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DO LOW COST CARRIERS HAVE DIFFERENT CORPORATE

GOVERNANCE MODELS?♦♦♦♦

Carlos Alves

CEMPRE••••, Faculdade de Economia do Porto email: [email protected] Rua Dr. Roberto Frias, 4200-464 Porto, Portugal

Telephone: + 351 225 571 100 Fax: + 351 225 505 050

Cristina Barbot CETE♦, Faculdade de Economia do Porto

email: [email protected] Rua Dr. Roberto Frias, 4200-464 Porto, Portugal

Telephone: + 351 225 571 100 Fax: + 351 225 505 050

ABSTRACT

In this paper, we investigate whether different business models in the same industry (passenger air transportation) lead to different corporate governance models. We found that low cost carriers (LCCs) organise their boards differently from full service carriers (FSCs), in order to achieve lower costs and the faster decision-making process that is required by their business model. We also found that LCCs and FSCs solve their potential agency cost problems differently. FSCs have more board committees in order to monitor management, and LCSs have a closer coincidence of interests between shareholders and management.

Keywords: corporate governance, low cost carriers. JEL codes: G34, L93.

♦ We wish to thank participants at the ATRS (Air Transport Research Society) 2006 Conference, Nagoya, Japan and at the 4th International Conference on Corporate Governance, hosted by the Centre for Corporate Governance Research, Birmingham for their comments. The usual disclaimer applies. • CEMPRE is supported by FCT through POCTI of the QCAIII, which is financed by FEDER and Portuguese funds. ♦ We would also like to thank FCT (Fundação para a Ciência e Tecnologia) for its financial support.

2

1. INTRODUCTION

Low cost carriers (LCCs) are frequently defined as airlines that supply no-frills flights for

which passengers pay low fares. No-frills means no expenses with catering and other free

inflight services and therefore the “low cost” designation for this type of firm. However,

studies on cost differentials between LCCs and full service carriers (FSCs) have shown that

being a “frills” or “no-frills” business is not the main reason for the difference in cost

structures. A study by ECA (2002) estimates that LCC costs per passenger are about 43% of

FSC costs. The estimates of Hansson et al. (2003) approach this percentage. What can explain

this wide cost differential? The ECA (2002) study shows that the main LCC cost advantages

are due to a higher seat density and no inflight catering, minimal handling fees, lower

reservation costs (including no agents’ commissions), higher aircraft utilisation, cheaper

airports, smaller administration costs, lower crew costs and homogeneous fleet.

Only the first two factors are directly related to the no-frills concept. However, according to

Hansson et al. (2003), “frills” account for only 5% whereas about 65% of the cost savings

come from the product choice, and among them, the most important are business pace, process

complexity and ticket distribution.

It is not catering and other amenities that distinguish LCCs and FSCs as firms but rather their

business model. As Franke (2004) states, LCC competitive conditions are a result of a different

business model, based on quick, streamlined processes, or, in the words of Hansson et al.

(2003), with “minimal complexity in products and processes”.

A business model includes the choice of the product and of production processes, as well as

that of a strategy for achieving a growing market share and higher market power. Taken in this

3

broad context, a business model is nested inside the firm, but its survival closely depends on

the firm’s behaviour in markets. When a firm pursues a business model, it must develop an

internal form of decision-making and control that is adequate to that aim. Therefore, we

postulate that a specific business model should require that a firm should have a specific

corporate governance model. In other words, could it be that different corporate governance

structures coexist within the same industry, on account of different business models, and

independently of the legal and institutional environment?

Research on the implications of a particular business model on board and other corporate

governance structures is still scarce. This paper attempts to contribute towards filling this gap

in literature, by trying to answer the question above. In particular, we investigate whether

LCCs are governed in a specific way, and differently from FSCs. Furthermore, we intend to

investigate whether that specificity reflects in cost differences as well as going beyond the

creation of decision-making mechanisms adapted to each business model, reaching monitoring

instruments and thus the promotion of a closer coincidence of interests between shareholders

and managers.

We analysed the governance of 49 airlines. Our results indicate that LCCs have less complex

and less expensive governance models, which enable greater agility in decision-making

processes. In contrast, their boards of directors, or at least some of their components, are not

designed to allow for a greater efficacy in monitoring and controlling top executives. But this

does not mean that LCC shareholders bear higher agency costs. In fact, in these companies,

executive directors have a higher share in equity capital, and this contributes to aligning their

interests with those of shareholders.

The paper is structured as follows. In Section 2 we present a few remarks on corporate

4

governance. Section 3 establishes the differences between LCC and FSC business models, and

how corporate governance models may relate to them. Section 4 deals with our dataset and

methodology. In Section 5 we present our models and results. Finally, Section 6 concludes.

2. CORPORATE GOVERNANCE: A FEW REMARKS

Corporate governance includes all mechanisms that exist in the firms in order to establish: i)

their objectives and the means of attaining those objectives; ii) control over the way those

means work in order to ensure their efficacy and the effective prosecution of the firms’ goals.

These mechanisms include the board of directors, the executive managers, and the relationships

among them and with both shareholders and stakeholders (OECD, 2004).

In many airlines, like in other firms, decisions are made by a few professional managers who

often are not shareholders or have small shares in the company’s capital. The separation

between those who decide and those who hold the capital has important effects on a firm’s

performance. Whenever shares are widely dispersed, agents (the professional managers) may

have a high level of discretionary power in their decisions. First, there is asymmetric

information between managers (for whom more information is available) and shareholders

(who dispose of less information) (Myers and Majuf, 1984). Then, the agents’ objective may

be the maximisation of their own utility, instead of shareholders’ wealth (Jensen and Meckling,

1976). It is also recognised that competition alone will not eliminate all the possibilities of

managers getting their own benefits (Nickell, 1996). Then there is a need for mechanisms that

solve or minimise the problem of separation between ownership and management, and lead to

efficient decision-making and to the pursuance of shareholders’ objectives.

