business tips j - audiology worldnews€¦ · make a great first impression. w hen you are meeting...
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Business tips J/ / / / / / / / / Y o u h a v e a b o u t s e v e n s e c o n d s . . .
MAKE A GREAT
IMPRESSION
It can take just a quick glance, and no more than
seven seconds, for someone to evaluate you
when you meet for the first time. Opinions are
formed based on appearance, body language,
demeanour, mannerisms and dress. These first
impressions can be nearly impossible to reverse.
Mike Yates provides some guidance on how to
make a great first impression.
W hen you are meeting with a client - or
prospective client, the first impression you
give can literally make or break the deal.
It normally takes an average of just seven
seconds for a person to make a judgment about you
based on your initial meeting. If you don’t give a good
impression, the chances are you won’t have a successful
outcome. However if you do make a great first impression,
people are going to take you more seriously, whether
that’s a potential client or other business acquaintance.
So how do people make their first judgment and what you
can do to be in control of the results? Here are some ideas
on making a lasting first impression.
How do people form their initial opinions?
When you meet someone face-to-face, 93% of how
you are judged is based on non-verbal information i.e.
your appearance and your body language. Only 7% is
influenced by the words that you speak. However when
your initial contact is on the phone, 70% of perception of
you is based on your tone of voice with 30% being on the
words that you use. So it’s not so much what you say - it’s
very much more about the way that you say it.
Make your first words count
Although research shows that your words make up a mere
7% of what people think of you, always plan ahead. Giving
some form of thank you when you meet a client or potential
contact counts immensely. It could be as simple as “Thank
you for agreeing to meet with me today.” People will always
appreciate you more when you appreciate them.
Refer to people by their name
When meeting with someone, use the other person’s
name in conversation within your first few words and the
first seven seconds and you are sending a message that
means you value that person and are focused on them.
Nothing gets other people’s attention as effectively as
calling them by name.
Keep your hair tidy
This may sound daft but people really do notice your hair
and face first!! Leaving a much-needed trim and tidy up
may cost you in the long run. Being untidy or unkempt says
everything about professionalism in business.
Your shoes
People w ill also look to your feet. A pair o f poorly
m ainta ined shoes may prom pt the question as to
whether you pay attention to other details, especially
in a business setting. Also appropriate footwear that
matches your dress and the type of event you are going
to. Shoes are one of the first things people will see and
a judgement is instantaneous.
AUDIO INFOS I N°87 I A P R IL-M A Y 2014
BUSINESS TIPS
You never get a second chance to
make a first impression.Unknown, mm
Your energy levels
Studies show that people who walk 10-20% faster than
others are viewed as more im portant and energetic.
Picking up your pace and walking with a purpose will
increase people’s perceptions of you.
Your handshake
Most have experienced ‘the limp’ handshake, the ‘bone
c rushe r’ and a handshake tha t jus t seem sincere.
Simple rules here: make complete contact with the other
person’s hand and give a slight squeeze that matches
the pressure of the other person.
Be congruent with your body language
Most importantly from all of the above is that we are
congruent. A simple smile or just a friendly expression
informs the other person that you are pleased to be with
them. Good eye contact informs them that you are paying
attention and are genuinely interested in them.
G en tly lean ing fo rw a rd s tow a rd a c lie n t show s
engagem ent and involvem ent in the conversation.
Effective com m unicators plan and practice giving a
great impression with potential clients. This may be
when arranging a meeting, preparation for a meeting
and your presentation.
In any situation you can get one step closer to getting what
you want by making the right first impression in the first
seven seconds.
M ik e Yates
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