c&c - branding
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Everyone has a story to tell.
Stakeholder Reports Advertising & Marketing Interactive Media Outreach Brand Identity
Our Firm
This is our story.
From stakeholder reports to community outreach to
branding, for more than 40 years Curran & Connors
has helped organizations tell stories in ways that inform,
intrigue and inspire their key audiences. We deliver
a unique blend of creative solutions and dedicated
project management to help clients effectively
communicate their messages to a variety of audiences.
Sales Office
Design Studio/Sales Office
Design Studio
Corporate Headquarters
n 40+ years communications
design experience
n 16 locations
n 4 design studios
n 30+ person creative team
Our Footprint
Client Service Office
Design Studio/Client Service Office
Design Studio
Corporate Headquarters
Sales Office
Design Studio/Sales Office
Design Studio
Corporate Headquarters
Client Service Office
Design Studio/Client Service Office
Design Studio
Corporate Headquarters
Sales Office
Design Studio/Sales Office
Design Studio
Corporate Headquarters
Team Synergy
Dedicated project managers who oversee a program from beginning to end.
In-house production team of Web developers, retouchers, print specialists, typesetters and proofreaders ensure that every detail of a program is covered.
Award-winning creative team who translate your message into brand communication programs that connect with key audiences.
Our Approach
Curran & Connors’ best-of-breed approach to communications
design allows team members to perform their roles at the highest
level of performance in their areas of expertise.
Our Expertise: Stakeholders‘ Reports
We design and produce a variety of reports
that effectively connect with patrons, staff, the
community and other critical constituencies.
Non-ProfitMunicipalitiesCorporateNot-for-Profit
We combine our award-winning design capability with in-house
technical expertise to deliver Internet and interactive solutions
that are intuitive, user-friendly and visually captivating.
Web sitese-MarketingPresentationsAdvertising
Our Expertise: Interactive Media
Our Expertise: Outreach
Curran & Connors uses a bevy of marketing channels to
effectively reach target audiences. Through cutting-edge
direct-mailing and e-marketing technology, clients deliver
a thoughtfully creative message with pinpoint accuracy.
Direct MarketingInvitationsCampaign MaterialE-blasts
Our Expertise: Brand Identity
From positioning refinement and tag line creation to logo design
and graphic standards development, Curran & Connors translates
branding strategies into verbal and visual identity components
that can enhance brand image and shift brand perceptions.
PositioningVisual IdentityBrand GraphicsBrand Integration
Our Expertise: Not-for-Profits/Non-Profits
ReportingFundraisingBrandingMarketing
We’ve collaborated with a wide range of not-for-profit
and non-profit organizations to develop ideal solutions to
highlight missions, capabilities and programs to educate
key constituent groups and raise funds for future needs.
Our Expertise
SERVICE HEALTHCARE LIFE SCIENCES
The Kennedy Center
Archdiocese of NY
Boys & Girls Harbor
Council for Jewish Elderly
CDS International
U.S. Soccer Foundation
Langeloth Foundation
Sound Shore Medical Center
Coventry Healthcare
United American Healthcare
Westchester Medical Center
Southampton Hospital
Montefiore Medical Center
Medtronic
Quest Diagnostics
Pharmaset
Thoratec
Celgene
EpiCept
Our Expertise: Case Studies
Curran & Connors provides clients with a resource for
creative talent, industry experience, program experience
and a complete range of communication design capabilities.
SSMCUAHCArchdiocese of NYCapital City Bank
Sound Shore Medical Center
For more than five years, Curran & Connors has served as the communications agency for the
Sound Shore Medical Center. From advertising and brand collaboration to fundraising campaigns
and community reports, we help SSMC communicate with its key constituencies including patients,
donors, the local community and government officials. The hospital relies on our guidance to help
optimize their community outreach budget and improve its reputation.
Fundraising CampaignCommunity Report Brand CollateralAdvertising
Case Study
Case Study
Advertising
A PRODUCT OF UAHC HEALTH PLAN
H6934_00823/10/07
UAHC can—with our Gold Plus Medicare Advantage plan!
“ Who can make health care easier for me?”
