building loyalty with social media

12
Building Loyalty With Social Media

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Powerpoint from ABA Law School Development Conference session. June 1, 2012 at Jackson Lake Lodge. Sessi

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Page 1: Building loyalty with social media

Building Loyalty

WithSocial Media

Page 2: Building loyalty with social media

Know Your

Goals

Page 3: Building loyalty with social media

Goal Objective

Strategies Tasks

Marketing Success

Page 4: Building loyalty with social media
Page 5: Building loyalty with social media

Tool Matrix What problem does it solve?

Strength? Weakness?

Ways to segment?

Time, resources, people?

Are our people already there?

Facebook

Twitter

Blogs or message board

YouTube/Vimeo

Google +

LinkedIn

Others

Page 6: Building loyalty with social media

Loyalty is the goldenticket

Page 7: Building loyalty with social media

Conversation-Building

Page 8: Building loyalty with social media

Crowdsourcing

Page 9: Building loyalty with social media

Value-Adding

Page 10: Building loyalty with social media

Survey Says…

Page 11: Building loyalty with social media

PeopleDoing

itRight

Page 12: Building loyalty with social media

Available now on Amazon.com or

cksyme.org. Free to Amazon Prime

members

Contact:[email protected]

On Twitter @cksymeOn Facebook:

CKSyme.org.BozemanWebsite:

www.cksyme.org