brosura bdib 2011 eng w

www.efzg.hr/bdib

Bachelor Degree in Business 2011/2012 It’s easy to count on the best!

www.efzg.hr/bdib

Bachelor Degree in Business 2011./2012. Jednostavno je računati s najboljima!

BDIB brosura korice 2011.indd 1BDIB brosura korice 2011.indd 1 10/29/10 12:14:20 PM10/29/10 12:14:20 PM

BACHELOR DEGREE IN BUSINESS INTERNATIONAL PROGRAM

2011/2012

Trg J. F. Kennedyja 6, 10000 Zagreb

Publisher: Faculty of Economics & Business - Zagreb

For the Publisher:Professor Tonći Lazibat, PhD, Dean

Editors: Professor Jurica Pavičić, PhD and Morana Fudurić, MAMarketing Department

Design: Faculty of Architecture, School of Design

Print: Sveučilišna tiskaraZagreb, October 2010

BACHELOR DEGREE IN BUSINESS 2011/2012

University of Zagreb, Faculty of Economics & Business 3

CONTENTS

WORD FROM THE DEAN AND PROGRAM DIRECTOR ....................................................... 5

ABOUT THE FACULTY ......................................................................................................... 7

BACHELOR DEGREE IN BUSINESS (BDiB) ............................................................................ 8

Why enroll in BDiB? ......................................................................................................... 8

Program structure ........................................................................................................... 8

Application procedure ................................................................................................... 9

Financing ....................................................................................................................... 11

COURSE CURRICULUM ...................................................................................................... 13

1st Year of Study .......................................................................................................... 13

1st semester ............................................................................................................... 13

2nd semester ............................................................................................................ 17

2nd Year of Study ......................................................................................................... 20

3rd semester .............................................................................................................. 20

4th semester .............................................................................................................. 24

3rd Year of Study .......................................................................................................... 28

5th semester .............................................................................................................. 28

6th semester .............................................................................................................. 31

4th Year of Study .......................................................................................................... 33

7th semester .............................................................................................................. 33

8th semester .............................................................................................................. 36

USEFUL INFORMATION ...................................................................................................... 40

CONTACT US ....................................................................................................................... 42



WORD FROM THE DEAN AND PROGRAM DIRECTOR

Dear international partners and students,

We are proud to be able to invite you to visit our institution and the capital of Croatia.

FEB Zagreb is located in Croatia’s pleasant, diverse and comfortable capitol which is only 90 minutes away from the unique Adriatic coast. As a public faculty in a young transitional country, we have gone through many reforms with many yet to come. We want to grow as an internationally recognised institution of top quality teaching and research in the field of economics and business. It is our ambition to be recognised as the best of its kind in this part of Europe.

As one of the largest faculties in Croatia in terms of the number of teachers and students and thereby its impact on Croatian economy and society as a whole, FEB Zagreb is an institution that operates in a competitive and challenging environment. In order to be able to shape Croatia’s economic future, we strive to act with a clear focus on achieving excellence and further strengthening of our international dimension.

An important step in realising our vision is establishing partnerships with other institutions of this kind in Europe and around the world. With this goal in mind, we are expanding and strengthening our capacity for exchange of people, ideas and experiences. As an initial step towards widening our international network, we introduced the Bachelor Degree in Business programme, a 4-year English-taught programme for both Croatian and international applicants, which is open to both students and teachers from all around the world.

We are looking forward to our future collaboration.

Professor Tonći Lazibat, PhD Professor Mario Spremić, PhDDean Program Director



ABOUT THE FACULTY

University of Zagreb was founded in the late 1662, among the first of universities in Europe. The Faculty of Economics & Business Zagreb was founded in 1920; hence, it represents the oldest institution of higher education in this part of Europe as a part of the University of Zagreb. Today, the Faculty of Economics & Business Zagreb is the leading and the biggest institution of higher education for entrepreneurial education in the Region. More than 200 researchers of the Faculty of Economics & Business Zagreb are employed on various economic and entrepreneurial research projects.

The Faculty consists of and performs undergraduate and graduate degree programs, as well as the postgraduate doctoral and specialist studies in the field of economics and business.

We have harmonized new undergraduate and graduate teaching programs of economics and business to the principles of Bologna declaration.

Currently, the Faculty of Economics & Business Zagreb has 13.298 students. Each year between 1.500 and 2.000 students graduate from the Faculty of Economics & Business.


University of Zagreb, Faculty of Economics & Business8

1st Year of Study ECTS

1st semester

1. Informatics 2. Mathematics 3. Fundamentals of Economics 4. Business English I or Business German I5. Physical Education - Practice I1st semester ECTS total

2nd semester

1. Microeconomics 2. Statistics 3. Commercial Law 4. Business English II or Business German II5. Physical Education - Practice II2nd semester ECTS total

699

5130

996

5130

1st YEAR ECTS TOTAL 60

BACHELOR DEGREE IN BUSINESS (BDiB)

Bachelor Degree in Business is a 4-year undergraduate study program which was introduced in the academic year 2008/2009. It is the only business study program fully taught in English in the Republic of Croatia.

Why enroll in BDiB?

¥ Small teaching groups (up to 50 students)¥ Obligatory course literature at the students’ disposal throughout the semester¥ Interactive teaching approach¥ International guest lecturers for every course ¥ Cooperation with multinational companies active in Zagreb ¥ Networking-meeting perspective young people from all over Europe

Program structure

2nd Year of Study ECTS

3rd semester

1. Macroeconomics2. Organisation3. Corporate Finance 4. Accounting 5. Physical Education - Practice III6. Undergraduate paper3rd semester ECTS total

4th semester

1. Croatian Economy 2. Financial Institutions and Markets 3. Marketing4. International Economics5. Public Finance4th semester ECTS total

96661230

6666630

2nd YEAR ECTS TOTAL 60



Application procedure

I. Who can apply?

BDiB is open to Croatian and international applicants.

Applicants who obtained their high school education abroad must have their high school diploma recognized in Croatia.

For more details about this procedure, you can search internet on the following link: http://public.mzos.hr/Default.aspx?sec=2531

II. How to apply?

- applicants that have completed or will complete secondary education in the Republic of Croatia must apply to the National Information and Application System for Higher Education (NISpVU) through the web site www.postani-student.hr. For further assistance please contact the coordinator of state graduation exam in your school.

- applicants that have completed secondary education abroad should contact the Central Application Office (Središnji prijavni ured), Donje Svetice 38, 10000 Zagreb (http://www.azvo.hr/cao), by phone +385 1 6274 841, +385 1 6274 842, +385 1 6274 843 or by e-mail: [email protected] .

All information about the application and enrollment procedure for students who are applying for enrollment into the first year of studies in the academic year 2011/2012 which

4th year of Study ECTS

7th semester

1. Marketing Management 2. International Business3. Entrepreneurship 4. Elective courses7th semester ECTS total

8th semester

1. Strategic Management 2. Analysis of Financial Statements3. Investment Analysis4. Undergraduate thesis5. Elective courses8th semester ECTS total

6661230

6664830

4th YEAR ECTS TOTAL 60

3rd Year of Study ECTS

5th semester

1. Monetary Policy 2. Business Statistics3. Management 4. Elective courses*

5th semester ECTS total

6th semester

1. Tourism Principles 2. Managerial Accounting 3. Enterprise Information Systems 4. Elective courses6th semester ECTS total

6661230

6661230

3rd YEAR ECTS TOTAL 60



includes the application procedure, choice of the study programme, candidate rankings and announcements of rankings are available on the official website of the National Centre for External Evaluation of Education and other official bodies that implement the procedure. The following websites contain all accurate and complete information:

- National Information and Application System for Higher Education (NISpVU) - www.postani-student.hr

- National Centre for External Evaluation of Education - www.ncvvo.hr- Agency for Science and Higher Education - www.studij.hr i www.azvo.hr/preglednik - Information about state graduation - http://drzavnamatura.skole.hr - Portal za škole - www.skole.hr - Ministry of Science, Education and Sports of the Republic of Croatia -

http://public.mzos.hr/Default.aspx?sec=2246

Since the entire application and enrollment procedure is entirely under the authority of the above named bodies, the Faculty of Economics and Business does not exert any influence on any part of the procedure. For all difficulties and questions regarding the implementation of the procedure, the candidates are to contact the the coordinator of state graduation exam or bodies that are in charge of the implementation of the state graduation. In order to facilitate this communication, candidates have help desk at their disposal which works within the National Information and Application System for Higher Education. The e-mail is [email protected] and the free of charge phone number is 0800-227-638.