Literature on corporate governance indicates that its structures differ according to the legal and

5

institutional environment of the firm. In this context, two main corporate governance systems

are identified (Shleifer and Vishny, 1997; Schmidt and Tyrell, 1997; and Franks and Mayer,

2001): the Continental system1, the main examples of which are Germany and Japan, though it

is extensive throughout Western Europe countries, and the Anglo-Saxon system2, which has

the US and the UK as paradigms. Literature reports that they have significant differences as

regards ownership structure (Breuer, 1998; Prigge, 1998; and La Porta et al., 1999)3, the

structure and behaviour of the board of directors, and evaluation and control of executive

management (Breuer, 1998; Prigge, 1998; and Wymeersch, 1998). Literature also reports that

capital markets, and in particular takeover threats, play a different role in management

discipline in both systems (Jensen, 1988; Franks and Mayer, 1996; Prigge, 1998; and

Holmstrom and Kaplan, 2001). Finally, mechanisms that promote a better coincidence of

interests between management and shareholders are also different. In particular, in the

Continental system it is less common to see a performance-based remuneration, or, when it

does exist, the variable share of remuneration is smaller (Charkham, 1995).

Differences between the two corporate governance systems are fundamentally the result of an

historic evolution based on political pressures and options, which were developed in specific

legal environments. The latter affect to what extent the firms’ ownership concentration and

financing are maintained and to what extent shareholders’ rights are safeguarded. (Roe, 1994;

La Porta et al., 1997). However, in both cases there is a certain degree of freedom, allowing

firms to make choices that are adequate to their needs and specificities. For example, some

papers claim that board design is influenced by the scope and complexity of the firm’s

operations (Fama and Jensen, 1983; Lehn et al., 2004; and Coles et al., 2005).

1 Also called relation-oriented system, bank-oriented system or insider system. 2 Which is sometimes called market-oriented system or outsider system. 3 Ownership structure is usually more dispersed in Anglo-Saxon countries (mainly in the US and UK) and more concentrated in Europe and Asia.

6

3. FSCS VERSUS LCCS

(i) FSCs and LCCs: Two Different Business Models

The FSC business model is based on hub and spoke networks, combining long and short haul

flights, often operated by code share agreements, and including airline alliances. The LCC

business model is based on point-to-point services with quick aircraft turnaround, in order to

maximise the utilisation of crews and aircrafts. Their strategy is based on tight cost control. As

these airlines entered markets later, they must strive to achieve growth, which may include

aggressive strategies, and so their decision making process must be quick. In Franke’s (2004)

words, this last feature may be called a “quick business pace”.

The main differences in the two carriers’ operations are based on (1) the airports they use,

which have different requirements according to the alternatives hub and spoke or point-to-

point, (2) on cost control and (3) on business pace.

(1) Airports – FSCs use large hub airports that are often congested and not designed for simple

and quick handling procedures, and where the availability of adequate slots is scarce. Low cost

carriers use mainly secondary airports with plenty of spare capacity and where they can often

design handling and other procedures according to their own needs.

(2) Cost control - Cost control is an important element of LCC management objectives. Airport

check-in and handling procedures must be reduced to the minimum as far as what the company

is responsible for. The small number of land staff must be efficient and both labour and other

factors related to handling procedures should be simple and closely monitored. FSCs work in a

more complex way. Negotiations of slots’ rights, code share agreements and alliances may lead

to considerable transaction costs. FSCs’ long haul flights increase labour costs, as these

7

companies must provide accommodation for crews. LCCs rely on a point-to-point service, and

crews often sleep at their own homes and so the companies save on accommodation and other

items. FSCs use different types of aircrafts, which will have implications in rising engineering

and maintenance costs and in the creation of their own maintenance firms, which, adding to

catering and other subsidiaries, makes their organisational structure more complex. The

homogeneity of the LCC fleet was chosen precisely to minimise these costs, and this type of

airline often relies on outsourcing for this aim.

As hub airports are often congested, FSCs are subject to higher congestion costs, which include

direct and indirect costs of delays. Delays are another source of costs, but they also mean

additional staff and departments to control connection delays and their effects. To these, add

environment costs and their monitoring, by means of environment committees. The use of

secondary, non-congested airports by LCCs reduces this kind of problem to the minimum.

Finally, we must say that the FSC hub and spoke networks need a complex and expensive

information system. Additionally, FSCs use revenue management systems, which also require a

large amount of information. LCCs use much more simple procedures.

(3) Business pace - Code share agreements and airline alliances mean that a FSC has

commitments that involve transaction costs and take a certain time to be concluded or resumed.

Additionally, hub and spoke networks themselves are difficult to redesign because of their

complexity and of the airline agreements they include. FSCs therefore experiment difficulties

in quickly accommodating changes in demand patterns, in regulatory legislation, or other kinds

of changes. As Hansson et al. (2003) put it, FSCs have a slower pace business model.

LCCs are not committed or allied to other carriers. In addition, they are young firms trying to

get market power on the routes they operate, and some of them have been extending their

8

network at a surprisingly quick pace.4 This strategy requires the necessary funds to finance new

routes and higher frequencies, as well as a quicker decision making process. In brief, the LCC

business model is based on a quick business pace, while for the FSC model a slower pace is

more adequate.

(ii) FSC and LCC Business Models: Corporate Governance Implications

Next we establish the main corporate governance requirements of LCC and FSC business

models and processes. We point out four dimensions that we consider to be most important.

The first dimension is saving costs. Corporate mechanisms implicate costs. For example, the

members of the board are remunerated. More members mean more expenses. Also, if the board

works in committees, this implies that non-executive directors dedicate more time to the

company. This dedication must be paid, and this means higher costs. We postulate that

corporate governance costs are positively related to variables like the number of directors, the

number of senior executives, and the number of board committees. This implies that LCCs

must have boards with fewer members, working with fewer committees, and a smaller number

of top executives, in order to minimise the corporate governance costs.

The second dimension is related to the quick (or slow) decision making process. In the

previous section, it was stated that the FSC hub and spoke model is a complex process at

several levels, namely with regard to the network itself, negotiations with airports, code share

agreements, fare structures and hub airports with congestion and environmental problems.

