CHARLI

THEME PACKAGE

ABOUT US

At Shopify Builder, our mission is to help you to meet your brand's goals brilliantly.

We will begin by taking time to understand your industry, your business and your audience. We will then design and

build a website that communicates your brand values from the off and will convert your visitors into customers.

We will create a solution that not only looks beautiful but works flawlessly too - on every device. When it comes to

functionality, we always begin with you and your needs, whether that means recommending an app or developing a

custom solution.

OUTLINE OF SERVICESSERVICE DETAILS

Bespoke Design Package: Dedicated Project Manager.

- Minimum of 60 working days for overall project. Set-up of Shopify Account and Domain set-up assistance.

- 30 working days from design sign off. Advice on theme selection.

Theme Integrations (client must purchase).

Support to configure payment gateway and shipping.

Support on product, collections and navigation set-up.

Banner re-sizing, layout changes to page templates,

adding/removing social feeds, app installs, custom

functionality, design concepts for key pages.

Responsive Design: Mobile & Tablet ready.

Specifics: Customised Theme Package.

- Shopify is renowned for its user friendly back end. Bespoke content pages.

- We will provide assistance and training with back end. Ability to have product variants - colours, sizes.

- Extremely secure Amazon servers. Social Media integration.

- Limited changes to checkout page - due to security. Product page technical features.

- Back office reporting, apps available for even more info. Lookbook integration.

- Can export data. No product upload included - Support provided.

No content upload included - Support provided.

No customer data migration - 3rd party required.

Checkout Page can not be altered - due to security.

Blog link up to Wordpress.

GEO IP locator for currency, as well as switcher.

Currency will revert on checkout to base currency.

Store page & Store locator (map).

Brand & Stockists page.

Product Image zoom - similar style

Optional and Required Apps: Store Locator

(Most apps charge a monthly fee, some are free). Mailchimp - (Template designs are optional extras).

Shipping - check for shipping app that suits you.

Recently viewed or Product Upsell

Other Information: Payment Gateways

Pricing

Apps

MOCK UPS - HOMEPAGE

COLLECTIONS & PRODUCT PAGE

AIMS:

The fundamental aim of the project is to build a website that will distinguish you as a key competitor in the market.

With the Fashion industry become increasingly saturated it is important to have a website that stands out from the

crowd and distinguishes you amongst your rivals.

Our design team will guide you in the direction that you should take the site and layout the pages. In using the

template theme, we are restricted to the amount of design changes we can integrate, but with our experience we will

recommend what we feel are the best solutions for you.

• You will need to purchase a theme from the Shopify store, our designers can provide feedback and guidance

on the style to go for on this.

• You will need to supply all content for the website.

• You will need to upload the products, either manually or through CSV file, we will provide guidance with this.

• Do not sign up and pay for Shopify until site is ready to launch.

Suggested theme:

• Zap

PROCESS:

Once payment is received please allow up to 5 working days before work will commence. Your dedicated Project

Manager will introduce themselves and your designated team members. A project kick off meeting will be arranged

via phone call, Skype or face to face. In this meeting both sides will collaborate with ideas for the site design,

functionality and layout, based on the initial ideas that have been quoted for.

Communication via

Basecamp will update you on a day to day basis, with how the projects unfolding. Once design is complete and signed

off the project will then move on to the development stage.

Once development is complete, site will be thoroughly tested internally. It will then be handed over to the client for

their own testing and any resolutions completed. The Project Manager will arrange a full handover call to train and

discuss the functionality of Shopify and any back end features that are unique to the store. The client will then be

able

to populate and manage the store moving forward. A 10 day support plan is included from the handover day for any

issues and questions that may arise during this time.

RECENT WORK:

Having built close to 400 stores on Shopify, we are incredibly proud of the work our team produces here at Shopify

Builder.

Please find below a few links to websites we have launched recently:

• Dick Moby - Premium seller of sunglasses and prescription glasses - Bespoke Design & Build.

• Hera London - Premium seller in fashion industry - Bespoke Design & Build - Our second re-design of site.

• Spark & Gusto - Health & Lifestyle subscription brand. - Bespoke Design & Build.

• Nolah Mattress - Mattress seller - Bespoke Design & Build.

• Personalise That Gift - Seller of 25,000 customisable products - Bespoke Design & Build.

• Rains - Niche premium fashion brand selling coats - Bespoke Design & Build.