In the application and enrolment procedure for the first year of studies at the Faculty of Economics & Business Zagreb, the following elements are evaluated:

a) Overall grade point average during high school - max of 45%

b) Results of the state graduation - max of 50%, out of which: - Croatian Language - max 10% of points (compulsory subject, basic level and

enrollment requirement) - Mathematics - max 10% of points (compulsory subject, basic level and enrollment

requirement)- Foreign language - max 10% of points (compulsory subject, basic level and enrollment

requirement)- Politics and Economy - max 20% of points (elective course and not an enrollment

requirement)

c) Special activities during high school - max 50%, out of which: - Proficiency in the second foreign language (English, German, Russian, French, Italian

and Spanish), provided that it is not the candidate’s mother tongue - 2% - First three places in national competitions in the Croatian Language and

Mathematics - 2%- Athletes of the 1st, 2nd and 3rd category according to the criteria of the Croatian

Olympic Committee - 1%



III. Deadlines

SUMMER APPLICATION PERIOD

Application to the National Information and Application System for Higher Education (NISpVU) through the web site www.postani-student.hr:from December 01, 2010 until February 01, 2011 (until midnight)

State graduation examination: from April 04 until June 03, 2011

State graduation exams’ results:July 08, 2011

State graduation diploma issuing:July 15, 2011

Student enrollment at the Faculty of Economics & Business Zagreb:from July 11, 2011

Beginning of the classes:October 03, 2011

All applicants that will not be able to apply until February 01, 2011, can apply in the fall application period.

Financing

I. Tuition fees

Tuition fee for one academic year is 28.000,00 HRK, approximately 3,800.00 Euros (1 Euro = 7.37kn). The amount of the tuition fee can be paid in four installments.

II. Enrollment fee

Candidates for enrolment will have to pay additional 500.00 HRK as enrolment fee, which amounts to approximately 68.00 Euros.

FALL APPLICATION PERIOD

State graduation examination:from August 23 until August 31, 2011

State graduation exams’ results:September 18, 2011

Student enrollment at the Faculty of Economics & Business Zagreb:from September 20, 2011



COURSE CURRICULUM

Here you can find some useful information about course literature and topics throughout the program.

1st Year of Study

1st semester

1. InformaticsCourse Objectives

The major role of IT is to provide solutions for business problems, and to provide opportunities for companies by increasing productivity and quality. The course should demonstrate practical, managerial-oriented approach towards IT use.

Course Contents

1. Purposes of Information Systems 2. Hardware and Sofware, Database Processing 3. Data Communications and Internet Technology 4. System Development 5. Information System Within 6. E-commerce and supply chain management 7. Business Intelligence and Knowledge Management 8. Information System Management & Information 9. Security Management

Methods of Instruction

This course will be taught in the summer semester in the form of three hours of lectures per week, in addition to three hours of tutorials per week. Attendance at both lectures and tutorials is required. In addition to class-contact hours, students are expected to invest a minimum of two additional hours per week in this course.

Required Reading

Kroenke D.M., Using MIS, 1st Edition, Prentice Hall, 2006.

Additional Reading

Turban, McLean, and Wetherbe , IT for Management 2nd Edition ISBN: 0-471-17898-5

Student Obligations

Attendance at both lectures and tutorials is strongly recommended.

Method of Assessment

The assessment for this course will be based on the coursework, which consists of weekly tests, a software project and an oral exam (discussion group).



2. MathematicsCourse Objectives

Students will acquire basic ideas of linear algebra, differential and integral calculus, including the corresponding economic applications, and mathematics of finance. The course develops thinking and logical conclusion making.

Course Contents

1. ELEMENTS OF LINEAR ALGEBRA2. DIFFERENTIAL CALCULUS AND APPLICATIONS3. INTEGRAL CALCULUS AND DYNAMIC ANALYSIS4. MATHEMATICS OF FINANCE


Lectures, example class, office hours, work with a student tutor

Required Reading

Alpha C. Chiang, “Fundamental Methods of Mathematical Economics”, McGraw-Hill, 1999.

Additional Reading

1. L. D. Hoffman, G. L. Bradley, Calculus for Business, Economics and the Social and Life Sciences, McGraw- Hill, New York, 1989.2. A. Ostaszewski, Mathematics for Economics: Models and Methods, Blackwell, 1993.3. J. Soper, Mathematics for Economics and Business. An Interactive Introduction, Blackwell, Oxford, 2004.

Student Obligations

Active participation in class, passing preliminary tests and the final exam, PC use.

Method of Assessment)

The final comprehensive exam consists of a written and an oral part. The written exam can be substituted by passing preliminary tests, and in that case the final grade is based on the tests (50%) and the final comprehensive exam (50%).

3. Fundamentals of EconomicsCourse Objectives

Basic knowledge of the principles of microeconomics, macroeconomics and international economics.

Course Contents

1. The fundamentals of economics 2. Market and government in the modern economy 3. Basic elements of supply and demand 4. Demand and consumer behavior 5. Production and business organization 6. Cost analysis 7. Market structures 8. Uncertainty and game theory 9. Factor markets 10. Markets and economic efficiency 11. Comparative advantage and protectionism 12 .Government and the economy 13. Economic aspects of taxation 14. Fiscal policy15. Public goods and externalities



16. Macroeconomics - approach 17. Consumption and investments 18. Business fluctuations and the theory of aggregate demand 19. The multiplier model 20. Financial markets and money 21. Central banking and monetary policy 22. Economic growth 23. Economic development 24. International financial system and exchange rate 25. Open economy macroeconomics 26. Aggregate supply and unemployment 27. Price stability 28. The schools of macroeconomics and alternative approaches to economic policies 29. Policies of growth and stability 30. Globalization and challenges


Lectures, seminars, practical work, multimedia work, work with students during office hours.

Required Reading

Samuelson, P., A. and Nordhaus, D.W. (2007.) Ekonomija, Zagreb: MATE. (18th edition).

Additional Reading

Polovina, S. i Đ.Š. Medić (2002.) Osnove ekonomije. Priručnik za studij ekonomije uz udžbenik P. Samuelson- W. Nordhaus “Ekonomija”, 15. izdanje, Zagreb: Medinek

Student Obligations

Active class participation, passing preliminary tests, oral and written exams.


Continuous class participation is a prerequisite for the exam. For the students passing four preliminary tests during the year, these account for 30% of the final grade, the written and oral exam accounting for 50 and 20% respectively. Other students: the written exam is an eliminative exam: 70% , oral 30%.

4. Business English I Course Objectives

Communication skills (asking questions, expressing opinion, agreeing/disagreeing)Critical thinking (analysis, synthesis, anticipation, inference, separation of essential from unessential)

Course Contents

ACQUISITION OF VOCABULARY, READING COMPREHENSION AND ANALYSIS OF AUTHENTIC TEXTS IN ENGLISH WITHIN THE FOLLOWING AREAS: University essentials. Economic sectors. Types of economies. Public and private sector, nationalization and privatization, role of government. Entrepreneurship. Types of businesses/companies. Management. Company structure. Work and motivation. Labour relations. Employment. Recruitment. Business cycle. Marketing. Product. Advertising. Promotional tools.LISTENING COMPREHENSION OF BUSINESS - RELATED INFORMATION.BUSINESS TERMINOLOGY.SPOKEN BUSINESS COMMUNICATION.Presentations (structure, signals). Discussions (register, style). WRITTEN BUSINESS COMMUNICATION.Note-taking. Business correspondence (format, style, types). Writing a CV. Graph description. Defining.




Teaching combines lectures with the communicative approach - active in-class participation and teamwork is a prerequisite.

