brandwitz '15 (round #1 problem #3) public feedback system
TRANSCRIPT
![Page 1: Brandwitz '15 (round #1 problem #3) Public Feedback System](https://reader036.vdocument.in/reader036/viewer/2022081604/58727b111a28abc7068b535b/html5/thumbnails/1.jpg)
PUBLIC FEEDBACK SYSTEM
Presentation By:Mazbahul IslamBBA(Marketing)
Bangladesh University of Professionals
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CASE ANALYSIS:
Public Engagement
Grassroots to Metropolitan Level
Online Penetration
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TARGET GROUP: Age: 20-30
Lower to Middle Class
Priority: Social
Substance
Age: 25-35
Lower to Middle Class
Priority: Financial
Substance
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WHAT ARE THE SYMPTOMS?• Public is divorced from
the decision making process
• No public feedback or rewards
• Unaware of existing public platforms
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ISSUES: Decision Making Without Public
• Lack of Government Initiative
Lack of Recorded Public Feedback
• Not enough awareness on feedback
Unaware of Existing Platforms
• No Motivation to Give Feedback
** Public is divorced from decision making process **
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THE IDEA THAT WE'RE LOOKING FOR:
" Voluntary increase in Government Engagement into Government Decision Making
Process "
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CAMPAIGN:Public
Goventment
Problem Solved
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OUR LOGO:
"Let's Make Our
Words Count"
Countrywide Launch
Government Association
Advertisement
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TIMELINE:
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THANK YOU ALLMazbahul
IslamBBA(MKT)
Any Question?