Routine changes, such as late arrivals due to congestion, overbooking, or others, and strategic

changes, and network re-definitions, are difficult to accommodate within a complex business

process. Therefore, FSC adjustments to changes and consequently their decision making

process are slow, leading to a more complex corporate governance system, with larger boards,

4 To mention an example, Ryanair launched 69 new routes in 2005 and Easyjet launched 59 routes in the same year.

9

more committees and more senior executives. LCCs’ simple business process allows for a

quick decision making process. This fact is enhanced by the need for a very tight cost control

and thus for the capacity for quick adjustment.

The other two dimensions are related to agency problems, due to ownership and management

separation, and include executive monitoring and executive incentives. The LCC business

model depends on a tight cost control and simple operations. Thus it becomes both easier and

more necessary to control operations, both routine and strategic, and agency problems should

be less likely to appear. It follows that LCCs should have a smaller number of independent

members on the board, and fewer committees (such as an audit committee and evaluation

committees). But at the same time the capacity for board monitoring of the executives’ actions

would be reduced. If this is true, we can expect higher information asymmetry in LCCs than in

FSCs, which may lead to less shareholder protection (3rd dimension).

In order to minimise agency problems, incentives to senior executives should also be stronger

in LCCs. Moreover, as these companies are striving to get higher market shares and therefore

market power, they should pursue more risky and aggressive behaviour and thus better

performance. To achieve good performance, high incentives are needed (4th dimension).

Some papers establish the relationship between the scope and the complexity of the firm and

some corporate governance issues. Fama and Jensen (1983), Lehn et al. (2004) and Coles et al.

(2005) address the issue of the relationship between the scope of operations and the board

structure. However, no relationship has been established between the firm’s corporate

governance model and its business model. Also, and as far as we know, there are no available

studies on the relationship between LCCs and FSCs and their corporate governance systems,

though some previous literature provides a few interesting insides that allow us to consolidate

some of our hypotheses.

10

Kole and Lehn (1999) have investigated how airlines adapted their governance structure to the

de-regulation process in the US, with a panel sample of 21 airlines from 1971 to 1972. They

found that this adaptation was done gradually, and that new entrants have a more concentrated

ownership structure, smaller boards and more equity-based pay.

Carney and Dostaler (2006) establish a typology of airlines, according to the relation between

ownership and corporate governance. They come to three types of governance systems: (i)

managerial governance, (ii) entrepreneurial governance, (iii) stakeholder governance.

According to these authors, LCCs seem to fit better into the pattern of entrepreneurial

governance, but so do regional, cargo and express airlines. This pattern is characterised by a

more direct control of management decisions, and so here it becomes possible to make quicker

and more risky decisions, though there is a disadvantage with regard to capital needs.

Though neither of the said papers distinguish between LCCs and FSCs, it is possible to infer,

but with some caution, that the quick pace business model of the LCCs works better with less

separation between ownership and control, and with a smaller board of directors. This is in line

with some of the hypotheses we put forward in the previous section.

4. DATASET AND METHODOLOGY

(i) Data

Our sample contains 49 airlines. To select the sample, we started with IATA’s 265 members

(IATA website), which represent about 94% of the world’s scheduled air traffic, spread across

11

8 regions (Africa and the Indian Ocean, Asia and the Pacific, China, Europe, Russia and the

CIS, the Middle East, North America, and Latin America). Of these airlines, and after

withdrawing cargo and postal services, those for which financial and corporate governance

data was available on the respective websites were chosen (36 companies). Since many LCCs

are not IATA members, 13 of these companies were added. They were taken from the 25

largest LCCs in the world, in terms of number of passengers in 2004, according to Airline

Business (2005); we included in the sample those for which data was available. Websites were

the main source of the corporate governance data and financial reports. We also got

information from companies’ stock exchanges and securities commissions, and from

Worldscope Databases. Data was collected for 2005.

Airlines are distributed across Continents in the following way: 34.7% in Europe, 28.6% in

Asia, 26.5% in America, 8.2% in Australia and New Zealand, and 2% in Africa. Of these

airlines, 15 are LCCs, 43 are listed on a stock exchange, and 26 are Anglo-Saxon companies.

(ii) Main Variables

All details on the variables used in the performed regressions can be found in Appendix 1.

Table 1 describes the main statistics of continuous variables (Panel 1) and dummy variables

(Panel 2).

Insert Table 1

The average number of the board of directors (BOD) is 10.5, whereas 50% of the airlines have

fewer than 10 members. The same numbers for members of the executive committee included

in the board (EMB) are 2.4 and 1.0, with 10 airlines without executives on the board. Senior

executives register an average number of 7.6, with a wide variation interval, between 1 and 24

12

(ESO).5 The mean number of board committees (NCOM) is 2.3, while 50% of the airlines have

fewer than 3 committees. Two airlines have 6 committees (the largest number) and 9 airlines

have no committees at all. The percentage of the variable in total executive remuneration (VR)

ranges between 0% and 86%, but half of the airlines are paying their executives at least 31.3%

in bonuses, shares, options on shares and other benefits. The State has a percentage of voting

rights (SSH) exhibiting a mean of 19.4% and ranging between 0% and 100%. Capital

concentration in the 5 major shareholders (MPS5) varies between 0% and 95%, with a mean of

41.4%. Executive ownership (EOW) is also quite variable, and the mean of 3.6% hides the fact

that executives hold between 0% and 27.4% of the capital.

As regards our dummy variables, 15 airlines are LCCs and 34 FSCs. Only 6 companies are not

listed on any stock exchange (LIST), and most of them have an evaluation and remuneration

committee (CAR). Moreover, 38 have an audit committee (CAUD), and in 35 cases the

majority of the audit committee members are outside members of the board (ICAUD).6 In 19

companies there is also a nominations committee (CN). In addition, in most cases, the

chairman and CEO are different people (CHAIR). The distribution of airline nationality

between Anglo-Saxon countries (considered as those belonging to the British Commonwealth

of Nations) and others is fairly equal, with 47% of the airlines based in non Anglo-Saxon

countries.

