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Ozarka: A circular economy approach to making food packaging truly sustainable. We cannot recycle ourselves out of the plastic pollution problem.

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Page 1: circle-lab.com · Web viewWe will be creating a lot of gray water heat to wash and sterilize our packaging. Can the city help us predict our output of gray water heat and help us

Ozarka: A circular economy approach to making food packaging truly sustainable.

We cannot recycle ourselves out of the plastic pollution problem.

Page 2: circle-lab.com · Web viewWe will be creating a lot of gray water heat to wash and sterilize our packaging. Can the city help us predict our output of gray water heat and help us

The burden of packaging waste disposal is placed on the customer—either to recycle or bring in their own containers.

Page 3: circle-lab.com · Web viewWe will be creating a lot of gray water heat to wash and sterilize our packaging. Can the city help us predict our output of gray water heat and help us

All experts agree that “Reduce, Reuse, Recycle” is the right priority in thinking about this problem. Our entire unique selling proposition holds this at its core. Ozarka believes the retailer should play a huge role and take at least an equal responsibility with our customers for packaging. Almost all our packaging, not just the bottles, is reusable and return for deposit.

Page 4: circle-lab.com · Web viewWe will be creating a lot of gray water heat to wash and sterilize our packaging. Can the city help us predict our output of gray water heat and help us

For Ozarka to scale, we need the city of Amsterdam to help us build out a model where the city would directly partner with us.

Here’s how: Research questions we request subsidy and support to answer:1. We will be creating a lot of gray water heat to wash and sterilize our

packaging. Can the city help us predict our output of gray water heat and help us with making the installation of a heat exchanger feasible so that we can capture that heat and use it for other purposes? What would this look like with 1 store? 2? 10?

2. Can the city work with us to find a way to extract the phosphates from the washing gray water and reuse it for fertilizer?

3. Could the city support us with installing drop off boxes at the same location as recycling boxes? How much would that cost? What would the technology be to make them work (they would be opened only by an Ozarka membership card).

4. Will the city help us formulate models that shows the cost implications when Ozarka-at-scale significantly reduces the need for recycling of single-use plastic? Will the city help us to create a cost-benefit analysis if our model was adopted by every grocery store in the country (for example, or if Ozarka assumed significant market share).

5. Would the city show a cost-benefit analysis of subsidizing pick-up services for RFD, in addition to drop of locations, as a result of a savings in costs from a reduction in recycling?