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    IT Infrastructure Library (ITIL)

    ITIL is a registered trademark of the Office of Government Commerce

    Using ITIL Best Practice

    Building aService D esk

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    Agenda

    Help Desk or Servic e Desk Wha t s the d ifferenc e?

    The role of the Servic e Desk ac c ord ing to ITIL Making the transition from Help Desk to Servic e Desk

    The c omponents of a World Class Servic e Desk People

    Proc esses

    Tec hnology

    5 Steps to Jumpsta rting a Servic e Desk

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    Why do we need a Servic e Desk?

    Have you ever

    Ca lled an organiza tion or dep artment and

    gotten transferred a round until you find theright person?

    Had to resta te your question or p rob lem

    eac h time you were transferred? Been told the person you need to speak

    with is a t lunc h, on va c a tion, or has left forthe d ay?

    Reported an Inc ident only to lea rn la ter tha tit ha s been lost o r forgotten?

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    The Support Cha llenge

    Unstruc tured c ustomer support mec hanism

    Low c ustomer c onfidenc e/ perc ep tion

    Outg rown c ustomer support system

    Under-managed support resourc e

    Continua l fire-fighting , repetitive Inc idents

    Overdep endenc e on key sta ff

    Uncoord inated and unrec orded c hanges

    Inab ility to c ope with business c hanges

    Unc lear sta ff resourc e/ c ost requirements Inc onsistent c a ll qua lity and response times

    Lac k of management information

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    The Servic e Desk Solution

    Most importantMost important

    IT function toIT function toCustomersCustomers

    WorldWorld--classclass

    serviceservice

    ==CompetitiveCompetitive

    AdvantageAdvantage

    ImprovesImproves

    ServiceServicePerception /Perception /

    SatisfactionSatisfaction

    Better managedBetter managedand controlledand controlled

    InfrastructureInfrastructure

    ValuableValuableManagementManagement

    InformationInformation

    ProvidesProvides

    moremoreservicesservices

    than athan a

    Help DeskHelp Desk

    What would we do withouta Servic e Desk?

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    One Func tion, Many Options

    Many Help Desks and Call Centers evolve into Service Desksto improve and extend service to customers

    ITSM Proc ess Interfa c e

    Glob a l focus

    Integra tes ITSM and

    business p roc esses

    Telephone b ased

    Commoditytelesales

    Often outsourc ed

    Ma nag es andresolves Incidents

    Inc idents a re notlost o r forgotten

    Relies on CMDBand knowled getools

    Com mon Elements

    Serves as the sing le point of c onta c t to the IT organiza tion Op era tes on the p rinc ip le tha t customer sa tisfac tion and perc ep tion

    is c ritica l

    Blends peo p le, proc esses and tec hnology to deliver valued servic es

    Servic e Desk

    Range of Servic es

    Ca ll Center

    High Volume

    Help Desk

    Tec hnic a l

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    Servic e Desk Goa ls

    Provide a sing le point of

    contact to c ustomers Provide advic e, guidance

    and the rap id restora tion of

    norma l servic es Drive and improve servic e to

    the business

    The Servic e Desk enablesIT Service Management

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    IT Servic e Management

    DecreaseIT

    Costs

    DecreaseIT

    Costs

    IncreaseITSe

    rviceQuality

    Inc

    reaseITSe

    rviceQuality

    BusinessAlignment

    Do MoreWith Less

    Delivering IT Servic es tha t meet c ustomer servic eDelivering IT Servic es tha t meet c ustomer servic e

    level requirements a t a justifiab le c ostlevel requirements a t a justifiab le c ost

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    Are Servic e Desks only fo r la rger

    organizations? Servic e Desks benefit Customers

    in anysize organiza tion

    Basic p remise of provid ing c ost-effec tive support is the same

    Issues suc h as resourc emanagement, sta ffdependency, doc umented

    solutions and p roc edures c anbe signific ant in sma llorganizations

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    Making the Transition

    Und ersta nd business needs

    Obtain ma nagement c ommitment, budget and

    resources Align with Servic e Support stra tegy

    Define c lea r ob jec tives and deliverab les

    Cla rify ro les and responsib ilities

    Plan a phased approa c h Identify quic k wins

    Involve/ c onsult your Customers and Users

    Market the benefits to support sta ff Tra in IT sta ff to be service sta ff

    Educ a te Users about the new servic e

    Advertise and 'sell' your service

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    Advertising the Servic e Desk

