

Page 13: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

FORMED AS RECENTLY AS 1991, BLACKBURN Ladies HAVE ENJOYED A GLORIOUS RISE TO THE PINNACLE OF

Women’s FootballRECENT HIGHLIGHTS2016-17 • FA Women’s Premier League Championship play off - runners up• FA Women’s Premier League Northern Division - winners• Lancashire Challenge Cup - winners• Reserve League - winners• Reserve Cup - runners up2017-18• FAWPL Championship play off - runners up• FAWPL Northern Division - winners• FAWPL Cup - winners• Lancashire Challenge Cup - winners• FAWPL Reserve Northern Division 1 - winners2018-19• Promoted to the FA Women’s Championship • FAWNL Northern Premier Division - winners• FAWNL Cup - winners• Lancashire Challenge Cup - winners• FAWNL Reserve Northern Division One - winners• FAWNL Reserve Cup - winners

This is your chance to become part of the success story! All cash raised will make a real difference - it will fund kit, training wear and cover other vital expenses needed to develop the players.

SPONSORSHIP PACKAGESPONSORING THE ROVERS LADIES TEAM CAN BENEFIT YOUR BUSINESS AS WELL.We have created a sponsorship package to reward your support.

DEVELOPMENT player SPONSORSHIP£250+VAT• Acknowledgement on the big screen at all Blackburn Rovers first team home games and the Men’s and Ladies’ Matchday programme• 2 Legends Lounge passes & 2 match tickets to a first team home game and a Ladies game of your choice, 2019/20 season

Ewood Park // Blackburn // Lancashire // BB2 4JF

Telephone: 01254 372001 // www.roveRS .co.uk

CALL JENNIFER TO ORGANISE01254 508267YOUR BENEFITS:

All subject to terms and conditions.

PLAYER SPONSORSHIP

Our Ladies Development Team player sponsorship packages are designed to give you access to variety of marketing channels at the same time, spreading the reach of your brand.

Benefits of the player sponsorship package include:

• Acknowledgement on the big screen at all Blackburn Rovers Men’s first team home games

• Presence in the Men’s and Ladies’ Matchday programme for all home games

• Two Legends Lounge passes and two match tickets to a first team home game and a Ladies game of your choice, 2019-20 season

SUPPORT THE FUTURE OF ROVERS LADIES FOOTBALL AND BENEFIT YOUR BUSINESS

INVESTMENT - £250+VAT per player, per season

Page 14: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

PROMOTE YOUR BUSINESS AT A SPECIFIC HOME GAME

Our matchday sponsorship packages offer supporters and businesses the chance to reward clients, staff, guests or family to experience a matchday from our Sponsors Lounge.

Whether the matchball, or match itself, each sponsorship package provides the opportunity to closely engage with your invited matchday guests and directly communicate with supporters at Bamber Bridge.

MATCHDAY SPONSORSHIP

@1Rovers

276,000+Facebook

likes

9,000,000+Facebook

Impressions

• Reserved table in the Sponsors Lounge • Behind the scenes Tour including pitch side photo with player• Complimentary programmes and team sheets for each guest• Access to Sponsors-only pay-bar facility• Watch the game from the comfort of the Sponsors balcony

• Half-time refreshments including Tea and Coffee• Company logo on front cover of matchday Programme

• Post-match group photo in the lounge with Player of the Match• Half page advert in the programme

• Announcement over the PA

Match Sponsor - £120+VAT per gameBall Sponsor - £50+VAT per game

Page 15: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

STADIUM ADVERTISING WILL ENABLE YOUR BUSINESS TO STAND OUT FROM THE CROWD

Pitchside boards provide your business with high-visibility advertising to a captive audience.

Choose a package which suits your business needs. Board advertising is available behind the goal, in front of the main stand or next to the dugout, opposite the main stand.

• TV Camera facing • Dugout (facing main screen)• Behind goal• On stadium signage at ground entrance

INVESTMENT - £250+VAT per board

STADIUM ADVERTISING

226 Average

attendance in 2018-19

3,000 Sir Tom Finney

Stadium capacity

38%Attendance

increase from 2017-18

Page 16: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

PROGRAMME ADVERTISING

OUR MATCHDAY PROGRAMME IS A TRADITIONAL TOOL FOR THE CLUB TO COMMUNICATE WITH ITS FANBASE

Providing news and updates of all things Rovers Ladies, it is also a valuble advertising platform for businesses looking to raise their profile and promote their services within the community.

The increased profile of the Ladies team has created further demand for both digital and match day content. An external printer supplies the programme from the 19/20 season. This has increased the production quality.

Choose the package to suit your business:

• A full page advert in every matchday programme - £450+VAT• A half page advert in every matchday programme - £270+VAT• A full page advert for one game - £45+VAT• A half page advert for one game - £27+VAT

Page 17: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

OUR INDIVIDUAL MATCHDAY MASCOT PACKAGES WILL GIVE YOUR CHILD A DAY THEY’LL NEVERFORGET

MASCOT PACKAGE

You will receive the opportunity to invite matchday mascots to the Sir Tom Finney Stadium to enjoy a behind the scenes VIP experience, including...

• Visit the dressing room• Lead out the team• Match tickets for four people• Receive a programme signed by the team• Appear in our matchday programme• Meet your favourite players

£25+VAT per child per game

MASCOT PACKAGE

Page 18: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

2009-10• Lancashire Challenge Cup - winners • Reserves Mid/North Division One - winners

2010-11, 2011-12, 2014-15• Lancashire Challenge Cup - winners

2015-16• Lancashire Challenge Cup - winners• Reserve Cup - winners

2016-17 • Premier League North - winners (Undefeated)• Lancashire Challenge Cup - winners• Reserve League - winners

LADIES HONOURS

2018-19• Promoted to the FA Women’s Championship

• FAWNL Northern Premier Division - winners• FAWNL Cup - winners

• Lancashire Challenge Cup - winners• FAWNL Reserve Northern Division One - winners

• FAWNL Reserve Cup - winners

2017-18• FA Women’s Premier League Northern Division - winners• FA Women’s Premier League Cup - winners• Lancashire Challenge Cup - winners• FA Women’s Premier League Reserve Northern Division 1 - winners

BLACKBURN ROVERS LADIES RECENT HONOURS:

Page 19: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining
Page 20: BLACKBURN ROVERS LADIES - Business at Rovers · It would be a similar story in 2017-18, as Rovers once again enjoyed an outstanding season in the league and cup competitions, retaining

Commercial Team01254 [email protected]@rovers.co.uk