Business Intelligence

Presented byARC

History

Decision support system

Decision support systemOnline analytical

processExecutive support

system

Business intelligence as an umbrella

term

1970

1980

1989

Business Intelligence (BI) definition

Business intelligence (BI) is the set of techniques and tools for the transformation of raw data into meaningful and useful information for business analysis purposes.

or

A BI system in other words is a combination of data warehousing and decision support systems.

Source: www.kairon.com

Components

User/End-User Query and ReportingOLAPData MiningAnalyticsBusiness performance ManagementEnterprise Management System

OLAPOLAP performs fast analysis of

multidimensional business data and provides the capability for complex calculations, trend analysis, and sophisticated data modeling.

Operations Slicing and Dicing Drill Down/Up

Roll-up/summarizing Pivot

Data MiningData mining is the process of analyzing data

from different perspectives and summarizing it into useful information.

Technically, data mining is the process of finding correlations or patterns among dozens of fields in large relational databases.

Tool: SAS Enterprise miner

Analytics

Analysis of customer Relationship with bankAnd accessing profitabilityCustomer Analytics

Analysis of customer Relationship with bankAnd accessing profitabilityCustomer Analytics

Sales performance ,branchperformancePerformance Analytics

Sales performance ,branchperformancePerformance Analytics

Early detection of fraud And enables them to Deploy better monitoringmechanicsFraud Analytics

Early detection of fraud And enables them to Deploy better monitoringmechanicsFraud Analytics

Social Media have a largeVolume of data that can be Used for designing new products Social Analytics

Social Media have a largeVolume of data that can be Used for designing new products Social Analytics

Frequently accessedservices

Channel Analytics

Frequently accessedservices

Channel Analytics

Analytics

Various Analytic ToolsCustomer/Marketing : Oracle FS Retail

Customer Analytics

Product : Oracle FS Channel AnalyticsFraud : Oracle FS Fraud Enterprise

EditionRisk : Oracle FS Credit Risk

ManagementPerformance : Oracle FS Retail Performance

AnalyticsHR analytics : Human Resource Analytics,

Why BI solutions ?To store and analyze dataTo understand the health of the

organisation(strength and weakness)Reduce decision making time – Quickly

understand the performance of a scheme and react accordingly.

Impact the bottom line by measuring specific parameters( eg: branch performance)

To provide key performance indicators

SignificanceTo know about Competitors…Market….To know about CustomersFor avoiding Guesswork…For improving performance…

BI SOLUTIONS

Oracle Enterprise

BI server(OBIE

E)

Sap Netweaver

BI

Microsoft BI

Oracle Hyperion

Sap business objects

XI

IBM cognos

series 10

Sas Enterpris

e BI server

Challenges

BI users are beginning to demand [Real time BI] or near real time

analysis relating to their business.

They will come to expect up to date and fresh information in the same fashion as they monitor stock quotes online.

Monthly and even weekly analysis will not suffice

Future BI will increasingly has to be real time and pro active

Comparison btw market 1st and 2nd BUISNESS OJECTS ORACLE BUISNESS

INTELLIGENCE FOUNDATION SUITE

BusinessObjects XI Oracle Business Intelligence Foundation Suite 11g

SAP BusinessObjects BI (also known as BO or BOBJ) is a suite of front –end applications that allow business users to view, sort and analyze business intelligence data. 

provides enterprise reporting, dashboards, ad-hoc analysis, multi-dimensional OLAP, scorecards, and predictive analytics on an integrated platform

Crystal Reports -- Enables users to design and generate reports

Crystal reports available

Dashboards -- Allows users to create interactive dashboards that contain charts and graphs for visualizing data

Dash boards available

BUISNESS OJECTS ORACLE BUISNESS INTELLIGENCE FOUNDATION SUITE

Web Intelligence -- Provides a self-service environment for creating  adhoc queries and analysis of data both online and offline.Explorer -- Allows users to search through BI data sources using an i- Tunes like interface match.

It is having a simple GUI where All functions are simple drag and drop operations they can create their own ad-hoc analysis, dashboards and reports.

Disadvantage if you want to run reports and dashboards for a very large number of users you will probably be better of with OBIEE,SAS

Advantage cost is very high

BUISNESS OJECTS ORACLE BUISNESS INTELLIGENCE FOUNDATION SUITE

Disadvantage Better infrastructure and Architecture

BEST BI TOOL: OBIFS

Starting pt VisualisationsOperations like pivotInteractive dashboards

Starting pt VisualisationsOperations like pivotInteractive dashboards

Data structure complexityMeta data layerNo need to understand physicalAdhoc analysis and Interactive reporting

Data structure complexityMeta data layerNo need to understand physicalAdhoc analysis and Interactive reporting

dashboards, analyses, reports, scorecards, maps, alerts Mobile analytics

dashboards, analyses, reports, scorecards, maps, alerts Mobile analytics

functionality allows the creation of highly formatted templates, reports,

Enterprise Reporting

functionality allows the creation of highly formatted templates, reports,

Enterprise Reporting

alert engine that can trigger workflows based on business events and notify stakeholders Proactive Detection and Alerts.

alert engine that can trigger workflows based on business events and notify stakeholders Proactive Detection and Alerts.

OBIFS

spatial attribute can be visualized on a spatial Visualization known as a Map ViewSpatial visualisation

spatial attribute can be visualized on a spatial Visualization known as a Map ViewSpatial visualisation

FeaturesOracle Business Intelligence Foundation Suite (OBIFS) is a rich

business intelligence tool with several features .Some of the key features are described below:

Capability to integrate with other systems in the environment.

Flexibility of semantic business modeling layer

Ease of use for business users

OBIFS also has a pre-built mapping engine.

Since we are using oracle database the best tool available is obifs

Thank you