    Crea te a Servic e Deskmarketing p lan

    Pub lish suc c esses Show savings throug h

    improved servic e

    Highlight improvements

    and future ac tions

    Invite Customers to visit theServic e Desk

    Crea te advertisingmaterials/giveaways

    Hold semina rs Crea te Servic e Desk

    stationary

    Get involved in company

    activities

    Have a User Handbook

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    Components of a Suc c essful

    Servic e Desk

    TECHNOLOGYPROCESSES

    PEOPLEPeople are by far the

    most important andexpensive component

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    The Peop le Component

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    Servic e Desk Sta ff Profile

    CustomerFocused

    ProfessionalArticulate

    Methodical

    UnderstandsIT & Business

    Objectives

    Must be a ware tha t: Customers Inc idents a ffec t the business

    Without Customers there is no support d epartment

    Customers a re experts in their own field

    Committed toA First Class

    Service

    AccountableResponsible

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    Sta ffing Level Fac tors

    Inc ident vo lumes Budgeta ry constra ints

    Customer expectations IT Infrastruc ture sc ope

    and c omp lexity

    Number of c ustomers

    General User skill levels Inc ident types SLA ta rgets Supp lier dep end enc y

    Hours covered

    Off-hours support

    Time zones Location Sta ff ava ilab ility Methods of contac t

    Self-he lp ava ilab ility Servic e Desk

    technologies Telephony sophistica tion

    Esc a la tion p roc edures

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    Customer Servic e Tra ining

    Servic e Desk Skills

    Empathy

    Teamwork Professiona lism

    Ac c ep ting ownership

    Speaking c ustomer s

    language Seeing c ustomer s side

    Active listening

    Training Interpersonal skills

    Telep hone tec hniques

    Writing skills Ac tive listening and

    questioning

    Stress mana gement

    Ma nageria l Foc us Provide tra ining

    Encourage tea mwork

    Walk in the team's shoes

    Take ac tion!

    First Impressions Count!

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    The Proc esses Component

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    The Servic e Desk Role

    ITIL expands the role of the Help Desk

    An ITIL Service Desk:

    Extend s the range of servic es beyondhand ling inc idents and p rob lems

    Provides an interfac e for other ac tivitiessuc h as: Customer c hange requests

    Configura tion Management

    Servic e Level Ma nagement

    Availab ility & Capac ity Management

    Fina nc ia l Management fo r IT Servic es

    IT Servic e Continuity Management

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    Inc ident Management Responsib ilities

    Coord ina te o ther support groups

    Communic a te w ith customers

    Identify Problems

    Identify customer tra ining needs

    Provide management information

    Be ava ilab le as the sing le point o f IT c onta c t

    Registe r, c lassify and prioritize Inc idents

    Own, monitor and trac k Inc idents Provide initia l support and a ttempt to resolve

    Route to appropria te resourc es, based on SLAs

    Close Inc idents based on c ustomer confirmation

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    Classifying Inc idents

    Classific a tion is one of the most importa nta ttributes of an Inc ident to get right

    Classific a tion is used to: Spec ify the rela ted servic e or equipment Determine assoc ia ted SLA or OLA Selec t/ define the best spec ia list or group Define the priority a nd business impac t Define a workload estimate Define wha t questions should be asked Ac t as a matc hing c riterion for selec ting

    solutions, Known Errors, and Workarounds Summarize and define the fina l ac tion taken (e.g .,

    tra ining required , no fault found) Define a primary rep orting matrix for management

    information

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    Prioritizing Inc idents

    Defining Priority is an importa nt aspec tof ma naging Inc idents

    Priority identifies the rela tive importanc e of anInc ident based on Impac t and Urgenc y

    Priority a lso d ic ta tes the amount o f effort p ut in to

    the resolution of and rec overy from Inc idents Low impac t, average urgency Inc idents will be

    resolved immed ia te ly in most organiza tions

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    Owning , Monitoring , and Trac kingIncidents

