Curriculum Vitae&

Portfolio2015

CARLOSRINCÓN

GALLARDOadvertising professional / creative director

Carlos R. Rincón Gallardo is an advertising professional specialized in serving leading companies within the Hispanic markets in the U.S., Mexico and Latin America.

Carlos has over 25 years of experience in the field of branding, marketing, advertising and design. Among his most notable skills he has the abilities of interpretation, analysis, and understanding of the specific needs of the market, of the consumer, and of the products as well as his vast creative capacity. As a result, Rincón Gallardo has become an expert in development and in the successful management of global brands within the Hispanic Markets.

He has worked with prominent international companies including American Express, Apple, BBVA Bancomer, Citi-Banamex, GE Capital, Coca-Cola, Henkel, KFC, Nestlé, Nike, Pepsi, Pizza Hut, L’Oreal, LVMH, Dior, Procter & Gamble, Abbott, Disney, DuPont, and Unilever, among many others.

Rincón Gallardo has a proven track record as a take-charge leader who embraces challenging assignments and achieves business objectives, as well as an excellent ability to develop talent and build high-performing teams that deliver exceptional business results.

Proficient in building corporate branding and visual communication management. Visionary and pathfinder for the new global marketplace with a wide experience in Mexico, Latin America and USA.

Profile

Art Direction / Creative Development / Strategic Development / Marketing / Graphic Design / Branding /

Advertising / Advertainment / Digital Marketing / Social Media / BTL / POP / Packaging / Printing /

Publishing / Licensing / Creative-Analytical Thinking / Business Development / Negotiations / Strategic

Market Analysis / Key Alliances & Partnerships / A perfect understanding of the language, values, and

culture of the Hispanic consumers / An exceptional use of neutral Spanish language, both written and

spoken / Leadership / Team Building .

Carlos Rincón Gallardo is capable of developing ideas that are intelligent, powerful, and innovative, and that are able to influence human behavior (thoughts, emotions, and actions) and at the same time establish long, positive relationships between consumers and brands.

Main Skills

Professional Experience

President and Creative Director of Innova Hispanic Advertising. Miami, FL / 2009 to present

President and Creative Director of Dreams & Magic Productions. Miami, FL / 2010 to 2014

President and Creative Director of Innova Creatividad Global. México, City / 1996 to 2009

CEO of Televisa - Fototelenovelas Publishing. México, City / 1994 to 1996

Creative Director of Proyekta Advertising. Cancún, México / 1991 to 1993

Creative Director of Mas Marketing. Cancún, México / 1989 to 1991

Education

Universidad Anahuac, México - Master Degree in Marketing & Graphic Design

Tecnológico de Monterrey ITESM, México - Master Degree in Business and Administration

Laguage

Spanish

English

Memberships

Member of the Academic Committee of the Performing Arts Center (México City)

Member of the National Association of Publishers A.C. ANP (México City)

Founding Partner of the National Association of Publishers A.C. (Cancún, Quintana Roo)

Founding Partner of the Caribbean Publishing Association (Cancún, Quintana Roo)

Expertise

Study Cases& Portfolio

Branding

Advertising

Packaging

Web

Social Media

Apps

Characters

Advertainment

POP

In Store

Special Events

Contact

Carlos Rincón Gallardo

175 SW 7th Street, Suite 1900Miami, FL 33130786 523 8137crg@innovadg.com