Business Model

Generation

Hi, Munich.

Hard Work beforehand

Prologue

No strategy survives the first contact with the enemy..

No business model survives the first contact with the customer..

Biz Model IOI

Business Model Canvas Essentials

Genesis

Created by Alex Osterwalder, Yves Pigneur and many more..

Concept

Analogous to the human brain left - logic right - emotion

A business model..

..describes the rationale of how an organization creates, delivers, and captures value.

Business Model Canvas Nine Building Blocks

Customer Segment

Customer Segment

For whom are we creating value..

Value Proposition

Value Proposition

What value do we deliver to the customer..

Channels

Channels

Through which Channels do our Customer Segments want to be reached..

Customer Relationship

Customer Relationship

What type of relationship does each of our Customer Segments expect us to establish..

Revenue Streams

Revenue Streams

For what value are our customers really willing to pay..

Key Resources

Key Resources

What Key Resources do our Value Propositions require..

Key Activities

Key Activities

What Key Activities do our Value Propositions require..

Key Partnerships

Key Partnerships

Who are our Key Partners..

Cost Structure

Cost Structure

What are the most important costs inherent in our business model..

Overview Got it..

-Quiz- -TIME-

which Co. ..

Apple iTunes

Some Examples The Good, the Bad, and the Ugly

The Bad and Ugly

The Good

Epilogue

Thoughts on the BMC how to use it

be visual

be creative

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IDEA IDEA IDEA IDEA IDEA IDEA

IDEA IDEA IDEA IDEA IDEA IDEA

IDEA IDEA IDEA IDEA IDEA IDEA IDEA IDEA IDEA IDEA IDEA IDEA

iterate

x

x x x

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x

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I

get structure

Thank you. Now enjoy yourself and start to work..

Credits

prezo by:

arturlapinsch

STARTeurope

BMC methodology:

www.businessmodelgeneration.com    

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Image Credits