client perception on mobile technology in libraries: liasa 2011
TRANSCRIPT
Mobile Catalogue In Your
Pocket: Investigation of perceptions
on AirPac
Molefi NyofaneInformation LibrarianUniversity of JohannesburgEmail: [email protected]: 011 559 1940
Presented: LIASA 13th Annual Conference 2011, East London
Footer 2
OVERVIEW
Introduction
Conceptual Framework
Methodology
Literature Review
Implementation of Mobile Services
Findings
The Future
Conclusion
MP
CARTOON : Mobile Catalogue
Source:
http://www.emeraldinsight.com/journals.htm?articleid=18649
07&show=html
MP
INTRODUCTION
What is AirPac? •Is a wireless e-catalogue that allows users to view documents
• On alternative device such as web-enabled mobile phones, PDA’s, smartphones, iphones, ipads etc
Origin •Innovative Interfaces has designed a portable version of its OPAC product called the AirPAC.
•Libraries using the Millenium integrated library system can opt to use this additional OPAC to provide their users with mobile catalogue search capabilities.
Aim of the study: • To get feedback from our clients/users of the service
• Whether the mission of taking the library to the people is fulfilled
Footer 5
ReConceptual Framework
(PU)
(PEOU)
Technology Acceptance Model (TAM)
mp 6
Methodology
Population and Sample
Patrons: Daily users
Post-graduates and undergraduates
41 participants from four Libraries
Data Collection
Interview – Leadership of University of
Johannesburg Library (UJLIC)
Pilot Study
Focus Groups (FG)
Surveys
MP 7
LITERATURE REVIEW(references available on request)
Popularity of cell phonesIts obvious in RSA with 70% ownership (SAARF,2009)
Growth in usage in AfricaHas expanded opportunity for business, social and educational transactions(Mbabo-thata, 2010)
AdaptationLibraries need to be on the move, taking digital access to users
anywhere and anytime (Allay, 2008)
Mobile Technology in LibrariesContinually find ways of harnessing the technology that its clients
are using
MP
CELL PHONE EVOLUTION
Footer 9
REALLY!!!!! INDEEDWe have evolved!!!
In Less than 30 years!!!!!
From Brick phone Very Thin phone
10
Implementation of Mobile Service at UJ Library
Library Vision & Mission Mobile Service
1. SMS Notifications (2009)2. AirPac (2010)
MP
Findings…Participants
APB = 17%
FADA =19.%
APK = 44%
DFC = 19%
Findings..Ownership & Types
Participants Global Smartphone beat PC Sales
MP 13
Findings….. Internet Usage
MP
Findings….Perceived Ease of Use (PEOU)
Easy = 46%
Very Easy = 43%
Don’t Know = 9%
PEOU shows strong relation for Intention to Use (IU)
PEOU (Easy and Very Easy = User-friendliness
Findings….Ease of Use (EOU)
= Intention to Use (IU)
Costs = 26%
Features = 21%
R/PC = 21%
Nothing = 21%
MP
Findings….Perceived
Usefulness (PU)
SEARCHING
Easy = 48%
V/Easy = 46 %
RENEWALSEasy = 46%
V/Easy = 51%
RECORDS
Easy = 49%
V/Easy = 51%
MP
COMMENTS FROM STUDENTS
“UJ is doing an awesome job making it easy for students to access certain sites without having to come to school because majority of students travel to school”
“It think it will be fast to respond, than the normal library website”
“You can use it even after hours”
“Classic phones are slow and they can be costly”
“Classic phones features are limited”
NP
THE FUTURE!!!!!
To be Released next Month!!! Iphone5!!!!!Features!!!!
Conclusion
•The Potential for use of the mobile device is unlimited and the
possibilities are endless
•“What EVIDENCE would provide a
good indication that the day had come for your library to focus concerted efforts on mobile
services?”
Thanks
Molefi NyofaneInformation LibrarianUniversity of JohannesburgTell: 011 559 1940Email: [email protected]: www.facebook.com/bromolefiYookos: www.yookos.com/brothermolefiTwitter: www.twitter.com/molefinyofaneLinked in: www.linkedin.com/molefinyofane