careertoolboxusa back-2-work program

JOB SEARCH &

CAREER CHANGE

presented by

Graham Riley

CAREERTOOLBOXUSA.COM

1. Provide a job search program appropriate for today’s job market

2. Assist you in understanding, presenting & marketing the “value” of your services to hiring managers & organizations by social media

3. Identify useful resources

WORKSHOP OBJECTIVE:Re-Ignite Your Job Search


TRADITIONAL JOB SEARCH


Resume Search Submit

InterviewOffer

“TRADITIONAL” JOB SEARCH TODAY


Resume Search Submit

No ReplyFrustration

Revise Resume

OBSTACLES + CHALLENGES

Valued education, experience & training• Technical• Professional• Interpersonal

Resume & on-line profiles that reflect your value

Viable network of business contacts

Preparation• Financial• Behavioral

Willingness to relocate History/background


WANT DIFFERENT RESULTS?

RESUME SEARCH

SBMITUDATE RESUME


PROGRAM, PLAN or APPROACH…


“We simply executed a plan that we were trained to do!”

THE BACK-2-WORK JOB SEARCH PROGRAM


Step 1

Your

Services

Step 2

Your

Marketing

Materials

Step 3

Marketing

Material

Distribution

Step 4

Networking

On-line &

In-person

Step 5

The

Interview

Process

You ARE The CEO:The “Value” Statement


WHAT IS VALUE?


“Value is that quality of anything which renders it desirable or useful”

Monetary or material worth, as in commerce or tradeThe worth of something in terms of the amount of other things for

which it can be exchanged or in terms of some medium of exchange

Equivalent worth or return in money, material, services, etc.Estimated or assigned worth; valuationDenomination, as of a monetary issue or a postage stampMagnitude; quantity; number represented by a figure, symbol, or

the likeSignificance; favorable regard; merit, or importanceConsider with respect to worth, excellence, usefulness, or

importance18 listed!

YOUR VALUE TODAY


1. Profitability!2. Drive revenues3. Cutting costs4. Fiscal-based decisions5. Timeframe: Here & now6. Operational focus7. Optimize existing systems8. Increase efficiency9. Operate cheaper

ORGANIZE YOUR THOUGHT PROCESS


Do you focus on what you DO or on what OUTCOMES you are able to achieve by what you do?

Do you know what you enjoy doing?

Do you know what your ability is to positively impact an organization?

Do you focus on what you are capable of offering vs. what is in demand or considered valuable?

Turn a long list of skills into a framework for representing your value so that it is clear, organized & memorable

CREATING A VALUE STATEMENT


For the employer:

1. What does this candidate bring to the table?

2. Why should an employer look at their resume?

3. What differentiates this candidate from the others?

For YOU:

1. What sort of company / environment do I thrive in?

2. What role am I happiest playing?

3. What differentiates one employer from the next?

4. What do I need from my manager?

The Marketing Materials:

On-Line Profiles & Resume


YOUR MARKETING MATERIALS


On-Line Presence &Resume

1. Myth vs. reality2. Objective3. Content & Format4. Platform5. Free vs. for Fee6. The web NEVER

FORGET’S!!!

Cover letters

1. Job specific2. Prospecting for a role3. Professional 3rd party

recruiter (headhunter)

A PROFESSIONAL PERSPECTIVE


“focus on getting people to understand their personal value proposition - I don't think enough job seekers take the time to know that, and I don't think enough professional resume writers take the time to help them figure it out. The net result is that a lot of people are resorting to questionable tactics such as "dummying down" their resume instead of "smartening up" their job search strategy.”

Resume Writer

“As a professional resume writer myself I'm amazed at what people are using as their personal marketing documents.”

Resume Writer

ATTENTION TO DETAIL

“The job search process is simply a LOT of simple

things, done well over a long period

of time!”


YOUR ATTENTION TO DETAIL: 101!

Check spelling & grammar: Configure word processor or email system to automatically do this!

Avoid elaborate fonts & graphics

Send a copy to yourself & print it out for review BEFORE sending or posting!


MARKETING (RESUME) FORMAT


RESUME

UDATE RESUME

YOUR NAME

Address

YOUR NAME

Value Statement

ProfessionalExperience

ProfessionalExperience

Education/Training

Awards

Address

RESUME FORMAT


Professional Experience

<Job Title><From-To>

<Company Name>Responsible for . . . .Led . . . . Managed . . . .

