blue software marketing€¦ · we’re ready to put our experience to work for you. about ue blue...

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BLUE helps marketing and creative teams complete projects faster without sacrificing design attributes, content quality, or brand integrity. Our SaaS-based solution unlocks hidden opportunities for cost savings within each stage of the creative process and improves efficiency KPIs including speed-to-market and sales lift. PROJECT OWNER CREATIVE BUSINESS OWNER MARKETER Deliver unprecedented speed, accuracy and collaboration for marketing projects. Marketing Processes Are Complex I could not open the file you sent me via email. Could you please send it again? We need to talk to merchandising to determine the exact size of this display. You used the wrong brand guide. We updated it last month. Can you email me something I can share? This looks like the display we made last year. Where’s that image? Can you add a drop shadow here? Project Management & Workflow Features Role-based project and task ownership Auto-email notifications Time and bottleneck tracking Audit trail creation Digital Asset Manager Features Secure, self-serve model Drag and drop asset population Share links to files with agencies or printers Configurable metadata fields based on asset type Business Intelligence & Reports Features Web-based access to reports/dashboards Highly configurable data views and dashboards Multiple output formats (HTML, Excel, CSV, PDF, RTF) Drill-down capability In-memory caching for fast results Collaborative Proofing Features Create auto low-res rendition for streaming video files Full version control and audit history Multilingual annotation support Easily share files with internal and external collaborators Color, font, barcode tools View separations and ink density readings on print files BLUE Software Marketing

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Page 1: BLUE Software Marketing€¦ · We’re ready to put our experience to work for you. About UE BLUE Software's cloud-based technology and proven expertise help creative teams optimize

BLUE helps marketing and creative teams complete projects faster without sacrificing design attributes, content quality, or brand integrity. Our SaaS-based solution unlocks hidden opportunities for cost savings within each stage of the

creative process and improves e�ciency KPIs including speed-to-market and sales lift.

PROJECT OWNER CREATIVE BUSINESS OWNER MARKETER

Deliver unprecedented speed, accuracy and collaboration for marketing projects.

Marketing Processes Are Complex

I could not open the file you sent me via email. Could you please send it again?

We need to talk to merchandising to determine the exact size of this display.

You used the wrong brand guide. We updated it last month.

Can you email me something I can share?

This looks like the display we made last year. Where’s that image?

Can you add a drop shadow here?

Project Management & Workflow Features

Role-based project and task ownership •

Auto-email notifications •

Time and bottleneck tracking •

Audit trail creation •

Digital Asset Manager Features

• Secure, self-serve model

• Drag and drop asset population

• Share links to files with agencies or printers

• Configurable metadata fields based on asset type

Business Intelligence & Reports Features

• Web-based access to reports/dashboards

• Highly configurable data views and dashboards

• Multiple output formats (HTML, Excel, CSV, PDF, RTF)

• Drill-down capability

• In-memory caching for fast results

Collaborative Proofing Features

Create auto low-res rendition for streaming • video files

Full version control and audit history •

Multilingual annotation support •

Easily share files with internal and •external collaborators

Color, font, barcode tools •

View separations and ink density readings • on print files

BLUE Software

Marketing

Page 2: BLUE Software Marketing€¦ · We’re ready to put our experience to work for you. About UE BLUE Software's cloud-based technology and proven expertise help creative teams optimize

We’re ready to put our experience to work for you.

About BLUEBLUE Software's cloud-based technology and proven expertise help creative teams optimize their end-to-end digital asset management. BLUE clients produce the highest quality artwork assets at minimal cost, and achieve fast return on their investment.

Headquarters U.S. Phone: 773-957-1600

Europe Phone: +32 138 010 00

Email: [email protected] www.bluesoftware.com

Brand Consistency& Central Repository

One version of the truth

Reduced cost of unnecessary asset recreation

Version control and synchronization

Cycle Time E�ciency & Visibility

Reduced cycle times, faster speed to market, print or publish

Visibility into jobs in progress

Process improvement metrics (KPIs) readily available

Easy to Implement, Use & Grow

SaaS solution, no hardware necessary

Easy to use, intuitive user interface

Add more functionalities as necessary

Get only the modules you need or leverage the entire solution. BLUE modules work individually or in combination with each other to drive better creative lifecycle workflows. A full set of APIs allow you

to integrate with the tools your team is alreading using.

PROJECTMANAGEMENT& WORKFLOW

• Manage your process with external vendors

• Flexibility to tweak process, people, flows

• Track tasks and milestones

DIGITALASSET MANAGER

• Single source of approved digital assets

• Store any file type - finished projects and reference materials

• Manage, search thousands of assets easily

• Accessible to users according to designated permissions

BUSINESS INTELLIGENCE

& REPORTS

• Configure your KPIs specific to your organization

• Access key performance metrics in real time

• Continually improve production performance

• Easily report, visualize, and analyze data to identify trends and exceptions

COLLABORATIVE PROOFING

• Simultaneously collaborate with team members

• Proof most file types

• Review from anywhere on any device

• Annotate on video frames or on still images

Team collaboration to annotate, comment, approve

or reject digital assets.

Assign tasks, monitor project status, measure and

drive e�ciency.

Store any type of digital assets, search and share

files with ease.

Leverage your work information to the next level by

making KPI-based decisions.