citrix work anywhere may 12 v3

Corporate Agility:Doing Business Anytime, Anywhere

Citrix Online WebinarMay 12, 2009

Charlie Grantham, PhD.James Ware, PhD.Executive ProducersWork Design Collaborative

- 2 -© Copyright 2009 by The Work Design Collaborative. All rights reserved

It’s Clearly Not Business as Usual

An Assertion:The economy is in the early stages of a fundamental transformation in the way work is organized, managed, and performed.

Our Perspective:Embracing “work anywhere” approaches can reduce operating costs by as much as 40% while substantially improving productivity, worker satisfaction and retention, and organizational agility.

- 3 -© Copyright 2009 by The Work Design Collaborative. All rights reserved - 3 -

Today’s Agenda

Goal:

• A conversation about how to adapt to the new world of work.

Some Topics for Discussion:

• The rules of work have changed

• Why is “agility” so important to business success?

• What is the value of hitting the “reset” button?

• What do you need to do?

Agenda• importance of mobile work• rapid growth – drivers of change• challenges• implications


The Way It Used to Be


Technology Changed Things . . . or Did It?


Work Evolves

• What “work” is changes: from agriculture to manufacturing to information

• How “work” gets done changes: from shovels to machines to computers

• Where “work” gets done changes: from open land to cities and villages to anywhere and everywhere

• What workers do changes: from brute force to brain force


An Important Perspective

The way we work is changing, which will be followed shortly by where we work – or you disappear . . .

Work Place


What’s Really Going On?

Most of the institutions and business operations that supported industrial work styles are crumbling—rapidly!

X X X

X X X


Today Technology Actually Is Changing WorkBut Agility isn’t a Natural State for Most Organizations


Two-Thirds of Knowledge Work Today Is Done Outside Corporate Facilities

CorporateFacilities

30%

At Home35%

In Between35%

“1st place” “2nd place”“3rd place”

Opportunity in next five years:


The “New Rules”

• The social institutions that supported industrial development are dysfunctional and crumbling

• The “new” imperative is to move fixed costs to variable (i.e., real estate, human resources, and technology)

• Economies of scale don’t necessarily work anymore

• “Bigger, faster, more” are watch-words of a bygone era


You Need a New Operational StrategyAnd New Ways of Thinking

• We are not in a normal “business cycle”

• Someone has hit the “re-set button” on the entire wealth-creation machine.

• The creation of wealth now depends on the creation of knowledge and its application to sustainability—both environmental and social.

• We must invest in the physical, technological, and social networks that support this post-industrial economic engine


Accessibility and InteractionThree Ways to Achieve Economic Well-Being*

ProximityProximity

TransportationTransportation Telecommunications

* Source: Michael Shear of Pockets: Distributed Workplace Alternative, Inc.


Connectivity

• Reduces the cost of transactions

• Enhances “collaboration”– social networking tools– distance learning– remote access

• Increases “density” of social networks– more choices– higher probability of success


Corporate AgilityThe Essential Ingredient for Survival

• Move from fixed costs to variable costs– facilities and real estate– technology– human resources– business processes (outsourcing)

• Create distributed workplaces and mobile work programs– aggressive use of IT, and– strategic use of real estate

• Substitute connectivity for proximity and transportation


Flexible Workers “Can’t Live Without” Remote Access*

Never Use/Don’t Like Can’t Live Without ItNice to Have

-80% -60% -40% -20% 0% 20% 40% 60% 80% 100%

Percent Reporting

Remote access to files

Web Conferencing

Shared document repositories

Instant Messaging

Threaded discussions/forums

Web-based project mgt software

Blogs

Online Custom Wiki’s

Podcasts

* Source: Survey sponsored by Citrix Online and conducted by Work Design Collaborative, 2008.


SCAN Health PlanEmbracing the Future of Work

• Charter to re-align the real estate portfolio to reduce cost and handle growth

• Moved several hundred employees to a work-anywhere environment

• Corporate headquarters went from 185 sf/person to 155 sf/person in 2008 (goal is 112)

• Expecting to achieve an ROIover 40%

Case ExampleCase Example


The Results

• Provisioning cost

• Provisioning time

• Space requirements

• Return on investment

• Employee productivity

• Employee engagement

38%

12 weeks to 3 days

22%

40%+

18%

No change

SCAN HealthSCAN Health


A New Kind of Workplace is EmergingWe call it a “Business Community Center™”

• A shared facility and service operation– located in suburban and exurban areas to

reduce commuting– available to members on an as-needed or

“drop-in” basis

• Fosters economic development; supports local businesses

• Very different from traditional executive suites– significantly lower price– located near residential areas, not

downtown or industrial parks– focused on the member experience– networked to other BCC’s


What Could “Work Anywhere” Do for the Economy?Reducing Commuting by 20% Could:

• Improve economic efficiency*– drop $260 billion to corporate bottom lines– save the federal government $14 billion– save consumers an additional $228 billion

• Help the environment– reduce driving by 24.4 million miles a year– take 12,963 tons of CO2 out of the

atmosphere every year– save 1.2 million gallons of gasoline a week

• Revitalize local communities– every 10% reduction in commuting generates

a 10% increase in civic participation– local spending will increase by 25% - 40%– local tax revenues and philanthropic

contributions will also increase

.

* Source: Kate Lister, author, Undress4Success


What Does This Mean for You?

• To survive, you must reinvent the way work gets done

• Web-based technologies are the tools that enable reinvention

• Mobility isn’t the only answer, but it’s a very big part of the solution

• Working Anywhere is a win-win-win-win-win– reduces costs today without impairing capability

tomorrow– improves talent attraction and retention,

productivity, engagement, and agility– slows global climate change– reduces traffic congestion– strengthens local communities


For Further Information

Dr. Charles GranthamPrescott, Arizona+1 928 771 9138 office+1 928 771 9138 fax+1 928 533 9149 [email protected]

Dr. James WareBerkeley, California+1 510 558 1434 voice+1 510 558 1431 fax+1 510 206 8147 [email protected]

Website: http://www.thefutureofwork.net

Blog: http://www.thefutureofwork.net/blog

Book: Corporate Agility http://www.corporateagilitybook.com

American Management Association ISBN: 0814409113

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Business

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future of work charter

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