Required Reading

MacKenzie, I. (2002) English for Business Studies (units 1,2,3,4,6,7,9,10,11,12,20,22, 25), CUPLittlejohn, A. (2004) Company to Company, CUP Business English Reader 1 (current academic year), Department of Business Foreign Languages, EFZG, Mikrorad

Additional Reading

Monolingual business dictionaries (Longman, OUP …)Bilingual business dictionaries (Špiljak-Ivir, Zgombić)Strutt, P. (2000) Business Grammar in Usage, LongmanEmmerson, P. (2002) Business Grammar Builder, McMillan

Student Obligations

Students are encouraged to work independently by reading and researching current topics, and work on group projects.


Continuous assessment will be made in class (lectures, tutorials, individual problem solving assignments and case studies).The final grade is formed on the basis of such continuous in-class assessment combined with a written and oral exam.The written exam can be taken either during the semester or in the regular examination period. The written exam checks reading comprehension, business letter writing skills and the appropriate use of business terminology. A pass grade in the written examination is a prerequisite for the oral exam.The oral exam can be taken during a regular examination period or during the semester through assignments which students will arrange with the instructor (e.g. presentation on a given subject). The oral exam assesses the ability to present a subject coherently, the appropriate use of business terminology and the active use of the formal language register.The grade consists of the following elements:- continuous in-class assessment: 50%- written examination: 25% - oral examination: 25%

5. Physical Education - Practice ICourse Objectives

Aims of course: (1) learning new conventional motor knowledge, (2) improve basics theoretical and practical kinesiology knowledge, (3) fortifity inerest, anthropologicalcharacteristics and motor informations, (4) prevent earlier tumble characteristics, abilitys and motor knowledge, couse for want of physical activitys, (5) training students for individual phisical exercises, (6) promote sports culture and (7) promote social comunications. Knowledge of structures, rules, training process, specific select kinesiology activitys: Swimming, basketball, football, volleyball, handball, basic kinesiology transformation I (fitness), basic kinesiology transformation II (aerobics), table tennis, badminton, dances (standard and latinoamerican), squash school, roller-skate, skating, ski school, sports on the water (sailing school, paddle, canoe safari), orientation and mountain climbing, basics of free climbing, riding school. Possibility changes morphological chara cteristics, motor and functional abilitys; training students for independent physical exercises; laws of medical culture; quality nutrition.

Course Contents

Swimming, basketball, football, volleyball, handball, basic kinesiology transformation I (fitness), basic kinesiology transformation II (aerobics), table tennis, badminton, dances (standard and latinoamerican), squash school, roller-skate, skating, ski school, sports on the water (sailing school, paddle, canoe safari), orientation and mountain climbing, basics of free climbing, riding school.



2nd semester

1. MicroeconomicsCourse Objectives

The aim of this undergraduate course is to enable students to master the concepts and tools essential for understanding how the market mechanism operates in a decentralized decision-making economic system. Starting with the analysis of partial equilibria in consumption and in production, it covers the formation of prices under different market structures, general equilibrium theory, the concept of Pareto optimality, and market failures. In addition to multivariable calculus, elementary set and game theories will be used in class.

Course Contents

1. Demand analysis2. Production analysis3. Cost analysis4. Perfect competition5. Monopoly6. Monopolistic competition7. Oligopoly8. Game theory9. General equilibrium10. Welfare economics11. Market failures


Lectures, seminars, discussion classes

Required Reading

Besanko, D. - R. Braeutigam (2002) Microeconomics: An Integrated Approach, Wiley:New York.Nicholson, W. - C. Snyder (2008) Microeconomic Theory: Basic Principles and Extensions, 10th Ed. Thomson South-Western.Pindyck, R.S. - D.L. Rubinfeld (2005) Microeconomics, 6th Edition, Pearson-Prentice Hall: New Jersey

Additional Reading

Gravelle, H. - R. Rees (2004) Microeconomics, 3rd Edition, Prentice HallJehle, G.A. - P.J. Reny, (2000) Advanced Microeconomic Theory, 2nd Edition, Addison-WesleyKatz, M.L. - H.S. Rosen, (1998) Microeconomics, 3rd Edition, Irwin McGraw-HillMas-Colell, A. - M. Whinston - J.R. Green, (1995) Microeconomic Theory, Oxford University PressVarian, H., ( 2003) Intermediate Microeconomics: A Modern Approach, 6th Edition, Norton

Student Obligations

Two midterms, a final, several unannounced quizzes, homework tasks, a presentation in class.


Based on the above.

2. Statistics Course Objectives

The aim of this course is to teach students to use basic descriptive statistical methods and selected inferential statistical methods in the fields of economics and business. The emphasis is on applications and use of statistical software.



Course Contents

1. Introduction 2. Elements of inferential statistics 3. Parameter estimation and testing of hypothesis 4. Regression and correlation analysis 5. Time series analysis and forecasting


Lectures, seminars, exercises, individual work with students during office hours, software-aided problem solving

Required Reading

Newbold P. et al. (2006). Statistics for Business and Economics. 6th Ed., Pearson Education, Prentice Hall, Upper Saddle River, NJ.

Additional Reading

Levine, D. M. et. al. (2005). Statistics for Managers Using Microsoft Excel. 4th Ed., Pearson Education, Prentice Hall, Upper Saddle River, NJ.McClave J.T. et al. (2005). Statistics for Business and Economics. 9th Ed., Pearson Education, Prentice Hall, Upper Saddle River, NJ.

Student Obligations

There are two non-compulsory preliminary examinations. Students individually solve selected problems by using appropriate software.


The final exam is written and oral. All those who have passed the two preliminary examinations will be exempt from the final written exam.

3. Commercial LawCourse Objectives

Understanding of legal terminology, acronyms and instruments, learning of the importance and role of commercial law as a precondition for a successful business activity and forming of different types of commercial agreements, ability to interpret and apply legal terms and concepts. understanding of the legal structure and legal status of the companies in which and with which economists work in practice, ability of doing business in legal transactions, understanding of the principles of the law of contract and ability to demonstrate their application to the creation, performance and discharge of contractual obligations in commercial situations.

Course Contents

1. Introduction 2. Sources of law 3. Commercial contracts 4. Company law 5. Competition law 6. Institutions - trade


Lectures, seminars, written analysis of agreements, cases and disputes, practical work and negotiation simulation for conclusion of agreements.

Required Reading

Power point, lectures. Translations of legal sources.Gorenc, Vilim, Trgovačko pravo - ugovori, Školska knjiga, Zagreb, 1997 Mlikotin Tomić, Deša, Horak, Hana, Trgovačko pravo - društva, Mikrorad, Zagreb, 2006.



Additional Reading

Gorenc, Vilim, Komentar Zakona o obveznim odnosima, RRIF, Zagreb, 2005.Filipović, Vladimir i dr. Zakon o trgovačkim društvima s komentarom, RRIF, Zagreb, 1996

Student Obligations

Participation at lectures and seminars.


The grade is formed on the basis of both written and oral parts of the exam, written work and active participation in the seminars, and students’ practical work throughout the semester.

4. Business English IICourse Objectives

Communication skills (asking questions, expressing opinion, agreeing/disagreeing)Critical thinking (analysis, synthesis, anticipation, inference, separation of essential from unessential)

Course Contents

ACQUISITION OF VOCABULARY, READING COMPREHENSION AND ANALYSIS OF AUTHENTIC TEXTS WITHIN THE FOLLOWING AREAS: Retail, wholesale, e-commerce. Market structure and competition. Takeovers, mergers and buyouts. International trade (insurance, the EU). Accounting and financial statements. Stocks and shares. Bonds. Derivatives. Banking. Central banking. Taxation. Exchange rates. The business cycle.DESCRIBING TRENDS OR MOVEMENT IN GRAPHS.LISTENING COMPREHENSION OF BUSINESS- RELATED INFORMATION.BUSINESS TERMINOLOGY.SPOKEN BUSINESS COMMUNICATION.Business meetings (structure, signals), discussions.WRITTEN BUSINESS COMMUNICATION: Short written forms (agenda, memo, minutes). Report writing.


Teaching combines lectures with communicative approach - active student participation and teamwork are necessary.

Required Reading

MacKenzie, I. (2002) English for Business Studies (selected units), CUPBusiness English Reader 2, Department of Business Foreign Languages, EFZG, Mikrorad (for current academic year)

Additional Reading

Monolingual business dictionaries (Longman, OUP …)Bilingual business dictionaries (Špiljak-Ivir, Zgombić, Collin...)Strutt, P. (2000) Business Grammar in Usage, Longman.Emmerson, P. (2002) Business Grammar Builder, McMillan

Student Obligations

Students are encouraged to work independently by reading and researching current topics, and work on group projects.