To assess the main features of corporate governance that account for the firms’ behaviour, we

built two corporate governance scores.7 The first one is CGI1, and intends to capture which

characteristics of the governance system account for the complexity and celerity in decision-

5 Senior executives are the members of the executive committee or, if the company has no executive committee, the top executives (i.e. the first line of managers) identified by the company. 6 We approach the outside members of the board by the number of non-executive members of the board. 7 Many authors have quantified the governance using scores. This is the case, for instance, of Bhagat and Black (2002) and Gompers et al. (2003).

13

making processes. As described in Appendix 1, GGI1 is positively biased towards five

corporate governance features that may increase the complexity of decision-making processes,

namely: the separation between chairman and CEO, the number of senior executives, the

number of board members, the number of board committees, and the proportion of outsiders on

the board.

The second corporate governance index, CGI2 is aimed at capturing the control of management

discretionary power in order to reduce agency problems, and is also described in Appendix 1.

A higher value of CGI2 indicates tighter management control, by means of combining several

variables: the separation between chairman and CEO, the number of senior executives, the

number of board members, the number of board committees, the proportion of outsiders on the

board, the existence of an evaluation and remuneration committee, the existence of a

nomination committee and a positive bias towards the fact that the audit committee, if existent,

has a majority of board members that are outsiders.

(iii) Methodology

In order to evaluate whether LCCs and FSCs differ with regard to costs, the celerity of

decision-making processes and the control and motivation of management, we performed two

types of regressions. First, we regressed a set of dependent (corporate governance) variables

against a set of dummy independent variables (including a dummy that identifies LCCs).

Second, we used two binary regressions (probit) to obtain a relationship between the

probability of the airline being (or not) an LCC, and some corporate governance variables.

It is well recognised in literature that in corporate governance studies we must always consider

the potential endogeneity of the explanatory variables. For instance, if we try to distinguish

14

LCCs and FSCs by means of models that include ownership and corporate governance

variables as regressors, these variables may be endogenous. LCC versus FSC characteristics

may influence the ownership structure and the ownership structure may influence, among other

variables, the board size and structure. In this context, estimators are biased and inconsistent if

the latent error terms are heteroscedastic, and the bias may be severe (see, among others,

Bhagat and Jefferis, 2005). Some authors use structural models of simultaneous equations

(Agrawal and Knoeber, 1996) or else orthogonalise the endogenous variables (Denis and Sarin,

1999) to control for endogeneity. However, others claim against both the orthogonalising

process and the models of simultaneous equations (Boon et al., 2004), and still others argue

that simultaneous equations tend to yield results that are highly sensitive to the specified model

and the identifying assumptions (Bhagat and Jefferis, 2005). In this paper, we follow Bhagat

and Jefferis (2005) and we apply dummy variable regressions and probit regressions, using the

bootstrapping procedure to correct the bias mentioned above. We apply the bootstrapping of

the pairs (as in Bhagat and Jefferis, 2005) instead of the bootstrapping of the residuals because

the first procedure is less sensitive to assumptions (see Efron and Tibshirani, 1993).

The stylised version of the dummy regression model is:

CG = b0 + b1LCC + b2LIS + b3CGS + b4DSSH + b5DMPS5 +b7DSZ. [1]

where CG is the corporate governance variable that we try to relate to the type of airline and

LCC, LIST, CGS, DSSH and DMPS5 are dummy variables. LCC is a dummy variable that

takes the value 1 if the company is a low cost carrier, and 0 otherwise. LIST is a dummy

variable that takes the value 1 if the company is listed on the stock exchange and 0 if not. CGS

is a dummy variable that takes the value 1 if the company’s country is Anglo-Saxon and 0

otherwise. DSSH and DMPS5 are ownership dummy variables. The first one controls for state

ownership, and takes the value 1 if the state has the majority of the voting shares and 0

otherwise. The second dummy takes the value 1 if the five major private shareholders have the

15

majority of voting shares and 0 if not.

Our aim is to draw conclusions about the sign and the significance of the coefficient b1. We

include CGS as a control variable because, as we said before, literature reports that corporate

governance mechanisms differ between Anglo-Saxon countries and the others (see, among

others, Shleifer and Vishny, 1997; Schmidt and Tyrell, 1997; and Franks and Mayer, 2001).

The variable LIST is included because listed companies are subject to some organisational

constraints that are not applicable tonon listed companies.8

It has been suggested that the scope of operations influences the size of the board (BOD) and

structure (Fama and Jensen, 1983; Lehn et al., 2004; and Coles et al., 2005). Therefore it is

necessary to control the effect on board size and those variables that are connected with it

(ESO, CGI1 and CGI2) by a variable that expresses the size of airlines (SZ). In the air travel

industry it is not adequate to evaluate a firm’s size by its assets. A suitable measure is output,

which is computed (Holloway, 2003) as the number of ASKs (available seat kilometres). The

variable SZ represents the size of airlines, measured as the average of the number of ASKs in

the last two years, and DSZ is a dummy that takes the value of 1 if the airline has a number of

ASKs higher than the median of SZ, and 0 otherwise.

In the probit model we estimate one equation:

LCC = b0 + b1CGI1 + b2WEB + b3NCOM + b4 DSC + b5EOW + b6VR + b7SZ. [2]

We intend to obtain information about how any of the independent variables indicates if an

airline is a LCC or not. With this information, it may be concluded which corporate governance

features are different in LCCs and FSCs.

8 Consider, for instance, the effect of the Sarbanes-Oxley act on companies listed in the US.

16

5. EMPIRICAL RESULTS

5.1 DUMMY VARIABLE REGRESSIONS

Results of the dummy variable regressions are presented in Table 2. We can divide the 15

dummy equations into four groups. Equations (1) to (5) are related to corporate governance

costs. Equations (1) to (8) refer to the airlines’ decision-making processes, independent

variables regarding the board of directors, namely its composition and structure, and the

number of committees depending on it.9 Equations (5), (6), (7) and (8) also provide

information about management control mechanisms in LCCs and FSCs. Equations (12) to (15)

aim to eventually distinguish shareholding structures between both types of airlines, ownership

structure allowing an analysis of the way executives are effectively monitored and controlled

by shareholders. Finally, equations (11) and (12) allow us to check whether the two types of

airlines are different as regards mechanisms that promote the coincidence of shareholder and

executive interests, which may reduce agency problems.

