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Development of a blockchain-based solution for issuing and using discounts across a network of Shopify, WooCommerce and Magento shops Customer loyalty system Case Study

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Development of a blockchain-based solutionfor issuing and using discounts across a network

of Shopify, WooCommerce and Magento shops

Customer loyalty systemCase Study

Case Info

Technology stack: Ethereum API; Shopify, WooCommerce and Magento APIs

Services: Blockchain development, Cloud architecture, Web development

Partnership period: September-October 2017

Team size: 2 - 4 people

Team location: Kharkiv, Ukraine

Industry: Logistics company

Location: Ukraine

Expertise delivered: AWS cloud administration, DevOps services, Blockchaindevelopment, Cloud infrastructure management

Client’s goalsThe main goal of the project was to enable the eCommerce shoppers to gain and spend the discount coupons anywhere inside a network of online retail shops. The main benefit for the retailers was the ability to specify the rules of discount coupon issuing and track where the coupons are applied.

Integrity — our platform supports online shops on Shopify, WooCommerce and Magento

Simplicity — the shop owners can issue any amount of discounts and specify the rules of applying them

Utility — the customers can use the coupons themselves anywhere across the network or give them as a gift to any other user

Analytics — the platform allows tracking each coupon, thus providing the useful analytics on where and how they are applied. This allows the shop owners to adjust their offers and increase the profits

In addition, the system would ensure such advantages:

Immutable ledger of records, showing the

origin of each discount coupon

Coupons can betransferred to another

customer as a gift

Valuable analytics on thecustomer behavior for

the shop owners

Project requirements

Project resultsIT Svit has developed a simple to use and efficient platform for issuing, transferring and applying discount coupons through a network of Shopify, WooCommerce and Magento eCommerce shops,using Ethereum APIs and respective eCommerce APIs.

Designing and developing an integral platform able to interact with Shopify and Ethereum APIs

Creating a web portal for the retailers with an easy and intuitive functionality for issuing the coupons

Developing a mechanism of simple gaining, transferring and spending discount coupons throughout the network for the customers

IT Svit had to find the solutions for the following challenges:

Web Portal

CustomersOwners

AnalyticsTool

SalesGrew

DiscountCoupons

Safety andanonymity

Challenges resolvedWhile implementing this project, IT Svit has resolved the following challenges:

We created an intuitive and useful web portal for online retail owners and shoppers

We developed an integral platform working with Ethereum, Shopify, Magento and WooCom-merce APIs

We enabled the customers to save money and get the discount coupons in ANY shop, and apply these coupons in ANY shop of the network

The shop owners gain a powerful analytics tool, enabling them to track the usage of their cou-pons across the network. This allows to adjust their offers to maximize the user experience

The number of cross-sales and up-sales grew by 75%, as the customers are incentivized to save money while making useful purchases

Using the blockchain technology ensures the safety and anonymity of user’s personal data

For more than 12 years IT Svit helps the companies worldwide innovate and overcome their challenges. We have completed more than 600 projects, delivered successful projects for 6 Fortune 500 companies, helped 16 startups secure the investment and develop awesome MVPs. Our team of 50+ specialists provides services that earn 4.9 out of 5 customer satisfaction on Clutch.co.

IT Svit specializes in DevOps services, Big Data technology, Machine Learning, bespoke Blockchain platforms, full-cycle services for startups, web development and QA.

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