    The Service Desk owns and oversees the resolution of a lloutstanding Incidents, whatever the initia l sourc e

    Ac tivities inc lude:

    Chec king for simila r Inc idents

    Monitoring the sta tus and progress towards resolution ofInc idents aga inst servic e levels

    Noting Inc idents tha t move b etween d ifferent spec ia listsupport groups

    Ma y be ind ic a tive o f uncerta inty, mis-c a tegoriza tion,possib ly, a d ispute between support sta ff

    Giving priority to monitoring high-impac t Inc idents

    Keep ing a ffec ted users informed of progress

    ITIL assigns ownership of everyInc ident to the Service

    Desk throughout the entire Inc ident lifecyc le

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    Communic a ting Inc ident Sta tus

    Keep c ustomers informed of progress

    Inc ident has been ac c ep ted

    Furthe r information is needed Tec hnic ian ha s been d ispa tc hed Software enhancement has been ac c ep ted Insta lla tion o r work is sc heduled

    Request is c ompleted or inc ident resolved

    If sta ff resourc es a re limited , use email

    Create a persona l bond with c ustomers, eventhrough elec tronic c ommunic a tion

    Speak the c ustomers language Communic a te SLA terms

    Strike negative phrases. Tell customers what youcan

    do!

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    Prob lem Ma nagement (PM)Responsibilities

    Rec ords Inc ident deta ils for trend androot c ause ana lysis

    Matc hes and links new Inc idents to existingWorkarounds, Prob lems, and Known Errors

    Submits p roposed Workaround s to PM for

    approval Identifies trends tha t may prompt the need to

    ra ise Prob lems

    Communic a tes Prob lem sta tus to c ustomers Identifies the rec urrenc e of resolved Prob lems

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    Incident

    MatchingProc ess Flow

    C fi ti M t (CM)

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    Configura tion Management (CM)Responsibilities

    Uses the CMDB (e.g ., to popula te Inc idents andassess Priority)

    Collec ts information about a ffec ted CIs Assists CM by verifying CIs tha t c ustomers a re

    c a lling about are rec orded in the CMDB

    Detec ts inc onsistenc ies in the CMDB

    Raises an exc ep tion report (perhapsautomatic a lly via the Inc ident Managementsystem) and informs CM when inc onsistenc ies a re

    found

    Ch M t

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    Change ManagementResponsibilities

    Proac tively c ommunic a tes the impac t and c ostof c hange (to the Servic e Desk)

    Registers Requests for Change (RFCs) Serves as the Voic e of the Customer (when

    needed) Issues the Forward Sc hedule of Cha nge (FSC)

    Communic a tes the sta tus of changes Imp lements c hanges (e.g ., Standard Changes) Registers Inc idents rela ted to c hanges Registe rs Inc idents rela ted to una uthorized

    changes Provides va luab le management information

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    Release Mana gement Responsib ilities

    Ac tively partic ipa tes in communic a tion, p repara tion, andtraining activities

    Communic a tes the Relea se Ca lend ar

    Communic a tes the sta tus of releases Communica tes Servic e Desk requirements

    Provides support acc eptanc e c riteria

    Prepares to support new releases Rec eives tra ining , rec eives/ deve lops doc umenta tion and

    procedures, installs/modifies related technology

    Partic ipa tes in User Ac c ep ta nc e Testing

    Supports/ partic ipa tes in a p ilot release

    Receives and reviews Prob lems and Known Errors identifiedduring development/testing

    Provides va luab le management information

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    Sup porting New Releases

    Support is an importa nt deliverab le for new ITServic es

    Inadequate support is a ma jor c ause of releasefa ilure and c ustomer d issa tisfac tion

    New servic es a re opportunities to 'impress the

    business Servic e Desk must b e aware of new releases via

    FSC

    Servic e Desk should be tra ined on new releases Release Management needs support

    acceptance

    Can we support it?

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    Determining Support Requirements

    Determine supportexpectations

    Ma p supportexpec ta tions toc urrent c apab ilities

    Determine sta ffing ,tra ining andtechnologyrequirements

    Ca lc ula te estimatedsupport c osts

    Support Considerations Business need / c ritica lity of

    product/system Budget a lloc a tion Fit w ithin d efined Service Desk

    scope User base size Skill requirements fo r Servic e

    Desk Ava ilab ility of sec ond and third

    line resourc es Existing rela tionships with

    suppliers Prop er engagement o f p roc ess

    Ava ilab ility of alterna tivesupport op tions

    Should we support it?