- Insert Table 2 -

(i) Do LCCs have less expensive and less complex decision-making structures?

Results clearly suggest that LCC governance structure enables less expensive and less complex

decision-making processes. Equations 1 to 4 show that LCCs have smaller boards of directors

and a smaller number of senior executives.10 According to our results, the size of boards in

FSCs exceeds by 3.30 members the size of boards in LCCs (equation 1). The same difference 9 We suppose that smaller boards and numbers of committees increase the celerity of decision-making processes. 10 We have built a shorter version of equations (1) to (12), by withdrawing but decided not to include it in the text. In this version, conclusions about LCC coefficients and significances remain the same. This former version may be requested from the authors.

17

is of 4.66 for the number of senior executives (ESO) (equation 3). This means, at least

potentially, fewer corporate governance costs. Thus, both everyday decisions and strategic ones

are made and controlled by a smaller number of people in LCCs, which indicates that the

respective process is potentially quicker in these companies.

The number of committees is also smaller in LCCs, though the significance of the respective

coefficient is only of 10% (equation 5). The existence of a large number of committees

increases corporate governance costs and the complexity of decision-making, both by creating

several decision centres and by requiring additional formalisation of the decisions.11

Another characteristic that distinguishes the LCC from the FSC is the weight of outside

directors on the board. The variable WEB corresponds to the percentage of executive (thus,

inside) directors of the total number of members of the board. Some literature reports evidence

that boards of directors dominated by outsiders are slower in deciding and have less propensity

to carry out spending on R&D (Baysinger et al., 1991) or to continue pursuing consistent

strategies of innovation aimed at the creation of new areas of business and in the assumption of

commercial risks (Zahra, 1996). The dominant idea is that outside directors have neither

enough information nor knowledge to quickly understand the component techniques of their

respective businesses (Zechauser and Pound, 1990), and they do not dedicate enough time to

company matters (Porter, 1992; and Turnbull, 2000). Thus the variable WEB will be positively

correlated with the agility and quickness of the decision process. Equation 6 shows that LCCs

have a higher percentage of executives on the board, thus being more compatible with a quick

pace business model.

11 Consider, for instance, the nomination process with and without a nominations committee or the investment decisions with or without investments committees.

18

The difference between LCCs and FSCs at the level of decision structures, in terms of the

potential agility of the decision process, is also visible in the corporate governance index built

for that effect (CGI1). The negative and significant coefficient obtained for variable LCC

(equation 7), expresses evidence that LCCs have lighter governance structures, and so

decision-making is faster, which accounts for a quick business pace, as defined in section 1.12

However lower corporate governance costs and faster and easier decision-making processes

may be countervailed by a smaller power of monitoring and controlling management. The next

question refers to the possible existence of a trade-off between these apparently opposing

features.

(ii) Are LCC corporate governance structures less prone to control and monitor management?

Results for the next set of equations suggest that LCC control and monitoring structures are

neither (at least, not as much as those of the FSC) follow the usual recommendations of good

governance codes (Denis and McConnel, 2003)13 nor are they what literature often refers to as

efficient for the sake of management control and monitoring (Dahya et al., 2002). A smaller

number of board committees and a lower percentage of outside directors may be understood as

leading to a potentially smaller control over acts and omissions of executives.

The second corporate governance score, CGI2, was regressed against the same dummies, and

results show that the coefficient of LCC is negative (as expected) but not significant. This

result holds when DSZ is included. It is therefore not possible to conclude that there are

12 When the variable DSZ is added, results do not change much. DSZ is not significant in any of the equations where it was included. The variable LCC coefficient always keeps the sign and the significance level. 13 In some countries, these recommendations were codified into law. This is the case of the Sarbanes-Oxley Act of 2002, in the US, which includes, for example, a requirement that boards have audit committees that consist only of independent outside directors.

19

relevant differences in this score for the two types of firms.14 So, while the numbers of board

members, executives and committees suggest that LCCs are organisations that do not allow for

management control and monitoring as much as FSCs do, the index CGI2 does not reveal the

same conclusions.

Coefficients for LIST and CGS are as expected. In fact, firms from Anglo-Saxon countries

have larger numbers of board committees (equation 5), which confirms that internal control (or

the control of the board over management) is a priority in these countries (Shleifer and Vishny,

1997; Schmidt and Tyrell, 1997; and Franks and Mayer, 2001). But monitoring mechanisms

are not the only instruments for controlling firms’ top executives. It is usually recognised that

their discretionary power is smaller in firms with higher ownership concentration (Zeckhauser

and Pound, 1990) and that a firm’s performance is positively related to inside directors’

shareholding (Morck et al., 1988 and McConnell and Servaes, 1990). Moreover, it is also

widely recognised that a managers’ remuneration mechanism that has a higher share depending

on their performance contributes to a coincidence of interests between them and shareholders

(Hall and Liebman, 1998; and Morgan and Poulsen, 2001). Next we address this question, in

order to evaluate if the non-conclusive result for CGI2 may be enlightened by means of the

analysis of these variables for LCCs and FSCs.

(iii) Do LCCs and FSCs have different ownership structures?

Results presented in Table 2 show that there are significant differences between LCCs and

FSCs concerning executive ownership (equation 12), State ownership (equation 10) and State

plus major shareholders ownership (equation 15). However, the same differences are not found

in the case of the five major private shareholder ownership (equation 9). Executive ownership

14 We tested other versions of CGI2, by changing the score of the variables it includes, but we never obtained significance for the results. These tests are omitted here but may be requested from the authors.