Continuous assessment will be made in class (lectures, tutorials, individual problem solving assignments and case studies).The final grade is formed on the basis of such continuous in-class assessment combined with a written and oral exam. The written exam can be taken either during the semester or in the regular examination period. The written exam checks reading comprehension, business letter writing skills and the appropriate use of business terminology. A pass grade in the written examination is a prerequisite for the oral exam.The oral exam can be taken during a regular examination period or during the semester through assignments which students will arrange with the instructor (e.g. presentation on a given subject). The oral exam assesses the ability to present a subject coherently, the appropriate use of business terminology and the active use of the formal language register.The grade consists of the following elements: continuous in-class assessment: 50%, written examination: 25% , oral examination: 25%

5. Physical Education - Practice IICourse Objectives


Course Contents


2nd Year of Study

3rd semester

1. MacroeconomicsCourse Objectives

Use of analytical tools and formal models which explain output, inflation, unemployment, interest rates, exchange rates and other macroeconomic variables. These tools facilitate the understanding of the current economic situation and forecasting of the future one as well as the assessment of appropriate macroeconomic policies. The integrated approach of the course means the development and study of the macroeconomic model based on equilibrium conditions in three basic markets: goods, financial and labour market.



Course Contents

1. Introduction 2. Short-run 3. Medium-run 4. Long-run 5. Expectations 6. Expectations6. Open economy


Lectures, tutorials.

Required Reading

Blanchard, O. (2009), Macroeconomics, Prentice Hall, 9th edition

Additional Reading

M. Gartner, Macroeconomics, Financial Times/Prentice Hall, 2002 M. Burda, C. Wyplosz, Macroeconomics: A European Text, 3rd edition, Oxford University Press, 2001

Student Obligations

Attendance, homework papers.


Mid-term exam: 25%; Final exam: 35%; Quizes: 10%; Homework papers: 30%

2. OrganisationCourse Objectives

Students will be introduced to basic terms of organizational theory and contemporary trends in organization. After being introduced to internal and external factors influencing organization, students will then learn about basic organizational forms and structures followed by key organizational elements. As organizations is dynamic and constantly in the process of evolvement, special attention is given to organizational change issues and recent organizational development such as the concept of a learning organization. The knowledge that students are going to acquire in this course is universally applicable in every company, bank, and institution, both in the profit and the non-profit sector. This course has a crucial role and is used as a basis for all others courses provided by the Department of Organization and Management.

Course Contents

1. Fundamentals of organization2. Organizational theories3. Key organizational factors4. Organizational design5. Organization and allocation of physical resources6. Organization and allocation of human resources7. Organizational task grouping and division8. Organization, governance and management9. Managing work flow10. Organizational change11. Organizational culture12. Conflicts in organization13. Learning organization14. Organization development15. Organizational charting




Lectures, seminars, practical work, written assignments and case studies (individual and team work).

Required Reading

1. Daft, R. L.: Organizational Theory and Design; South-Western Thomson Learning, 2004.

Additional Reading

1. Sorge, A.: Organization; Thomson Learning, 2002.2. Cummings, T., Worley, C.: Organizational Development and Change, 7th edition, South-Western College Publishing, Mason, Ohio, 2005.3. Hatch, M. Jo.: Organization Theory- Modern Symbolic and Post-modern Perspectives; Oxford University Press;1997.4. Frese, E.: Grundlagen der Organization: Koncept-Prinzipen-Strukturen, Gabler, Wiesbaden,5. Hall, R. H.: Organizations-Structures, Processes and Outcomes; 7th edition; Prentice Hall; 1999.6. Sikavica, P.; Novak, M.: Poslovna organizacija; Treće izdanje; Informator, Zagreb, 1999. god

Student Obligations

Students are encouraged to actively participate in all the forms of class work.


Instead of the standard exam (written or oral) during the regular examination period after the end of the course, students can choose to complete this course by passing their mid-term tests, provided they have attended and actively participated in class.In order to be eligible to complete the course by passing their mid-term tests, students are required:- to attend lectures and seminar classes (at least 50% attendance record). The following will be additionally assessed:* seminar paper written individually or in pair. The topic of the seminar paper should fall into one of the following three categories:1. example of a Croatian or an international company;2. critical review of an article selected by the student independently or with an assistant’s help; and 3. critical review of a book chapter (not from required reading). * active participation in seminar assignments (case studies, topical discussions, pros & cons tasks, practical work etc.);* three small pop up quizzes (in lectures) after each chapter;* active participation of the best students during lectures and seminar classes).The final grade will encompass the results of the mid-term tests and all the above-listed activities taking place during the course.

3. Corporate FinanceCourse Contents

1. Overview of financial management2. Financial statement, cash flows and taxes3. Financial environment4. Risk and return5. Economic value6. Bond valuation7. Stock valuation


Lectures, seminars, workshops, written assignments, solving of practical problems, individual work

Required Reading

S. Orsag, Financiranje emisijom vrijednosnih papira, RIFIN, 2002S. Orsag, Budžetiranje kapitala, Masmedia, 2002.Eugene F. Brigham, Joel F. Houston, Fundamentals of Financial Management, 10. izdanje, South-Western, Mason, Ohio, 2004



Additional Reading

S. A. Ross, R. W. Westerfield, B. D. Jordan, Fundamentals of Corporate Finance, 5th edition, Irwin, McGraw-Hill, 2000R. A. Brealey i S. C. Myers, Principles of Corporate Finance, 6th edition, McGraw-Hill, 2000.

Student Obligations

Active participation in all forms of teaching activities.Keeping in touch with contemporary professional literature. Writing essays about contemporary subjects.


Assessment will be carried out during the semester (through lectures, seminars, individual solving of problems and cases). The final grade will be based on this knowledge assessment, as well as a written and an oral exam. Different forms of knowledge assessments during the course account for 40 % of the grade, the final written exam 40 % and oral exam 20 %.

4. AccountingCourse Objectives

Studying accountancy as “a language of contemporary business, and using accounting information in decision making. Understanding the environment which has generated business and used business information. Acquiring specific knowledge of accounting categories and their scope in financial statements. Mastering the skill of reading and understanding financial statements.

Course Contents

1. Basic characeristics of accounting2. Financial statements as basis or starting point in studying accounting3. Characteristics, content and stages of the accounting process4. Accounting of typical business events. Introduction to auditing and analysis of financial statements


Lectures, exercises, individual and group solving of practical tasks and case studies.

Required Reading

Group of Authors, (2006), (D. Gulin, L. Žager, editors), Računvodstvo, Textbook of the University of Zagreb, Croatian Association of Accountants and Financial Workers, Zagreb;Group of Authors (2004), (ed. B. Tušek), Računovodstvo - Vježbe, 2nd edition, revised, Croatian Association of Accountants and Financial Workers, Zagreb;J. G. Siegel, J. K. Shim: Accounting Handbook, 4th edition, Barron’s, 2006

Additional Reading

Žager, K., Vašiček, V. Žager, L.: Računovodstvo za neračunovođe - osnove računovodstva, Croatian Association of Accountants and Financial Workers, Zagreb 2007; Meigs, W and Meigs R., (1999), Računovodstvo, Temelj poslovnog odlučivanja (translated from English), MATE, Zagreb.

Student Obligations

Active class participation in all forms of teaching and homework.


Knowledge assessment throughout the course. Final exam: written and oral. The written part is completed in the form of mid-term tests during the semester. The final grade is formed in the following way: mid-term tests - 40% of the final grade, quizzes - 40%, in-class assessment and oral exam - 20%.



5. Physical Education - Practice IIICourse Objectives


Course Contents


6. Undergraduate paper

4th semester

1. Croatian EconomyCourse Objectives

The course enables students to understand better the contemporary processes of restructuring, business activities, as well as the Croatian economy in general. It covers and applies two basic principles of economic analysis. Firstly, it covers applied macroeconomics of Croatia focussing on main variables, e.g. prices, unemployment, growth, and international relations. Secondly, it covers and analyses the real sector of the economy and structural changes in key industries and institutions. Study of these two aspects is necessary to identify market strategy necessary for a stable and sustainable development path.

