cdmelb2015: csg international

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2015 Ayala Group ICT Summit Disrupt | Break Through the Digital Future

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Page 1: CDMelb2015: CSG International

2015 Ayala Group ICT Summit

Disrupt | Break Through the Digital Future

Page 2: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

Digital Reinvention of Telecoms

How service providers can transform support systems to become next generation retailers

CommsDay Congress 2015

Page 3: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

CommsDay Congress 2015

DIGITAL SERVICES TRENDS

Page 4: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

Service Providers

Traditional telecoms revenues (voice and data) in decline in most developed markets

Voice Revenue

Data access revenues strong but more and more competition

Service providers looking to new digital services to provide a ‘fourth wave’ of revenue

Data Access

Voice SMS

Digital ServicesData

Access

Fourth Wave not from a single service, but a Portfolio of Digital Services.

Page 5: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

Find New Revenue Sources

Page 6: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

Consumer Attention Battle

Consumer Attention

Winners leverage Scale to offer an evolved portfolio of Personalized Services that can Captivate the Digital Consumer.

Device Ecosystems

Physical RetailInternet Megabrands

Telco Operators

Cable Operators

Streaming

Content Creators

Page 7: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

Today’s Consumer Model NeedsEntitlements

Digital Locker

Classic STB Package Tiers, SVOD/TVOD

Subscriptions

Preferences Profiles

Ranking

View History

WatchQueue

PersonalizationWish Lists

Recommendations

What

When

WhichPrivileges Household

Members Activity StreamAnalytics

ContactPreferences

Out of Home Presence

Linked Authentications

HowMuch

Managed Equipment

TargetedOffers

PurchaseHistory

BalanceManagement

Credit/Debit Cards

Gift Card

Internal Micro-Payment Engine

Rewards

Global ProcessorNetwork

Billing Account

OrderHistory

Vouchers

Loyalty Points

E-Wallet

Stored Value

Addresses

Extensions

Customer Owned Devices Coupons

CredentialsStore

FederatedAuthentication

Framework

Consumer

Page 8: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

CommsDay Congress 2015

DIGITAL MARKET PLACE

Page 9: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

Content Producers CommunicationsServices Providers Retailers

Digital Service Providers?

Page 10: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

Digital Market PlaceDigital Service Providers (DSP) are business entities that deliver

digital services to consumers, business, and even machines.

Security & Cloud Services

MobileAdvertising

MobileCommerce

Real Time Telematics

Connected Home

Financial Services

OTT VideoDigital Content

FleetManagement

Machine to Machine

MobileHealth

EnterpriseApplication

Page 11: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

Australian Market Drivers

Competitive digital services entering the market

Increase in consumer smart phone ownership and usage

Innovation of both products and marketing offers is key to leadership position

Growing competitive landscape – competition evolving & new entrants

Page 12: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

Business Models for Digital Marketplace

Bundle digital services with current services to solidify customer loyalty

Non-capital intensive, non-disruptive solutions that integrate easily with your existing architecture.

Offer new digital services outside of current customers to attract new customers to existing services

Extend TVOD, EST, SVOD video services digitally to clients

Grow customer base by selling dynamic analytics driven user experience

Increase stickiness with prepaid / pay-now and reduce churn for post paid

Specific offers to clients and leverage loyalty programs, exploit data and analytics

Page 13: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

CommsDay Congress 2015

CASE STUDIESWhat market leaders are doing.

Page 14: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

Buy on TV. Play on Device.Buy on Device. Play on TV.

Surpassed iTunes & Amazon in 1st week sales

Heavy Merchandising & Couponing

Serving 22 MillionCustomers

10System

Integrations

Page 15: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

Robust Consumer ChoiceEST, Rental, Redemption, UltraViolet

Support

Enabled by IntegrationCineplex Identity & Scene Points

Merchandising Flexibility Super-Ticket, Bundling, Flash Sales,

Pre-Order, Recurring Promotions

Page 16: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

Integrated Entertainment

Immersive video, music, and e-book portal across desktop, mobile, STB

and TV platforms

Flexible Payment MethodsCredit Card, PayPal, JUKE Gift Cards

Local Currency and VAT

Identity and Entitlements Management enabling device ubiquity.

Flexible Merchandising – TVOD (rental) EST (purchase), SVOD (subscription).

Page 17: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

CommsDay Congress 2015

CSGEnabling the digital market place

Page 18: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

• Broadband and Mobile Digital Services Monetization Platform• Subscriber, Content, and Commerce Management• PCI, SSAE16, Safe Harbor Certified • Deployed in a Software as a Service Model • Powering the largest Media Brands and Service Providers• Continually expanding global footprint

Page 19: CDMelb2015: CSG International

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

APAC Headquarters215 Adelaide StreetBrisbane, QLD 4000Australia

CSG International Confidential and Proprietary Information Copyright © 2015 CSG Systems International, Inc. and/or its affiliates (“CSG International”). All rights reserved.

Thank You