Forest Hills High School67-01 110th Street

Forest Hills, NY 11375www.vinyc.net

VELOCITY INTERNATIONAL

OPENING - PURPOSE OF PRESENTATION

• Current and Potential Investors

• Short and Long Term Goals

• Commitment and Ability to Achieve

ABOUT THE BUSINESS:COMPANY OVERVIEW

Established ‘Velocity

International’ Larger Market

C- Corp. Located in

Forest Hills, NY

31 Multi-Cultural and Internationa

l Staff

Extreme Sporting

Goods and Accessorie

s

Cutting-Edge,

Electric, and

Ecofriendly Products

ABOUT THE BUSINESS:MISSION STATEMENT

• Highest Quality Products • Affordable Price Point

• Promote Lifestyle

• Sale of Extreme Sporting Goods

Healthy

Outdoor

Active

MANAGEMANT FUNCTIONS:PLANNINGSHORT TERM GOALS

Promote and Improve New Products

Continue to Promote and Improve Company's Website

Build up on Efficiencies in the Work Place

MANAGEMENT FUNCTIONS:PLANNINGLONG TERM GOALS

Relations with Other VE firms

Increase Customer Satisfaction

National Company Name Recognition

MANAGEMENT FUNCTIONS:DIRECTING AND CONTROLLING

Morning Agendas Weekly Company Meetings

Status Report Submitted Every Friday

MANAGEMENT FUNCTIONS:COMPANY ORGANIZATION

Public Relations

Chief Executive Officer

Administration

Web Design

Human Resources

Sales & Marketing

Purchasing

Accounting

Chief Operating Officer Chief Financial Officer

ABOUT THE BUSINESS:SWOT ANALYSIS

Threats

Strengths Weakness

Opportunities

SWOT ANALYSIS:INTERNAL STRENGTHS

• Highly Qualified and Multi-Cultural Employees

• Excellent Communication

• Returning V.I. Employees

• Teamwork

SWOT ANALYSIS:INTERNAL WEAKNESS

• Inability of File Sharing

• High Payroll Expenses

• Hardship in Collecting Account Receivables

SWOT ANALYSIS:EXTERNAL OPPORTUNITIES

• NYC and California Trade Fairs

• National and NYC Bike Lanes

• ‘Going Green’ and ‘Pink Products’

• Mass Media focus on Healthy Lifestyle

SWOT ANALYSIS:EXTERNAL THREATS

• Difficulty in Communicating with International Firms/Customers

• Competitors in Virtual Enterprise

EXTERNAL ENVIRONMENT:CURRENT ECONOMIC CONDITIONS

U.S. Prime Interest Rate 3.25%

U.S. Unemployment Rate 5%

U.S Real GDP16.39 Trillion

• Interest to rise on V.I's Current Loan

• Full employment

• Everybody is Working, Driving Up Sales

• Economy is expanding

• Leaving room for market to grow.

EXTERNAL ENVIRONMENT:REAL WORLD INDUSTRY ANALYSIS

Domestic sales: $65 Billion

Global sales: $145 Billion

EXTERNAL ENVIRONMENT:REAL WORLD INDUSTRY ANALYSIS

Current Challenges:

• Raise in Production Cost and Materials for Products

• Increased Competition Between Sports Equipment Retailers

EXTERNAL ENVIRONMENT:VIRTUAL WORLD INDUSTRY ANALYSIS

Statistics(Virtual World)

111 Firms in NYS

507 Firms Nationally

Average of 25 Students Per Firm

Average Salary of $624,000/ Year

Monthly Buying Power of $52,000 for Employees

EXTERNAL ENVIRONMENT:COMPETITIVE ANALYSIS

MARKETING PLAN:MARKET SEGMENTATION

• Males and Females

• Ages:14-35

• Athletes

• Virtual Enterprise Trade

Fair participants

Demographic:

MARKETING PLAN:MARKET SEGMENTATION

Geographic

• North America• South America• Asia• Europe• Australia

MARKETING PLAN:TARGET MARKET

Our consumers can be described as...

• Explorers

• Active

• Eco-friendly

• Thrill seekers

• Competitive

Psychographic:

MARKETING MIX:PRODUCTS

• Bicycles• Skateboards• Snow boards• Hover boards• E-bikes • Clothing line

MARKETING MIX:PRICE

Helmet: $10 E-Bike: $12,000

MARKETING MIX:PLACEMENT

Website Sales NYC Trade Fair

California Trade Fair

Belgium Trade Fair

0%

10%

20%

30%

40%

50%46% 44%

7%3%

Sales

WEB

VINYC

MARKETING MIX:PROMOTION

MARKETING MIX:POSITIONING

• High and Low End Products of the Finest Quality

• Prominent against Competition

• Giving Back and Helping the Community and Environment

DISCUSSION OF BUSINESS RISK

IDENTIFIED SOLUTION

Reach Projected Sales and Revenue

Currency Fluctuation

Extensive market research assures needs of customers are met.

Adjust Prices by Factoring Currency Exchange Rate

FINANCIAL STATEMENT:BREAK EVEN

*Note: Number of Units based on $275

per unit sold(Average) Variable

Cost is $182.53Fixed Cost is

$698,159

FINANCIAL STATEMENT:CASH BUDGET

Cash Receipt Cash Outflow Surplus0

500000

1000000

1500000

2000000

2500000

3000000

3500000

4000000

Overview

Dol

lars

May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr0

200000

400000

600000

800000

1000000

1200000

1400000

1600000

Cash OutFlow Cash Receipts

FINANCIAL STATEMENT:INCOME STATEMENT

SUMMARY

• Trade Agreements

• Break Even this Fiscal Year

• Give Back to Community and Raise Social Awareness

• Become Profitable for Shareholders