<Job Title><From-To>

<Company Name>Responsible for . . . .Led . . . . Managed . . . .

YOUR ATTENTION TO DETAIL: 102!

Make sure dates on your resume do not overlap

Facts or Figures that can be supported & make sense

When emailing resume, DO NOT put "version #'s" when saving the file

Be consistent using periods

Ensure ALL information on resume is consistent LinkedIn or Job Board postings


HOW EFFECTIVE IS YOUR MARKETING?

Does your trusted friend have the ability to answer these THREE questions:

1. What do I do?

2. Why am I a viable candidate for the position?

3. How have other organizations benefited from hiring me?CAREERTOOLBOXUSA.COM

HOW EFFECTIVE IS YOUR MARKETING?


Networking:On-Line & In-Person


ESTABLISHING VIABLE BUSINESS CONTACTS

What networking is & what it is not!

On-line:Industry resourcesUse social media to formally present your

services to hiring organizations

In-person:Industry trade shows, seminars & conferencesNetworking groupsPreparation is key


LEVERAGE YOUR VALUE

Function as a consultantDevelop in-depth current knowledge of

what’s happening in your industry / specialtyHow can revenues, costs & profits be

affected?Consider how your skills would enhance the

company’s ability to drive profitsStrongest value message requires wider

perspectives into the hiring company’s organization

Focus on creating value & the OUTCOME of your services!


PROFESSIONAL PROFILE

PhotographHead shot with a plain

backgroundSmile & no hats

PhoneVoice mailNameProfessional, clear & upbeat<Default Recording>


Email<First Name>.<Last Name>@Gmail.comHotmail.comYahoo.comEtc

Email Signature<First Name>.<initial>.<Last Name>Phone numberEmail addressLinkedIn-Facebook-Twitter URL buttons

URL BUTTONS


LinkedIn Profile: http://www.linkedin/in/<name>

Facebook Profile: http://www.facebook.com/<name>

Google+ Profile: https://plus.google.com/<name>

Twitter Profile: http://twitter.com/<name>

http://www.linkedin.com/in/%3CFirst




SUBJECT MATTER EXPERTISE RESOURCES

General Newswww.cnn.comwww.msnbc.msn.comwww.forbes.com

TechnologyIndustry specificRole specific


CareersIndustry specificRole specific

Associations, Special Interest Groups etcBest practicesIndustry specificRole specific

PLANNING YOUR WEEK

RESUME SEARCH

SBMITUDATE RESUME


Mon Tue Wed Thurs Fri

AM

Lunch

PM

HOW EFFECTIVE IS YOUR NETWORKING?


The Interview Process:

Closing the Deal


PREPARING FOR THE INTERVIEW

The Industry & MarketTrendsCompetitorsCurrent economic conditions

The Company & The RoleFinancial results & the “media”!Question/answer: Focus on the What? Why? How?Your questions for the interviewer

LogisticsWhere? When? With whom?The interviewer: Their hopes, dreams & desires!


THE INTERVIEW

Answering those “tough” questionsFocus on the services & value that you would bring Have the interviewer picturing you doing the jobKeep the same level of enthusiasm throughout EVERY

interview

Your questionsAre not a memory test!Are adaptable based upon the new information you

have picked up during the interview

The closeWhat are the next steps? In what timeframe?Clearly re-state your interest in the role & your

enthusiasmCAREERTOOLBOXUSA.COM

POST-INTERVIEW FOLLOW-UP

1. What went well?

2. What did not go so well?

3. New things you learned about the company or the role?

4. Were there any surprise questions?

5. What is required in order to be prepared for the next step?


1. Provide a job search program appropriate for today’s job market

2. Assist you in understanding, presenting & marketing the “value” of your services to hiring managers & organizations by social media

3. Identify useful resources

WORKSHOP OBJECTIVE:Re-Ignite Your Job Search


OBSTACLES + CHALLENGES

Setting priorities

Time management

Money

Motivation

Peer, family &/or parental pressure

Stress


1. Assess your efforts to date2. Have a program, plan or approach3. Get a “cheerleader” & allow time for what

you enjoy4. Stick with it: Your resume indicates you

have been previously successful at doing this a LOT!

NEXT STEPS: What are YOU going to do differently?


THANK YOU!

CALL: 1.866.831.6651

CONTACT: [email protected]

VISIT: WWW.CAREERTOOLBOXUSA.COM