Course Contents

1. Introduction2. Origins of disaster3. Long-term Croatian economic performance4. Croatian economy - macroeconomic variables behavior5. Economics of “Merry-go-round” in Eastern Europe6. Transition agenda I - Imposing macroeconomic discipline7. Transition agenda II - Extending encouragement8. Transition performance - an alternative approach9. Macroeconomic management of transition in Eastern Europe10. Technology changes impact11. Croatian economy - transition impact12. Economic significance of the Adriatic Motorway13. Croatian population changes impact14. FDI role in Croatian economic development




Lectures, seminar work

Required Reading

Družić, I. (Editor) (2003) Hrvatski gospodarski razvoj, Politička kultura i Ekonomski fakultet ZagrebDružić, I. East-West Trade Policies, Development Policy, Macmillan Press - UK, St.Martin’s Press - US 1992. pp. 213-239.Družić, I. Croatian Economic Growth, (handout) CROATIAN ECONOMY MACROECONOMIC VARIABLES BEHAVIORDružić, I. Croatian Economic Growth, (handout)Družić, I Macroeconomic of the Transition Reversibility, Ekonomski pregled, no. 11-12/1996. pp. 689-705 Transition; The first Ten Years, The World Bank 2002. pp. 3-58.Transition; The first Ten Years, The World Bank 2002. pp.

Additional Reading

Družić, I. i Sirotković, J. (2002) Uvod u hrvatsko gospodarstvo, Politička kultura and Ekonomski fakultet Zagreb

Student Obligations

Active in-class participation. Group research assignments. Essays.


In-class assessment 25%, final exam 75%

2. Financial Institutions and MarketsCourse Objectives

Understanding the structure, mechanism and functioning of contemporary financial systems, financial institutions and markets. Introduction to the theoretical background, fundamental knowledge and operations related to the financial sector. Acquiring specific professional knowledge of banks, banking and especially credit services, procedures and techniques. Knowledge of non-bank financial institutions and their services. Understanding financial markets performance from the point of view of the service provider and the users. Understanding the procedures, categories and instruments of the domestic and international payment system. Acquiring knowledge of the Croatian financial and banking sector. Acquiring knowledge of recent developments in the financial services industry. Understanding banking services and financial market transactions.

Course Contents

1. Financial system2. Financial sector regulation3. Financial institutions4. Commercial banks5. Nonbank financial institutions6. Financial markets7. Bank business8. Domestic and international payment system9. Croatian financial system


Lectures, seminar classes and practice work, written assignments, seminar papers, oral presentation of seminar papers, case studies, individual work.

Required Reading

Leko, V., Financijske institucije i tržišta, script, Ekonomski fakultet, Zagreb, 2008.Mishkin, F.S., Eakins, S.G., Financijska tržišta + institucije, MATE, Zagreb, 2005.Saunders, A., Cornett, M.M., Financijska tržišta i institucije, Masmedia, Zagreb, 2006.Madura, J., Financial Institutions and Markets, Thomson, Mason, Ohio, 2008.



Additional Reading

Kidwell, D.S. et al., Financial Institutions, Markets and Money, Willey, N.Y., 2003.Miller, R.L., Vanhoose, D.D., Moderni novac i bankarstvo, MATE, Zagreb, 1997.Leko, V., edit., Rječnik bankarstva, Masmedia, Zagreb, 1998.

Student Obligations

The students are required to participate in all forms of teaching. Continuous reading of up-to-date literature and keeping abreast of the developments in the financial world. Short written reviews on current issues. Visiting financial institutions.


The students’ knowledge will be continuously assessed at lectures and seminar classes as well as through practical work, individual problem solving, case studies, written assignments and presentations of seminar papers. The above mentioned continuous assessment will make up 20% of the final grade, the final comprehensive written exam 60%, and oral exam 20% of the final grade.

3. Marketing Course Objectives

Understanding key marketing concepts and the role of marketing in everyday business; strategic analysis, planning, implementation and control of marketing concepts in real life situations and organisations; development of basic communication and presentation skills.

Course Contents

1. Defining marketing2. Marketing environment3. Marketing and social responsibility4. Market research and information systems5. Consumer behaviour6. Market segmantation, positioning and forecasting7. Product8. Price9. Promotion10. Sales and distribution11. Planning, control and organisation of marketing activities12. Marketing strategy


Interactive lectures; Case study analysis; Paper writing and presentation.

Required Reading

Previšić, J., Ozretić Došen, Đ. (urednici): Osnove marketinga, Adverta, Zagreb, 2007.

Additional Reading

Previšić, J., Ozretić Došen, Đ. (eds): Marketing, II. amended edition, Adverta, Zagreb, 2004;Kotler, P., Armstrong, G., Saunders, J., Wong, V.: Osnove marketinga, Mate, Zagreb, 2006;Dibb, S., Simkin, L., Pride, W.M., Ferrell, O.C.: Marketing, Mate, Zagreb, 1995.

Student Obligations

Paper or project writing and presentation. Active in-class participation


Written/oral exam (60% of the final grade); Project/paper writing (20% of the final grade); Class participation (20% of the final grade)



4. International EconomicsCourse Objectives

Enable students to understand contemporary international economics in the conditions of globalisation, based on their knowledge about theory, analysis and international trade and finance policies. Particular emphasis is placed on the issues related to development of small, open economies under the conditions of international integration.

Course Contents

1. Introduction to international economics2. Theory of international trade3. Trade policy4. Liberalisation of trade and economic development5. Regional economic integration6. Liberalisation of international movement of capital and labour7. Foreign exchange market, exchange rate and exchange rate policy8. Balance of payments9. Internal and external balance policy10. International financial crises and debt11. Globalisation, sustainable development and economic growth


Lectures, seminars, seminar papers, individual work.

Required Reading

Grgić, M. and Bilas, V. (2008) Međunarodna ekonomija, Lares plus, Zagreb; orBabić, M. and Babić A. (2008) Međunarodna ekonomija, Zagreb;Salvatore, D. (2007) International Economics, 9th edition, Wiley

Additional Reading

Krugman, P. and Obstfeld, M. (2007) International Economics: Theory and Policy, 7th edition, Pearson Education.

Student Obligations

Regular attendance of lectures and seminar classes, completion of homework assignments, writing seminar paper, activity in class.


Weekly homework. Group projects (team work). Final written and oral exam

5. Public FinanceCourse Objectives

Getting an insight into the nature of public goods and services, the role of social security system in income redistribution. Understanding the possibilities and restraints, adequacy and efficiency of taxes and tax policy. Getting an insight into the methods and instruments of the budgetary policy. Understanding the problems of deficit financing and the role of public debt. Understanding the process and instruments of fiscal decentralization and fiscal equalisation.

Course Contents

1. Introduction2. Public sector and fiscal policy3. Public goods and externalities4. Public expenditure and social welfare5. Taxation (efficiency and income distribution)6. Budgetary policy and institution7. Public debt 8. Fiscal decentralization




Debates during seminar classes, case studies, individual work, permanent reading of current literature.

Required Reading

Harvey. S Rosen (2004) Public Finance, Irwin/McGraw Hill

Additional Reading

Selected IMF working papers

Student Obligations

Attending lectures and seminars, essay writing and presentation


Assessment will be carried out continuously during the course (lectures, seminar work, individual problem solving and case studying) and will be based on: tests (50% of the final grade), the final written and oral examination (30% of the final grade) and the written assigment (20% of the final grade).

3rd Year of Study

5th semester

1. Monetary PolicyCourse Objectives

Understanding the role of money in economic activity as well as the goals and functions of central banks in implementation of monetary policy instruments. Acquiring knowledge of monetary flows which, through the central bank and commercial banks, reflect changes in the monetary sphere of the economy and, through liquidity of the national economy, affect the real economy variables, and states of equilibrium, such as: prices, exchange rate, employment, economic growth, balance of payments etc.

