challenging the current lambscape scott hansen managing director, meat & livestock australia
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Challenging the current lambscapeScott HansenManaging Director, Meat & Livestock Australia
Industry vision 2010-15
‘Leading the supply of premium lamb and sheepmeat to the world’
Australia’s global lamb markets
Lamb production v carcase weight
Source: ABS, MLA forecasts
91 93 95 97 99 01 03 05 07 09 11f 13f 15f0
100
200
300
400
500
600'000 tonnes cwt
15
17
19
21
23
25kg/head
production carcase weight
f = forecast
Considerations when selecting lamb
QA4. How important are each of the following when you are selecting meat?
Freshness
Price
Nutritional value
Animal is well-cared for (animal welfare)
Being organic, free range
Knowing where the animal was farmed or sourced
Industry is sustainable (sustainability of the industry)
Management of the land
Amount of water used in its production
Amount of greenhouse gases/emissions emitted during its production
Environmental management
2010 (n=761)
2011 (n=1000)
Source: Pollinate research January, 2011
Total fresh meat – price per volume
Source: Neilson Australia Homescan
QTR To
07/08/2010
QTR To
04/09/2010
QTR To
02/10/2010
QTR To
30/10/2010
QTR To
27/11/2010
QTR To
25/12/2010
QTR To
22/01/2011
QTR To
19/02/2011
QTR To
19/03/2011
QTR To
16/04/2011
QTR To
14/05/2011
QTR To
11/06/2011
QTR To
09/07/2011
QTR To
06/08/2011
QTR To
03/09/2011
QTR To
01/10/2011
QTR To
29/10/2011
QTR To
26/11/2011
QTR To
24/12/2011
QTR To
21/01/2012
QTR To
18/02/2012
QTR To
17/03/2012
QTR To
14/04/2012
QTR To
12/05/2012
0
2
4
6
8
10
12
14
9.510.0
11.011.9
8.39.39.6 10.0
7.37.9
T. Fresh Meat Beef T. Fresh Meat Chicken
T. Fresh Meat Lamb T. Fresh Meat Other Fresh Meat
T. Fresh Meat Pork T. Fresh Meat Turkey
Top cuts around the globe
Forequarter (JOR) – roastShoulder (AUS and USA) – casserole
Shank (AUS and USA) – casserole
Farm input costs
2002-03 2003-04 2004-05 2005-06 2006-07 2007-08 2008-09 2009-10 2010-11$0
$50,000
$100,000
$150,000
$200,000
$250,000
$300,000
$350,000
$400,000
$450,000
Total cash costs – slaughter lamb producers
Source: ABARES
We love our lamb
Thank you