campaign presentation
TRANSCRIPT
Mischief Murphy: A CrowdFunding CampaignA CrowdFunding Campaign
What is Mischief Murphy?
What is Mischief Murphy?
A Children’s Transitional Reader
A witty, adventurous Early Chapter Book
Ages 7-10 (Grades 2-5)
Based on my childhood mischief
Third-person; introspective literary device
Progress Update
Progress Update
First three manuscripts are complete
Self-publishing
Crowdfunding Campaign - Pubslush
Purchase publishing services
Services Desired
Services Desired
Editing
Promotional Material
E-book conversion
Store Front Website - for increased profit
Printing
Illustrations
Cost Analysis
Cost AnalysisEditing
Editing
Type: Copy-editing
Service: Grammar, Flow, Consistency
Fee: $.02 per word
Word Count: 10,000 - 12,000
Total: $200 - $240
Cost AnalysisPromotional Material
Promotional Material
Business Cards - $125 for 500
Postcards - $375 for 500
Posters - $99 for 5 12X15
Variety Pack - $390
Cost AnalysisE-book Conversion
E-book Conversion
E-Pub format - $399
E-book retailer distribution:
Barnes & Noble
Amazon
Apple’s ibook
Cost AnalysisStorefront Website
Storefront Website
Services ($343):
The ability to process credit card payments
Set-up of domain name
Monthly reporting of store orders
“Buy Now” button on website
Storefront
Benefits:
Significantly increased profits
Control over retail price
Closer contact with customers
Cost AnalysisPrinting
Printing
Paperback
$3.50 per book
Print on Demand
Digital copy
Hardback option
Cost AnalysisIllustrations
Illustrations
Full color back and front
10-15 interior black & white sketches
Free-lance illustrator
Pending Budget: $750 - $1,000
Comparative Analysis
Comparative Analysis
Minimum - First Title
Editing
E-book conversion
Illustrations
Total: $1,639
Comparative Analysis
Maximum - First Title
Editing
E-book conversion
Marketing
Illustrations
Storefront Website
Total: $2,357
Comparative Analysis
Minimum - Trilogy
Editing
E-book conversion
Illustrations
Total: $4,917
Comparative Analysis
Maximum - Trilogy
Editing
E-book conversion
Marketing
Illustrations
Storefront Website
Total: $5,635
Comparative Analysis
Price Comparison
Minimum - First Title: $1,639
Minimum - Trilogy: $4,917
Maximum - First Title: $2,357
Maximum - Trilogy: $5,635