chansen interactive€¦ · content marketing is a highly measurable part of your marketing...

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CHANSEN INTERACTIVE 6 HORIZON COURT | ROCKWALL, TX 75032 | 800.296.6020 WWW.CHANSENINTERACTIVE.COM

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Page 1: CHANSEN INTERACTIVE€¦ · Content marketing is a highly measurable part of your marketing mix—one that can prove increased brand awareness, engagement, and even bottom-line results

CHANSEN INTERACTIVE

6 HORIZON COURT | ROCKWALL, TX 75032 | 800.296.6020W W W. C H A N S E N I N T E R A C T I V E . C O M

Page 2: CHANSEN INTERACTIVE€¦ · Content marketing is a highly measurable part of your marketing mix—one that can prove increased brand awareness, engagement, and even bottom-line results

OUR SERVICES

ABOUT CHANSEN INTERACTIVE Chansen Interactive is the online marketing solutions team for Chansen Media Group, the parent company of Living Magazine. Chansen Interactive uses tried and tested marketing strategies to ensure each client receives the result

and service they expect. Our digital marketing platform combines campaign management with advanced analytics to maximize our clients’ web presence.

Let Chansen Interactive’s team of web experts coordinate your online presence so you can focus on what’s important—running your business.

With Chansen Interactive’s holistic online marketing strategies, you can get more leads from online searchers and turn more of them into customers, resulting in better ROI from your online marketing.

$1 spent on email marketing drives $40 in revenue. 1

Email marketing is one of the best ways to stay in contact with your customers. From weekly newsletters to special promotions, Chansen Interactive is your turnkey provider for email design, development and delivery. Each email you send is an opportunity to build your brand, engage your customers, and grow your business. We offer technical support as well to ensure the most effective email marketing campaigns. Additional services include copywriting and photography.

1 Source: Direct Marketing Association

EMAIL MARKETING

97% of Internet users look for local goods and services online, and over 94% do not browse beyond the first page of search results. 1

Local SEO is our specialty! One in five searches are local, meaning someone is looking for a product or service nearby. Getting your business to rank higher in your community is our #1 priority. Making your business easily searchable online is like keeping it open and generating new customers 24 hours a day, 7 days a week. Chansen Interactive’s team of skilled SEO professionals work on each and every piece of your SEO strategy. Our proven SEO techniques drive more site visits and increases search visibility. We will audit your current online presence, research your competitors and make the necessary changes to achieve top rankings in the major search engines.*

1 Source: BIA/Kelsey, “User View Wave”* SEO is not a one-size-fits-all solution and your ranking depends on dozens of variables on-site and off-site, including your competitor’s online activity.

SEARCH ENGINE OPTIMIZATION (SEO)

Content marketing is a highly measurable part of your marketing mix—one that can prove increased brand awareness, engagement, and even bottom-line results. 1

Content marketing compliments your website to boost your presence and build your brand. Chansen Interactive’s seasoned content marketers use SEO-friendly copywriting and know when to add a call to action (CTA). A strong CTA at the end of your content is essential in asking prospects to complete an action you wish, such as filling out a form to get more information or signing up for a free trial. Content marketing isn’t advertising or sales copy. A solid content strategy for entrepreneurs and businesses is to help you brand yourself as an expert in your market, get known for what you want to be paid for, and stand out from what others may be doing in your industry.

1 Source: Measuring the Effectiveness of your Content Creation” by Eloqua.com

CONTENT MARKETING

In an analysis of campaigns on Facebook, 49% had a 5x or greater return on ad spend. 1

If you are not active on social media, you’re missing a great business opportunity. The average Facebook user spends over six hours per month using this platform, and is a great opportunity to get in front of consumers. Chansen Interactive’s approach to Facebook advertising kick-starts a two-way dialogue between you and your customers. Our services are designed to improve customer engagement and increase brand awareness. We’ll work with you each month to craft a custom-built Facebook advertising plan and make sure your message is relevant and well received by your audience. Chansen Interactive is an authority at maximizing the utility of your social presence.

1 Source: Facebook: The Power of Facebook Marketing

FACEBOOK ADVERTISING

Consumers decide whether they will stay or leave a website in less than half of a second.1

Chansen Interactive makes sure that your website leaves a striking impression in that critical time. A professional website is a must-have for any business and is the online face of your business. It’s essential to keep it as up-to-date as possible. In today’s competitive market, you’re losing business if your web page isn’t visually appealing, easy to use and fully functional. Our team of website design experts can help you design a website from the ground up or redesign your current site. Our approach is based on a combination of personalization, user experience and our expertise. Most importantly, our websites are designed with search engine optimization and mobile-friendly formats to boost your business’s online presence.

1 Source: Behavior and Information Technology

WEBSITE DESIGN

Ads at the top of search results account for 65% of clicks from users with the intent to purchase. 1

We help you get more calls, clicks and customers. Period. Paid search ads appear at the top and along the right side of the page in online searches, allowing your future customers to find what they want, when they want it. Chansen Interactive specializes in PPC campaign management to get on top of searches conducted on search engines like Google, Bing and Yahoo. One benefit of PPC is that you only pay if your ad is clicked, rather than paying flat rate monthly advertising fees. Our expertise gives your online ads the best positioning when customers search for your specific products and services. Search advertising gets you leads from consumers who are ready to buy.

1 Source: Wordstream.com Research

PAY-PER-CLICK (PPC) ADS

IF YOUR BUSINESS IS NOT ONLINE, YOU ARE INVISIBLE

FIND OUT WITH OUR FREE

ONLINE MARKETING ANALYSIS REPORT

($350 VALUE)CALL 1-800-296-6020 OR [email protected]