YOUR INVESTMENTBelow is the budget we've estimated based on the scope of services. If you have any questions about our pricing or

need to increase or decrease the scope of work, get in touch.

Please ensure to sign contract below if you are happy to proceed with this project.

DESCRIPTION PRICE QTY SUBTOTAL

Theme Package.

Customise theme.

£3,500 1 £3,500

Subtotal £3,500

VAT 20% £700

Total £4,200

Quote is valid for 30 days from date issued. Payment is to be taken via BACS.

For this project we can offer the payment plan of 50% upfront and 50% on site handover.

Once payment is received, we will commence scheduling the work.

Having built close to 400 websites on

Shopify, we have rapidly become a

world leading expert in this field.

With offices in the USA and UK we

work with businesses across the

globe to create stunning Shopify

stores and powerful digital

marketing solutions.

STATEMENT OF WORK & CONTRACTDate: June 02, 2016

This is a standard contract that we use on all our projects for Significance Media trading as ShopifyBuilder. If you

have any questions, please get in touch.

Between "us", Shopifybuilder.com, and "you", Charli, located at are hiring Shopifybuilder.com located at Unit 313

Zellig Building, Gibb Street, Birmingham, B94AA to design and develop a web site for the estimated total price of

£3,500.00 as outlined in our previous correspondence.

1. SummaryReceiving this Agreement and becoming a customer of ShopifyBuilder, you confirm the power and ability to enter into this Agreement and

accept the terms and obligations within this Agreement on behalf of your company or organisation. You agree to review our work, provide

feedback and sign-off approval in a timely manner and in advance of all agreed deadlines.

2a. Payment termsThe Client will pay a non-refundable commencement

ShopifyBuilder before any work commences for the amount of

£3,500.00.

Payment must be made on time, in full, and without any deduction,

set off or counter-claim. In the event that an account is

outstanding, we will refer the matter to our debt collection agents,

Daniels Silverman Limited, which will incur costs of 15% + VAT.

Any costs incurred to collect the debt will be added to the

outstanding debt, plus VAT at the prevailing rate. You agree that

you will be legally liable to pay us that surcharge, and that

payment of the same can be enforced against you in court. You

also agree to pay interest at the relevant reference rate provided

for under the Late Payment of Commercial Debts (Interest) Act

1998, which interest is payable both after and before any

judgement of the court and continues to accrue.

We also, reserve the right to refuse completion or delivery

(handover) of The Project until any outstanding balances are paid

in full.

2b. Delays andRescheduling FeeIt is important we stick to set milestones and task deadlines to

ensure the smooth running of Your Project. These must be abode

by both the Client and ShopifyBuilder. You agree to meet all

deadlines provided to you. If for any reason you believe you

cannot meet the provided deadlines, ShopifyBuilder will need to

be notified within 48 hours of receiving your "Schedule of Tasks".

Work is scheduled up to two weeks in advance; if you fail to meet

feedback or sign-off deadlines, this may have a considerable

impact on the project timeline.

The Project handover date/completion of Work will remain and

the payment in full must be sent to ShopifyBuilder. Any Work that

is outstanding due to delays will be tabled up and rescheduled to

the next available slot.

2C. Shopify Builder DesignCreditYour website template will include standard footer text listing

ShopifyBuilder as your website designer and a link to the

ShopifyBuilder website. To remove this text and link a charge of

£350 is applicable and must be paid before website handover.

3. Production scheduleProduction schedules will be established, agreed and adhered to

by both parties, provided that neither party shall incur any

liability, penalty or additional cost due to delays caused by a state

of war, riot, civil disorder, fire, labour trouble or strike, accidents,

energy failure, equipment breakdown, delays in shipment by

suppliers or carriers, action of government or civil authority, and

extreme events beyond the control of the Client or ShopifyBuilder.

You acknowledge that failure to submit in a timely manner any

requested or required information or materials may cause

subsequent and substantial delays in the production of the

website production and/or delivery of the Work. We will use our

best efforts to meet the agreed production schedule.

4a. Revisions & AlterationsWe use an iterative approach for both visual design and technical

development phases, providing you with opportunity for feedback

at various stages throughout the Work. Following each design or

development iteration, changes may be requested provided that

such changes do not substantially alter the specifications

described in our original brief or contradict previous requested

changes. Feedback that significantly expands or contradicts

previous instruction may incur additional cost. We will provide a

quote for this extra work, where applicable.

