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AGENDA :- INTRODUCTION

MARKETING ,BRANDING,IDENTI

TYHR POLICIES

FINANCIAL STATUS SWOT ANALYSIS

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ACCENTURE

Founded : 1989

Headquarters : Dublin, IrelandOffices in 120 countries.

Key people : William (Bill) D. Green (Executive Chairman)

Pierre Nanterme(CEO)

Revenue US$ 27.35 billion (2011)

Operating incomeUS$ 3.47 billion (2011)

Net income US$ 2.27 billion (2011)

Employees about  244,000

Slogan High Performance. Delivered

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Consulting, Technology services & Outsourcing .

Deliver Innovation.

Net revenues of US$ 27.35 billion (2011).

Increase revenues in existing markets.

Improve operational performance.

Deliver their products and services more effectively and efficiently.

ABOUT ACCENTURE :-

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MISSION :-Helping our clients create their future.

VISSION :-To become one of the world's leading companies, bringing innovations to improve the way world works and lives.

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CORE VALUES :-

• Stewardship• Best People• Client Value Creation• One Global Network

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ACENTURE COMPETITORS :-

Deloitte Consulting

HP Enterprise Services

IBM

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SERVICES

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Aerospace And Defense Airline Automobile Chemicals Communication Freight And Logistics Government – Education,Health,Human

Services. Health And Life Sciences Industrial Equipment Media And Entertainment Metals And Mining Retail,Energy,Travels, etc.

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US Airways

DuPont: Alliance/IT Outsourcing

SAP: Human Resources Shared Services

Siemens: Financial Reporting Solution

Microsoft Xbox: Supply Chain Management  Microsoft: Siebel Sales Force Transformation 

 

And more then 200 client successes

MAJOR CLIENTS :-

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MARKETINGBRANDING IDENTITY

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Accenture advertises in television, print, and in public places, such as airports, around the world. Previous marketing campaigns have featured slogans such as "Now it gets interesting.", replaced in 2002, and "Innovation delivered.", replaced in 2004. The current advertising campaign features client success stories and the slogan "High performance. Delivered.“

Until December 2009, Tiger Woods had been a celebrity spokesperson for the company, whose advertising used the service mark "Go on, be a Tiger" and the ancillary statement "We know what it takes to be a Tiger

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ACCENTURE HELPS BUSINESSES ACHIEVE HIGH PERFORMANCE.

Client Successes

Capabilities

Insights

.

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ACCENTURE HELPS BUSINESSES ACHIEVE HIGH PERFORMANCE

And all these three parts known as the advertisement or promotion part of Accenture and you can find those adds in news papers ,airports and televisions. The advertising appears across 35 countries – in print, television, online, unique outdoor and airport media. History of technology innovation and implementation, including our research and development capabilities, on which Accenture spend approximately $300 million annually.

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CLIENT SUCCESSES

Unilever: One Unilever Transformation Program Delivers Results 

To achieve high performance, Unilever launched a number of IT transformation programs aimed at simplifying, streamlining and standardizing operations and business processes across the enterprise and enabling significant steps toward its global One Unilever vision. implementing a harmonized enterprise resource planning (ERP) platform as well as other restructuring projects.

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CLIENT SUCCESSES

Warner Bros.: The Future of Digital Asset Management in the Media and Entertainment BusinessWarner Bros. Entertainment, a Time Warner Company, was among the first in the content industry to grasp the full disruptive power, potential and implications of digital technologies and their management costs by an astonishing 85%.

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CAPABILITITES

Accenture Mobility: Mobility for Better Business Outcomes

The world is rapidly approaching billions of Internet-connected users, tens of billions of connected consumer electronic devices and hundreds of billions of commercial or industrial connected devices. These new devices are placing demands on enterprises and consumers around the globe. Accenture Mobility delivers the solutions that prepare our clients and their customers to meet the demands and seize the opportunities that mobility presents.

Accenture Mobility five mobility offers help organizations embrace business to employee (B2E), business to consumer (B2C), business to business (B2B) and machine to machine (M2M) business opportunities.

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INSIGHTSFor Accenture insights

mean an understanding of cause and effect

based on identification of relationships and

behaviors within a model, context, or

scenario.

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SPONSORS

Accenture Match Play Championship and World Golf Championships

Royal Shakespeare Company National Museum of the American Indian

—United States Accenture Marathon—Argentina The Louvre Museum—France Rheingau Musik Festival—Germany RBS 6 Nations Rugby Championship –

United Kingdom

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HUMANRESOURCE

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CAREER AT ACCENTURE

• OUTSOURCING BUSINESS

• INTERNAL HUMAN RESOURCES ROLES

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MAIN HR PROCESS AREA •RECRUITMENT AND STAFFING

•COMPENSATION AND BENEFITS

•TRAINING AND DEVELOPMENT

•CAREER DEVELOPMENT

•TALENT MANAGEMENT

•LEADERSHIP DEVELOPMENT

•HR CONTROLLING

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•A more nimble and scalable HR function

•Increased employee satisfaction

•Increased retention of key talent

•Improved workforce performance

INCREASE EFFICIENCY

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HR SERVICES

•Workforce Performance

•Learning (In partnership with Accenture Learning)

•Compensation and Benefits

•Payroll

•Employee Services

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FINANCIALSTATUS

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BALANCE SHEET(ANNUAL 2007-2011)

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(ANNUAL 2007-2011)

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(ANNUAL 2007-2011)

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GROSS PROFIT :-G

RO

SS P

RO

FIT

YEARS

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COMPARISON WITH COMPETITOR(GROSS PROFIT)

GR

OSS P

RO

FIT

COMPANIES

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TOTAL REVENUE :-TO

TAL

REV

EN

UE

YEARS

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COMPARISON WITH COMPETITOR

(TOTAL REVENUE)

TO

TAL

REV

EN

UE

COMPANIES

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ACCENTURE VS.

ALL LARGE IT SERVICES VENDORS

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CURRENT RATIO :-(Current ratio = Current assets ÷ Current liabilities)

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QUICK RATIO :-(Quick ratio = Total quick assets ÷ Current liabilities)

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CASH RATIO :-(Cash ratio = Total cash assets ÷ Current liabilities)

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SHARE MARKET:-

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SWOT ANALYSIS

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STRENGTHS The company has strong marketing

programs aimed at business customers

The company has a long history of focusing on the intersection of technology and business

It has consulting-driven expertise, particularly on strategic projects.

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WEAKNESS It has a comparatively heavy reliance on

consulting.

It focused on reliability and cost may not matter as much as soft skills.

Selling new value-added business services in a recession will be difficult.

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OPPORTUNITY The company holds a leadership

particularly in UK

Brand value and reputation for business performance will resonate with customers in weak economic conditions.

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THREATS The current cost-cutting environment

does not lend itself to the company known for its premium services and pricing

Despite of its vast improvements, the culture is very process driven, this may reflect a lack of flexibility

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BIBLIOGRAPHY

www.stock-analysis-on.net www.digitallook.com www.wikipedia.org www.ycharts.com www.wikinvest.com www.accenture.com www.advfn.com http://yousigma.com

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THANK YOU

BY,SRIKANTH ABINASH

NAINA SOM SWATI SARIN RAVIKIRAN