Course Contents

1. Understanding money and its historical development2. Contemporary monetary system3. Monetary institutions and differences between central bank and commercial banks4. Role of banks in the process of money creation5. Bank reserves, multiplication of deposits and credit expansion6. Money supply changes7. Monetary aggregates and monetary multiplier8. Money and inflation9. Liquidity10. Objectives and instruments of monetary policy11. Effects of monetary policy on financial markets and on shifts in the real sector of the economy12. Monetary policies of the Croatian National Bank, European Central Bank and Federal Reserve System13. Monetary policy and exchange rate policy14. International monetary system


Lectures, seminars, PC practice, essay writing.



Required Reading

Perišin, I.; Šokman, A.; Lovrinović, I.: “Monetarna politika”, Faculty of Economics and Tourism ‘Mijo Mirković’ Pula, 2001;Mishkin, F.S.: “The Economics of Money, Banking and Financial Markets”, Pearson Addison Wesley, 2002.

Additional Reading

Mayer, T. A.; Duesenbery, J.S.; Aliber, R.Z.: “Money, Banking and the Economy”, W.W. Norton & Company, 1997;Issing, O.; Einfuhrung in die Geldpolitik, 13th edition, 2003.

Student Obligations

Active participation in all forms of class. Writing homework assignments on specific topics and reviews of current issues in the field of monetary policy.


Assessment will be carried out continuously, during the pedagogical work with students (lectures, practical work, individual problem solving and case studies), and at the final written and oral exam. The final grade will depend on mid-term tests, and the success at the final written and oral exam. Mid-term tests account for 60% of the final grade, and the final written and oral examination for 40% of the final grade.

2. Business StatisticsCourse Objectives

The aim of the course is to enable students to apply statistical methods in business economics by using empirical data from the field of finance, marketing, international trade, etc. The emphasis is on the use of real-life cases as well as on the use of software.

Course Contents

1. Introduction2. Methods of descriptive statistics3. Selected methods and models for business analysis 4. Simple and multiple regression models 5. Business forecasting methods6. Selected statistical methods for quality management


Lectures, exercises, individual work with students during office hours

Required Reading

Dumičić, K., Bahovec, V. (Editors). Poslovna statistika (Business Statistics). Awaiting publication. Šošić I. (2006). Primijenjena statistika, 2nd Edt., Zagreb: Školska knjiga (selected chapters). McClave, J.T., Benson, P.G., Sincich, T. (2007). Statistics for Business and Economics, 10th Edt., Pearson Education, Prentice Hall, Upper Saddle River, NJ.

Additional Reading

Šošić I. (1990, 1991). Metode poslovnog prognoziranja - series of articles in Ekonomski analitičar. Groebner, D.F. et al. (2008). Business Statistics. A Decision_Making Approach. 7th Edt.. Upper Saddle River, New Jersey: Pearson, Prentice Hall. Tryfos P.(1998). Methods for Business Analysis and Forecasting: Text and Cases. New York: Wiley.

Student Obligations

Use of computers for pre-prepared assignments.


Written and oral exam.



3. ManagementCourse Objectives

Understanding management concepts, complex roles and tasks of management in modern organisations. Gaining knowledge about basic management functions, methods of work and their application in management problem-solving situations and operating under complex conditions. Developing students’ own potential and competence to analyse the performance of management and management affairs at different organisational levels and in different organisations.

Course Contents

1. Introduction to management2. Theories of management3. Management environment4. Planning5. Organisation6. Human resource management7. Leadership8. Control9. Budget management


Current topical issues are discussed not only in class, but also through various forms of student activities: participation in projects, in-class activity (group and individual problem solving, seminar papers and case study analysis).

Required Reading

Sikavica, P., Bahtijarević-Šiber, F., Pološki Vokić, N.: Temelji menadžmenta, Školska knjiga, Zagreb, 2008;Bahtijarević-Šiber, F. and others.: Organizacijska teorija, Informator, Zagreb, 1991, pp. 181-291;Buble, M.: Management, Faculty of Economics, Split, 2000;Sikavica, P., Bahtijarević-Šiber, F.: Menadžment - Teorija menadžmenta i veliko empirijsko istraživanje u Hrvatskoj, Masmedia, Zagreb, 2004;Certo, S. M.: Modern Management, Prentice Hall, New Jersey, 2005.

Additional Reading

Dessler, G.: Framework for Management, Prentice Hall, New Jersey, 2002;Drucker, P. F.: Management challenges for the 21st century, Butterworth-Heinemann, Oxford, 1999;Koonz, H., Weihrich, H.: Menedžment, Mate, Zagreb, 1998;Robbins, S. P., Coulter, M.: Management, Prentice Hall, New Yersey, 2005;Schermerhorn, J. R.: Management, J. Wiley & Sons, New York, 2002.

Student Obligations

Active participation in all teaching activities. Keeping abreast and reading of contemporary literature.


In addition to the standard oral or written exam (1st method) taken after the end of the teaching cycle, students can pass this course by taking active part in class and passing their mid-term tests (2nd method). Active in-class participation:1.attendance and in-class participation;2. participation in 2 project assignments; and3. passing mid-term tests

4. Elective courses1

1 For a detailed list of elective courses please visit our web site: www.efzg.hr/bdib



6th semester

1. Tourism PrinciplesCourse Objectives

Theoretical and practical knowledge and skills that students gain through the Tourism Principles course represent the main framework for a thorough understanding of the role of tourism in the socio-economic system of a country. One of the main goals of the course is to provide future bachelors of business with essential knowledge about specific issues and principles of tourism market, but also to enable them to understand contemporary trends in tourism. By adopting a conceptual framework for the analysis of the role and meaning of numerous segments that form the complex tourism system, students will be able to recognise real potential for tourism development in Croatia by using relevant research methods in the function of management, marketing, development planning and tourism policy. Moreover, on the basis of real case studies, students will be in a position to analyse various impacts of tourism development, as well as to argumentatively express their attitudes about the advantages and disadvantages of particular development models.

Course Contents

1. Introduction to tourism - terminology, classification and historical development2. Tourism in national economy 3. Characteristics of tourism market 4. Tourism system - key players and organisational issues 5. Tourism destination - definition, concept and life cycle 6. Tourism resources and attractions 7. Accommodation and supporting services 8. Transport and infrastructure in tourism 9. Tourism intermediaries - travel agencies and tour operators 10. Economic impacts of tourism 11. Socio-cultural impacts of tourism 12. Environmental impacts of tourism 13. The role of public and private sectors in tourism development 14. Marketing and e-business in tourism 15. Tourism planning and sustainable development

Methods of Instruction:

Interactive lectures and seminars, presentations, project assignments for small groups of students, use of multimedia resources, discussions, simulations and solving concrete problems of the development of Croatian tourism.

Required Reading:

Cooper, C., Fletcher, J., Gilbert, D., Shepherd, R., Wanhill, S. (2008), Tourism: Principles and Practice, Longman, Harlow-Essex.

Additional Reading:

Weaver, D., Lawton, L. (2002), Tourism Management, John Wiley & Sons, Milton. Goeldner, C.R., Ritchie, J.R.B. (2005), Tourism: Principles, Practices, Philosophies, John Wiley & Sons, Hoboken, NJ.

Student Obligations:

Mid-terms, short tests, presentations, exam, active participation in all forms of class, keeping abreast with current literature, case analyses and reviews.

Method of Assessment:

The first option is intended for those students who will actively participate in classes and seminars, where the final grade depends on continuous work and points collected during the semester, and pertains to short tests, mid-terms and presentations. Mid-terms can account for a maximum of 60% of the final grade, short tests for 20% and presentations for 20%.The second option is to take a written and oral exam at the end of the semester.



2. Managerial AccountingCourse Objectives

Understanding the concepts, methodologies and objectives of providing information for internal users; understanding accounting information so as to give the users a quality foundation for the decision making process. Acquiring knowledge and developing skills for applying methods of cost allocation and accounting of product costs; knowledge and skills of developing and using business plans and of selecting relevant information for specific business decisions; knowledge about transfer prices and about costs of quality. This will enable students to build competence in order to establish and select information for evaluating and improving management efficiency of business entities.

Course Contents

1. Theoretical concept of managerial accounting 2. Accounting aspects of cost management 3. Planning and control instruments4. Information relevant to decision making process5. Accounting treatment for quality costs6. Transfer pricing


Lectures, task solving exercises, individual work.