4b. Final AmendmentsAt the end of The Project, before handover, ShopifyBuilder will

carry out ONE set of final amendments. The list provided by the

Client must be comprehensive in containing all of the final

changes requested. Any changes to the site's appearance that

were not agreed before starting the project will be handled as a

separate project and will be priced accordingly.

5. Sign off & Website LaunchIt is the responsibility of the Client to check the content and

functionality of the website before launch.

On completion of The Project, we will ask you to provide us with

email confirmation of your sign-off on the website and your

confirmation that the website is ready to go live. After this email

confirmation is provided, any future charges will be charged at our

standard hourly rate.

On the date of the website launch, we will set-up your domain

name to direct traffic to your new website. In order to do this, we

will need to liaise with your domain registrar to configure your

Domain Name Server. These changes may take 24 hours to

propagate across the Internet.

6. Nature of CopyYou agree to exercise due diligence in your direction to us

regarding preparation of materials and must be able to

substantiate all claims and representations. You are responsible

for all trademark, copyright, patent infringement and other

intellectual property clearances. You are also responsible for

arranging, prior to publication, any necessary legal clearance or

approvals in respect of materials that we prepare.

You agree to indemnify and hold us harmless against any and all

claims, costs, losses and expenses (including legal fees) in respect

of any materials included in the Work at your request for which no

copyright permission or previous release was requested or uses

which exceed the uses allowed pursuant to a permission or release.

7. Nature of CopyWe reserve the right to use selected screen shots from the final

product in our online portfolio.

We will add a discreet text credit (for example, "Website created

by ShopifyBuilder") in the footer section of your website. Word of

mouth is important to our business, but we can remove credit

depending on the individual preference of the Client.

8. Domain RenewalIt is the responsibility of the Client to purchase their own domain

name. We can provide guidance on where to purchase your

domain and assistance pointing it to your website. However, we

will not purchase the domain on your behalf.

10. Browser SupportWe support all modern browsers including Mozilla Firefox, Google

Chrome, Safari, Opera, Internet Explorer 10 and higher.

This covers all the major browsers released in the past 3 years.

The websites we create will still work on older versions of these

browsers, but we do not support or test them.

Should you require your website to work in browsers older than 3

years there will be an additional cost, which will be discussed and

agreed up on before the project commences should you wish to

incorporate older browsers.

9. copyrightThe majority of the software we use is open source or owned by

third parties and as such is not subject to this clause 9.

For any bespoke designs or software, copyright is in the name of

ShopifyBuilder. Upon completion of the Work and receipt of

payment of our final invoice, the copyright will be released to you.

You guarantee that any elements of text, graphics, photos, designs,

trademarks, or other artwork that are provided for inclusion in the

website are owned by you, or you have obtained prior permission

or been granted with any necessary approvals to use them.

11. Errors & OmissionsIt is your responsibility to check proofs carefully for accuracy in all

respects without limitation, ranging from spelling to technical

illustrations. For the avoidance of doubt, this also includes the

diligent execution of User Acceptance Testing. We are not liable

for any errors or omissions.

We cannot guarantee that the functions contained in any web

pages or in a completed website will always be error-free, as such

we will not be liable to you or any third party for any direct or

indirect damages, including (but not limited to) lost profits, lost

savings or other incidental, consequential or special damages

arising out of the operation of or inability to operate this website

and any other web pages, even if you have advised us of the

possibilities of such damages.

12. Legal Costs & ExpensesIf legal assistance is required to collect debts owed we will be

entitled to claim reasonable legal fees, court costs and interest at

the maximum rate permitted by law.

We are not responsible for any loss or expense (legal or otherwise)

to defend ShopifyBuilder in any actual or potential suit, claim or

action arising in any way from our working relationship. This

includes, but is not limited to, assertions made against you and/or

any of products and services arising from the publication of

materials that we prepare and you approve before publication.

14. AmendmentsThis Agreement is the parties' entire understanding and

supersedes any previous agreement. This Agreement may not be

modified or amended in any respect without with the consent of

both parties by way of an executed agreement.