    Servic e Level Management

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    Servic e Level ManagementResponsibilities

    Must und ersta nd the Servic e Ca ta log

    Must be proac tive ambassadors for SLAs

    Monitors SLA a c hievements (e.g ., c ustomersperc eption of ava ilab ility and Inc ident responseand resolution times)

    Ma nages servic e b reac hes Provides va luab le management information

    (e.g ., fa ilure / potentia l fa ilure information,

    Inc ident management ac hievements, resultsfrom c ustomer sa tisfac tion surveys)

    Relies on e ffec tive OLAs and UCs

    Customer and User support requirements are addressed in SLAs

    Ava ilab ility Capac ity & Continuity

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    Ava ilab ility, Capac ity & ContinuityManagement Responsibilities

    Provides Inc ident d eta ils

    Provides va luab le management information

    (e.g ., sta tistic s and da ta used to reportachievements)

    Proac tively and reac tively c ommunic a tes sta tus

    to c ustomers

    The effectiveness of the Service Desk and the Incident Management process canstrongly influence the overall recovery period when failures occur. Availability,Capacity, and Continuity Management methods and techniques may be thestimulus for continuous improvement activities at the Service Desk.

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    Fina nc ia l Management Responsib ilities

    Provides da ta used toc a lc ula te the c ost ofIT Services

    Provides Incidentdeta ils used toc a lc ula te the c ost ofunavailability

    Provides da ta used todemonstra te the ROIon IT Servic eManagement

    improvements

    Demonstrating ROI Improved c ustomer sa tisfac tion Improved IT Servic e ava ilab ility

    Improved productivity Reduc ed Tota l Co st o fOwnership (TCO)

    Red uced Inc ident volume Red uced c ost per c ontac t

    Fewer IT Service Outages Red uced hidden c osts (e.g .,peer-to-peer support,unrec orded Inc idents)

    Less Unplanned Work Bette r asset utiliza tion Red uced sta ff turnover Lower tra ining c osts

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    The Tec hnology Component

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    Tools Should Not Define Proc ess

    Matc h tools to p roc ess,not p roc ess to tools

    Good peop le, p roc esses andproc edures underp in tool suc c ess

    Business size and c omp lexityd rives tool sophistic a tion needs

    Small organiza tions simp le Large organiza tions robust

    Ma nagement information needsa re a n important too l fac tor

    Automated tools allow: Centra liza tion o f key

    functions Automation o f

    red undant ta sks Data ana lysis Trend identific a tion Preventive measures

    If youre doing things wrong and you automatethem youll do them wrong faster!

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    Servic e Desk/ ITSM Tools

    Integra ted ITSM andOp era tions Ma nagementsystems

    Advanced telephonysystems (ACD, CTI, VoIP)

    Inte rac tive Voic e Response(IVR) systems

    Elec tronic c ommunic a tion

    (voic e, ema il, web-forms,mob ile and wireless, c ha t)

    Fax servers tha t route toemail

    Pagers or wireless PDAs

    Knowledge, searc h andd iagnostic tools

    Remote c ontrol systems

    Password reset systems

    Enterp rise monito ring andnetwork ma nagement tools

    Self-he lp & self-hea ling tools Expert systems

    Configura tion Ma nag ementDatabase

    Change Ma nag ement

    systems Relea se Ma nagement a nd

    softw are d istribution systems

    Reporting tools

    Web forms Workflow Ma nagementsystems

    Some Incidents need live Service Desk contact Many do not

    G

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    Gain Effic ienc y with Integra tion

    C i i i h C

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    Communic a ting with Customers

    Diversify Servic e Desk c ontac t c hannels Voic e, ema il, Internet, web forms, mob ile, c ha t

    Do not use as an elec tronic barrier Sta ff eac h c hannel appropria tely Promptly review and respond to messages Use SLAs to ensure a c onsistent and high-

    qua lity servic e

    S lf S i St t i

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    Self-Servic e Stra teg ies

