cement sector analysis report
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8/10/2019 Cement Sector Analysis Report
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Bargainingpower ofcustomers
$ement is a commodity %usiness and sales 2olumes mostly depend upon thedistri%ution reach o# the company( 7o0e2er thin!s are chan!in! and #e0 %randsha2e started commandin! a premium on account o# %etter 9uality perception(
Competition Intense competition 0ith players e=pandin! reach and achie2in! pan Indiapresence( The industry is a lot more consolidated than a couple o# decades a!o 0itha #e0 lar!e players controllin! su%stantial mar"et share(
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Financial Year 1!
Durin! the #inancial year .1 /13 +FY13- India's cement production !re0 %y < year/on/year +YoY-(The su%dued !ro0th 0as mainly attri%uta%le to slo0do0n in construction acti2ities re!ulatory delaysin in#rastructural pro5ects and the o2erall do0nturn in the economy( :s such the supply !lut resulted inlo0er capacity utilisation le2els(
The industry 0itnessed hi!h operatin! costs includin! all ma5or cost heads such as ra0 materialsener!y and #rei!ht( The steep depreciation o# the rupee and hi"e in rail #rei!ht and diesel prices#urther a!!ra2ated the concerns(
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Prospects
Slo0do0n in demand hi!h in#lation !o2ernment de#icits and 0ea"nesses in the !lo%al economy ha2eresulted in a slo0do0n in India's DP !ro0th( $ement demand is closely lin"ed to the o2eralleconomic !ro0th particularly the housin! and in#rastructure sector( :s such cement demand is li"elyto remain slu!!ish o2er the medium term( 7o0e2er the lon! term !ro0th prospects remain intact!i2en the hu!e untapped housin! demand and positi2e demo!raphics(
7o0e2er the lon! term dri2ers #or cement demand remain intact( 7i!her !o2ernment spendin! onin#rastructure ro%ust !ro0th in rural housin! and risin! per capita incomes are li"ely to au!ur 0ell #or the cement industry( The !o2ernment plans to spend >S? 1 trillion on in#rastructure in the 1 th #i2eyear plan period + .1 /1*-( The same durin! the 11th plan period 0as >S? <1) %n( The #ocus onin#rastructure de2elopment is e=pected to %oost cement demand(