Call-In: (888) 512-3142Passcode: 34739149#

Making Your Sites Event Ready

(in a few simple steps!)

Jenna Hague- Illinoisilerevenueinquiries@cancer.org

Tools for Today’s Session

Where do you “Make Strides”?

IllinoisAltonBellevilleBolingbrookChampaignChicagoDuPageEffinghamFox ValleyJolietKankakeeLakeNorth ShoreNorthwest SuburbanQuad CitiesRockfordSouth SuburbanSouthernSpringfield

IndianaBloomingtonCrawfordsvilleEvansvilleFort WayneHamilton CountyHarrison CountyHendricks CountyIndianapolisLafayetteMerrillvilleSouth BendValparaiso

MichiganAnn ArborCalhoun CountyDetroitFlintHollandHowellJacksonKalamazooLansingLapeer CountyMacomb CountyMidlandMuskegonOakland CountySaginawShiawassee CountySt. Clair CountyTraverse City

Agenda

Sponsor RecognitionSponsor Line 1Event Details PageSMS TextingNext stepsResourcesQuestions & Answers

Sponsor Recognition

• Scrolling logo on Greeting Page/Dashboard

• Local Sponsors page• NEW- Can use same

scroll on both!

Creating Scrolling Logos- Greeting Page

• Quickanimation.com

• Size of scrolling logo:– Greeting Page: 100 px

• Insert on website:– Greeting Page: Event Center Event Options

Edit Advanced Options Sponsor Image Relative Path

Creating Scrolling Logos- Sponsor Page

• Quickanimation.com

• Size of scrolling logo:– Sponsor Page: 300 px

• Insert on website:– Sponsor Page: Event Website

Local Sponsors Page

Sponsor Recognition- Final Tips

• The scrolling logo will need to be recreated every time you have a new logo to add. Keep a folder of website logos on your computer so it is easy to add in the upload!

• No Photoshop (.eps) files- must be .gif, .jpg, .png, .bmp.

• Smaller than 1 MB- can compress file

Sponsor Line 1

Sponsor Line 1

Sponsor Line 1

How can we make the most of Sponsor Name 1?

•Recognition and friendly competition – announce the first teams or participants who hit certain milestones•Announce fundraising workshops•Surround sound communication – reinforce engagement and fundraising content from coaching emails •UPDATE IT REGULARLY!

Sponsor Line 1 Examples

Event Details Page

• One-stop shop for information

• Visible in Logged In and Logged Out views

• Updated Regularly

Event Details Updates

• Upcoming Fundraising Workshops• Other pre-event activities• Day of Event Details:

– Route information– Parking– Oval activities– Helpful information

SMS Texting

Getting Subscribers

• Can only communicate to those opted in

• Promote, promote, promote– Flyer- customizable for your event– Sponsor Line 1– Social Media– Meetings- demonstration– Contest/Promotion

Using HipCricket

• Really simple process– Can be pre-scheduled– Includes the mandatory opt out info– Automatic confirmation text

• Nationwide trainings the 4th Friday of the month at 2 p.m. EST/1 p.m. CST.

• LakeshoreOnlineStrides.org.

Next Steps

• Keep Sponsor Scroll updated on Greeting Page and Local Sponsors Page.

• Update Sponsor Line 1 regularly. • Add additional details to Event

Details Page. • Start promoting SMS texting and add

subscribers.

Continued Support – Contacts

How to Submit Questions/Requests:eSupport Portals:

MI/IN – LSeSupport.orgIL – ILeSupport.com

Strides Online Resources Page: LakeshoreStridesOnline.org

Illinois – Jenna HagueMichigan & Indiana – Kerry Roberts

Q&A Time

Questions?

Upcoming Trainings

• August 27th or 28th

– Use Facebook to Fundraise

• September 10th or 12th

– HELP! Learn Customer Service

©2010 American Cancer Society Inc. No.011324