choosing the best tools & services for your self-publishing path

7/29/2019 Choosing the Best Tools & Services for Your Self-Publishing Path

1/23

4:00 - 4:45 Laurie McLean, Literary agent and social media expert

Implementing a social media marketing strategy.

9:15 - 10:00 Carla King, Self-Publishing Boot CampHow to choose the right publishing path: sorting through the too-many options.

Self-Publishing Boot Camp All Day on Monday

2:00 - 2:45 Brian Felsen

A full-service option for the indie author on services, distribution, marketing.

LUNCH 12:00 - 2:00

CARLA KING9:00 - 9:15 Registration and Introduction

Carla King and Laurie McLean

11:15 - 12:00 John MacAlesterGetting your ebook distributed to the important sales channels.

4:45 - 5:00 Q & A

3:00 - 3:45 Ron Martinez

Imagine the possibilities: Book apps and multimedia picture books.

10:15 - 11:00 Mark Coker

Doing it yourself: Formatting, distribution, and successful ebook marketing.

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Tuesday, February 19, 13


2/23

EBOOKS & APPSin all the formatsfor all the e-reading devicesto all the online retailers

CARLA KINGYour Self-Publishing Path

Choosing the most reputable, cost-effective, and

easy-to-use products and services for your book

PRINT ON DEMANDto online book retailers

and brick and mortar bookstores

No Vendor Lock-In

http://selfpubbootcamp.com/bloghttp://selfpubbootcamp.com/blog


3/23

CARLA KINGPain Point: Product Bombardment

CARLA KING



4/23

PUB & DISTRO DISTRO SELL CREATE

EBOOKS

PUB & DISTROPRINT

Social Media

SCRIVENER

PRINT

My favorite products and services



5/23

eBook DistributioniBookstores in 32 countries, including

B&N, Sony, Kobo, WH Smith in theUK and FNAC (both powered by Kobo),

the Diesel eBook Store, eBooks Eros(operated by Diesel), and others.

App Store Distributionincludes Stanza on the iPhone and

Aldiko on Android mobile devices,reaching millions of readers combined.

Formatters &Cover DesignDIY or send email to

[email protected] line: Mark's

List and receive a list offormatters & designers

instantly viaautoresponder.

CARLA KING

Mark Coker

10:15Tuesday, February 19, 13
http://selfpubbootcamp.com/bloghttp://selfpubbootcamp.com/blogmailto:[email protected]:[email protected]


6/23

Cover DesignAnd other add-on

services available

FormattingThey do it. Simple to sophisticated.Free basic file conversion from docs

Reasonable charges for formatslike PDF, InDesign

eBook Distribution

PrintShort run only. No POD

distribution direct toresellers yet.

Full service conversion. Multimedia.

No store. Good services forreasonable prices. Sister companiesare HostBaby, CD Baby, FilmBaby.

Short-run printing service.

CARLA KING

Brian Felsen

2:00



7/23

CARLA KING

ADOBE INDESIGN

Professional book design program

with EXPORT TO EPUB feature.

Delivers PDF, EPUB, HTML les

Really must be a professional or

willing to learn Desktop program costs $500

Do It Yourself (DIY) Options



8/23

CARLA KING

Built on top of WordPress the open

source blogging engine. Creates

EPUBs, typeset PDFs, other XML

formats and HTML web version of all

books which can be private (for

production only), or public (free or

behind a paywall). Offers an optional

publisher platform (page). Partners

with BookBaby for ebook distribution,or INScribe Digital if you have more

than 5 books.


DEMO LOGIN

Recommended Tools and Services: The Short List

http://book.pressbooks.com/http://carlaking.pressbooks.com/wp-admin/post.php?post=379&action=edithttp://carlaking.pressbooks.com/wp-admin/post.php?post=379&action=edithttp://pressbooks.com/wp-login.phphttp://pressbooks.com/wp-login.phphttp://book.pressbooks.com/http://book.pressbooks.com/http://book.pressbooks.com/http://book.pressbooks.com/http://wordpress.org/http://wordpress.org/http://pressbooks.com/http://pressbooks.com/http://selfpubbootcamp.com/bloghttp://selfpubbootcamp.com/blog


9/23

CARLA KING

SCRIVENER

Writing tool

PDF & ebookles

$45


http://literatureandlatte.com/scrivener.phphttp://literatureandlatte.com/scrivener.phphttp://literatureandlatte.com/scrivener.phphttp://literatureandlatte.com/scrivener.phphttp://literatureandlatte.com/scrivener.phphttp://literatureandlatte.com/scrivener.phphttp://literatureandlatte.com/scrivener.phphttp://literatureandlatte.com/scrivener.phphttp://selfpubbootcamp.com/bloghttp://selfpubbootcamp.com/blog