For information on UAHC Gold Plus benefits,call us at 1-866-407-3066 and TTY/TDD 1-800-876-9763Our office hours are Monday–Friday, 8:00 a.m. to 8:00 p.m., Central Time.
www.uahcgoldplus.com
In addition to your Medicare and TennCare benefits, you receive: Prescription drug coverage Annual physicals Preventive care Vision services Preventive dental care
United American Healthcare Corporation
Curran & Connors developed an integrated program of direct mail, print, radio and TV advertising
designed to generate interest in the UAHC Gold Plus Medicare Advantage health plan. The goal of the
campaign was to get qualified individuals to attend a seminar on the Gold Plus program and then enroll
in this supplemental Medicare program. It was a regional ad campaign (Memphis, TN) that ran for
six months. Because the TV spots had an 800 number listed for viewers to call for information, we were
able to secure lower cost “direct response” TV spots and stretch the UAHC ad budget further.
Stakeholder Report Direct Marketing Event SupportUAHC Gold Plus is the plan for you.In addition to your original Medicare benefits, you will receive:
Prescription drug coverage Annual physicals Preventive care Routine vision services Preventive dental care
With UAHC Gold Plus, you do not have any additional premiums!
If you have Medicare and TennCare, you can switch to UAHC Gold Plus at any time. There are NO deadlines, penalties or enrollment periods to worry about.
For full information on UAHC Gold Plus benefits,call our Customer Service Department at 1-866-407-3065 and TTY/TDD 1-800-876-9763Our office hours are Monday–Friday, 8:00 a.m. to 8:00 p.m., Central Time.www.uahcgoldplus.com H6934_0083
3/10/07
Join us to learn about UAHC Gold Plus
(all sessions are from 11a.m-12:30p.m.)
NOVEMBER 6THNEELY’S BARBEQUE • 670 JEFFERSON AVE
NOVEMBER 13THCHINA INN RESTAURANT # 2 • 2829 COVINGTON PIKE
NOVEMBER 20THCATFISH CABIN • 2846 AIRWAYS
NOVEMBER 27THCHINA INN • 4430 ELVIS PRESLEY
Lunch will be provided.
PRSRT FIRST CLASS US POSTAGE
PAID MT. PROSPECT, IL
PERMIT 87“ Who can make health care easier for me?”UAHC can—with our Gold Plus Medicare Advantage plan!
Return Service Requested
For all TennCare and Medicare eligible Shelby County residents
UAHC Gold is an MA plan with a Medicare contract.
call 866-407-3065for Medicare eligible Memphis & Shelby County residentswww.uahcgold.com
A PRODUCT OF UAHC HEALTH PLAN
A PRODUCT OF UAHC HEALTH PLAN A PRODUCT OF UAHC HEALTH PLAN
A PRODUCT OF UAHC HEALTH PLAN
cho i c e cho i c e
Archdiocese of New York Cardinal’s Annual Appeal
Since 2004, Curran & Connors has worked with the Archdiocese of New York to develop the thematic
approach and design of its largest fundraising outreach, the Cardinal’s Annual Appeal. To meet the
challenge of engaging a diverse audience that includes people of various age groups and ethnic and
economic backgrounds, we created multilingual pieces with targeted photography to produce a
successful outreach. Our work also included collaboration in developing the identity, signage and
collateral material for the Archdiocese of New York’s Bicentennial Campaign.
Bicentennial Celebration
Case Study
Sharing God’s Gifts
ARCHDIOCESE OF NEW YORK
Compartir las Bendiciones de Dios
ARQUIDIóCESIS DE NUEVA YORK
Pledge Devices Brand CollateralAnnual Fundraising Collateral
Case Study
Outdoor
Capital City Bank
Capital City Bank relies on Curran & Connors for media targeting and media buying services. We replaced
a local ad agency that was not up to the task of placing ads cost-effectively in the multiple communities
served by the bank. Curran & Connors delivers a level of expertise, dedication and media pricing savvy
that few local agencies can match. The bank also utilizes our creative team to develop print, online and
outdoor advertising campaigns.
Stakeholder ReportPrintOnline
Over the past four decades, Curran & Connors has evolved
to meet the challenges in a continually changing corporate
environment. Our ongoing evolution translates into enhanced
design capabilities, cutting-edge technology and better service
to our clients. With design studios in New York, Chicago, Florida
and California, and account executives across the country, we
continue to offer an unparalleled diversity of talent coupled with
local representation to tell the unique stories of our clients.
Contact Us
For more information, please contact:Tanner Maguire, Account Executive
Curran & Connors, Inc.25 Braintree Hill Park Suite 200Braintree, MA [email protected] 781.356.8045