15. PaymentsPayments must be made promptly in accordance with the

payment terms agreed for The Project. If we host the website, we

reserve the right to remove any project from the Internet until

final payment is made received by us in full. All payments (except

deposits) are to be made within 7 days of the invoice date

(amounts outstanding after 30 days will be subject to late

commercial payments interest of 8% statutory interest plus the

Bank of England base rate of interest). Deposits are payable

immediately upon request. Failure to make any agreed payment in

accordance with the terms agreed will delay development, and

may result in termination of this Agreement and loss to the Client

of their initial deposit and any previous payments made to

ShopifyBuilder. The amount due and payment plan, must be

agreed up on before web build.

13. Complaints ProcedureIf at any point during The Project the Client is unhappy with the

service and/or results, please follow these guidelines so the issue

can be resolved efficiently.

At the beginning of the project the client will be assigned a project

manager who will oversee the progress and outcome of the

project. If the client could please direct any dis-satisfied

comments or complaints via the project manager at the most

earliest convenience so the issue can be dealt with accordingly.

If the client feels the matter is not being dealt with appropriately

via the assigned project manager please contact Business

Director, Richard Emanuel on email; richard@shopifybuilder.com.

In which the matter will be investigated further, to seek the best

possible solution to the complaint.

All complaints and feedback will be documented and monitored

for a period of 6months after the contract has ended/project

completion between the Client and ShopifyBuilder.

16. ConfidentialityBoth parties may disclose confidential information one to the

other to facilitate work under this Agreement. Such information

shall be so identified in writing at the time of its transmittal, and

shall be safeguarded and not disclosed to third parties by the

receiving party other than as required by law or regulation.

Confidential information shall not include information that:

• is already known to the party to which it is disclosed;

• is or becomes part of the public domain without breach of

this Agreement; or

• is obtained from third parties, which have no obligations

to keep such information confidential to the parties to

this Agreement

18. MiscellaneousThis Agreement and any non-contractual obligations arising out of

or in connection with it shall be governed by and construed in

accordance with English law.

The courts of England shall have exclusive jurisdiction to settle

any disputes arising out of or in connection with this Agreement

(including a dispute relating to the existence, validity or

termination of this Agreement or the consequences of it nullity).

Both parties agree that the courts of England are the most

appropriate and convenient courts to settle dispute and

accordingly no party will argue to the contrary.

A person who is not a party to this Agreement has no right under

the Contracts (Rights of Third Parties) Act 1999 to enforce any

term of this Agreement but this does not affect any right or

remedy of a third party which exists or is available apart from that

Act.

This Agreement may be executed in any number of counterparts,

and this has the same effect as if the signatures on the

counterparts were on a single copy of this Agreement.

The provisions of this clause 17 shall survive the termination of

this Agreement.

The undersigned agrees to the terms of this Agreement on behalf

of his or her organisation or business.

17. TerminationEither party may terminate this Agreement by giving 10 days

written notice to the other of such termination. The term of this

Agreement will continue for work in progress until terminated by

either party upon ten (10) days written notice. If you should direct

us at any time to cancel, terminate or "put on hold" any previously

authorised purchase, we will promptly do so, provided that you

hold us harmless for any costs and/or expenses incurred as a

result. The initial deposit is non-refundable in the event of

termination initiated by the Client. Upon termination of this

Agreement, you will pay all outstanding amounts due to

ShopifyBuilder as at the termination date in full.

Upon termination of this Agreement, we will transfer all property

and materials in our control and for which you have paid. You will

indemnify and hold that the Client and ShopifyBuilder are

independent parties and nothing in this Agreement shall

constitute either party as the employer, principal or partner of or

joint venture with the other party. Neither the Client nor

ShopifyBuilder has any authority to assume or create any

obligation or liability, either express or implied for the other.

NEXT STEPSNEXT STEPS1. Please read the contract on the previous page to make sure you understand all the details involved with us

working together. It’s really important to us that everything is transparent and understood from the

beginning so that we lay a solid foundation for a great working relationship.

2. If you have any questions at all, please let us know. We’re happy to clarify any points and there may be some

items that we can sort out together. We’re committed to finding the best way to work together.

3. Once you feel confident about everything and are ready to move forward, please click the 'sign here' button

below.

4. Sign in the box that pops up to make the acceptance official.

5. Once we receive notification of your acceptance, we’ll contact you shortly to sort out next steps and get the

project rolling.

6. We’ll email you a separate copy of the signed contract for your records.

7. If you’d like to speak to us by phone, don’t hesitate to call 0121 7940 199

Alexis Caulliez

Charli