bni presentation on future digital marketing trends

26
BNI 10 Minute Presentation Tuesday 4 th October 2011 Prepared by Paul Parsons

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Page 1: BNI Presentation on Future Digital Marketing Trends

BNI 10 Minute Presentation

Tuesday 4th October 2011

Prepared by Paul Parsons

Page 2: BNI Presentation on Future Digital Marketing Trends

Social and Mobile Media & Marketing

Using interactive and engaging tools such as social media and mobile marketing to build a

communication dialogue with your customers.

• Social Media Strategies

• Social Media Consultation

• Social Media Integration

• Training

• Mobile Web Strategy

• Concept Development

• Mobile Marketing Strategies

• Marketing Alignment Strategies

• SMS Interaction

Create. Interaction!

Page 3: BNI Presentation on Future Digital Marketing Trends
Page 4: BNI Presentation on Future Digital Marketing Trends

Clarity

Communication

Media

Reviews

Mobile

Location

Page 5: BNI Presentation on Future Digital Marketing Trends

Fish where the fish are

Page 6: BNI Presentation on Future Digital Marketing Trends

Now for something

completely different!

Page 7: BNI Presentation on Future Digital Marketing Trends

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Page 8: BNI Presentation on Future Digital Marketing Trends

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Page 9: BNI Presentation on Future Digital Marketing Trends

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Page 10: BNI Presentation on Future Digital Marketing Trends

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Page 11: BNI Presentation on Future Digital Marketing Trends

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Page 12: BNI Presentation on Future Digital Marketing Trends

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Page 13: BNI Presentation on Future Digital Marketing Trends

� � � � � � � � � � � � � � � � � � � � � � � �� � � � � � � � � � � � � � � � � � � � � � � �� � � � � � � � � � � � � � � � � � � � � � � �� � � � � � � � � � � � � � � � � � � � � � � �

Page 14: BNI Presentation on Future Digital Marketing Trends

� � � � � � � � � � � � � � � � � � � � � � � �� � � � � � � � � � � � � � � � � � � � � � � �� � � � � � � � � � � � � � � � � � � � � � � �� � � � � � � � � � � � � � � � � � � � � � � �

Page 15: BNI Presentation on Future Digital Marketing Trends

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Page 16: BNI Presentation on Future Digital Marketing Trends

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Page 17: BNI Presentation on Future Digital Marketing Trends

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• � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � �� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � �� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � �� � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � � �� � � � � � � � � � � � � � � � � � � � � � � � �� � � � � � � � � � � � � � � � � � � � � � � � �� � � � � � � � � � � � � � � � � � � � � � � � �� � � � � � � � � � � � � � � � � � � � � � � � �

• � � � � � � � � � � � � � � � � � � � �

• ! � � � � � � � � � � � � � � " � # � � � � $ � " � " � � � � �! � � � � � � � � � � � � � � " � # � � � � $ � " � " � � � � �! � � � � � � � � � � � � � � " � # � � � � $ � " � " � � � � �! � � � � � � � � � � � � � � " � # � � � � $ � " � " � � � � �

Page 18: BNI Presentation on Future Digital Marketing Trends

Location, Location, LocationLocation, Location, LocationLocation, Location, LocationLocation, Location, Location

Page 19: BNI Presentation on Future Digital Marketing Trends

Location, Location, LocationLocation, Location, LocationLocation, Location, LocationLocation, Location, Location

The 3 magic lettersThe 3 magic lettersThe 3 magic lettersThe 3 magic letters…………

GPSGPSGPSGPS

Page 20: BNI Presentation on Future Digital Marketing Trends

Location, Location, LocationLocation, Location, LocationLocation, Location, LocationLocation, Location, Location

Over 90% of businesses in the region still haven’t claimed their

Google Place page

Page 21: BNI Presentation on Future Digital Marketing Trends

GOING MOBILE!GOING MOBILE!GOING MOBILE!GOING MOBILE!

Page 22: BNI Presentation on Future Digital Marketing Trends

GOING MOBILE!GOING MOBILE!GOING MOBILE!GOING MOBILE!

MOBILE SEARCHMOBILE SEARCHMOBILE SEARCHMOBILE SEARCH

Page 23: BNI Presentation on Future Digital Marketing Trends

GOING MOBILE!GOING MOBILE!GOING MOBILE!GOING MOBILE!

STRAIGHT TO THE POINT!STRAIGHT TO THE POINT!STRAIGHT TO THE POINT!STRAIGHT TO THE POINT!

Page 24: BNI Presentation on Future Digital Marketing Trends

GOING MOBILE!GOING MOBILE!GOING MOBILE!GOING MOBILE!

EMAILEMAILEMAILEMAIL

SOCIAL MEDIASOCIAL MEDIASOCIAL MEDIASOCIAL MEDIA

SMSSMSSMSSMS

QR CODESQR CODESQR CODESQR CODES

Over 40% of tweets are from a

mobile device**

16% of emails are opened from a mobile device*

*Returnpath, **Mashable, ***ABI, ****Jump Scan

Research predicts that a total of 7 Trillion SMS messages

will be sent in 2011***

From July 2010 and December 2010 there was an

increase of 1200% in QR scanning****

Page 25: BNI Presentation on Future Digital Marketing Trends

LOOKING FORWARDLOOKING FORWARDLOOKING FORWARDLOOKING FORWARD

Page 26: BNI Presentation on Future Digital Marketing Trends

QUESTIONS?QUESTIONS?QUESTIONS?QUESTIONS?