    Self-servic e inc lud es Registering and c hec king on Inc idents

    Sea rc hab le know led ge bases Downloa d ing updates or pa tches

    Ordering goods and servic es

    Primary c ha rac teristics: Customer determines the point o f entry

    Direc t ac c ess to support information and knowledge

    Customers manage support transac tions themselves

    Inc reased ea se of ac c ess and speed of resolution

    Reduc ed demand and lower c osts for support resourc es

    Options outside support hours and for non-c ritic a l Inc idents

    Supported by tec hnolog ies suc h a s Internet, IVR, mob ile andwireless

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    5 Steps to Jumpsta rt

    a Servic e Desk

    Suc c ess Step # 1Suc c ess Step # 1

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    Ensure business needs and Customer andUser requirements a re understood Customers satisfaction surveys, interviews, focus groups

    Clearly define Servic e Desk goa ls, Critic a lSuc c ess Fac to rs, and Key Performanc eIndicators

    Align w ith servic e levels tha t a re p rac tic a l,agreed upon, and regula rly reviewed Educ a te Customers, Users, IT Sta ff andServic e

    Desk sta ff on the purpose and va lue of theServic e Desk

    Ensure Servic e Desk imp lementa tion effortsp romote and support the vision

    Suc c ess Step # 1Suc c ess Step # 1

    Define Your VisionDefine Your Vision

    Suc c ess Step # 1Suc c ess Step # 1

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    Suc c ess Step # 1p

    Define Your Vision (c ont.)Define Your Vision (c ont.)

    The Servic e Desk provides IT c ustomers

    with a single point of contac t forresponsive support. We a re c ommittedto qua lity help through tea mwork and

    a p roac tive approac h to identifyingand resolving Inc idents and Prob lems.

    We strive to exc eed our c ustomers

    expec ta tions in our ongoing pursuit o fservic e exc ellent.

    Suc c ess Step # 2Suc c ess Step # 2

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    pp

    Rec ord and OwnRec ord and Own EveryEveryIncidentIncident

    Every Inc ident p rovides insightful da ta Business p roduc tivity loss

    IT Servic e performanc e

    ITSM proc ess performanc e

    IT Sta ff produc tivity and workloads

    Unrec orded Inc idents: Will not b e c onsidered a t budget time

    Will not b e sta ffed for Cannot b e p revented

    Suc c ess Step # 3Suc c ess Step # 3

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    Crea te a n OLA temp la te to be usedduring negotia tions

    Work with support g roup managers to : Develop sta ff resourc e use figures

    Clearly identify what must be done to ac hieve

    agreed servic e levels Define spec ific ta rgets for the Servic e

    Desk and support g roups tha t und erp in

    the ta rgets inc luded in SLAs Monitor, report, and regula rly review OLA

    achievements

    pp

    Estab lish Effec tive OLAsEstab lish Effec tive OLAs

    Suc c ess Step # 4Suc c ess Step # 4

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    Work with the Release Management Proc essOwner (and the PMO where one exists) toforma lize support ac c eptance

    Crea te a Support Ac c ep tance Form

    Crea te a Support Ac c ep tance Chec klist

    Engage a willing Projec t Manager

    Pilot the Support Ac c ep tanc e Proc ess

    Show Proof of Concep t Servic e Desk prepared to support new releases

    Fewer Inc idents upon release Red uc ed Inc ident hand ling time upon relea se

    Customers sa tisfied with release

    pp

    Communic a te Your RequirementsCommunic a te Your Requirements

    Suc c ess Step # 5Suc c ess Step # 5

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    pp

    Leverage Tec hnologyLeverage Tec hnology

    Proc ess should define tool requirements Tools should not d efine proc ess

    Tools d rive p roc ess effic ienc ies New Inc ident rec ords (porta l, system a lerts)

    Auto-genera ted events (ema il, esc a la tion)

    Self-help , self-hea ling , knowledge b ases

    Performanc e monitoring Metric s and reporting

    Op timize what you have, identify what you need

    Gain effic ienc y by integra ting ITSM tools Inc ident, Prob lem, Configura tion, Change, Release, SLM

    Remember the Goa l

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    Remember the Goa l.