20

is significantly higher in LCCs. This leads to a tighter coincidence of interests between them

and shareholders, and results suggest that a higher executive ownership is the incentive LCCs

have adopted to promote the closeness of interests between shareholders and managers and

thus better performance.

Though not significant, LCC has a positive coefficient in equation (13). Furthermore, the LCC

coefficient has a higher absolute value in equation (14) than in equation (15), suggesting that it

is the State capital that makes the difference. This may be a hint that private ownership

concentration is higher in LCCs.

(iv) Do LCCs and FSCs have different remuneration schemes?

Equation (11) shows that there are no relevant differences in remuneration schemes between

the two types of carriers. We regressed VR, the share of variable in total remuneration against

the same dummies, and LCC proves not to be statistically significant, though it has a positive

coefficient. However, VR is higher in listed and in Anglo-Saxon airlines. This last result

confirms the numbers reported by Charkam (1995).

(v) Are there other relevant variables?

Other control variables might be added in the dummies’ regressions. First, if a company is

distressed, this may account for eventual changes in corporate governance models, as a result

of shareholder intervention in order to re-establish financial equilibrium, and models may

differ from those the company chooses in a normal situation. In our database, we found two

companies in a distress situation. To account for this fact, we used two alternative procedures.

First, we performed all regressions excluding the observations for these two companies.

Results did not differ from the original ones. Then we built another dummy variable (DIS) that

accounts for the fact that a company is (or not) distressed, and performed all regressions adding

21

this variable. Again, no substantial change in results regarding the significance and coefficients

of variables was found. Coefficients of LCC keep the same sign and significance. DIS is only

significant when explaining the variable BOD. This is an interesting finding, meaning that in

distressed firms the number of board members increases by an average of 6.3 members as a

result of the need for more control over executives. Also, DIS is not significant in explaining

the variable ESO.

Second, we have controlled for the age of airlines and this variable did not show any

significance. It is true that LCCs are younger firms. In spite of that fact, FSCs seem to have a

corporate governance model that is more according both to OECD’s principles (OECD, 2004)

and with currently considered corporate governance best practices, such as regarding the

separation between chairman and CEO, the existence of a number of board committees and a

higher proportion of outsiders in the boards.

5.2. Probit Regressions

In order to confirm the previous dummy variables results we estimated a probit model, like in

Bhagat and Jefferis (2005). Now the dependent variable is the dummy LCC, which assumes

the value “1” if the airline is a LCC and the value “0” if it is a FSC, while independent

variables are continuous and represent several corporate governance dimensions. This

procedure makes it possible to estimate simultaneously the effects of several dimensions of

corporate governance, such as the celerity of decision-making, control and monitoring

structures and ownership structure. Table 3 summarises the results.

22

- Insert Table 3 -

The model leads to the conclusion that the CGI1 score is significant. This second methodology

confirms that LCC decision mechanisms are less complex. This confirmation makes more

robust the result that LCC governance systems are designed in order to have a priority for

smaller and more agile decision structures, in the characteristics that CGI1 captures.

Variables WEB and NCOM, which were significant in the dummies regressions, are not here

any more. Therefore, LCCs and FSCs are not significantly different from the point of view of

the number of board committees and executive members, which confirms the results obtained

in the previous section.

This model also confirms that executive shareholding (EOW) is a relevant variable in

distinguishing the two types of airlines. And here the difference concerning management

incentives is reinforced by the statistical significance of VR, the percentage of manager

variable remuneration. This model enlightens a fact that had been left somewhat ambiguous in

the previous section. Here it is clear that LCCs have a greater coincidence of interests between

top executives and shareholders than FSCs, and therefore fewer potential agency costs.

However, the results with the inclusion of SZ may change this conclusion. CGI1 and EOW are

still significant at less than 5%, but VR loses its significance. This suggests that LCCs use

higher executive shares in capital as incentives for a better performance and for reducing

agency problems, rather than a higher share of variable remuneration.

6. CONCLUSION

23

The main objective of this paper was to investigate whether LCCs have different corporate

governance systems, when compared with FSCs. In fact, much has been written about LCC

competitive conditions, but very little about their corporate governance systems as allowing for

these conditions. Some papers establish the relationship between the scope and the complexity

of the firm and some corporate governance issues. However, no relationship has been

established between the firm’s corporate governance model and its business model. Also, and

as far as we know, there are no available studies on the relationship between LCCs and FSCs

and their corporate governance systems. But some previous studies provide a few interesting

insides that allow us to consolidate some of our hypotheses. In other words, little has been said

about the inside of LCCs when considered as firms. This paper contributes towards filling this

gap.

We first established a relationship between the two types of carrier business models, as

described in literature, and corporate governance dimensions that would make those models

work. Then, two sets of regressions were performed in order to establish the differences in

corporate governance systems between LCCs and FSCs. The use of the bootstrap technique

avoids endogeneity problems and makes our results more solid.

Our findings indicate that: (i) LCCs have lighter and smaller governance structures, with fewer

board committees, making way for faster and more agile and flexible decision-making

processes, (ii) LCCs offer higher incentives to managers, based mainly in senior executive

shareholdings, which reduces potential agency costs and encourages better performances.

Our findings have several implications. First, they suggest that a successful LCC should opt for

corporate governance models exhibiting the above-mentioned characteristics. Heavier

governance structures (inherited or belonging to the “parent” airline) may represent an

24

additional reason in explaining the failure of some FSC low-cost subsidiaries. Second, when

studying the effects of LCC entry in many markets, a subject about which there is extensive

literature, corporate governance should be an important component of competitive conditions

and not only costs and networks. Third, any kind of business model should be related to a

corporate governance mechanism that is adapted to it and that makes it work, and so this may

also happen, for instance, with regional airlines. And, fourth, when positioning LCCs in the air

travel industry under new conditions (as with open skies or the sixth right), it is important to

consider the impact of the eventual changes on their business models (for instance hubbing,

long-haul, and consequent network changes) in their governance structures.