Required Reading

Group of Authors; Troškovno i upravljačko računovodstvo, HURE, Zagreb, 1998.Gulin D, Tušek B., Žager L., Poslovno planiranje, kontrola i analiza, HZRIF, Zagreb, 2004.Weygandt J. J., Kieso, D. E., Kimmel, P. D. (2005). “Managerial Accounting” Danvers: John Wiley & Sons.

Additional Reading

Horngren C., Datar S., Foster G., Cost Accounting, Prentice Hall, New Jersey, 2003.Engler C., Managerial Accounting, Irwin, Homewood, Illinois,1987.Kaplan R. S., Atkinson A. A., “Advanced Management Accounting”, Prentice Hall International, London, 2005.Lucey T. “Management Accounting”, Letts Educational, London, 1996

Student Obligations

Active participation in all forms of class. Keeping abreast with relevant contemporary literature. Designing and analysing case studies.


The assessment will be carried out throughout the semester (lectures, exercises, case studies, individual work). The final grade will include assessments carried out throughout the semester, and the written and oral exam.

3. Enterprise Information SystemsCourse Objectives

Generally, becoming acquainted with the notion of EIS, as well as its roles, functions, and applications. Specifically, gaining knowledge and skills needed to actively participate in the development and use of EIS and all its key functions and business processes.

Course Contents

1. Fundamentals2. Enterprise Information System (EIS) and business management3. Enterprise System design & development4. EIS support to key business functions5. EIS support to business process management6. EIS support to communication and collaboration



7. EIS governance8. EIS and e-business9. EIS support to business analytics, planning and decision-making


Lectures, case studies and computer lab exercises.

Required Reading

Group of Contributors (red. M. Varga i K, Ćurko). Informtika u poslovanju. Element, Zagreb, 2007, selected chapters.Group of Contributors (red. Ž. Panian). Poslovni informacijski sustavi, awaiting publication.Laudon, K.C., Laudon, J.P. Management Information Systems - Managing the Digital Firm. Pearson/Prentice Hall, Upper Saddle River (NJ), 2006

Additional Reading

McLeod, R.J. Management Information Systems, Prentice Hall International Editions, 9th Edition. Englewood Cliffs (NJ), 2003.Bocij, P., Chaffey, D., Greasley, A, Hickie, S. Business Information Systems, 3rd edition. Pearson Publishing Ltd, Harlow (England), 2006

Student Obligations

Preparation of a written essay or computer presentation of a specific case study.


Two tests during the semester, monitoring of practical work and progress in laboratory exercises, written exam.


4th Year of Study

7th semester

1. Marketing ManagementCourse Objectives

After this course, students should be able to analyse and interpret the behaviour of consumers and competitors, design effective marketing programmes by selecting appropriate strategies and tactics for all elements of marketing; critically think, examine and apply marketing knowledge.

Course Contents

I. UNDERSTANDING CONSUMERS AND MARKETS1. Marketing management process - Focus on customers and on creating value for customers2. Situation analysis and possible responses to market changes3. Consumer and organisational buyer behaviour4. Quantitative and qualitative market research techniquesII. MARKETING STRATEGY DEVELOPMENT AND MARKETING PLANNING5. Marketing strategy and marketing plan




6. Product and price management7. Marketing communication and sales management8. Marketing organisation and marketing control processIII. SPECIAL TOPICS ON MARKETING MANAGEMENT9. Services marketing and internal marketing10. International marketing11. Marketing for non-profit organisations12. Business-to-business marketing13. Internet marketing


Lectures, case study analyses, student homework - papers, seminars

Required Reading

Previšić J. - Ozretić Došen Đ. (editors): Marketing, Adverta, Zagreb, 2004.Kotler. P - Keller, K. L.: Marketing Management, 12th edition, Pearson Prentice Hall, 2006

Additional Reading

Winer, R. S.: Marketing Management, Prentice Hall, 2006.Peter, J. P. - Donnelly, J. H.: Marketing Management: Knowledge and Skills, Irwin Professional Publishing, 2003.Mullins, J. W. - Boyd, H. W. - Walker, O. C.: Marketing Management: A Strategic, Decision-Making Approach, McGraw-Hill College, 2006.Doyle, P. - Stern: Marketing Management and Strategy, Prentice Hall, 2006

Student Obligations

Active participation in class participation, reading literature, writing reviews


The final grade will be determined as follows: active class participation - 20%; written home assignment I - 10%; written home assignment II - 10%; test I - 30%; test II - 30%

2. International BusinessCourse Objectives

Commercial and other specific knowledge and competences for conducting standard operations in foreign trade. Knowledge and competences for modern types of international trade and related services (i.e. in international transportation and forwarding services), such as competences for a career at chambers of economy and other governmental institutions (i.e. customs administrations, ministry of economy).

Course Contents

1. Institutions, organisations, integrations and agreements determining international business;2. Croatian system of international economic relations; 3. Conducting business in international markets;4. International trade usages and rules; sales methods and specialised markets in international business;5. Foreign market entry models;6. Classic and modern forms of approach to foreign markets - participants and progress.


Lectures and seminars.

Required Reading

Matić, B.: Međunarodno poslovanje, Synergia, 2004

Additional Reading

Lazibat, T., Kolaković, M.: Međunarodno poslovanje u uvjetima globalizacije, Synergia, 2004



Student Obligations

Attending lectures and seminar classes, doing homework assignments, writing seminar paper, activity in class.


Written and oral exam.

3. EntrepreneurshipCourse Objectives

Students will acquire knowledge and skills about the fundamentals and basic principles of entrepreneurship, functions of entrepreneurship, entrepreneurial environment and prospects of entrepreneurial development. The aim of this course is to point out to the students and potential entrepreneurs the significance of creating an appropriate entrepreneurial background, and possibilities of entrepreneurial risk protection. The knowledge of opportunities and risks of an entreprenurial undertaking is included.

Course Contents

1. Definition of entrepreneurship2. Entrepreneur3. Functions of entrepreneurship4. Entreprise and entrepreneurial environment5. Business plan design6. Initiating an entrepreneurial project7. Comparative analysis of entrepreneurship8. Entrepreneurial challenges for the 21st century


Lectures, seminars, written papers, individual work

Required Reading

Škrtić, M.: Poduzetništvo, Sinergija, Zagreb, 2006.Kirby, D., A.: Entrepreneurship, McGraw Hill, London, 2003.Kolaković, M.: Poduzetništvo u ekonomiji znanja, Sinergija, Zagreb, 2006

Additional Reading

Kuvačić, N.: “Počela poduzetništva”, Ekonomski fakultet u Splitu, 1999.Scarborough N. M. and Zimmerer, T. W.: “Effective Small Business Management: An Entrepreneurial Approach”, Prentice Hall, 2003.Longenecker, J. G.; Moore, C. W.: “Small Business Management - An Entrepreneurial Emphasis”, Thomson South-Western, 2003

Student Obligations

Active participation in class (both in lectures and seminars). Presentations, analyses and evaluations of specific entrepreneurial projects in the Republic of Croatia. Involving students in specific entrepreneurial projects.


Knowledge assessment will be performed throughout the semester, i. e., within lectures, seminars, individual presentations of entrepreneurial projects. The final grade will be based on the above assessments, as well as on the written and oral part of the exam.





8th semester

1. Strategic ManagementCourse Objectives

This course is intended for undergraduate students with the intention of introducing them to the relevant aspects of contemporary strategic management.

Course Contents

1. Introduction to strategic management2. Strategic management process and levels of strategy3. Mission, vision and strategic goals4. Strategic analysis5. Forecasting the future and scenario techniques 6. Competitive advantage7. Strategic options8. Corporate strategy9. Strategy implementation10. Strategic planning and control


In addition to lectures, current topical issues are discussed, which requires student participation, such as group and individual problem solving, seminar papers, and business case analysis. The classes are interactive, dialogue and discussion are encouraged.

Required Reading

Whellen, T. L., Hunger, D. J.: Strategic Management and Business Policy, 9th ed., Prentice Hall, 2004.

Additional Reading

Thompson, A. A. Jr., Strickland III, A. J.: Strategic Management: Concepts and Cases, 13th ed., McGraw-Hill/Irwin, 2002;Buble, M. (ed.): Strateški menadžment, Zagreb: Sinergija, 2005.

