career opportunities in digital marketing
TRANSCRIPT
Career Opportunities in Digital Marketing
- Deepak Kanakaraju
LinkedIn shows 188,000+ results for Digital Marketing Manager!
Plenty of Opportunities for Digital Marketing Specialists
What is Digital Marketing?
Old Advertising Methods
New Advertising Methods
Digital Marketing Spend is Up Every Year
Components of Digital Marketing
1. Search Marketing (SEO & PPC)
2. Email Marketing
3. Social Media Marketing
4. Digital Display Advertising
5. Content Marketing & Video Marketing
6. Mobile Marketing
7. Web Analytics and Reporting
Personal Branding
Start with Digital Marketing for the Brand ‘You’
How to Brand Yourself?• Start with a Blog. Write a lot!
• Publish books, ebooks, case studies & white papers
• Expand your connections through LinkedIn, Facebook and Twitter.
• Share news about your industry regularly. (Use Google Alerts)
• Speak at Events!
How to Earn Money as an Expert?
• Get a good and well paying job.
• Do consulting on a hourly or on a project basis.
• Sell books, ebooks, training and coaching.
• Be a paid speaker. (Seminars & Workshops).