25

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APPENDIX 1

LIST AND DESCRIPTION OF VARIABLES

DUMMIES

LCC = 1 if the airline is a LCC and 0 if it is a FSC; CGS = 1 if the airline is from an Anglo-Saxon country and 0 otherwise (we considered Anglo-Saxon countries as those belonging to the British Commonwealth of Nations, in January 2006); CHAIR = 1 if there is a separation between Chairman and CEO and 0 otherwise; LIST = 1 if the airline is listed on any stock exchange and 0 otherwise; CAR = 1 if the airline has an evaluation and remuneration committee and 0 otherwise; ICAUD = 1 if the airline has an audit committee and the outside directors are the majority of the members of this committee and 0 otherwise; DMPS5 = 1 if the five major shareholders hold more than 50% of the capital and 0 otherwise; DSSH = 1 if the share of voting capital belonging to the State is higher than 50% and 0 otherwise, DSZ = 1 if SZ (see below) is higher than its median and 0 otherwise. OTHER VARIABLES BOD = number of members of the board of directors; EMB = number of members of the executive committee who also belong to the board of directors; WEB=EMB/BOD = percentage of executives on the board; ESO = number of senior executives; NCOM = number of board committees (Audit Committee, Nomination Committee, Evaluation and Remuneration Committee, Corporate Governance Committee, Strategic Committee, Finance and Investment Committee, etc.), but not the Executive Committee; VR = share of variable remuneration of senior executives; SSH = share of voting capital belonging to the State; MPS5 = percentage of capital held by the five major shareholders DSC = percentage of free float = 1-SSH-MPS5; CSC = percentage of concentrated shareholder voting capital = 1-DSC; EOW = percentage of executive ownership; SZ = million ASKs, average of the last two years CORPORATE GOVERNANCE INDEX VARIABLES CGI1 = CHAIR*4 + Quartile of ESO (“4” points for the major, “3” points for the second, “2” points for the third and “1” point for the minor) + Quartile of BOD (“4” points for the major, “3” points for the second, “2” points for the third and “1” point for the minor) + (NCOM/MaxNCOM)*4 + “2” points if the majority of the board of directors are outside members + “2” points if 2/3 of the board of directors are outside members. CGI2= CHAIR*4 + “4” points if the number of executives lies between 4 and 7, “0” otherwise + “2” points if the majority of the board of directors are outside members + “2” points if 2/3 of the board of directors are outside members + CAR*2 + CN*2 + ICAUD*4.

29

TABLE 1 - SUMMARY STATISTICS OF VARIABLES

Variables Median MeanStandard Deviation Yes No

ESO 6.0 7.6 5.1 LCC 15 34EMB 1.0 2.4 3.2 LIST 43 6BOD 10 10.5 4.3 CAR 36 13WEB 16.7% 22.0% 24.0% CN 19 30

NCOM 3.0 2.3 1.6 CAUD 38 11FR 71.0% 70.9% 20.7% ICAUD 35 14VR 31.3% 30.2% 21.8% CHAIR 18 31SSH 0.0% 19.4% 29.1% DSSH 12 37

MPS1 15.3% 24.4% 21.8% DMPS5 19 31MPS5 37.2% 41.4% 27.1% DSZ 25 24EOW 0.1% 3.6% 8.1%SSSH 0.0% 19.4% 29.1% Anglo-

SZ 26.2 53.3 69.2 Saxonic ContinentalCGI1 14.0 13.7 3.2CGI2 14.0 12.9 4.6 CGS 26 23CGI3 22.0 20.9 5.4

Obs.: SZ in million ASKs

Panel I - Continuous Variables Panel II - Dummy Variables

30

TABLE 2 - DUMMY VARIABLE REGRESSIONS

Obs.: i) T-statistics based on the bootstrap estimates are noted below the coefficients. Each set of estimates is based on bootstrap 200 replications of the sample. In each resample, without replacement, 40 observations were included; ii) N is the number of companies included in each pool of regressions (the number varies because of missing financial data); the dependent and independent variables were calculated as described in the appendix; iii) the symbols ***, ** and * show statistical significance at 1%, 5% and 10%, respectively; iv) the alternative hypothesis is one-sided.