Student Obligations

The total number of hours required for the course:Lectures - 30 hours; Seminars - 30 hours; Preparation for the exam - 60 hours; Preparation of projects for seminars - 60 hours


In addition to taking the ”classical” exam during the examination period after the completion of the course, students can also pass the exam through active class participation and through mid-term tests. Active participation involves:1. Attendance and class participation;2. Work on project assignments;3. Passing mid-term tests

2. Analysis of Financial StatementsCourse Objectives

Understanding the concept and the role of financial statements’ analysis in a contemporary business environment. Acquiring knowledge of basic instruments and procedures in analysing financial statements. Examination of financial position (security) and business performance on the basis of financial statements across differentindustries.



Course Contents

1. Introduction to analysis of financial statements 2. Financial position (security) and business performance 3. Horizontal and vertical analysis of financial statements4. Ratios of financial statements analysis 5. Impact of accounting policies on financial position and business performance6. Integrity of financial and nonfinancial ratios - balanced scorecard model7. Innovative performance measures - eva, mva8. Case study


Lectures, seminar work, case study analysis, students’ team work and individual work.

Required Reading

Žager, K., Žager. L.: Analiza finacijskih izvještaja, Masmedia, Zagreb, 1999Wild, J. J., Bernstein, L. A., Subramanyam, K. R.: Financial Statement Analysis, Seventh Edition, McGraw Hill - Irwin, New York, 2001.

Additional Reading

Gulin, D., Tušek, B., Žager, L.: Poslovno planiranje, kontrola i analiza, HZRiF, Zagreb, 2004Žager, K., Vašiček, V., Žager L.: Računovodstvo za neračunovođe - osnove računovodstva, 4th edition, HZRiF, Zagreb, 2007Helfert, E. A.: Tehnike financijske analize, 7th edition, translated from English, HZRFD, Zagreb, 1997.

Student Obligations

Active in-class participation, writing seminar papers and reviews, their presentation in class, reading literature.


Active in-class participation, evaluation of the seminar papers and reviews, as well as of their presentation, written tests and an oral examination.The final grade will be given based on in-class participation (60%) and the oral examination (40%).

Exam Application

3. Investment AnalysisCourse Objectives

Advanced knowledge on valuation topics and management of basic financial investments (stocks and bonds) from business finance. Acquiring knowledge in the market models, index models, CAPM and APT. Acquiring knowledge in modern portfolio theory. Acquiring knowledge in analysis of interest rates movements and other financial prices, efficiency and market functioning for financial investments. Acquiring knowledge in other financial instruments - derivatives, real estate and other investment vehicles. Understanding of option pricing theory. Acquiring knowledge of hedging.

Course Contents

1. General information about Investment Analysis Course2. Overview of investment analysis3. Securities and their market4. Basic financial concepts - risk, return and time5. Efficient asset allocation6. Index models7. The capital asset pricing model.8. Arbitrage pricing theory and multifactor models9. Portfolio management10. Bond prices and yields



11. Managing bond portfolios12. Stock valuation models13. Securities analysis14. Derivatives15. Options


Lectures, seminar work, practical work, written assignments, solving practical problems, individual work

Required Reading

S. Orsag, Vrijednosni papiri, Revicon, Sarajevo, 2003Z. Bodie, A. Kane, A. J. Marcus, Essential of Investments, 7th edition, McGraw-Hill, 2008..

Additional Reading

W. F. Sharpe, G. J. Alexander, J. V. Bailey, Investments, 6th edition, Prentice Hall, 1999.R. A. Haugen, Modern Investment Theory, 3rd edition, Prentice-Hall, Inc, Englewood Cliffs, 1993.Priručnik za polaganje ispita za obavljanje profesije investicijskog savjetnika, redakcija, Silvije Orsag, HUFA, Zagreb, 2002.

Student Obligations

Active in-class participation. Keeping abreast of contemporary professional literature. Writing essays about current topics. Possible participation in different simulations of investment management


Assessment will be carried out during the semester (lectures, seminar work, individual problem solving and case studying.) The final grade will be based on the in-class knowledge assessment as well as the written and oral exam. Different forms of knowledge assessment during the semester make up 40 % of the grade, the final written exam 40 % and the oral exam 20 %.

4. Undergraduate thesis





USEFUL INFORMATION

Visas and resident permits

Passport or some other internationally recognised identification document which proves your identity and citizenship, issued by governmental authorities of your home or resident country is required to entry in the Republic of Croatia. Tourists may remain in Croatia for up to three months.

Visa is required for the foreign students coming from the countries whose citizens require a visa for entering Croatia. Visa is a permission to enter, stay or travel through the territory of the Republic of Croatia.

A foreign citizen is required to get a visa before entering the Republic of Croatia, in accordance with the visa system prescribed by the Croatian government.

Visas are normally issued by the diplomatic mission or the consular office of the Republic of Croatia. Visa cannot be used as a work permit.

Housing

RESIDENCE HALLS

The Ministry of Science, Education and Sports allocates a number of rooms to foreign students in one of the five student residence halls in Zagreb.

• Residence hall Cvjetno naselje, 1750 beds Odranska 8, tel. ++385 (0)1 6191-245

• Residence hall Stjepana Radića, 3550 bedsJarunska 2, tel. ++385 (0)1 3634-255

• Residence hall dr. Ante Starčevića, 1100 bedsLjubljanska 2, tel. ++385 (0)1 3095-434

• Residence hall Lašćina, 480 bedsLašćinska c. 32, tel. ++385 (0)1 2430-615

• Residence hall Ivana Meštrovića, 280 beds Trg hrvatskih velikana 11, tel. ++385 (0)1 4611-750

There are four student dormitories that are open to domestic and international students. The rooms in the residences are double or triple (there are no single rooms) and sometimes have their own bathrooms. In other cases bathrooms will be shared by the residents of the same floor.



PRIVATE HOUSING

For those who are not assigned university accommodation it is necessary to look for alternatives such as private rental accommodation. Rents vary greatly according to location, room size, facilities etc. Overhead expenses are sometimes included in the price, and sometimes are paid separately. Payment is usually expected at the beginning of the month, while some landlords request payment for several months in advance. The easiest way to rent a room or a flat is to run an advert in a newspaper or in the classified ads e.g. „Plavi oglasnik“ or on real-estate web pages such as www.crozilla-nekretnine.com or www.centar-nekretnina.net.

Examples of prices:Single room with shared kitchen and toilet - 100 - 150 Euros per month Studio apartment - 200 Euros per month

STUDENT HOSTELS

If you prefer private accommodation and would like to live in a rented flat, before choosing a nice one, you might want to spend some time in a hostel.

Therefore, we suggest one newly refurnished youth hostel:

RAVNICE YOUTH HOSTEL Ravnice 38 d Phone: +385 1 233 23 25Fax +385 1 234 56 07 385E-mail: [email protected] are no bed and breakfast options.

Health insurance

Foreign students, who have compulsory insurance in their home country, have the right to emergency health service during they stay in Croatia.

All foreign students must have a health insurance during their stay in Croatia. The best option is to enrol in an insurance plan from your home country that covers your stay in Croatia.

Foreign students who decide to take out a Croatian health insurance policy can do so at the Croatian Health Insurance Institute (Hrvatski zavod za zdravstveno osiguranje-HZZO).

Croatian Health Insurance InstituteKlovićeva 1, 10000 Zagreb, www.hzzo-net.hr



Academic calendar

Winter semester: beginning of October - end of January Summer semester: mid February - beginning of JuneExam period: February (winter semester), June (summer semester)

CONTACT US

Prof.Nevenka Čavlek, PhDVice Dean, International AffairsPhone: ++385 (0)1 238 3453e-mail address: [email protected]

Prof. Mario Spremić, PhDHead, Bachelor Degree in Business International ProgramPhone: ++ 385 (0)1 238 3278e-mail address: [email protected]

Davorka Jukica, MAInternational OfficeCoordinator for accreditation archive and ECTS transferPhone: ++385 (0)1 238 3232e-mail address: [email protected]

Paulina Matijašec, MAInternational OfficeCoordinator for International ProjectsPhone: ++385 (0)1 233 2703e-mail address: [email protected]

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