10/23

CARLA KING

Writing (MarkDown language), publishing, and sales

Delivers PDF, EPUB, Kindle les

Sell in their store for 90% royalty + 50 cents/sale

Open source community help


DEMO

https://leanpub.com/https://leanpub.com/http://leanpub.com/http://leanpub.com/http://leanpub.com/http://leanpub.com/http://selfpubbootcamp.com/bloghttp://selfpubbootcamp.com/blog


11/23

CARLA KING

limited to iPad

for picture booksMultimedia Books & Apps

http://kwiksher.com/http://kwiksher.com/http://kwiksher.com/http://aerbook.com/http://aerbook.com/http://aerbook.com/http://selfpubbootcamp.com/bloghttp://selfpubbootcamp.com/blog


12/23

Full service ~$300+

Multimedia picture books

Play for free, export

for $29 ea or $99

for 5 format types

Browser-based DIYinterface

Easy as PowerPoint / Keynote

CARLA KING

for picture booksMultimedia Books & Apps

Ron Martinez

3:00

http://selfpubbootcamp.com/bloghttp://selfpubbootcamp.com/bloghttp://aerbook.com/maker/http://aerbook.com/maker/http://aerbook.com/maker/


13/23

CARLA KINGSelling Options

DEMO

Sell or give away your completeor incomplete book. Announcenew versions to buyers, allowingthem to get updates.

Stores... also beta or iterative publishing

Sell or give away digital les,physical objects, even services.Social media built-in to gumroad.

Digital book and music les, software and games,complete books, parts of books, and services, evenphysical objects like t-shirts, cups, etc.

Email address of your buyers are yours.

https://gumroad.com/https://gumroad.com/http://selfpubbootcamp.com/bloghttp://selfpubbootcamp.com/bloghttp://selfpubbootcamp.com/blog


14/23


GO

distributes ebook files for 10%

John McAlester

11:15

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15/23

CARLA KINGSelling Optionsvia your own website



16/23


Mark Coker

10:15

Brian Felsen

2:00

http://bookbaby.com/http://bookbaby.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://smashwords.com/http://selfpubbootcamp.com/bloghttp://selfpubbootcamp.com/blog


17/23

Cheap proofs

Advance Reading Copies - ARCs Always available in amazon.com

% of net sales you keep (cover price)

CreateSpace store = 80% Amazon.com = 60% Expanded Distribution = 40%

Now printing POD color books

$65 conversion to Kindle format Smashwords

CARLA KINGPrint-On-Demand (POD)

http://selfpubbootcamp.com/bloghttp://selfpubbootcamp.com/bloghttp://createspace.com/http://createspace.com/


18/23

CARLA KINGCrowdfunding



19/23

CARLA KINGSelf-Publishing Packages

http://www.sfwa.org/for-authors/writer-beware/vanity/

$$$ packages

$$$ per book

and many others

http://www.sfwa.org/for-authors/writer-beware/vanity/http://www.sfwa.org/for-authors/writer-beware/vanity/http://www.sfwa.org/for-authors/writer-beware/vanity/http://www.sfwa.org/for-authors/writer-beware/vanity/http://selfpubbootcamp.com/bloghttp://selfpubbootcamp.com/blog


20/23

CARLA KINGOutsourcing

SelfPubBootCamp.com

Resources Page

Editing Design Production Co-publishing



21/23

CARLA KINGISBN myidentifiers.com

1 ISBN for $125 or10 ISBNs for $250100 ISBNs for $575...

One ISBN per saleschannel

- Print = 1- BookBaby = 1- Smashwords = 1

- Kindle = 1- Aerbook Maker = 1

ISBN



22/23

PUB & DISTRO DISTRO SELL CREATE

EBOOKS

PUB & DISTROPRINT

Social Media

SCRIVENER

PRINT

Which ones do you think youll use? CARLA KING


CARLA KING


23/23

SelfPubBootCamp.comCARLA KING

BOOK BLOG & RESOURCES FACEBOOKWorkshops & One-on-One Consulting

CARLA KING

Mailing List | Blog | Facebook

[email protected]

@selfpubbootcamp
http://twitter.com/selfpubbootcamphttp://twitter.com/selfpubbootcamphttp://twitter.com/selfpubbootcamphttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://pbs.com/mediashift/carla-kinghttp://twitter.com/selfpubbootcamphttp://twitter.com/selfpubbootcampmailto:[email protected]:[email protected]://selfpubbootcamp.com/bloghttp://selfpubbootcamp.com/bloghttp://facebook.com/selfpubbootcamphttp://facebook.com/selfpubbootcamphttp://selfpubbootcamp.com/bookshttp://selfpubbootcamp.com/bookshttp://selfpubbootcamp.com/bloghttp://selfpubbootcamp.com/bloghttp://facebook.com/selfpubbootcamphttp://facebook.com/selfpubbootcamp

choosing the best tools & services for your self-publishing path

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