Dependent Variables N LCC LIST CGS DSSH DMPS5 DSZ

[1] BOD 49 10.50 *** -3.30 ** 1.45 1.29 -2.18 * -1.114.42 -2.26 0.68 0.92 -1.30 -0.77

[2] BOD 49 10.97 *** -3.84 *** 2.04 1.30 -2.37 * -1.39 -1.344.38 -2.34 0.88 0.91 -1.33 -0.92 -0.86

[3] ESO 49 9.91 *** -4.66 *** -0.98 -1.47 -0.77 1.993.59 -2.67 -0.40 -0.87 -0.39 1.16

[4] ESO 49 10.21 *** -5.00 *** -0.60 -1.46 -0.89 1.82 -0.863.54 -2.57 -0.22 -0.86 -0.42 1.03 -0.46

[5] NCOM 49 1.74 ** -0.76 * 0.27 1.60 *** -0.49 -0.122.03 -1.44 0.36 3.18 -0.82 -0.24

[6] WEB 49 0.35 *** 0.11 * -0.16 * 0.00 0.03 -0.082.58 1.32 -1.31 -0.03 0.31 -0.93

[7] CGI1 49 11.16 *** -3.18 *** 1.87 0.63 -0.32 1.88 **6.63 -3.07 1.25 0.63 -0.27 1.83

[8] CGI1 49 10.64 *** -2.58 *** 1.22 0.61 -0.11 2.18 ** 1.49 *6.69 -2.36 0.82 0.65 -0.09 2.18 1.43

[9] CGI2 49 10.35 *** -1.16 1.38 3.36 ** -0.46 0.533.91 -0.72 0.59 2.17 -0.25 0.34

[10] CGI2 49 9.61 *** -0.30 0.45 3.34 ** -0.16 0.96 2.11 *3.73 -0.18 0.19 2.24 -0.09 0.62 1.30

[11] VR 43 0.03 0.01 0.19 ** 0.16 * 0.01 0.020.24 0.18 2.11 1.95 0.14 0.29

[12] EOW 44 0.03 * 0.07 *** -0.02 -0.01 -0.01 0.011.31 3.87 -0.74 -0.77 -0.62 0.77

[13] MPS5 49 0.28 ** 0.09 0.05 0.15 **1.77 0.93 0.30 1.71

[14] SSH 49 0.53 *** -0.23 *** -0.23 ** -0.13 **4.13 -2.53 -1.81 -1.58

[15] CSC 49 0.86 *** -0.12 * -0.24 * 0.005.81 -1.29 -1.61 0.00

Constant Independent Variables

31

TABLE 3 - PROBIT REGRESSION

Obs.: i) Z-statistics based on the bootstrap estimates are noted below the coefficients. Each set of estimates is based on 200 bootstrap replications of the sample. In each resample, without replacement, 40 observations were included; ii) the dependent variable has a value of 1 if the company is a LCC, and 0 otherwise; iii) independent variables were calculated as described in the appendix; iv) the symbols ***, ** and * show statistical significance at 1%, 5% and 10%, respectively; v) the alternative hypothesis is one-sided.

CGI1 WEB NCOM VR EOW DSC SZ2.68 -0.49 ** 0.29 0.00 3.83 ** 29.28 ** 2.250.87 -1.71 0.10 0.00 1.46 1.66 0.95

2.80 -0.55 ** 1.27 0.12 2.76 31.66 ** 2.27 0.080.83 -1.78 0.39 0.28 1.00 1.56 0.98 0.94

Independent VariablesConstant

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Nº 216 Joao Correia-da-Silva and Carlos Hervés-Beloso, “Prudent Expectations Equilibrium in Economies with Uncertain Delivery”, June 2006

Nº 215 Maria Rosário Moreira and Rui Alves, “How far from Just-in-time are Portuguese firms? A survey of its progress and perception”, June 2006

Nº 214 Maria Fátima Rocha and Aurora A.C. Teixeira, “A cross-country evaluation of cheating in academia: is it related to ‘real world’ business ethics?”, June 2006

Nº 213 Maria Rosário Moreira and Rui Alves, “Does Order Negotiation Improve The Job-Shop Workload Control?”, June 2006

Nº 212 Pedro Cosme da Costa Vieira and Aurora A. C. Teixeira, “Human capital and corruption: a microeconomic model of the bribes market with democratic contestability”, May 2006

Nº 211 Ana Teresa Tavares and Aurora A. C. Teixeira, “Is human capital a significant determinant of Portugal’s FDI attractiveness?”, May 2006

Nº 210 Maria Rosário Moreira and Rui Alves, A new input-output control order release mechanism: how workload control improves manufacturing operations in a job shop, April 2006

Nº 209 Patrícia Teixeira Lopes and Lúcia Lima Rodrigues, Accounting for Financial Instruments: An Analysis of the Determinants of Disclosure

in the Portuguese Stock Exchange, April 2006

Nº 208 Pedro Cosme Costa Vieira, Energia nuclear: Uma solução para Portugal?, April 2006

Nº 207 Aurora A.C. Teixeira and Joana Costa, What type of firm forges closer innovation linkages with Portuguese Universities?, March 2006

Nº 206 Joao Correia-da-Silva and Carlos Hervés-Beloso, Rational Expectations Equilibrium in Economies with Uncertain Delivery, March 2006

Nº 205 Luís Delfim Santos and José Varejão, Employment, Pay and Discrimination in the Tourism Industry, February 2006

Nº 204 Carlos F. Alves and Victor Mendes, Mutual fund flows’ performance reaction: does convexity apply to small markets?, February 2006

Nº 203 Carlos F. Alves and Victor Mendes, Are mutual fund investors in jail?, February 2006

Nº 202 Óscar Afonso and Paulo B. Vasconcelos, Numerical computation for initial value problems in economics, February 2006

Nº 201 Manuel Portugal Ferreira, Ana Teresa Tavares, William Hesterly and Sungu Armagan, Network and firm antecedents of spin-offs: Motherhooding spin-offs, February 2006

Nº 200 Aurora A.C. Teixeira, Vinte anos (1985-2005) de FEP Working Papers: um estudo sobre a respectiva probabilidade de publicação nacional e internacional, January 2006

Nº 199 Samuel Cruz Alves Pereira, Aggregation in activity-based costing and the short run activity cost function, January 2006

Nº 198

Samuel Cruz Alves Pereira and Pedro Cosme Costa Vieira, How to control market power of activity centres? A theoretical model showing the advantages of implementing competition within organizations, January 2006

Nº 197 Maria de Fátima Rocha and Aurora A.C. Teixeira, College cheating in Portugal: results from a large scale survey, December 2005

Nº 196 Stephen G. Donald, Natércia Fortuna and Vladas Pipiras, Local and global rank tests for multivariate varying-coefficient models, December 2005

Nº 195 Pedro Rui Mazeda Gil, The Firm’s Perception of Demand Shocks and the Expected Profitability of Capital under Uncertainty, December 2005

Nº 194 Ana Oliveira-Brochado and Francisco Vitorino Martins, Assessing the Number of Components in Mixture Models: a Review., November 2005

Nº 193 Lúcia Paiva Martins de Sousa and Pedro Cosme da Costa Vieira, Um ranking das revistas científicas especializadas em economia regional e urbana, November 2005

Nº 192 António Almodovar and Maria de Fátima Brandão, Is there any progress in Economics? Some answers from the historians of economic thought, October 2005

Nº 191 Maria de Fátima Rocha and Aurora A.C. Teixeira, Crime without punishment: An update review of the determinants of cheating among university students, October 2005

Nº 190 Joao Correia-da-Silva and Carlos Hervés-Beloso, Subjective Expectations Equilibrium in Economies with Uncertain Delivery, October 2005

Editor: Prof. Sandra Silva ([email protected]) Download available at: http://www.fep.up.pt/investigacao/workingpapers/workingpapers.htmalso in http://ideas.repec.org/PaperSeries.html

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